ASTA Global Convention Exhibitor Prospectus

It is about 16-19 SEPT 2013 - MIAMI EXHIBITOR & ADVERTISING PROSPECTUS

MOVING THE MARKET ASTAGLOBAL Through the people who influence travelers

CONVENTION

MARK YOU CALENDAR

for the most outstanding travel agent industry event of 2013.

“

The best is yet to come for this

industry and we recognize that networking is a huge part of the process. This event will provide the medium where we all can learn and share ideas.

”

~ Zane Kerby, MBA President and Chief Executive Officer, ASTA

ASTAGLOBAL CONVENTION 16-19 SEPT 2013 - MIAMI www.astaglobalconvention.org

Introducing

Meet with the professionals that are moving the market

ASTA GLOBAL CONVENTION The ASTA Global Convention unites ASTA members and travel industry professionals to create a conference for the most influential buyers in the industry.

ASTA continues to promote travel around the globe and to remind the traveling public of the value of professional services provided by travel agents and tour operators.

WHY EXHIBIT

“

Our own research has found that when we put our product in front of agents, agents are more likely to recommend us. When we don’t, they default back to another more familiar channel.

”

~ Virgin Atlantic representative, March 2013

• • • • • •

Enhance your visibility with this influential market Reach your target audience Personally meet agents and industry leaders Introduce a new product or service Generate sales Develop relationships

EXHIBIT and join your industry at the annual meeting of the

The ASTA Global Convention features no conflict exhibit hours

retail travel system.

over two days and offers valuable networking opportunities while providing you with access to hundreds of qualified agents.

MEET THE ASTA GLOBAL CONVENTION ATTENDEES The individuals who influence the traveling public As the leading advocate for travel agents, the travel industry and the traveling public, ASTA and its members represent 80% of all travel sold by travel agencies in the United States.

ASTA’s convention attracts top executives and managers from large corporate agencies, as well as, small business owners and their employees. ASTA members have an average of 10 employees and work with an average of 17 independent contractors, all of which hold strong influence over the U.S. retail travel system.

EXHIBITING at ASTA’s Global Convention will give your company the opportunity to make appointments and build relationships with decision makers in your target market.

16-19 SEPT 2013 - MIAMI www.astaglobalconvention.org

ASTA members represent

80%

of all travel sold by agencies in the United States

BOOTH RATES

With all the exciting upgrades and

PRIME LOCATIONS

ASTA Member

NonMember

10’x10’

$2,900

$3,900

are the first to go. Reserve Your

20’x20’ Booths

$11,600

$15,600

Space Today.

20’x30’

$17,400

$23,400

limited trade show space at this

Size

year’s convention - SPACE WILL SELL OUT. Prime booth locations

155

157

Booths

Booths

for increased exposure

412

416

418

420

424

430

434

$750

• 2 Full Conference Registrations

End Cap

$1500

Island

$2500

• Company listing on www. astaglobalconvention.org and in the Official Program of Events • Promotion of giveaways, special offers and bonus commissions offered in conjunction with ASTA Global Convention • Evening networking events where you can interact with buyers in a personal setting

436

153 20'

151

20' 20'

149

20' 20'

300

30' 20'

306

312

20' 20'

20' 20'

318

• Access to increased exposure with additional sponsorship and marketing opportunities (sponsorship opportunities are not available to non-exhibiting companies)

20'

326

332

600

602

604

147

20'

145

20' 20'

143

20' 20'

200

30' 20'

206

212

20' 20'

30' 20'

218

20'

226

232

506

141

504

139

137

135

SOUTH ENTRANCE

201

13

203

• Raw exhibit space

Corner

159 404

INCLUDED

205

209

211

213

215

217

219

221

223

225

227

100

102

104

106

108

110

112

114

116

118

120

Refreshments

502

3 13

1 9

12

27

1

CENTRAL ENTRANCE

125

123

121

119

117

115

113

111

109

101

103

105

107

500

30´ X 20´ BOOTHS 20´ X 20´ BOOTHS 10´ X 10´ BOOTHS COLUMNS

Freeman Decorating Services is the official general services contractor for ASTA Global Convention.

NETWORKING OPPORTUNTIES

MONDAY SEPT 16

DATE/TIME 8:00a-9:00a

Connect with existing customers

Opening General Session & Awards

9:00a-10:00a

8:30a-10a

while building new relationships through face-to-face interactions during the 37 hours of conference activities.

10:00a-11:00a Ship Inspections

11:00a-12:00p

exhibit time to showcase your products and services without competing against other conference activities. of exhibitors said that ASTA’s shows provide ample time to interact with agents

Golf Tournament 12:00p-6:00

2:00p-3:00p

Educational Breakouts 2p-3:15p

3:00p-4:00p 4:00p-5:00p

7:00p-8:00p

Educational Breakouts

FRIDAY SEPT 20

8:30a-10:30a

Sightseeing 9a-5p

CEO panel 10:45a-11:45a

10:15a-12p

Hillary Rodham Clinton General Session & Travel Supplier Award 12p-1p

Educational Breakouts & Product Seminars

Premium Meeting 1p-3:45p

12p-1:30p

Trade Show with Lunch 1:30p-5p

Half Day Sightseeing 2p-5p

1:30p-3:45p

Town Hall Golf Tournament

4p-5p

12:00p-6:00p

5:00p-6:00p

THURSDAY SEPT 19

Trade Show

Hispanic Caucus, YPS Summit, Special Interest Breakouts

11a-1p

1:00p-2:00p

WEDNESDAY SEPT 18

8:45a-11:30a

12:00p-1:00p

Maximize the hours of dedicated

83%

TUESDAY SEPT 17

Premium Reception

Transfer to Opening Event

Opening Event 7p-10p

5p-6p

Advocacy Dinner 7p-10p

Complimentary transfer to NACTA Annual Conference (3p departure)

Supplier Hosted Events 7p-10p

8:00p-9:00p

16-19 SEPT 2013 - MIAMI www.astaglobalconvention.org

9:00p-10:00p CG13-056 l 7.13

ASTA GOLF TOURNAMENT GOLF AND BUSINESS

The relationship between the business world and the sport of golf is one that has been continually consummated for over a century. With that in mind, ASTA’s is announcing its Global Convention with a golf tournament at Turnberry Isle Resort as an opportunity for the industry to connect in this time honored tradition.

In the words of Julian Small, CEO of Wentworth Golf Club; “When you do business with people, you need to know more about them. Golf rewards players who remain calm under pressure, never lose their temper and think strategically. These are all virtues in business, too.”

ASTA’s tournament can provide you with exposure during, pre and post the convention through sponsorships listed in the next page.

For additional opportunities or to be the sole golf tournament sponsor, please contact Sue Sheats at ssheats@asta.org

TURNBERRY ISLE RESORT 16 SEPT TEE OFF - NOON

SPONSORSHIPS & ADVERTISING ASTA’s Global Convention offers extensive opportunities for

YOU to interact and develop personal relationships with travel professionals. Take advantage of our sponsorship and advertising opportunities, as well as, our unique networking events to increase your face time with attendees.

MAXIMIZE YOUR EXPOSURE Combine advertising and sponsorship into a total marketing program and gain a competitive advantage by enhancing and building brand recognition through multiple and consistent impressions before, during and after the event.

GOLF TOURNAMENT Title Sponsor (Exclusive Sponsorship) Podium at 19th hole awards ceremony Company logo included in all promotions and signage for event Company logo on each hole sponsorship sign Company listing in Tournament Program to be inserted in golf registration bag Four complimentary player registrations

$20,000

Contributing Sponsor (Limited Quantity Available) Recognition at 19th hole awards ceremony Company logo included in all promotions and signage for event Company logo on each hole sponsorship sign Company listing in Tournament Program to be inserted in golf registration bag Two complimentary player registrations

$5,000

Individual Hole Sponsor Recognition at 19th hole awards ceremony Company logo on each hole sponsorship sign Company listing in Tournament Program to be inserted in golf registration bag One complimentary player registration

$2,000

Individual/ Foursome Registrations Greens fees Cart and golf service fees Pre-event range balls at practice facility Pre-event box lunch prior to shotgun start

$200/$750

16-19 SEPT 2013 - MIAMI www.astaglobalconvention.org

SPONSORSHIP OPPORTUNITIES General Advertising Opportunities*

General Sponsorship Opportunities* Delegate Listing

$2,500

General Session Commercial - 30 Seconds (Limited quantity available)

$3,500

Question in Pre/Post Survey (limited quantity available)

$2,000

Schedule at a Glance Sponsorship

$4,000

Delegate Bags (Exclusive Opportunity)

$7,000

Schedule at a Glance Outside Back Cover Advertisement

SOLD

Delegate Bag Inserts

$3,000

Schedule at a Glance Internal Advertisement

$3,000

Badge Lanyards (Exclusive Opportunity)

$5,000

Program of Events Sponsorship

$5,000

Mobile App (Exclusive Opportunity)

$12,000

Program of Events Outside Back Cover Advertisement

SOLD

Product Seminar/Workshop

$3,000

Program of Events Internal Advertisement

$4,000

Company Logo in Printed Exhibitor Listing

$500

More sponsorship opportunites are available at www.astaglobalconvention.org/pdf/agcSponsorshipOpportunities.pdf

HOW TO EXHIBIT

ONLINE

OFFLINE

1. Visit www.astaglobalconvention.org to

1. Complete the Exhibitor Contract

view the most up-to-date floor plan

2. Fax or mail back to ASTA

2. Pick your booth

Fax 703.838.8467

3. Go to the booth reservation system

Mail ASTA

3. Pick, submit, done

PO Box 820621

Philadelphia, PA 19182-0621 U.S.A

QUESTIONS? Contact Sue Sheats Ph 703.739.6870 ssheats@asta.org

16-19 SEPT 2013 - MIAMI

www.astaglobalconvention.org

ASTAGLOBAL CONVENTION

Exhibiting Company Information

Please print the information exactly as it should appear.

Company Name __________________________________________________ Contact Name ___________________________________________________ Title ____________________________________________________________ Address ________________________________________________________ City/State/Zip/Country ____________________________________________ Telephone ______________________________________________________ Fax ____________________________________________________________ Email __________________________________________________________ www___________________________________________________________

Complimentary Exhibitors

Each 10’ x 10’ booth purchase includes two complimentary registrations. Please provide your exhibitors information below. One additional registration can be purchased for $350.

Please contact skresge@asta.org for more information.

Complimentary Exhibitor #1 Name___________________________________________________________ Email___________________________________________________________ Complimentary Exhibitor #2 Name___________________________________________________________ Email___________________________________________________________

Fax to 703.838.8467 Exhibiting Rules & Regulations are available at http://reg.astaglobalconvention.org/pdf/Rules_and_Regs_AGC13.pdf

BOOTH CONTRACT 16-19 SEPT 2013 Booth Rates (Please Circle One) Size 10’x10’ Booth 20’x20’ Booth 20’x30’ Booth

ASTA Member $2,900 $11,600 $17,400

Company Description Non-Member $3,900 $15,600 $23,400

$ _______________

Total Booth Cost

Space Configuration Add-on (Optional) Corner Booth End Cap Island

$750 $________________ $1,500 $________________ $2,500 $________________

Booth Décor

Décor is not included in your booth fees and is required for exhibition.

The official decorator is Freeman. A $200 fee will be charged if using a decorator other than Freeman. Contact Sarah Kresge, skresge@asta.org for more information.

Marketing Opportunities

Many other marketing and sponsorship opportunities are available, visit www.astaglobalconvention.org for complete listing.

Delegate Listing Product Seminar Delegate Bag Insert General Session Commercial Program of Events Advertisement Company Logo in Printed Exhibitor Listing

Wire Transfer Fee

$2,500 $3,000 $3,000

$________________ $________________ $________________

$3,500 $________________ $4,000 $________________ $500

$________________

$25 $________________

Total Amount Due Add all charges in right hand column

$________________

Attach a 40 word or less description of your company to be included in the Program of Events. All descriptions are subject to editing. Descriptions received after August 15th are not guaranteed to be listed in the program.

Payment

Payment in full is required before exhibitor is granted entry to the trade show floor. If full payment is not submitted with Booth Contract, a $500 deposit (per 10’x10’ booth) is due when contract is submitted.

q Check payable to ASTA in USD on U.S. bank. q Credit Card (circle one) MasterCard Visa

Discover

Diners

AmEx

Card#___________________________________________________________ Exp. Date________________________________________________________ I authorize this amount $___________________________________________ Name on Card____________________________________________________ Signature_______________________________________________________

q Wire Transfer Date Sent _________________

• $25 Surcharge applies • Attach a copy of wire transfer to contract • Wire transfer must be received before August 15, 2013 Indicate on Transfer: ASTA Global Convention 2013 Send Transfer To: American Society of Travel Agents PNC Bank NA, 8800 Tinicum Blvd, Philadelphia, PA ,Routing/ABA: 031000053, Swift Code: PNCCUS33 Account# 5300766238

Cancellation/Booth Size Reduction Policy

A $200 administrative cancellation fee will be charged to any exhibitor that cancels their booth contract. In addition liquidated damages will be charged to any exhibitor that cancels or reduces their booth size within the below time period. If payment has not been received at the ‘request to cancel’ date, the exhibitor is still required to pay balance in full.

Time Period: ................................................................Liquidated Damages:

Before May 24, 2013.......................................50% refund of exhibit fees

On/after May 24, 2013..................................................................No Refund

Agreement

By signing this Contract you agree to be fully bound by and in compliance with the ASTA Global Convention Rules & Regulations.

These Rules & Regulations are accessible at www.astaglobalconvention.org/ regulations.org and are incorporated into this Contract.

Date______________Signature______________________________________

ATTENDEES SALES POWER Attendees’ individual travel sales represent over

$110

billion

ATTENDEES ROLE

over

76%

Do I need to be an affiliate of ASTA to exhibit?

While you do not need to be an affiliate in order to exhibit, ASTA members receive a discount on their booth fee as one of their ASTA member benefits.

Can I join ASTA and reserve my booth in the same day?

of attendees are travel agency owners or managers

ATTENDEES BUSINESS MIX

42 58

FREQUENTLY ASKED QUESTIONS

Types of travel sold by attendees

LEISURE CORPORATE

16-19 SEPT 2013 - MIAMI www.astaglobalconvention.org

Yes. If you plan to join ASTA when reserving your booth, you can complete both your membership application and exhibitor contract at the same time for faster processing.

Does my booth include carpet?

Carpeting and other special features, services and furnishings may be ordered for an additional charge through the official decorator.

How are booth locations decided?

Booths are selected by you, on first-come, firstserved basis with receipt of full payment. Booths are assigned in the best available space at the time of booking.

What if the booth location/size/type I want is not available?

If the booth location, size and/or type requested is not available, we will contact you immediately and your payment will not be processed.

Can I share a booth with another exhibitor?

Exhibitors may sublet their booth or a portion of it. However, they must first obtain a written consent from ASTA. Can I reconfigure or combine booth spaces?

The configuration of the booth must remain as contracted. The booth fabric may not be removed or adjusted to create an opening between booths or at the end of an aisle.

What is the cancellation policy?

All cancellations must be submitted in writing.

Cancellations received in writing before May 24, 2013, are subject to a cancellation fee equal to 50 percent of the total booth fee. No refund will be given if the cancellation request is received on or after May 24, 2013. Upon cancellation, exhibitor relinquishes all benefits.

CONNECT SHARE

16-19 SEPT 2013 - MIAMI www.astaglobalconvention.org

HOTEL Hyatt Regency Hotel 400 South East Second Avenue Miami, FL 33131-2197 U.S.A. Ph 305.358.1234 | Fax 305.358.0529 www.miamiregency.hyatt.com The exhibit hall is within the Hyatt Regency Miami.

Discounted hotel rooms are available to exhibitors.

Rooms are limited, book early. https://resweb.passkey.com/Resweb.do?mode=welcome_gi_new&groupID=19264525

ASTAGLOBAL CONVENTION

16-19 SEPT 2013 - MIAMI

For more information on exhibiting, sponsorship or advertising, please visit www.astaglobalconvention.org or contact: Sue Sheats | VP Business Development | ASTA 1101 King Street, Suite 200, Alexandria, VA 22314 U.S.A. Ph 703.739.6870 | Fax 703.838.8467 | ssheats@asta.org

Space is limited