At Armadillo, our guiding purpose is to create rugs that bring connection and intention to spaces. Grounded in craftsmanship and made by hand using natural fibers, our pieces are designed to last, quietly elevating the spaces they inhabit with warmth and depth.
Founded by Jodie Fried and Sally Pottharst in 2009, Armadillo has remained true to its mission as a purpose-led business, dedicated to making a difference not only in the sanctuary of the home but in the world around us.
Our collections are handmade by true artisans, keeping an ancient lineage of craftsmanship alive. Each Armadillo rug is exquisite, exuding a nuance of color, texture and composition that lends our range its breadth and timelessness.
Inspired by our Antipodean heritage, Armadillo embraces a design philosophy that is instinctive, unpretentious and deeply connected to nature.
This sensibility flows through everything we do - grounded in simplicity, elevated through craft, and guided by an enduring respect for materiality and meaning.
SELVA • WALNUT
Each Armadillo piece is the result of a considered process, woven entirely by hand using natural fibers and time-honored techniques. From spinning and dyeing to weaving and finishing, we partner with artisans whose craft has been passed down through generations.
We are committed to leaving a lighter footprint – through sustainable materials, ethical craftsmanship and meaningful giving.
As a Certified B Corporation and Declare Label brand, we hold ourselves to the highest standards for people, planet and product. Our philanthropic arm currently supports ten charitable partners.
AGRA • REDWOOD
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THE ARMADILLO COLLECTION
PAGE 80
THE RUNNER COLLECTION
PAGE 84
THE NOOK COLLECTION
THE ARMADILLO COLLECTION INDEX
THE ARMADILLO COLLECTION
Agra
Construction: Hand knotted
End finish: Cotton fringe
Height: 5/8 "
Colors & codes
Burnt Umber AGR-RD002
Thistle AGR-GN011
Marlin AGR-BL003
Imperial
8' x 10'
9' x 12'
10' x 14'
12' x 15' *
Custom $ /f 2
Moonstone AGR-GN006
Ginger AGR-OG007
2.4 x 3 m
2.7 x 3.6 m
3 x 4.2 m
3.7 x 4.6 m *
Juniper AGR-GN001
Salmon AGR-OG006
Redwood AGR-PK004
Artichoke AGR-GN003
Haze AGR-BE001
9,650
12,800
94.58
Custom $ /m 2
1,018 Metric
Length of rug does not include end finishes (3/4" each end).
* Sizing only stocked in Haze, Artichoke and Moonstone.
Agra Custom Color
Construction: Hand knotted End finish: Cotton fringe
Colors & codes Construction: Hand woven flat weave End finish: Wool fringe
3/4 "
Construction: Hand woven flat weave Height: 7/16 "
Colors & codes
Babylon
Construction: Hand knotted Height: 5/8 "
Colors & codes
Construction: Hand knotted
End finish: Cotton fringe Height: 3/8 "
Colors & codes
Length of rug does not include end finishes (3/4" each end).
Basilica
Construction: Hand knotted
End finish: Cotton fringe Height: 1/4"
Colors & codes
x 10' 9' x 12' 10' x 14'
Length of rug does not include end finishes (3/8" each end).
Bower
Construction: Hand knotted Height: 11/16"
Colors & codes
x 9'10"
x 11'6"
x 13'2"
Clove BAS-CLV
Parsnip BOW-PAR
Braid
Construction: Hand braided, coiled, stitched Height: 3/8 "
Colors & codes
Camino
Construction: Hand knotted
Cirrus
Construction: Hand knotted Height: 9/16 "
Colors & codes
End finish: Cotton fringe Height: 1/2 " Length of rug does not include end finishes (5/8" each end). Colors & codes
Construction: Hand knotted
End finish: Cotton fringe Height: 1/2 "
Colors & codes
Length of rug does not include end finishes (1 3/16" each end).
Faroe Field
Construction: Hand knotted Height: 9/16 "
Colors & codes
x 7'10" 6'7" x 9'10"
8'2" x 11'6" 9'10" x 13'2"
Construction: Hand woven flat weave Height: 7/16 "
Colors & codes
Brindle FIE-BRN
Construction: Hand knotted
End finish: Cotton fringe Height: 3/8 "
Colors & codes
Construction: Hand braided, coiled, stitched
Height: 9/16 "
Colors & codes
MALAWI • OLIVE
Malawi
Construction: Hand knotted
End finish: Braided wool tassels
Height: 5/8 "
Colors & codes
5'7" x 7'10"
6'7" x 9'10"
8'2" x 11'6"
9'10" x 13'2"
12' x 15' *
Custom $ /f 2
Length of rug does not include end finishes (4" each end).
* Sizing only stocked in Oatmeal and Tapioca.
Chino MAL-CN
Tapioca MAL-TA
Crane MAL-CR
Blush MAL-BL
Saffron MAL-SF
Oatmeal MAL-OA
Wren MAL-WR
Denim MAL-DE
Graphite MAL-GP
Amber MAL-AM
Mushroom MAL-MU
Olive MAL-OL
Russet
Savon
Vellum
Construction: Hand woven flat weave Height: 1"
Colors & codes
Construction: Hand knotted End finish: Cotton fringe Height: 3/8 "
Colors & codes
Construction: Hand knotted Height: 1"
Colors & codes
8'2" x 11'6" 9'10" x 13'2"
Minuet
Construction: Hand knotted
End finish: Cotton fringe
Height: 1/4 "
Colors & codes
Length of rug does not include end finishes (3/8" each end).
Nimbus
Odessa
Construction: Hand knotted
End finish: Cotton fringe
Height: : 3/8 "
Colors & codes
8' x 10' 9' x 12' 10' x 14' Custom $ /f 2
Length of rug does not include end finishes (5/8" each end).
Arborio
Partridge
Construction: Hand woven flat weave
codes
Colors & codes
Petra
Construction: Hand knotted
End finish: Flat weave with braided wool tassels
Height: 1 3/16 "
Colors & codes
5'7" x 7'10"
6'7" x 9'10"
8'2" x 11'6" 9'10" x 13'2"
Sagrada
Construction: Hand knotted End finish: Cotton fringe Height: 1/2 "
Colors & codes
x 11'6"
x 13'2"
THE ARMADILLO COLLECTION
Sherpa
Construction: Hand woven flat weave Height: 3/8 "
Sonata
Construction: Hand knotted
End finish: Cotton fringe Height: 9/32 "
Colors & codes
Construction: Hand woven flat weave Height: 3/8 "
Colors & codes
x 13'2"
Thatch
Construction: Hand knotted End finish: Cotton fringe
x 11'6"
x 13'2"
Colors & codes
Alabaster WIN-AL Granite WIN-GR
Abbey
Construction: Hand woven flat weave
End finish: Jute fringe Height: 5/16 "
Colors & codes
Cane ABB-CNE
6'7" x 9'10"
8'2" x 11'6" 9'10" x 13'2" 12' x 15' *
Length of rug does not include end finishes (1 3/16" each end).
* Sizing only stocked in Alabaster.
Kalahari
Construction: Hand woven flat weave
Height: 5/8 "
Colors & codes
Onsen
Construction: Braided flat weave Height: 3/8 "
Colors & codes
Trellis
AERIE • BELLINI
Willow
Construction: Hand woven flat weave
End finish: Linen fringe Height: 3/16 "
Colors & codes
Colors & codes Construction: Hand knotted Height: 1/4 "
Urn
Sistine
Construction: Hand knotted
End finish: Cotton fringe Height: 9/16 "
Colors & codes
Staccato
Construction: Hand knotted, cut and loop pile
End finish: Hand bound linen edge Height: 5/8 "
Colors & codes
Latte
Olivine
Fig
Corsica
Construction: Hand knotted
End finish: Cotton fringe Height: 1/2 "
Colors & codes
Length of rug does not nclude end finishes (3/4" each
Sizing only stocked in Paperbark.
Palermo
Construction: Hand knotted End
Construction: Hand knotted
1/2 "
Latitude
Construction: Hand woven flat weave
Height: 9/32 "
Colors & codes
Caramel
Mojave
Construction: Hand knotted cut & loop pile
1/2 "
Colors & codes
Construction: Hand knotted loop pile
End finish: 3/4" flat weave and 2 3/4" jute fringe
Height: 5/8 "
Colors & codes
6'7" x 9'10" 8'2" x 11'6" 9'10" x 13'2"
Length of rug does not include end finishes (3 1/2" each end).
Nest
Construction: Hand woven flat weave
Height: 3/8 "
Colors & codes
Palloza
Shale: Jute
Rattan: Jute and wool
Construction: Hand woven flat weave
Height: 1/4 "
Colors & codes
THE ARMADILLO COLLECTION
Petunia
Construction: Hand braided, coiled, stitched Height: 3/8 "
Reed
Construction: Hand woven flat weave
Colors & codes
Colors & codes
x 11'6"
x 13'2"
Sequoia
Construction: Hand stitched
End finish: Braided border
Height: 3/8 " Natural
Colors & codes
THE RUNNER COLLECTION
A handcrafted runner in natural fibers brings quiet refinement and textural warmth, setting a considered tone for the journey through space.
Drift
Fiber: Jute and wool
Construction: Hand woven flat weave
Height: 3/8 "
Nest
Fiber: Jute
Construction: Hand woven flat weave
Height: 3/8 "
Colors & codes
River
Fiber: Jute
Construction: Hand woven flat weave
Height: 3/8 "
& codes
Natural
THE NOOK COLLECTION
Perfectly proportioned pieces that bring a touch of texture to in-between places and oft-forgotten spaces.
Drift Nook
Fiber: Jute and
Construction: Hand
Height: 3/8 "
Colors & codes
Grange Nook
Fibre: Jute and wool
Construction: Hand woven flat weave
Height: 5/16 "
Colors & codes
Lucine Nook
Fiber: Jute
Construction: Hand braided, coiled, stitched
Height: 3/8 "
Colors & codes
3' x 8'
Nest Nook
Construction:
River Nook
Sahara Nook
Colors
Rectangular sizes
Imperial
5'7" x 7'10"
6'7" x 9'10"
8' x 10'
8'2" x 11'6"
9' x 12'
9'10" x 13'2"
10' x 14' 12' x 15'
Runner size
Rug Pad
2'7" x 13'2"
Metric 0.8 x 4 m
SIZES
Circular sizes
Terms & Conditions
Imperial 5'7" x 7'10" 6'7" x 9'10" 8' x 10'
8'2" x 11'6"
9' x 12'
9'10" x 13'2"
10' x 14'
11'6" x 14'9"
2'7" x 13'2"
2'4" x 4'11"
Custom $ /f 2
Custom $ /m 2
8' dia.
9' dia.
2.74 m dia. Imperial 6' dia.
Nook sizes Imperial 2' x 3'3"
1'8" x 4'7"
2'7" x 6'
3' x 8' 5' dia.
x 1.4 m
x 1.8 m
x 2.45 m
m dia. USD MSRP $ 45
70
90
135
160
195
215
2.79 $ 30
Full Armadillo standard Terms & Conditions apply and are available to view on our website. For composition details and fiber details for rug warps, please view specification sheets on our website: armadillo-co.com
We offer a rug pad for rugs and runners to prevent slipping, provide extra comfort and extend the life of your rug. It is highly recommended for all wool rugs.
Our rug pad is suitable for use on timber, parquet, laminate, tile, concrete, stone, marble, cork and PVC floor coverings, as well as on heated floors. It can also be used on carpets to prevent rugs from creeping. Newly sealed floors must be completely dry and cured before laying any rug or rug pad.
Our rug pads measure 1/8" in thickness and are made from 100% recycled felt and natural rubber. Rug pads will be 1" (25 mm) smaller than your rug on each side. Custom sizing includes circular shapes.
New
The B Corp logo signifies that you are buying from a purpose-led business, independently certified as being kinder to individuals, communities and the environment. Learn more at armadillo-co.com/about/bcorp.