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Digital Marketing & Creative Writer

Ariska Puspita Anggraini

Certified in Digital Marketing (BNSP) with over 5 years of experience in journalism, branding, and B2B content, I specialize in crafting compelling narratives that drive engagement and deliver measurable results. My expertise spans multilingual copywriting and content localization for global audiences, with professional fluency in English, French, and Indonesian. I help brands tell stories that resonate—whether it's through sharp web copy, persuasive articles, or targeted marketing campaigns.

Visi Dan Misi Visi Misi

Tocraftpowerfulandimpactfulstoriesthatcaptivate audiences,sparkmeaningfulconversations,andinspire changethroughcreativeandengagingcontent.

Toproducehigh-qualitycontentthatresonateswithdiverse audiences,blendingcreativitywithstrategy.

Tocontinuallyinnovateandrefinemywritingtomeetthe evolvingneedsofdigitalplatformsandmedia.

Tocreatescriptsandarticlesthatnotonlyentertainbutalso inform,educate,anddriveaction.

EXPERIENCE

September 2020 - December 2024

H&W Technological Service - Copywriter

Wrote100+financialarticles,boosting engagementby30%,organictrafficby50%, andleadgenerationby20%,whilecreating whitepapersthatincreasedclienttrustand downloadsby25%.

September 2017- January 2024

KOMPAS.COM - Journalist

Researchedandwrote100+healthandlifestyle articlesmonthly,boostingengagementby60%, optimizedcontentwithSEOandsocialmediato increasereadershipby50%,andcollaboratedwith writerstoenhancestorytelling,reducingrevision timeby30%.

My Skill

I have been immersed in the world of writing since 2010. Starting from participating in various competitions, writing has become my main source of income. My 7 years experience as a journalist at Kompas has enriched my knowledge and connections in the writing world. Currently, I work as a freelance copywriter and scriptwriter.

Kemampuan Bahasa

Iamproficientinthreelanguages:Indonesian,French andEnglish.Thisskillallowsmetocommunicate effectivelyinvarioussituationsandinternational environments.WithIndonesianasmynativelanguage, Ihaveadeepunderstandingofthelocalcultureand context.MyproficiencyinFrenchenablesmeto interactwithprofessionalsandclientsfromFrance

My Book

My first solo book is titled "Semua Wanita Pandai Membunuh." This book was published through a collaboration with Arkasi Creative as part of a free publishing competition, where my manuscript was chosen as the winner. The book tells the stories of women living in a patriarchal society.

Branding Flos Aurum

IhelpedbrandFlosAurum,anIndonesianvegansoap, bycreatingsocialmediacontent,articles,andvideo scriptsthatalignedwiththebrand’snaturalandethical values.Throughengagingandtargetedcontent,I increasedbrandawareness,improvedcustomer engagement,andboostedwebsitetraffic.Thisresulted inhighersalesandastrongeronlinepresence,helping toestablishFlosAurumasatrustednameinthevegan andethicalbeautymarket.

Branding Gacy Sport

IworkedasacopywriterforGacy,asportswearbrand, creatingcompellingcopyinEnglishtohighlightthe brand’sproductsandvalues.Myworkincluded craftingengagingproductdescriptions,promotional content,andmarketingmaterialsdesignedtoattract andresonatewithactiveindividuals.Ifocusedon effectivelyconveyingthebrand’scommitmentto quality,performance,andstyle,helpingtoenhance customerengagementanddrivesales.

Scripwriter for Wonderful Indonesia

I developed an engaging script to promote Indonesia’s tourism and culture. As the scriptwriter, I researched various destinations and crafted compelling narratives that highlighted the beauty and uniqueness of Indonesia. Using Google Docs for collaboration, I focused on enhancing the visual storytelling aspect, which significantly boosted audience engagement and the overall impact of the campaign.

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SEO Writer

I have experience writing SEO-optimized articles for several brands, including LSAF Global, Healthings, Dancow, and Ensure. My role involved researching relevant topics, optimizing content for search engines, and ensuring that the articles were both informative and engaging for the target audience. The goal was to improve search rankings, drive organic traffic, and enhance brand visibility through wellcrafted, SEO-friendly content.

Scripwriter for Super Skin Clinic

I created content scripts for the branding of Super Skin Clinic, focusing on showcasing the clinic’s expertise and skincare services. As the scriptwriter, I developed engaging narratives and promotional content that aligned with the clinic’s brand values and goals. Using Google Docs for collaboration, I helped enhance the clinic’s image, build recognition, and attract potential clients through compelling and informative scripts that effectively communicated the clinic's offerings.

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Email Copywriter

I worked as an email copywriter, creating compelling email copy for Healthings and Infuse Media. Healthings, a company specializing in medical equipment, particularly oxygen generators, required email campaigns that highlighted the importance and benefits of their products. For Infuse Media, a SaaS company producing software, I crafted email content focused on promoting their software solutions to potential clients. My work aimed to engage and persuade the audience, driving conversions and increasing customer interest in both companies’ offerings.

Let’s Work Thank You Together