Page 1

Celebrate New Beginnings Mi Belle Photography

at the Skirball

albert postel

Herscher Hall featuring the Guerin Pavilion— L.A.’s Newest Grand Ballroom

Nestled in the Santa Monica Mountains and featuring serene garden patios, spacious courtyards, and majestic ballrooms, the Skirball Cultural Center is the perfect setting to tie the knot and create memories to last a lifetime. Design a spectacular wedding at a place founded to uplift the spirit and enrich the community.

For more information, visit or call (310) 440-4589. 2701 N. Sepulveda Blvd. Los Angeles, CA 90049 • (310) 440-4500

Photography by: Navid Studio

Photography by: Navid Studio

Letters from the Publisher Dear Friends,

We are so happy to announce the release of the 28th issue of Aroos Magazine for Winter 2013 just after our Sixth Annual Wedding Show at the Hotel Irvine. We had an unbelievable Wedding Show and this amazing Show offered visitors access to many fantastic vendors. After six months of marketing and planning for this Show, we have received good feedback from everyone involved for this great accomplishment. After 7 years of publishing the one and only Bridal Magazine in the Persian-American Community of Southern California, I felt that we should start publishing the Aroos Magazine for Northern California as well. Knowing that there are so many high end Event Vendors in Northern California, I have decided to bring our Aroos Magazine to the Persian Community of San Francisco Bay Area. Now we are planning for our next amazing Show at Hyatt Regency Mission Bay Spa and Marina / San Diego. Please mark your calendars for this fabulous even on may 18th,2014.

Best Wishes, Navid Soheilian Publisher

6 i Winter 2013 • Aroos Magazine •

Photography by:







Aroos Issue 28 : Winter 2013 06

Publisher’s Letter


Wedding Show 2014-Irvine


Coordinator Showcase


Designer Showcase


Planner Showcase


Model: Laura Anderson The gown : Mon Amie The Bouquet : Square Root Designs Hair & Makeup: Henry Zador Jewelery : Brax Jewelers Photography :©2013 Aroos Inc. By Robert Yomtubi Publisher: Navid Soheilian • Editor and Graphic Designer: Aroos Inc.. Printed by Metro Digital • AROOS MAGAZINE • P.O. Box 3453 Mission Viejo, CA 92690 310.753.9622 • All rights reserved by AROOS. No part of this magazine may be reproduced without written permission. The articles and advertisements appearing in AROOS Magazine do not necessarily reflect the opinion of AROOS, the editors, or other columnists. All topics and subjects discussed, including any legal or medical articles, are not for the purpose of answering specific legal or other problems. Readers are strongly advised to independently research all issues and/or seek professional advice. Acceptance of advertising by AROOS Magazine does not constitute endorsement of products or services advertised. The content of ads is not confirmed by AROOS, and each advertiser is responsible for the content of their ad; no representations are made by AROOS. AROOS reserves the right to refuse any advertising and articles. AROOS Magazine is a promotional distribution, and its sale and unauthorized use are prohibited under any circumstances.


Winter 2013 •

Aroos Magazine •

6th Annual Aroos Magazine Wedding Show.

Featuring Aquafuzion Event Planning.

Featuring Square Root.

Featuring A Good Affair.

Wedding Story

Featuring Goddard Studios Photography.


Planner Showcase


Gown Designer Photo Album


Planner Showcase


Wedding Story


Planner Showcase


Planner Showcase


Wedding Story

Featuring Fancy That! Event Design & Coordination

Featuring Mon Amie Bridal Salon.

Featuring kelsey events wedding and event coordination.

Featuring Armen Asadorian Photography.

Featuring Exquisite Events.

Featuring Details , Details Wedding & Events.

FeaturingJohn Solano Photography.

Photography by: Duke Photography

Harry’s Party Rental

Toll Free: (888)545-8025 Office: Office:

(818)504-2122 (818)504-2030

w w w. Har r y sp ar t y re nt a l. c om 7764 North San Fernando Rd. Unit 9 Sun Valley, Ca 91352

6th Annual

©2014 Photography: Aroos Inc.

Aroos Magazine Wedding Show

This year’s 6th Annual Aroos Magazine Wedding Show on the afernoon of Jan. 19 was a study in spectacle. The overall ambience, compared to previous shows, was as though you were walking into an A-list wedding reception — tables beckoned, bedecked in gorgeous floral arrangements and surrounded by artfully draped chairs; violinists held sway over enraptured impromptu audiences; and delectable cake and candy samples disappeared as fast as they were put out. The show, featuring 50 of the top event vendors in Southern California, bedazzled more than 1,500 visitors. In addition, for 2nd year 100% of our admission proceeds (a total of $4,500) was donated to the organization Brides Against Breast Cancer. 12i

Winter 2013 •

Aroos Magazine •

Two fashion shows featured Mon Amie and Friar Tux Shop, emcees Allan Buenafe and Kayla Taheri, and makeup and hair by Henry Zador. We are eternally beholden to our markeing sponsors: Mr.Shahram Rahimian of Rahimian Management, Mr.Mojtabi Shahriari of Mission Ranch Market, Mr.Mike Jafari of Metro I Pages, Mr.Robert Abedi of Law Office of Robert Abedi & Associate Immigration attorneys, Dr.Amir Wahab of Vivid Smiles & Dr. Ebbi Soroudi from Soroudi Advance Lasik & Eye Center. We also would like to give a special thanks to Shideh Shahraies (Events by Shideh), Gilbert Gilert Yousefian forLighting , Square Root for Stage Decoration , Edwards Moreno (E.M.S Security), Dj Al for Sound & Pourya Khademi (Violinist) and Caroline Bosak (Hotel Irvine Jamboree Center).

Winter 2013 •

Aroos Magazine • aroosmagazine.comi13


Winter 2013 •

Aroos Magazine •

Winter 2013 •

Aroos Magazine • aroosmagazine.comi15


Winter 2013 •

Aroos Magazine •

Winter 2013 •

Aroos Magazine • aroosmagazine.comi17


Winter 2013 •

Aroos Magazine •

Winter 2013 •

Aroos Magazine • aroosmagazine.comi19

Coordinator Showcase Joanne Law & Andy Cho January 12, 2013

Doubletree, Monrovia

Aquafuzion Event Planning 866- 395-2168

20iWinter 2013 • Aroos Magazine •

Photography: Eddie Lin Photography.

Event Design and Coordination: Aquafuzion. Floral Design: Aquafuzion. Photography: Eddie Lin Photography . Stationary Design: Aquafuzion. Makeup: Elaine Chou Makeup. Furniture Rentals: Palace Party Rentals Lighting: Inlight Lighting. Officiant: & MC: Aquafuzion. Catering.Panda Catering

Photography: Eddie Lin Photography. Winter 2013 •

Aroos Magazine • aroosmagazine.comi21

Designer Showcase Brianne and Ryan September 14, 2013

The Saint Regis Monarch Beach Resort Coordinator : Kimberly Bradford Events. Flowers, Dance Floor, Linens : Square Root. Photography by : Barnet Photography. Floral Arrangements designed with Plum Dahlias, Black Bacarra Roses, Plum Calla Lilies, Quicksand Roses , Antique Lavender Roses, Dark Lavender Roses, Silver Leaf Sage, Purple Hydrangea

Centerpieces designed in 4’ tall hand glued rhinestone vases; Each featuring 6 beautiful strands of crystals. A collection of crystal and mercury glass candleholders surround the base of the arrangements. 949-380-3320 22i

Winter 2013 •

Aroos Magazine •

Photography by : Barnet Photography.

Cake Table : Cake is on a 5’ rolling mirrored cake table, with champagne charmeuse linens. Cake sitting on a 26” mirrored cake box-- provided by Square Root

Photography by : Barnet Photography.

Winter 2013 •

Aroos Magazine • aroosmagazine.comi23

Brian and Allie Callaway /Callaway Gable LLC

24 i

Winter 2013 •

Aroos Magazine •

Wedding Planner Showcase Holly Smith & Brent Hendrix July 5, 2013

Pelican Hill Newport Coast

Brian and Allie Callaway /Callaway Gable LLC

The Wedding Planner: Platinum Weddings by Kerrie.The photographer:Brian and Allie Callaway /Callaway Gable LLC . The videographer: Elysium Productions. Ceremony Music: Ocdamia Strings. Reception Music: Elevated Pulse Productions. The Florist :Shawna Yamamoto Event Design. Bakery: Pelican Hill. Lighting: Elevated Pulse Productions . Rental: Fusion Linens. Beauty: Beauty and the Beach. Invitations: Jupiter and Juno. The Officiant: Rev. Clint Hufft. Bridal Salon : “Ines Di Santo bought at Stanley Korshak “.Veil: Badgley Mischka.

Platinum Weddings by Kerrie 949.302.0970 Winter 2013 • Aroos Magazine • aroosmagazine.comi25

Wedding Story Nicole and David August 24, 2013

The Island Hotel


Winter 2013 •

Aroos Magazine •

Photography: Goddard Studios Photography.

Wedding Coordinator: Nicole Clanton Events. Photography: Goddard Studios Photography. Cake: Black Market Bakery. Cupcakes: Sprinkles. Dress: Cocoe Voci. DJ: Taraneh. Bridal Salon: The White Dress Inc. Bridal Jewelry: The Diamond Collection and Diamonds. Hair: Nancy J Morales. Make Up: Jen Castelo Make up. Bridal Shoes: Brian Atwood- Bloomingdales. Ceremony Entertainment: Boyz and the Beez Accapella Trio. Invitations: Minted.

Photography: Goddard Studios Photography. Winter 2013 •

Aroos Magazine • aroosmagazine.comi27

Photographer: Duke Photography.


Winter 2013•

Aroos Magazine •

Wedding Planner Showcase MOLLY POLSON & DRO GRIGORIAN August 3, 2013 Majestic Halls, Downtown LA

Wedding Planner: Christine Zohrabians of Fancy That! Event Design and Coordination Florals: Tic Tock Couture Florals Rentals: Reections Event Rentals Photographer: Duke Photography Videography: Shark Pig Videography Entertainment: Allen G. Orchestra. Catering: Roberts Catering. Wedding Cake: Ra’s Pastry. Christine Zohrabians Fancy That! Event Design & Coordination 818.445.1110 Winter 2013 •

Aroos Magazine • aroosmagazine.comi29


Sofreh Aghd & Wedding design, Custom Colors Handcrafted, Personalized favors, Evenr Decor

Niki Rahimian





B Y :

Neda 310.801.3193

Pictures by: Vic

Event Planner & Coordinator Neda


ŠPhotography: Aroos Inc / The Bouquet : Square Root Designs / Hair & Makeup: Henry Zador / Jewelery: Brax Jewelers

Beaded sheath gown featuring a

corset top and off the shoulderstraps.

Gown by Stephen Yearick.

ŠPhotography: Aroos Inc / The Bouquet : Square Root Designs / Hair & Makeup: Henry Zador / Jewelery: Brax Jewelers

Sparkle Tulle ball gown with an illusion lace bodie and removable Maria Elena broach. Gown by Lazaro.

ŠPhotography: Aroos Inc / The Bouquet : Square Root Designs / Hair & Makeup: Henry Zador / Jewelery: Brax Jewelers

Traditional ballgown with beading accentuating each tier.

Gown by Ysa Makino.

corset top and off the shoulderstraps.

Gown by Stephen Yearick.

ŠPhotography: Aroos Inc / The Bouquet : Square Root Designs / Hair & Makeup: Henry Zador / Jewelery: Brax Jewelers

Beaded sheath gown featuring a

ŠPhotography: Aroos Inc / The Bouquet : Square Root Designs / Hair & Makeup: Henry Zador / Jewelery: Brax Jewelers

Long sleeve lace sheath featuring a

plunging v-neckline in front and back. Gown by Berta.

emrboidery along the sweetheart bodice.

Gown by Liancarlo.

ŠPhotography: Aroos Inc / The Bouquet : Square Root Designs / Hair & Makeup: Henry Zador / Jewelery: Brax Jewelers

Soft tulle ballgown with 3-D flower

Sweetheart bodice with bias strips of silk woven into the beaded bodice and along the skirt.

ŠPhotography: Aroos Inc / The Bouquet : Square Root Designs / Hair & Makeup: Henry Zador / Jewelery: Brax Jewelers

Gown by Matthew Christopher.

Photography by: Jim Kennedy Photographers.


Winter 2013•

Aroos Magazine •

Wedding Planner Showcase Sara and Connor August 17, 2013

Photography by: Jim Kennedy Photographers.

Vibiana The Planner : Kelsey Events. Florist : Buttery Floral. Rentals : Harry’s Party Rentals. Catering : Roberts Catering Service. Photographer : Jim Kennedy Photographers. Video : Plug Video. Sound and Lighting : Amber Event Production. Band and DJ : 11H Entertainment. Hair and Makeup : Design Visage. Cake : Pasadena Baking Company. Transportation : Foothill Car Service. Ceremony Venue : Sierra Madre Congregational Church. Valet : Athena Valet Photobooth : Shutterbooth. Furniture Rentals : Found Vintage Rentals. Kelsey Connelly kelsey events wedding and event coordination 714.904.2873 Winter 2013 •

Aroos Magazine • aroosmagazine.comi49

Wedding Story Jianna & Aram October 12, 2013

Venue: Metropol.

Photographer: Armen Asadorian Photography.

Photographer: Armen Asadorian Photography. Coordinator: Home Art & Events. Flowers: Mark’s Garden. Cake: Cake Crumbs. Hair: Lara C Kay. Makeup: Enipra. Gown: Karoza Bridal Inc. Maid of Honor & Mother of Groom Dress: R-mine Bespoke.

50i Winter 2013 • Aroos Magazine •

Photographer: Armen Asadorian Photography.

Winter 2013 •

Aroos Magazine • aroosmagazine.comi51

Catering Service BY: JOZEF BESHARATI

Weddings & Events Exclusive Catering:


Preferred Catering:




ww w . JBESHARAT I . com S B esh arat i @ Persi a- I n c .c o m

Balboa Bay Events Wedding Planning & Coordination



Photos Provided by: Balboa Bay Events/ Khatereh

Weddings & Events

Add a special touch of elegance and passion to your wedding with the sound and sight of live VIOLIN Performed by

Alireza & Pourya Khademi

All musical styles Customized song selection State of the art sound equipment Other instruments and singers available (949) 689-8866


Prevay v





ŠPhoto by : Navid Studio




Š2013 Photo by : Navid Soheilian


Weddings & Events Live DJ, MC & Band Services Booking & Reservation Contact Management: 407.963.0228

Aroos Experts

Interesting Facts about Teeth

By Aroos guest columnist and dentist Aamir Wahab, DDS


Winter 2013•

Aroos Magazine •

fore they are born. 5. Toothbrush bristles were originally made from the hair of cows. 6. Baby teeth are actually called milk teeth. However, you never should put a

baby to bed with a bottle of milk or any kind of juice. Only a bottle with plain water will not cause tooth decay. 7. Oddly enough a Shark has around 40 sets of teeth in their life time, a mosquito has about 47 teeth and a snail has about 25 teeth….on their tongue. 8. A human baby has 20 teeth which start to grow at about 6 months old. 9. An adult human has 32 permanent teeth. This number includes 4 wisdom teeth however 35% of people’s wisdom teeth do not develop. For many people, wisdom teeth can affect their health and cause many problems with their current teeth. This is why most people have these teeth removed sometime in their lives

10. Humans only have 2 sets of teeth in their life time. The first set is known as your “baby teeth” and you start to lose these teeth around 7 years of age. You should have your full second set of teeth in place before your late teens. 11. Ahumans front teeth are called “incisors” and we have 8 of them. 12. An adult human has 2 “canine” teeth that have points and are used for tearing. 13. A human uses “molars” to grind their food. 14. Teeth are kept alive by blood and nerves and are supposed to last a lifetime. That is, if you take care of them properly! Unfortunately more then 40% of people over the age of 65 no longer have all of their teeth. Also tooth decay is one of the most preventable diseases. 15. Teeth are fixed into jaw bones and held in place by cement. Each tooth has blood vessels and nerves and around two-thirds of the length of your tooth is in your gum.a healthy set of teeth and gums. The health status of the gums and teeth hold great relevance in case of women after marriage because dental problems are more or less certain to crop up during the pregnancy phase.

Photo by: Casian Photography Provided by : Vivid Smiles

I am sure that we can all agree that our teeth are very useful and play a huge role in our daily lives. Typically the first feature that someone looks at on a person is their smile and a person with healthy teeth will definitely give a more positive first impression. Teeth can not only be nice to look at but they allow us to cut and tear apart food so that we are able to swallow it. I bet you didn’t know that we have four different types of teeth with four different functions, one for biting, one for tearing, one for crushing and one for grinding. There is no denying that teeth play a relevant part in the digestion of our food. Read on to find out more fun facts about your teeth. 1. A human child will lose their first tooth around 7 If you happen to have a tooth knocked out you should place the tooth in a cup of water or milk and bring it to the dentist immediately. There could still be a chance that you would be able to save the tooth and reinsert it. 2. The enamel on a humans tooth is the hardest thing in their body. The enamel is also known as a “crown” 3. A mammal has 2 types of teeth called primary and permanent teeth. 4. Teeth in humans start to form be-

vivid smiles Pacific Medical Plaza Building 1640 Newport Blvd Suite 300 Costa Mesa, CA 92627 866-640-1462

Photos Provided by : exquis events

Photos Provided by : exquis events

81 8 . 6 2 0 . 2 6 6 5

Planner Showcase Zeid and Diana Kayali

August 16, 2013 Millennium Biltmore Hotel Los Angeles

Nikki Khan Exquisite Events 818.620.2665 68iWinter 2013 • Aroos Magazine •

Photography by: John Solano Photography.


Event Planner: Exquisite Events. Florist: Tic Tock Couture Flowers. Linen: Wildower Linens. Rentals: Reflections. Lighting: Shine Lighting. Photographer: John Solano Photography.

Photography by : John Solano Photography. Winter 2013•

Aroos Magazine • aroosmagazine.comi69

Photography by: Jhon& JosephPhotography Inc.


Winter 2013•

Aroos Magazine •

Planner Showcase Tayebeh & Prashant

The Montage Laguna Beach March 30 , 2013

Photography by: Jhon& JosephPhotography Inc.

The Event Planner: Carrie Johnson, Details Details.The Designer/Event Producer: Sunny Ravanbach, White Lilac Inc. The Photographer: John Hong, John and Joseph Photography. The Videographer: Elysium Productions. The Hair: Jenny Sandoval. The Makeup: Christina Sandoval. The Dj & Band: 90210 Entertainment. The Indian Ceremony Ociant: Vinod Dave.The Persian Ceremony Ociant: Alireza Ghadaksaz. Sofreh Designer/Fruit Station: Taraneh Ajdar, Elegant Sofreh Design. Photo booth: Pacic Photo booths.

Details Details 949.600.8881 Winter 2013 •

Aroos Magazine • aroosmagazine.comi71

Wedding Story Leila Eftekari & Anthony Milano September 10, 2011 The Four Seasons Hotel

Wedding Gown & Veil: Monique Lhuillier. Event Planner/Consultant: Jennifer Rebello. Bride’s Hair: Shampoo Stylists: Shaul and Shalom Makeup: Michelle Radow Florist: Eric Buterbaugh Flower Design. Lighting: The Lighter Side, Inc. Invitations: Sharon Ovsiowitz Dining Chairs: Classic Party Rentals. Ceremony and Cocktail Music: Mr. Dana J. Bronson / Bronson Music Productions Wedding Band: Jim Eppolito West Coast Music DJ: Dj ANGELINE Linen: Roberta Karsch/ Resource One Inc. Videographer: Envision Productions Photography: John SolanoPhotography . 72i

Winter 2013•

Aroos Magazine •

Photography: John Solano Photography.

Los Angeles at Beverly Hills

Photography: John Solano Photography. Winter 2013 •

Aroos Magazine • aroosmagazine.comi73

Event Planning & Design

(818) 484-6029







Directory: Orange County

Adventures at Sea Yachts Coto de Caza Golf & Racquet Club Disney’s Fairytale Weddings Electra Cruises The Grand Newport Plaza Hilton Waterfront Beach Resort Hyatt Regency Irvine Hyatt Regency Newport Beach The Island Hotel Montage Resort & Spa Newport Beach Marriott Hotel The Plaza at 505 Rancho Capistrano Rancho Las Lomas The Ritz-Carlton St. Regis Resort, Monarch Beach Seven Degrees Summit House Surf & Sand Resort

(866) 346-6741 (949) 858-4100 (714) 956-6527 (949) 723-1069 (949) 645-4050 (714) 845-8000 (949) 225-6640 (949) 729-6062 (949) 760-4984 (866) 271-6953 (949) 729-3508 (714) 550-0040 (949) 347-4000 (949) 548-2444 (949) 240-2000 (949) 234-3200 (949) 376-1555 x106 (714) 671-3092 (949) 497-4477

Doubletree Hotel Four Seasons Resort Aviara Grand Tradition Hilton San Diego Resort Hornblower Cruises & Events L’Auberge del Mar Resort Los Willows Riverwalk Golf Club

(619) 688-4024 (760) 603-6800 (760) 728-6466 (619) 275-8957 (619) 686-8700 (800) 278-9901 (888) 731-9400 (619) 296-1991

Directory: San Diego

78iWinter 2013 • Aroos Magazine •

Directory: Los Angeles Beverly Wilshire beverlywilshire Beverly Hilton Casa Del Mar Castel In Malibu Cicada The Ebell Of Los Angeles Four Seasons Hotel Hilton Los Angeles Airport Hollywood Hotel Hyatt Regency Century Plaza Inn of the Seventh Ray Jw Marriott Malibu West Beach Club Mandalay Palms Estate Marina Del Rey Marriott Millennium Biltmore Hotel Montage Beverlyhills Music Center Natural History Museum of L.A. The Olympic Collection Banquet Oviatt Penthouse Rancho Chiquita Del Mar Ritz-Carlton, Marina Del Rey Sheraton Delfina Skirball Cultural Center SLS Hotel

80iWinter 2013 • Aroos Magazine •

(310) 858-2377

(310) 274-7777 (310) 581-5533 (310) 456-5376 (213) 488-9951 (323) 931-1277 (310) 786 -2212 (310) 410-6039 (323) 850-6553 (310) 228.1234 (310) 455-1311 (213) 765-8600 (310) 457-7725 (310) 376-9797 (310) 448-4890 (213) 612-1550 (888) 976.0835 (213) 972-7565 (213) 763-3221 (310) 575-4585 (310) 286-2989 (310) 456-7429 (310) 823-1700 (310) 399-9344 (310) 440-4657 (310) 246.2064

Aroos Magazine, Winter '13  
Aroos Magazine, Winter '13