AI614 INTERIOR ARCHITECTURE DESIGN STUDIO 3

MEXICAN RESTAURANT

LA ALEGRIA

AI 614 | 2021 INTERIOR ARCHITECTURE DESIGN STUDIO 3

ANGIE LOW YAH TZE

1001954936

LA ALEGRIA

\ ˌa-lə-ˈgrē-ə \

SUNWAY DAMANSARA TECHNOLOGY PARK

The Brick Studio is located at Sunway Damansara Technology park, it is an area as a factory development with wide variety of space for various usage. In that area are commercial and industrial properties. The nearby residential area such as Pelangi Damansara, Casa Tropicana. It is a strategic location for a restaurant to attrach different kind of customers from different area.

A contemporary Mexican restaurant with piñata

concept

located

at

Sunway

Damansara technology Park. La Alegria meaning joy in spanish. The vision of the restaurant is to let the customer taste the joy of Mexican in every bites. The restaurant design inspired from the Mexico traditional piñata. Food to be provide in the restaurant are mostly the contemporary mexican cuisine.

S

STRENGTHS

- Full accessible by car -Conveniently 20 minutes drive from kl

piñata A piñata is a figure, traditionally made from a clay pot covered with paper maché and painted or decorated with brightly colored tissue paper, that is filled with candy and fruit or other goodies (sometimes small toys).

- Industrial design style

W

WEAKNESSES

- Location of building since it's nearby factories

The Brick Studio established in 2020 by Metal Bees, it is a building with 3760 sqft, it can be use for various type of different event such as private parties, wedding reception, press conference, corporate events as product launches. It can fit in 430 guests in the space. A 3077 sqft main hall with pantry, make up room, mezzanine lighting catwalk, reception area, outdoor patio area, washrooms.

A traditional Mexican shape for piñatas is a spherical shape with seven conical. Seven Conical represent the seven deadly sins.

The bright colors of the piñata symbolize the temptation to fall into these sins.

- Not much crowd

O

OPPORTUNITIES

- Attracting workers from factories or shops nearby - Collaboration with big company for annual events and roadshow

T

THREATS

The points represented the seven deadly sins 1. Lust 2. Gluttony 3. Greed 4. Sloth 5. Wrath 6. Envy 7. Pride

The candies and other goodies inside the piñata are the riches of the kingdom of heaven, that the virtuous who are able to overcome sin will receive..

The blindfold represents faith and the stick is virtue or the will to overcome sin.

- Noise pollution from factories - High risk of Covid-19 spread

The whole exercise is meant to teach that with faith and virtue one can overcome sin and receive all the rewards of heaven.

CORPORATE IMAGE th

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The name in the logo name La Alegria it mean Joy in spanish. The pinata stick in the logo have been replace the i in the word of Alegria, the logo have been design by using the pinata shape elements such as circle and triangle. Used yellow, red, aqua blue as the colour tone for the logo.

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Logo jo y

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LA ALEGR E

Menu The name in the logo name La Alegria it mean Joy in spanish. The pinata stick in the logo have been replace the i in the word of Alegria, the logo have been design by using the pinata shape elements such as circle and triangle. Used yellow, red, aqua blue as the colour tone for the logo.

Staff Uniform All the staff wearing mask and face sheild all the time to prevent the covid-19 viruses spread.

The uniform design for all the stuff include the colours on their uniform.

Waiter & Waitress

CONCEPT BOARD

Chef

Management Manager

MOODBOARD

GROUND FLOOR

Entrance Entrance

Primary Adjacency Primary Adjacenc

Reception Reception

Secondary Adjacency Secondary Adjac

Close

Waiting Area Waiting Area

Undesired Adjacency Undesired Adjace

Light/ View

Adjacent

Storage

Entrance

Dining Area Dining Area

Kitchen

Outdoor Dining Area Outdoor Dining Area Bar

PrivateDining Dining Area Priviate Area

Mini Kitchen Mini Kitchen Toilet

Toilet Toilet

Dining Area

Kitchen Kitchen Storage Storage Staff Room Staff Room Staff Toilet Staff Toilet Office Office

GROUND FLOOR PLAN SCALE 1:100

Outdoor Dining Area

Staff Room Staff Toilet

Office Reception

Waiting Area

Payment Station

Staircase

Coloured dining chair with timber dining table to be used for indoor dining area.

View area from upper level.

Facade of La Alegria Restaurant.

Outdoor Dining Area

FIRST FLOOR

View Area

Preparation Area Toilet

Reception

Private Dining Area

Pinata Ceiling

Private dining room.

FIRST FLOOR PLAN SCALE 1:100

Coloured feature wall for outdoor dining area.

MATERIAL White Oak Herringbone Timber

Mexican Talavera Tiles

White Brick Wall

Terracotta Tiles ZigZag Wallpaper

Floor

Terracotta Tiles

Wall

Mexican Tiles

Colouful Wood Slat

SECTION X-X SCALE 1:100

Indoor dining area with coloured chairs

Reception area with an indoor plant and skylight, Mexican artwork to be placed on the wall.

SECTION Y-Y SCALE 1:100

BANQUETTE SEATING DETAIL DRAWING

ELEVATION A SCALE 1:100

Banquette Seating for indoor dining area

THANK YOU