Asha Ram & Sons Pvt Ltd

78 Years of ARS Legacy

JOURNEY OF 4 GENERATIONS

Late Mr. Asha Ram Gupta

1945

Brought ARS Group into existence, named the company

Asha Ram and Sons and made it into an industrial example

Late Mr. Ramavtar Gupta

1965

Assuring product quality and guaranteeing customer satisfaction

1982

With more than 45 years of experience & knowledge of the bakery industry, he has adapted modern scientific manufacturing methods, helped improvise via select import of raw materials, and brought innovation. He is a brilliant leader with an abundance of practical knowledge.

An AIB, Bakery and Dairy Science expert, he is focussed on automation and feels automation is the future. With 10 years of experience, he has helped integrate ERP systems in the organisation to smoothen the processes. He, along with the team of industry experts, have brought in many brands from all over the world and

Mr. Shiv Gupta

MEET THE TORCH BEARERS

Mr. Shiv Gupta

In the past 41 years of my experience I always worked upon the philosophy

Sasta hai !

ya Sahi hai !

Yes, we should focus on price but not at the cost of our Consumer with whom we always grow because in the end...

41+ YEARS

It’s all about using the Right Ingredients to grow your business consistently.

Launched his first book in March 2023

Importance of Researching Food Ingredient Sources

Money Maths: The Hidden Costs of High Dosages

Value Engineered Offering

12+ YEARS

Meet

Certified Bakery Technologist, Dairy Ingredients Specialist, Author

Meet Mr. Akshit Gupta

HOW IT ALL STARTED?

1945-1960

Business established by Mr. Asha Ram Gupta as private partnership in Med Ganj, near Sadar Bazar to trade pulses, while planning for future growth.

1960-1975

Established Asha Ram Ram Saroop to supply Molasses to Yeast manufacturers. Also got separated and established Asha Ram & Sons.

1975-1981

Set up an office in Paharganj while adding product lines in bakery industry, like Calcium Propionate, GMS, Yeast, and Molasses. Having the shop closer to the railway station benefitted in terms of attracting walk-ins from bakers and wholesalers from all over North India. This helped in taking a big step in the Bakery Industry and gain confidence to move ahead.

1982-1988

Mr. Shiv Gupta, after completing his graduation, establishes Shakti Bread and works towards making it No. 1 bread in Delhi. He also set up the first diesel oven in Delhi.

1989-2000

After an experience of 6 years in the bread industry, Mr. Shiv Gupta joins Asha Ram & Sons, and helps convert it to a Private Limited company. Growing further, collaborated with brands like Sonic Biochem. He also organised the organisation further with respect to compliances and process optimisation.

Shiv Picture

BIGGEST TURNING POINT

2011-2020

Enhanced warehousing at Mumbai, Delhi, and Noida; and manufacturing capacity at Lawrence Road, all conceptualised by new-gen strategist, Mr. Akshit Gupta, a graduate inbakery science and technology from American Institute of Baking (AIB) joining the business. He partnered with brands like Fonterra, JB Cocoa, and Dupont and stepped into Dairy Industry. He also helped expand the distribution business in Noida.

2001-2010

Established various distribution and sales channels while onboarding global brands like General Mills, Del Monte and more under ARS Food Ingredients Pvt. Ltd. as a new company under the group of companies. Moved to new office in D-Mall, Pitampura, New Delhi. Expanded by adding more warehouses along with enhancing the connection by introducing cell-phones.

2021-2023

Automation of business by setting up ERP systems; extension of team & office. Launched Xpres Bake, Gold Farm, and Whisk & Bake. Set up Solar Panels. Expanded further with new warehouse space of 3 lakh sq. feet storage space. Set up of new application lab, along with upcoming warehouse.

LET'S KNOW ABOUT ARS

Longest industry exposure with over 78+ years

Largest range of food ingredients supplier to 29+ industries

Expert team of 158+ trained professionals

Widest range of products with over 780+ SKUs

10600+ happy customers

Happily delivering 55000+ kg ingredients every 24 hrs

Fastest in bringing global innovations from 12+ countries to your doorstep

Advanced centralised data traceability with over 58+ integrations

OUR GLOBAL ASSOCIATION/PRESENCE

Noida (U.P.)

OUR WAREHOUSES

Maharashtra Bhiwandi (Mumbai)

Delhi Lawrence Road

Bakoli

Gujarat Mundra Port

Haryana Taj Nagar

Jhajjar

Uttar Pradesh

Greater Noida

UPCOMING WAREHOUSE

To be built on 14 acres of land (6,00,000 sq. feet)

3,00,000 sq. feet storage space

Bonded warehouse

Multiple docking & undocking stations for 20 & 40 feet containers

5 kms from Garhi Port

2 kms from KMP exit

10 kms from Delhi-Mumbai highway

Temperature controlled areas

Blending unit

Modern scientific manufacturing and packaging infrastructure with rack and conveyor belt systems

OUR LINE OF VERTICALS

SERVING INDUSTRIES

OUR SUPERIOR QUALITY PRODUCTS ARE EXTENSIVELY USED IN

Bread/Rusk IndustryBiscuit Industry

Chocolate & Confectionary

Dairy Industry

Health & Nutritious Food Industry

Cake Premixes

Muffin & Cake Manufacturer

Dairy Beverages

Non Dairy Cream Industry

Ice-cream Industry

Ketchup/Mayonnaise

Cereals Industry

Meat Industry

Noodle Industry

Tea & Coffee

Sweets Industry

Aqua & Poultry Feed Spices & Seasoning

Soup Mixes

Wafers Industry

Pet Food

Flour Mills

Distillery Industry

Pharmaceutical Industry

Peanut Butter & Protein Bars

Crush & Syrups

Curd & Yogurt

Cheese

Mock Meat/ChaapAgro chemical pesticides Ready to Eat

Namkeen Industry

OUR PRODUCT RANGE

Vital Wheat Gluten

Wheat Fiber

Wheat Starch

Wheat Gluten

Soya Magic

Bread Improver

Wheat Gluten

Wheat Starch

Maize Starch (Corn Starch)

S.A.L.P

Pea Protein

Egg Free Muffin Concentrate Vanilla

Egg Free Muffin Concentrate Chocolate

Egg Free Bar Cake Concentrate

Malto Dextrine

Dextose Mono Hydrate (Glucose Powder)

Egg Free Muffin Concentrate Vanilla

Egg Free Muffin Concentrate Chocolate

Egg Free Bar Cake Concentrate

Natural Cocoa Powder(Jb-100 , Jb -150)

Alkalised Cocoa Powder (Jb-250 , Jb-800, Jb-800 LA )

Black Cocoa Powder (JB-900)

Cocoa Mass

WPC (Whey Protein Concentrate 80%)

WPI (Whey Protein Isolate 90%)

WPH (Whey Protein Hydrolysate)

MPC (Milk Protein Concentrate 85%)

MPI (Milk Protein Isolate)

Lactic, Mineral, Rennet Casein & Acid Casein

Sodium Caseinate/Calcium Caseinate

AMF (Anhydrous Milk Fat)

Lactose

S.M.P (Skimmed Milk Powder)

W.M.P (Whole Milk Powder)

Butter Oil

Salted/Unsalted Butter

Sweet Whey Powder

Fat Filled Milk Powder (For Tea Coffee Premix)

Lactose Powder (100, 200, Mesh)

Lactose Powder (100, 200 Mesh)

W.P.C. (Whey Protein Concentrate - Instant)

Dry Yeast (High Sugar)

Methocel A4C (For Non Dairy Cream)

Methocel F-50

(For Non Dairy Cream, Cakes & Truffles)

Methocel K 4 M

(For Non Dairy Cream & Truffle)

Methocel A 40 M

Methocel A4 M

(For Ice Cream, Cheese & Whipping Cream)

Methocel MX ( For Meat Binding)

CMC Walocel 50,000 (Replacer of Gaur Gum & Xanthan Gum)

(For Crushes, Non Dairy Cream & Beverages)

For Bakery :

Dimodan® DMG (Distilled Monoglycerides)

Grindsted® SSL (Sodium Stearoyl Lactylates)

Grindsted® Xanthan Gum

Grindsted® Datem (Powder)

Guardian Rosemary Natural Extracts

For Dairy / Dairy Culture

Yo Mix® Range of Dairy Cultures Choozit Range

For Frozen Desserts :

Cremadon® sampoorna Range (Emulsifier & Stablizer System)

For Beverages :

Recodan® Emulsifier & Stabiliser Systems

For Health And Nutrition : Supro 620 (Isolated Soya Protein)

Supro Nuggets 570 (Isolated Soya Protein)

For Flavors : Fruits (Orchard, Berries, Tropical)

Savory Tonalities (Chicken, Beef, Cheese)

Grindsted® PGE (Polyglycerol Esters)

Grindsted® PGMS (Propylene Glycol Esters)

Panaodoan® Datem (Liquid)

Fructofin® Fructose

Grindox (Natural Antioxidants)

Yo Mix® Pro Probiotic Yogurt Cultures Curd Culture

Grindsted® Carrageenan CS

Sodium Stearoyl Lactylaye (Emulsifiers)

DMG

Acetic Acid Easter (Acetem)

Supro 670 (Isolated Soya Protein)

Sweet Browns (Caramel, Chocolate and Coffee)

Seasoning Blends

MANUFACTURING & PROCESSING

Acetic Acid (Food Grade)

Ammonium Chloride

Acid Powder (M.A.C.P)

Annatto Colour

Beta Carotene

Baking Powder

Benzoyl Peroxide Powder

Bread Improver

(Gold A-60 , A40, A-100, A-150)

Burn Sugar

Cake Gel

Calcium Propionate Powder & Liquid

CMC (Sodium Carboxymethyl Cellulose)

Coconut Powder

Condensed Creamer

Cookies Improver (Magic Masti)

Corn Flakes

Corn Flour

Custard Powder

Di-Calcium Phosphate (DCP)

DMG (Victory 471)

Egg Powder

Fat Powder/Non-Dairy Creamer

(36% & 75%)

Fibers

(Wheat Fiber, Soya Fiber, Bamboo Fiber)

Flavours

Hydrolysed Vegetable Protein (HVP)

GMS 40 Flakes/Powder

Graphite Powder

DISTRIBUTION (ASHA RAM AND SONS PVT. LTD.)

Agar Agar Powder

Ammonium Bicarbonate

Antioxidants (TBHQ, BHA)

Ascorbic Acid (Vitamin C)

Calcium Carbonate

Cardamom

Caustic Soda

Citric Acid

Ethyl Vanillin Powder

Glucose Powder

Glycerin I + G

Lactic Acid

Mono Sodium Glutamate (M.S.G)

Potassium Carbonate

Guar Gam

High Fructose Syrup

Instant Dry Yeast/ Inactive Dry Yeast

Invert Sugar Syrup

Lecitihin Powder/Liquid

Malt Extract (Liquid & Powder)

Malto Dextrine Powder

Modify Starch

Multigrain Seeds Mix (Upto 19 Grains)

P.G.P.R

Paneer Improver

Potassium Meta Bi-Sulphite (KMS)

Potato Flakes

Potato Starch

S.A.P.P

Sodium Meta Bi–Sulphate (SMBS)

Sodium Tri Poly Phosphate (STPP)

Sodium Aluminium Phosphate

Sodium Propionate

Soya Protein Isolate (90%)

Tri Calcium Phosphate

Tri Sodium Phosphate

Tutty Fruity

Vanilla Flavour

Vitamin Premix

Wafer Improver

Wheat Gluten

Xanthan Gum Replacers

Yeast Extract

Potassium Chloride

Potassium Sorbate

Propylene Glycol

Silicon Powder

S.M.S

Sodium Benzoate

Sodium Bi-Carbonate

Sorbic Acid

Sorbitol

Soya Sauce Spray Dried Powder

Stevia (Sugar Free)

Sucralose

Taioca Starch

Tri Sodium Citrate

Vitamin A & Vitamin D

Four Seasons Dry Yeast

Compressed Yeast

Full- Fat Soya Flour (Enzyme Active)

Defatted Soya Flour Toasted

Soya Lecithin Liquid/Powder

Soya Textured Vegetable Protein

(Soya Tvp & Soya Nuggets)

Quick Tofu

Soya Protein Concentrate (65-70%)

Defatted Soya Flour Untoasted

Soya Protein Isolate (Instant)

Sodium Carbonate

Icing Sugar

Sugar Sachets White/Brown

Breakfast Sugar

Icing Sugar

Sugar Cube Economy

G Low Sugar (Low Gi)

Castor Sugar

Demerera Brown Sugar

Sugar Cube Standard

Lactose

S.M.P (Skimmed Milk Powder)

Whey Powder

S.M.P (Skimmed Milk Powder)

W.M.P (Whole Milk Powder)

S.M.P (Skimmed Milk Powder)

Whey Powder

S.M.P (Skimmed Milk Powder)

Dairy Whitener

W.M.P (Whole Milk Powder)

Condensed Milk

SONIC BIOCHEM EXTRACTIONS LTD (INDORE)

KHOTHARI FERMENTATION & BIOCHEM LTD

DISTRIBUTION (ARS FOODS INGREDIENTS PVT. LTD.)

Egg Free Premixes (For Cake & Pastry)

Egg Based Premixes (For Cake & Pastry)

Cookie Mix

Tea Time Mixes (Egg Free & Egg Based)

Brownie Mixes (Egg Free & Egg Based)

Donut Mix

Chocolates Slabs

Compounds Slabs

Choco Pastes

Chocolate Decoration &

Inclusions Chocolate Chips

Flavoured Compounds

High Fiber Bread Mix Concentrate

Concentrate Multigrain Bread Mix

Concentrate White Bread Concentrate

Egg Free Concentrate

Red Velvet Premix

Tortilla Wraps

Choco Dip

Choco Fillings

Chocolate Coated Products

Butterscotch

Cocoa Powder

Drinking Chocolate

Fruit Fillings

Fruit Drinks

Mayonnaise

Pastas

Canned Fruit

Ketchup / Sauces

Jalapeño

Fruit Juices

Olive Oil

Olives

Corn Kernels

Kikkoman Soy Sauce

American Bread Crumbs (ABC)

Panko Bread Crumbs (JBC)

Crumbing Batter & Predust

Icing Sugar

Invert Syrup

Natural Brown Sugar

Pharma Sugar

Non Dairy Whipping Cream

Brown Sachet

White Sachet

White Cubes

Fine Sugar

Strawberry Crush

Chocolate Topping

Kulfi Falooda

Rose Falooda

Jelly Cubes

Strawberry Glazing Gel

Mix Fruit Jam

Blueberry Glazing Gel

Asha Ram And Sons

Integrated solutions, concepts, and formulations for innovative & customised F&B.

#SastaHaiYaSahiHai

Corporate Office: 811 - 815, D Mall, Netaji Subhash Place, Pitampura, New Delhi - 110034, India

Customer Care: +91 95991 17557 | 011-43999999 (100 Lines)

| W: www.asharam.com