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2021 MEDIA KIT


PRODUCED in the

NORTH with

NATIONAL APPEAL Artful Living is one of the top independent boutique lifestyle magazines across the United States with international reach. Founded in 2008, this award-winning quarterly magazine features engaging original content and beautiful design, bringing the best of the North and beyond to an affluent audience with impeccable taste. This elegant, intelligent publication aims to inspire and entertain, highlighting culture, home, style, travel, food, profiles and more. The Artful Living lifestyle brand is headquartered in Minneapolis.

Most Compared To COVER PHOTOGRAPHY BY SUZANNE SAROFF

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Artful Living


AWARDS + ACCOLADES Nominated for two James Beard Media Awards Winner of the M.F.K. Fisher Distinguished Writing Award

Selected for the Inc. 5000, honoring the fastest growing private companies

Recognition in Notable National + Global Media Outlets

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DEMOGRAPHICS GENDER Female 70% Male 30%

AGE 18–34 14% 35–44 10% 45–54 23% 55+ 53%

HOUSEHOLD INCOME AVERAGE $284,000 <$99,999

23%

$100,000–$199,999

34%

$200,000–$299,999

18%

$300,000+

25%

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Artful Living

PHOTOGRAPHY PROVIDED BY AMANERA

Average Age

52 years

College Degree+

88%

Second Home Ownership

31%

Owner/Partner/President of Their Business

34%

Source 2019 Organizational Effectiveness Research Group Readership Study


BY THE NUMBERS

70% of readers are constantly looking for ways to improve their home

30%

25%

plan to remodel their home in the next year

88% buy clothing, accessories and cosmetics on a monthly basis

83% consider Artful Living a trusted resource

are currently considering

purchasing a new home

90%

96%

plan to take a vacation in the next year

think it is important to

support local businesses

61% have recently purchased items or used services seen in Artful Living

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DISTRIBUTION Total Audience

Rate Base

290,000+

56,000

Direct Mail 41,000

Newsstand + Distribution 15,000 H OT E L S

C LU B S

N E W S S TA N D S

S A LO N S

R E TA I L E R S

AU T O D E A L E R S H I P S

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Artful Living


EDITORIAL CONTENT Culture

Style

Compass

Curated lifestyle coverage from arts and culture to food and drink

The latest in fashion, beauty, wellness and the like

Desirable destinations across the North, the country and the globe

Feature

Home

Adventure

In-depth original content

All things abode, from design and decor to remodeling and real estate

An ode to the outdoor enthusiast, encompassing leisure pursuits of all kinds

Intel An array of intriguing coverage, including analysis, essays and interviews

SPRIN

G 202

0

N 2019

M AUTU

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2021 CALENDAR Winter

Spring

Summer

Autumn

In Homes: January

In Homes: March

In Homes: May

In Homes: October

AD CLOSE

AD CLOSE

AD CLOSE

AD CLOSE

11/10/2020

2/2/2021

4/6/2021

8/3/2021

Issue

Issue

Issue

Issue

Ad space may still be available after ad close date. Please inquire.

PHOTOGRPAHY BY VICTORIA CAMPBELL

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Artful Living


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PRINT ADVERTISING

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Artful Living


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BRANDED CONTENT Appearing in all copies, custom branded editorial content brings awareness to your brand while helping you achieve your specific marketing goals and objectives.

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Artful Living


NORTH NOTABLES This promotional content highlights prominent individuals, organizations and businesses across the Northern region, telling your story to our audience.

Branded content pricing available upon request Media Kit 2021

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SPECIAL UNITS We offer exclusive custom advertising options to showcase your brand in unique, attention-grabbing ways. Opportunities are limited and available on a first-come, first-served basis.

Promotional Card A standalone promotional piece that is blown or tipped into select or all copies.

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Suitsupply N E W I N N OVE M B ER Expertly crafted men’s tailoring. Don’t fit in, find your own perfect fit.

Tonic Barber N E W I N W I N T E R 2 01 9 A distinctive men’s grooming experience with head-to-toe options.

Gatefold A foldout unit printed on both sides that appears in all copies. Available in four pages, eight pages or an eight-page barn-door format.

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Artful Living


SUMMER 2020

Bellyband

Move-in Summer 2020

VesiAPTS.com A wraparound promotional piece that (612) 383-1847 appears on select or all mailed copies. Can be printed on both sides in full color.

Move-in Summer 2020 MINNEAPOLIS’ FIRST MASS TIMBER RESIDENCES

VesiAPTS.com (612) 383-1847 Studio to 2 Bed + Den North Loop Riverfront Living

COMPLETION EARLY 2021 100 N. 3rd Ave.

North Loop

Minneapolis

TMBRNorthLoop.com

5/7/19 10:26 AM

Bellyband_TMBR.indd 1

Vesi Artful Living Belly Band_Final.indd 2

SPRING 2020

Polybag Item

False Cover

A standalone card or booklet packaged with select or all mailed copies.

A removable cover printed and affixed to the outside front cover of select or all copies.

Additional special unit capabilities and pricing available upon request

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PHOTOGRAPHY BY PAUL CROSBY | ARCHITECTURE: ALTUS ARCHITECTURE + DESIGN | BUILDER: STREETER CUSTOM BUILDER | INTERIOR DESIGN: LUCY INTERIOR DESIGN

Artful Living

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PRINT RATES      

1X

2X

4X

HALF PAGE

$4,800        

$3,750

$2,995

FULL PAGE SPREAD

$8,900        

$7,100

$5,950

$14,750 $11,750 $9,900

Rates are per issue. Spreads receive premium placement. Print ads are also published online with hyperlink to advertiser’s website.

AD SPECS SIZE      

TRIM

SPREAD

20" W x 12" H

FULL PAGE HALF PAGE VERTICAL

10" W x 12" H 4.5" W x 10.875" H

HALF PAGE HORIZONTAL

8.5" W x 5" H

All files must be submited in print-ready PDF format with 0.25" bleed and crop marks. Final ad, including all imagery within the ad, must be saved at 300 DPI.

Artwork Submissions + Questions Mitchell Lambert, Business Manager • artwork@artfulliving.com

Ad Design We can provide creative direction and ad design. Inquire for details.

Advertising Questions Emma Cutler Velez, Vice President of Sales • evelez@artfulliving.com 612-803-1910

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DIGITAL Our premium digital suite offers highly engaged advertising options to fit numerous marketing initiatives. By presenting your brand across our unparalleled online destinations, you are reaching a loyal audience that trusts Artful Living to bring them only the most compelling curated lifestyle content.

Reach 750,000+ monthly impressions Artful Note 28,000+ opt-in subscribers Demographics GENDER

AGE

Female 60%

25–34 34%

Male 40%

35–54 37% 55+ 29%

BANNER AD SPECS SIZE      

TRIM

HORIZONTAL

818px W x 178px H

VERTICAL

600px W x 1200px H

25 words maximum per ad. If ad has a white background, include border.

Artwork Submissions + Questions AJ Longabaugh, Digital Editor • ajlongabaugh@artfulliving.com

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Artful Living

Ad Design We can provide creative direction and ad design. Inquire for details.


Premium Display Advertising Showcase your brand with targeted, high-impact website advertising, including limited premium homepage placement for unrivaled exposure.

Social Media Engage with our interactive, loyal network of tastemakers and influencers across a variety of platforms.

The Artful Note Elevate your brand in our highly popular newsletter sent to our distinguished list of 28,000+ opt-in subscribers.

Custom Dedicated Email Highlight key initiatives and drive traffic to your website with an exclusive bespoke email delivered to the Artful Living network.

Custom Branded Content Enlist our in-house editorial team to produce custom branded content to support your unique marketing goals and objectives.

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PHOTOGRAPHY BY CAMILLE LIZAMA

Artful Living

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EVENTS From intimate affairs to festive fetes, we know how to throw a party. We can plan and execute thoughtful, unique events that reflect your brand and help you achieve your marketing goals.

Artful Living Events Sponsorship packages of varying levels are available for our exclusive signature events, putting your brand front and center before an affluent, engaged audience.

Custom Events We collaborate with our advertisers and marketing partners to plan and execute custom events and initiatives to achieve specific objectives.

Media Sponsorships We offer a select number of media sponsorships for premier advertiser events. Considerations are made on an ongoing basis.

Our Partners

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CONTACT US Vice President of Sales Emma Cutler Velez evelez@artfulliving.com 612-803-1910

Publisher + Editor-at-Large Frank Roffers froffers@artfulliving.com 952-237-1100

Director of Marketing Genevieve Cossette gcossette@artfulliving.com 612-840-1622

Headquarters 218 Washington Avenue North, Suite 220 Minneapolis, MN 55401 952-230-3133 ArtfulLiving.com

PHOTOGRAPHY PROVIDED BY THE RITZ-CARLTON, HALF MOON BAY

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Artful Living


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Profile for Artful Living Magazine

Artful Living Magazine | Media Kit 2021  

Bringing the best of the North and beyond to an affluent audience with impeccable taste, this elegant, intelligent publication features beau...

Artful Living Magazine | Media Kit 2021  

Bringing the best of the North and beyond to an affluent audience with impeccable taste, this elegant, intelligent publication features beau...

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