The California Association of School Business Officials (CASBO) is the Golden State’s foremost authority on school business. Founded in 1928, the nonprofit association serves more than 30,000 members by promoting excellence and professionalism in all aspects of school operations.
Through professional development, advocacy, networking, and innovation programs, CASBO inspires effective and efficient leadership of California’s $117 billion public education system of TK-14 institutions supporting the state’s 5.9 million students.
California School Business Audience
Leadership
Chief Business Officials (CBOs)
Assistant Superintendents of Business Services
Directors of Fiscal Services
Directors of Budget or Finance
Directors of Business Services
Controllers / Accountants
Functional
Directors / Managers of Human Resources
Directors / Managers of Payroll
Directors / Managers of Risk Management
Purchasing / Procurement Officers
Facilities and Operations Directors
Food & Nutrition Services Directors
Information Technology (IT) Directors
Transportation Directors
Discipline Areas
Accounting
Charter School
Chief Business
Officials (CBOs)
Child Nutrition
Facilities
Financial Services
Human Resources
Maintenance and
Operations
Payroll
Purchasing
Retiree
Risk Management
Special Education
Technology
Transportation
County Office and District Support
COE (County Office of Education) Administrators
Business Analysts and Specialists
Clerks, Technicians, Coordinators in Business Operations
Administrative Assistants and Executive Secretaries (supporting business departments)
California School Business Magazine
The award-winning quarterly print publication offering insights into critical school business subjects and key issues facing education from various perspectives. www.casbo.org/magazine
800+ local education agency distribution
1,500 print circulation
15,000 digital circulation
Editorial Calendar
Editorial topics range across all 15 discipline areas. Spring 2025 features included: The Fragility of Our Education System, Leveling the Playing Field for Aspiring School Business Leaders, How to Master Conflict Resolution, Tips for Successful Deal-Making, The Real Cost of AB 218, and Navigating School Closures.
CASBO CON Program Guide 2026
CASBO Con is California’s largest, most comprehensive trade show for school business attended by 2,000+ school business professionals and 500 + expo vendors each spring. The Program Guide is a printed supplement for event attendees that features helpful tips and information for navigating the event, along with a schedule of all activities and break-out sessions, facility map, and dining suggestions.
400 + local education agency distribution
2,000 print circulation
1,500 digital circulation
Bonus distribution at flagship events
and Inside Covers 6.25 x 9.25 in, 6 x 9 in trim
(add 0.125 in bleed and crop marks)
Page Float 5.375 x 8.375 in $2,000
5.375 x 4.03 in $1,500
2.53 x 8.375 in
Page 2.53 x 4.03 in
Materials Due January 15, 2026
• All ads must be sent as 350 PPI Adobe Acrobat PDF files in CMYK with fonts and images embedded.
• Final artwork should be sent to Association Outsource Services, Inc. Contact Cici Trino at +1 (916) 961-9999 or cicit @ aosinc.biz to coordinate.
• Please include your pre-press person’s contact information in case of problems with the artwork.
• To measure digital performance, please send a tracked link with UTM parameters to receive analytics in your GA4 account. For assistance with UTMs and GA4, see Google Analytics directions.
CASBO Insights Newsletter
Our monthly update newsletter sent to all 15,000 + active members including a CEO message and highlights in professional development, advocacy and networking.
800 + local education agency distribution
15,000 circulation
34% open rate
11% editorial CTR
Editorial Calendar
Sent the first business day of each month, deadline 2 weeks prior.
July 2025
August 2025
September 2025
October 2025
November 2025
December 2025
January 2026
February 2026
March 2026
April 2026
May 2026
June 2026
July 7
August 1
September 1
October 1
November 3
December 1
January 5
February 2
March 2
April 1
May 1
June 1
June 23, 2025
July 18, 2025
August 18, 2025
September 27, 2025
October 20, 2025
November 17, 2025
December 22, 2025
January 19, 2026
February 16, 2026
March 18, 2026
April 17, 2026
May 18, 2026
CASBO Website
Casbo.org is the premier online destination for school business in California. Key decision makers use the site for training and workforce development, certification, advocacy, and community.
800 + local education agency distribution
80,000 active users
800,000 annual page views
100,000 annual ad impressions
5m 24s time spent
Publication
July 2025
August 2025
September 2025
October 2025
November 2025
December 2025
January 2026
February 2026
March 2026
April 2026
May 2026
June 2026
July 1-31
August 1-31
September 1-30
October 1-31
November 1-30
December 1-31
January 1-31
February 1-28
March 1-31
April 1-30
May 1-31
June 1-30
June 22, 2025
July 22, 2025
August 18, 2025
September 22, 2025
October 22, 2025
November 22, 2025
December 22, 2025
January 22, 2026
February 22, 2026
March 22, 2026
April 22, 2026
May 22, 2026 ROS Rectangle.
Limited space available, just 5 sponsors in rotation.
