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IFES Insights

The Idea of the IFES Global Village

For the first time, during EuroShop 2017, IFE S presented, together with 16 members the IFE S Global Village. A place, where partners had a chance to meet, find answers, network, enhance their business, or simply enjoy a cup of coffee.

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As it should happen in a proper village, the community celebrated at one night its “Block Party”. Visitors, guests and exhibitors took the occasion to network and enjoy themselves. Besides the Global Village, IFE S was content partner of the Expo + Event Forum which aimed t o create an added v alue for the visitor providing latest news on trends, innovations and best pr actice.

The second edition happened a t ExhibitorLive 2018 in Las Vegas. Here 14 exhibitors joined the Global Village to present their services to the american marke t.

From A = Aktiv from Germany t o W = Welk am from J apan, the companies presented themselves on an area of 80 m². In the middle of its members w as IFES as a bracket that gave c ontent. However, not only member s, partners and friends were welc ome at the “Market o f the International Tr ade Fair World”.

And as it belongs to a good village it becomes tradition: the idea of the Block Party. A fter the Exhibitor Award, a drink with members, partners and friends took at the Global Village bec omes a magnet for the surrounding exhibitors. The participants’ answers spoke for themselves and we are looking f orward since the idea will c ontinue.

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