8 minute read
Which Country Uses Exness the Most? Let’s Dive In!
from Exness
by Exness Blog
If you’re wondering which country uses Exness the most, the answer is Thailand. Based on available data, Thailand consistently ranks as the top source of traffic to Exness’s website, contributing a significant portion of its 21.6 million monthly visits as of December 2023. But why Thailand, and what makes Exness so popular there? In this article, I’ll break down the reasons behind Exness’s dominance in Thailand, explore its global reach, and give you a clear picture of why this forex and CFD broker is a go-to for traders worldwide. Let’s get started!
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What Is Exness, and Why Does It Matter?
Exness is a leading online forex and CFD broker, founded in 2008 and headquartered in Limassol, Cyprus. It’s known for its user-friendly platforms like MetaTrader 4 (MT4), MetaTrader 5 (MT5), and its proprietary Exness Trading Terminal. With competitive spreads, instant withdrawals, and no commission fees on most accounts, it’s no surprise that Exness has attracted over 1 million active traders and 100,000 partners globally. The broker offers trading in forex, cryptocurrencies, commodities, indices, and stocks, making it a versatile choice for both newbies and seasoned traders.
But what sets Exness apart is its accessibility and appeal in emerging markets. While it operates in over 130 countries, regulatory restrictions prevent it from serving clients in places like the United States, most of Europe, the UK, Canada, Australia, Iran, and North Korea. Instead, Exness has carved out a strong presence in regions like Southeast Asia, Africa, and the Caribbean. And among these, Thailand stands out as the frontrunner.
Why Thailand Leads the Pack
So, why does Thailand use Exness the most? Several factors make Exness a favorite among Thai traders:
1. Growing Forex Trading Culture
Thailand has seen a surge in forex trading interest over the past decade. With a young, tech-savvy population and increasing access to financial education, more Thais are diving into online trading. Exness taps into this trend by offering a platform that’s easy to use, even for beginners. Its demo accounts, which mirror live market conditions, are a hit among novice traders in Thailand who want to practice without risking real money.
2. Localized Support
Exness provides 24/7 customer support in 14 languages, including Thai, which makes it incredibly appealing to local traders. Imagine trying to navigate a trading platform in a language you’re not fluent in—it’s a nightmare! Exness eliminates this barrier by offering dedicated support and localized resources, ensuring Thai traders feel confident and supported.
3. Competitive Trading Conditions
Thai traders love Exness for its tight spreads, fast execution, and instant withdrawals (over 98% processed in under a minute!). These features are crucial in a fast-paced market like forex, where every second counts. Plus, Exness’s low minimum deposit of $1 for Standard accounts makes it accessible to traders of all financial backgrounds, which resonates strongly in Thailand’s diverse economic landscape.
4. Mobile Trading Dominance
Thailand is a mobile-first country, with a massive portion of its population accessing the internet via smartphones. Exness’s mobile app, available on iOS and Android, is a game-changer. It allows traders to manage accounts, execute trades, and monitor markets on the go. According to SimilarWeb, Exness’s trading app ranks highly in Thailand’s Google Play Store, reflecting its popularity among mobile users.
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5. Regulatory Trust
While Exness doesn’t accept clients from heavily regulated markets like the US or EU, it’s licensed by reputable authorities like the Cyprus Securities and Exchange Commission (CySEC), the Financial Conduct Authority (FCA) in the UK (for institutional clients), and the Financial Sector Conduct Authority (FSCA) in South Africa. This regulatory oversight gives Thai traders peace of mind, knowing their funds are secure in segregated accounts.
Other Countries Where Exness Shines
While Thailand takes the crown, Exness is also hugely popular in other regions, particularly in Southeast Asia and Africa. Let’s take a quick look at some key markets:
Nigeria: Exness has a strong foothold in Nigeria, where forex trading is booming among young entrepreneurs. The broker’s educational resources and low-risk Cent accounts are perfect for beginners in this market.
India: With a growing middle class and interest in financial markets, India is another hotspot for Exness. The platform’s low deposit requirements and demo accounts attract new traders looking to dip their toes into forex.
South Africa: Exness’s regulation by the FSCA makes it a trusted choice for South African traders. The broker’s focus on transparency and competitive pricing also helps it stand out.
Kenya: Similar to Nigeria, Kenya’s youthful population and increasing access to mobile technology make it a growing market for Exness. The broker’s localized support and swap-free Islamic accounts cater to the region’s needs.
These countries, like Thailand, benefit from Exness’s tailored approach to emerging markets, where accessibility and education are key drivers of adoption.
Why Exness Appeals to Emerging Markets
Exness’s popularity in Thailand and other emerging markets isn’t just a coincidence. The broker has strategically positioned itself to cater to regions with growing financial interest but fewer regulatory barriers. Here’s why it’s such a hit:
1. Low Barriers to Entry
With a minimum deposit as low as $1 for Standard accounts and $200 for Pro or Zero accounts, Exness makes trading accessible to everyone. This is a big deal in countries like Thailand, where not every trader has thousands of dollars to invest upfront.
2. Educational Resources
Exness offers a wealth of educational tools, including webinars, tutorials, and demo accounts. For traders in emerging markets, where financial literacy is still developing, these resources are a lifeline. They help users understand the market and build confidence before trading with real money.
3. Swap-Free Accounts for Islamic Traders
In countries with significant Muslim populations, like parts of Southeast Asia and Africa, Exness’s swap-free Islamic accounts are a major draw. These accounts comply with Sharia law by eliminating overnight interest fees, making Exness a go-to for Muslim traders.
4. Global Presence with Local Focus
Exness has offices in seven countries, including Cyprus, South Africa, Kenya, Curaçao, Seychelles, the UK, and Mauritius. This allows the broker to provide localized support and adapt to regional regulations, making it feel like a “local” platform even in far-flung markets.
Challenges and Restrictions
Despite its global reach, Exness faces challenges due to regulatory restrictions. It doesn’t accept clients from major markets like the US, most of Europe, the UK, Canada, Australia, or New Zealand due to strict financial regulations. In 2019, Exness shifted its focus in Europe to B2B services to comply with the EU’s MiFID II and ESMA regulations, limiting its retail presence in those regions.
This regulatory landscape has pushed Exness to focus on markets like Thailand, where it can operate more freely and cater to a growing demand for forex trading. While this limits its reach in developed markets, it’s a strategic move that’s paid off in emerging economies.
How Exness Stays Ahead of the Game
Exness doesn’t just rely on its popularity in Thailand to stay relevant. The broker is constantly innovating to keep traders hooked:
Instant Withdrawals: With over 98% of withdrawals processed in under a minute, Exness ensures traders can access their funds quickly. This builds trust and keeps users coming back.
Advanced Technology: Exness uses proprietary algorithms to offer low spreads, fast execution, and minimal slippage (less than 1% slippage rate for Gold Spot). This tech-driven approach gives traders an edge in volatile markets.
Social Trading: The Social Trading Account lets users copy strategies from experienced traders, making it easier for beginners to get started. This feature is particularly popular in markets like Thailand, where new traders are eager to learn.
Corporate Social Responsibility (CSR): Exness invests in communities through initiatives like environmental cleanups and COVID-19 relief efforts. This resonates with traders who value ethical businesses.
Final Thoughts: Why Thailand Chooses Exness
Thailand’s position as the top user of Exness comes down to a perfect storm of factors: a growing forex trading culture, localized support, competitive trading conditions, and a mobile-first approach. Exness has mastered the art of catering to emerging markets, making it a trusted name not just in Thailand but across Southeast Asia, Africa, and beyond.
If you’re a trader in Thailand or another supported country, Exness offers a reliable, transparent, and user-friendly platform to kickstart your trading journey. Just remember to check if Exness operates in your country by visiting their official website or contacting their support team. And as always, forex trading carries risks, so make sure you understand the market before diving in.
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