REDEFINING PLATITUDES | Breaking Representational Stereotypes

THE CHALLENGE Architecture can evoke multiple emotions that create a vast spectrum of connections within individuals. Limiting oneself to a single school of thought and stereotypes is unjust to the potential of architecture. Renders are visual representations of the story architecture speaks.

The unique style of Zaha Hadid’s abstractions, B.V Doshi’s vibrant illustrations, and the representations by Arata Isozaki, Bernard Tschumi, Cedric Price follow an unorthodox outlook inclined away from the drawings we usually find.

Different styles can create vivid imagery that can jolt people’s senses.

Keeping up with the theme of “Breaking Stereotypes” for August, DAC brings the opportunity to knit the design that you created in the past with renewed and empowered graphics into an unconventional narrative.

For this, each team member needs to choose an existing drawing or illustration from any of their previous projects. Based on it, develop a narrative which is distinctive from the existing narrative of your project.

Representation Ideas will be crucial in expressing the kind of setting and mood you want to give to your new narrative, so explore new mediums, textures, graphic styles, and many more to establish the same.

Graphic Credits- Manasi Petkar

COMPETITION GUIDELINES 1. All participants will receive team codes from the competition email ID. The code must be mentioned on the submission sheets.

2. The team should be of 2 (Min) or 3 (Max) members. At least two of the members should be from different sections/years. Making teams across the years is encouraged.

3. If you are interested but not sure whom to participate with, you can reach out to the DAC Team 4. Each team member must have at least one drawing of your own irrespective of usage of the same in the final outcome.

5. The competition aims at having a final drawing as an outcome by bringing all the initial drawings together in a way that best explains the narrative.

6. Only self-made drawings can be used (drawings which you have done for academic work or competitions). Drawings that are used could be of any subject, 3D model photos can also be used. If you have any Queries regarding the usage of drawings you can contact us.

7. All the participants need to email their entries to the Competition email ID. 8. Any submissions mailed to DAC email ID won’t be entertained.

9. One team is allowed to send only one entry.

Graphic Credits- Parth Nair

SUBMISSION REQUIREMENTS 1. Graphic of dimensions 300 mm X 300 mm, 150 Dpi Resolution.

Teamcode to be mentioned on the right hand side top corner of the Image and must be readable.

Code UNIQUE IDENTIFICATION CODE :

300 x 300

All teams will recieve a Unique Identification Code via mail which must be mentioned on the upper right hand corner.

2. Max. file size permitted is 10MB.(Jpeg) 3. Representational drawings could either be digital or hand-done.

4. A narrative in 250 words describing the graphic created.

5. An overview of the project selected.

6. The Narrative and the Overview of the project must be written in a Word Document and must be submitted in .docx format.

7. All the files that will be submitted will be in the format : TeamCode.jpg / TeamCode.docx 8. All submissions will be mailed to competitions@aoamumbai.in only.

The subject of the e-mail should be the Teamcode allocated to you.

Graphic Credits- Jeeva Shetti

IMPORTANT DATES Registration forms and brief release - 15-Aug-21 Sunday 6:00 pm.

Registrations forms acceptance closes - 18-Aug-21 Wednesday 11:59 pm Submission acceptance closes - 22-Aug-21 Sunday 11:59 pm Result Declaration - 29-Aug-21 Sunday

JUDGING CRITERIA Representation - How different and expressive is your graphic Narrative - How well the storyline has been fabricated and how well it explains the Graphic.

AWARDS I place - ₹INR 4,000 II place - ₹ INR 3,000 III place - ₹ INR 2,000 People’s Choice Award- ₹ INR 1,000 Incentives will also be provided to all the participants in the form of class points.

The instructions regarding the People Choice Award will be communicated later.

Graphic Credits- Raadhya Agrawal

JURY Honorable Jury Panel will be announced soon

PUBLICATION All entries will be posted on the DAC Instagram handle @aoa_dac and on Pinterest handle @DACcompetitions.

The entries will also be featured on Aoa Mumbai’s website aoamumbai.in All entries will be published in the DAC’s Newsletter and DAC Yearbook.

Selected entries will be published in AOA’s Annual Yearbook.

The Winning Entry will also be the coverpage for the DAC’s Newsletter.

Graphic CreditsBhavya Mewada Aditya Shanbhag Shrideep Kshirsagar

ALL THE BEST !

NOTE All rights to decisions are reserved with the OrganizersDAC Team _Student Council 2021-22.

Aspects like Schedule , Publications and Awards are subject to change as circumstances compel without a prior notice to anyone.

The decision by Jury will remain final without any Subject to change.

CONTACT DAC Team_Student Council 2021-22, Academy of Architecture, Mumbai competitions@aoamumbai.in Pranav Chaubal 982098827 Vardhan Arora 9819230113 Himanshi Mittal 9878325766

DESIGN ARCHITECTURE COMMITTEE competitions@aoamumbai.in @aoa_dac DAC Design Architecture Committee @DACcompetitions DAC Design-Architecture-Committee