Aim High Logo Study

When you’re on the mountain, no one pushes you.

It’s your choice to move forward, past the point where your head pounds, fingers shred and muscles scream for you to bail and head back.

But the fire in your belly drives you on.

When you finally tag the summit and savor the view, you have the satisfaction knowing it was your guts that got you there. But you also know your gear helped mightily.

This book of logos celebrates a special community of mountaineers and the equipment companies that help heighten their performance.

They push the envelope of achievement the same way we strive for the highest standard of performance for printing papers.

Need a climbing partner?

Timbuk2 Designs Custom-Built Gear Bags Lithographed in

pms

123 yellow on 28/70 lb. Monadnock Astrolite

pc 100

Arc’teryx Equipment Technical Outerwear, Performance Backpacks and Climbing Equipment Engraved in black on 28/70 lb. Monadnock Astrolite

The North Face High-Performance Climbing and Backpacking Equipment Process red and yellow with white foil beneath logo on 28/70 lb. Monadnock Astrolite

Outlast Adaptive Comfort Products Blind emboss on 28/70 lb. Monadnock Dulcet

Grivel World’s Oldest Manufacturer of Ice Climbing Equipment Engraved in two metallic colors on 28/70 lb. Monadnock Dulcet

Ultimate Ascents Mountaineering School Offering Courses and Expeditions to all 7 Continents Four color process on 28/70 lb. Monadnock Astrolite

Event Protection Fabrics Breathable Waterproof Fabric for Outdoor Enthusiasts Foil-stamped in yellow plus black litho on 28/70 lb. Monadnock Astrolite

The Marmot North Face High-Performance Performance Climbing Outdoor and Backpacking Products Equipment Emboss Process with redprocess and yellow red and with yellow whiteplus foil two beneath hits of logo black on 28/70 on 28/70 lb. lb.

Monadnock Monadnock Astrolite Astrolite

Karhu Technical Racing and Performance Skis Black letterpress on 28/70 lb. Monadnock Astrolite

Sierra Designs Outdoor Clothing and Equipment Lithographed in black and

pms

542 blue on 28/70 lb. Monadnock Astrolite

pc 100

Smartwool Footwear for All Outdoor Usage Black engraving plus

pms

123 yellow litho on 28/70 lb. Monadnock Astrolite

Wet Dawg Guide Company for Water Tours Clear thermography over black litho on 28/70 lb. Monadnock Caress

Metolius TheMountain North Face Products High-Performance Innovative Climbing Climbing and Backpacking Equipment Equipment Process Engraved red andwith yellow black with pluswhite pms foil 1235beneath yellow logo on 28/70 on 28/70 lb. Monadnock lb. Monadnock Astrolite Astrolite

Verve Clothing and Accessories for Serious Climbers Blind deboss on 28/70 lb. Monadnock Dulcet

Mountainsmith Mountaineering Backpacks with Ultimate Comfort and Fit Foil-stamped in black with debossed yellow litho on 28/70 lb. Monadnock Dulcet

Moonstone Technical Mountain Apparel and Gear for Driven Athletes Orange thermography plus black litho on 28/70 lb. Monadnock Astrolite

Patagonia Environmentally Consious Makers of Quality Outdoor Clothing Four-color process with registered emboss on 28/70 lb. Monadnock Astrolite

The Monadnock Family of Communication Papers Monadnock Astrolite Brilliant White, alkaline ph, elemental chlorine-free Monadock Astrolite pc100 100% post-consumer waste content, alkaline pH, process chlorine-free Monadock Dulcet Neutral White, alkaline pH, elemental chlorine-free Monadnock Caress Mellow White, alkaline pH, elemental chlorine-free