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AMC Media Kit

Page 1

MEDIA KIT

EXCLUSIVELY FOR AMC MEMBERS


Table of Contents 3-4 5-7

Advertising Packages

8

EVENT Opportunities

PRINT Publications

9-10

ONLINE Platforms

11-13 14

ONLINE Opportunities Technical Specifications

We are here to help. Talk to us about how you can build awareness of your products and drive increased sales through outreach. We will help you build a plan to meet your goals.

US Our Media Partner CONTACT To Book Your Ads 2 Steps Ahead Consulting is AMC’s media partner responsible for advertising booking and insertion in publications. Advertisers are offered increased reach through digital and print programs targeted to best support your needs. All packages can be customized to help you reach your marketing and sales goals.

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STEPS AHEAD

Start Exploring How to Grow Your Business, Create Your Powerful Strategy Today. 2stepsahead.ca | 519-851-4249

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MEDIA KIT

To advertise contact: Heather Brekelmans | advertising@a-m-c.ca | 519-851-4249


Cultivate. Advocate. Collaborate. Why Advertise with AMC Your efforts to reach the right audience are achieved by putting your campaign in front of an attentive audience that is engaged at a rate higher than industry average because of the quality of our communications. Want to reach our audience to encourage digital discovery? Try our options for website, email or digital magazine insert. Want year-long exposure at our members' fingertips? Place an ad in the Membership Directory for easy reference. Looking for visibility with the next generation of talent, academia or industry partners? Place your message on Careers in Ag’s platforms. Seeking increased exposure to a broader audience? The Implement Success magazine hits the mark with multiple audiences year-round. 350 MEMBERS Our Reach OVER Shortline Manufacturers and Their Suppliers Working with other AMC Members is easier when they find you and your services quickly. 3%

14% 24% 26%

3% 20%

USA - 10%

Advertising in AMC communications expands your reach by targeting your potential new customers.

BOOK TODAY

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AND DIGITAL Advertising Packages PRINT Combinations Our 2026 bundles have been shaped to offer you simpler options to ensure you reach your audience. Purchase ahead or group your ad buy to secure added value for your advertising dollars!

Pricing Discounts: We reward advertisers who find value in placing multiple messages in front of our audience. All pricing has a frequency discount that reduces the price per insertion as outlined below. Only printed ads are available for 1x inserts, digital buys start at 3x inserts, with discounts at 6x & 12x.

For Print: 1x = Price per ad for either publication 2x = Price per ad, for 2 print ads total, in either publication 3x = Price per ad, for 3 print ads, one in each of our print publications Not sure which one is for you? Custom packages can be created to suit your unique goals.

Print Only

Savings of up to $1,200 Option A Includes

Option B Includes

1/4 Page Colour + Member Logo in Listing B&W

1/2 Page Colour + Member Logo in Listing Colour

Your Price:

$2,500

$4,500

Digital Only

Savings of up to $3,945 Option A Includes

Option B Includes

Option C Includes

3 Months Big Box: Website AND eNewsletter

6 Months Big Box: Website AND eNewsletter

12 Months Big Box: Website AND eNewsletter

Your Price: 3

$2,575

MEDIA KIT

$4,645

$8,475

To advertise contact: Heather Brekelmans | advertising@a-m-c.ca | 519-851-4249


AND DIGITAL Advertising Packages PRINT Combinations Boost Your Message by Adding a Video Option or Dedicated eBlast to Your Package

Get Started

Savings of up to $1,180 What’s Included:

Price

1/4 Page Colour Print Ads - 3 Inserts + Colour Logo in Directory

$2,885

3 months Big Box Ad - AMC Website AND eNewsletter

$2,865

Your Price: $4,885

Accelerate

Savings of up to $2,780 What’s Included:

Price

1/2 Page Colour Print Ads - 3 Inserts + Colour Logo in Directory

$5,780

Digital Program Ad - Convention

$600

6 months Big Box - AMC Website AND eNewsletter

$5,160

Your Price: $8,760

Full Throttle

Savings of up to $4,000 What’s Included:

Price

Full Page Colour Print Ads - 3 Inserts + Colour Logo in Directory

$10,040

Digital Program Ad - Convention

$600

12 months Big Box Ad - AMC OR Careers in Ag Website

$2,220

12 months Big Box Ad - AMC OR Careers in Ag eNewsletters

$7,200

Your Price: $16,015

BOOK TODAY

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Membership Directory PRINT Publications AMC’s annual Membership Directory is your go-to guide for member contact information and a valuable index of products and services. It is YOUR guide to connecting with our community. Want your company to stand out? Your Logo Here

You can add a greyscale or colour logo above your listing.

Print copies are provided exclusively to members.

Membership Directory Advertising Specifications Space Deadline Mar 6, 2026 Materials Deadline Mar 13, 2026

Cover Bleed

Tab Page Bleed

Full Page Bleed

Full Page No Bleed

1/2 Page Horizontal

1/2 Page Vertical

6.375" x 8.75"

5.75" x 8.75"

6" x 8.75"

4.875" x 7.5"

4.875" x 3.675"

2.375" x 7.5"

1/3 Page Horizontal

1/3 Page Vertical

1/4 Page Horizontal

1/4 Page Vertical

4.875" x 2.4"

2.375" x 4.95"

4.875" x 1.75"

2.375" x 3.675"

CONSIDER ADDING YOUR LOGO FOR GREATER VISIBILTY Colour: $275 Black & White: $200

Trim Size: 6.125" x 8.5" Bleed Size: 6.375" x 8.75"

The Membership Directory is a print only publication.

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MEDIA KIT

To advertise contact: Heather Brekelmans | advertising@a-m-c.ca | 519-851-4249


Implement Success PRINT Publications Implement Success is a semi-annual magazine published and produced by AMC, focusing on industry trends and challenges and includes member profiles. Printed copies are distributed to the AMC membership, government officials and key AMC stakeholders, ensuring awareness across North America. ADDED VALUE: Your printed ad appears within the online version of Implement Success, adding digital readership to amplify your brand’s exposure.

Implement Success Advertising Specifications Space Deadlines Spring/Summer: Mar 11, 2026 Fall/Winter: Sept 23, 2026 Double Page Spread Bleed

17" x 11.125"

1/3 Page Horizontal

7.375" x 3"

1/3 Page Vertical

Materials Deadlines Spring/Summer: Mar 20, 2026 Fall/Winter: Oct 2, 2026

Full Page Bleed

Full Page No Bleed

1/2 Page Horizontal

1/2 Page Vertical

8.625" x 11.125" 7.375" x 9.5625" 7.375” x 4.6875" 3.5625" x 9.5625"

1/4 Page Horizontal

1/4 Page Vertical

1/2 Page Island

2.3125" x 9.5625" 7.375" x 2.1875" 3.5625" x 4.6875" 4.8125" x 7.375"

Trim Size: 8.375" x 10.875" Bleed Size: 8.625" x 11.125" All editions of Implement Success are also produced digitally and published online on AMC’s website https://www.a-m-c.ca/news/implement-success-magazine

BOOK TODAY

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Print Insert Rates PRINT Publications Membership Directory

Implement Success Magazine

Position Guarantee: 25% Premium Placement (Includes Tab Placements) Ad Artwork Creation: $110/hour COLOUR RATES * Size

1x

2x

3x

Double Page Spread**

$4,685

$4,410

$4,190

Outside Back Cover

$4,355

$4,190

$3,970

Inside (Front or Back) Cover

$4,130

$3,970

$3,750

Full Page

$3,420

$3,250

$3,025

1/2 Page Island

$2,620

$2,475

$2,255

1/2 Page

$1,925

$1,825

$1,705

1/3 Page

$1,600

$1,485

$1,380

1/4 Page

$1,025

$965

$910

Video Insert Option**

$1,250

$975

*Black and white available upon request **Available Implement Success Magazine ONLY

Media in Motion ANIMATED Opportunities Show your creative content, display dynamic ads, present your product in context, or develop other original ways to use video that will keep your audience talking.

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MEDIA KIT

To advertise contact: Heather Brekelmans | advertising@a-m-c.ca | 519-851-4249


Programs EVENT Opportunity Convention Our digital event program allows you to deliver your message directly into the hands of key decision-makers and leaders in the Canadian agricultural equipment manufacturing industry.

Box Ad (250 x 250)

Your ads will be part of a key resource accessed by delegates with dedicated attention during our keystone events. This event happens once a year, so consider bundling this as part of your overall advertising plan to increase exposure and further develop consistent brand awareness for your company. ANNUAL CONVENTION AND TRADE SHOW PROGRAM

Need help creating an impactful message? Our advertising team can help you get started.

Space Deadline

Convention: May 8, 2026

Material Deadline

Convention: May 22, 2026 QR Code on Table Tents directs attendees to the program. Ad Unit

Size

Price

Tall Box

500 x 250 pixels

$1,000

Big Box

250 x 250 pixels

$600

BOOK TODAY

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AMC Website ONLINE Platforms Our website a-m-c.ca is built to connect you with key industry decisionmakers, and designed with you in mind. Choose your ad page placement and frequency for your ad to appear. Whether you want to make a splash in a certain season or have your ad visible year-round, you can choose the right opportunity ranging from 3 months to the full year! Artwork can be rotated monthly to ensure you receive maximum engagement for each of your targeted messages. Book early to be sure to get your preferred position and month! Space is limited.

Box Ad (250 x 250)

AMC Website Stats over past 12 months

83,000 3 min Page Sessions

Average Session Time

Ad Creation: $110/hour 3x: Your ad run on a-m-c.ca for 3 months 6x: Your ad run on a-m-c.ca for 6 months 12x: Your ad run on a-m-c.ca for 12 months

Ad Unit

Size

3x

6x

12x

Tall Box

250 x 500

$525

$445

$420

Big Box (First)

250 x 250

$275

$240

$215

Big Box (Second)

250 x 250

$225

$195

$170

Need help designing and writing your ad materials? 2 Steps Ahead will be happy to provide a quote to design and/or write for you!

9

MEDIA KIT

To advertise contact: Heather Brekelmans | advertising@a-m-c.ca | 519-851-4249


Careers in Ag Website ONLINE Platforms Our website CareersinAg.ca connects members with the future workforce they need! Potential employees and students visit our website, where they can explore ambassador testimonials, relevant articles, and industry events, as well as discover opportunities for a successful career in this thriving industry. Placing your company's ad on our website ensures that aspiring young professionals have you at the top of their minds as they explore a career in agriculture. Big Box Ads include the option for an additional article story, as shown below, which can support a profile of your company. Plan your ad to align with your peak or seasonal employment needs.

ALL ADS ARE EXCLUSIVE (no rotation)

Book your spot today to ensure your preferred website placement.

Your Image Here

Your Image Here

(290 x 175)

(690 x 275) BLOG ARTICLE

Your Title Here

Your Title Here

Ad Unit

Size

3x

6x

12x

Web Banner

985 x 275

$440

$390

$350

Big Box

690 x 275

$400

$360

$325

BOOK TODAY

10


Connection eNewsletter ONLINE Opportunities Deliver your message directly to the inboxes of key decision-makers and leaders in the Canadian agricultural equipment manufacturing industry. Link your ads to the landing page of your choice for maximum effectiveness. Distributed biweekly, AMC’s Connection eNewsletter keeps members informed about AMC events, government relations, Careers in Ag initiatives, industry news, upcoming events, new member welcomes and more. This valuepacked communique receives higher than average open and click-through rates, ensuring your content is visible and grabs our readers’ attention.

Big Box Ad (300 x 250)

Small Box Ad (240 x 120)

Banner Ad (600 x 125)

AMC eNewsletter Stats

53%

Average Open Rate

24%

Big Box Ad (300 x 250)

Big Box Ad (300 x 250)

Average Click Rate

ALL ADS ARE EXCLUSIVE (no rotation)

Ad Unit

Size

3x

6x

12x

24x

Big Box

300 x 250

$400

$360

$325

$300

Banner

600 x 125

$380

$315

$265

$235

Small Box

240 x 120

$360

$335

$230

$210

3x/6x/12x/24x: References number of digital ads in Connection eNewsletters

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MEDIA KIT

To advertise contact: Heather Brekelmans | advertising@a-m-c.ca | 519-851-4249


Compass eNewsletter ONLINE Opportunities This monthly eNewsletter is delivered directly to the inboxes of key decisionmakers, HR team members and leaders in the Canadian agricultural equipment manufacturing industry. Direct your ad to a landing page that tells the story about your job offer or company culture. Let AMC help you get the message out with this exclusive newsletter opportunity. Big Banner Ad (600 x 250)

Need help designing and writing your material? Our Advertising Team will be happy to provide a quote to have us design and/or write it for you!

Box Ad (300 x 250) Big Banner Ad (600 x 250)

Box Ad (300 x 250)

Box Ad (300 x 250)

ALL ADS ARE EXCLUSIVE (no rotation)

Ad Unit

Size

3x

6x

12x

Big Banner

600 x 250

$440

$390

$350

Big Box

300 x 250

$400

$360

$325

Banner

600 x 125

$380

$315

$265

BOOK TODAY

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Compass eNewsletter ONLINE Opportunities This monthly eNewsletter is delivered directly to the inboxes of key decisionmakers, HR team members and leaders in the Canadian agricultural equipment manufacturing industry. Direct your ad to a landing page that tells the story about your job offer or company culture. Let AMC help you get the message out with this exclusive newsletter opportunity. Big Banner Ad (600 x 200)

Need help designing and writing your material? Our Advertising Team will be happy to provide a quote to have us design and/or write it for you!

Box Ad (300 x 250) Big Banner Ad (600 x 250)

Box Ad (300 x 250)

Box Ad (300 x 250)

ALL ADS ARE EXCLUSIVE (no rotation)

Ad Unit

Size

3x

6x

12x

Big Banner

600 x 250

$440

$390

$350

Big Box

300 x 250

$400

$360

$325

Banner

600 x 125

$380

$315

$265

BOOK TODAY

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Custom eBlasts ONLINE Opportunities Put your message into focus mode by sending Sample eBlast dedicated eBlasts to connect with a valuable and receptive audience! Make an impact with a fully customizable, creative email sent to all members about your products or services. You have a full email to dedicate to your story, your way. An eBlast is ideal for introducing new products or special offers. What better way to educate your potential customers than to send this to their inbox from a trusted sender. These are an exclusive option with limited spaces available. Reserve your spot today to ensure your booked timeline aligns with your campaign launch or product release dates.

Entirely Customizable Build Use sections to outline key features. Encorporate images of key products. Include a video message or demo.

Ad Unit

1x

2x

Full Email

$1,350

$1,025

Book Early Only 12 Spots Annually.

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MEDIA KIT

Leverage our dedicated eBlast sent directly to AMC members.

To advertise contact: Heather Brekelmans | advertising@a-m-c.ca | 519-851-4249


Technical Specifications Publication Specifications

COLOUR: All advertisements must be CMYK. Lab, Duotone, Pantone or Multichannels will be converted; we will not be responsible for any resulting alteration or loss.

Implement Success Trim Size: 8.375” x 10.875” Bleed Size: 8.625” x 11.125” Membership Directory Trim Size: 6.125” x 8.5” Bleed Size: 6.375” x 8.75”

Black Text

Artwork, Revisions and Proofs

FILE COMPRESSION: we accept Stuffitcompressed files (.sea, .sit, .sitx or .zip.)

For best results, we recommend that black be used for text. Note that Adobe Photoshop files are not recommended as that software may Artwork Requirements All digital colour and greyscale artwork must be convert to four-colour process. supplied at min. 300 dpi. Line art must be Accepted Electronic File Formats supplied at 600 dpi. High-res PDF, EPS, TIFF and JPEG files are accepted. Images from the PDF: CMYK, accurate format, 300 dpi, no transparency, embedded fonts. web are not suitable for printing. All colour print artwork must be in CMYK mode; ILLUSTRATOR: CMYK, accurate format, greyscale artwork must be in either greyscale embedded images, 300 dpi, text converted to or bitmap mode. RGB mode artwork is not outlines. accepted and if supplied will be converted to PHOTOSHOP: EPS, PSD and TIFF: CMYK, 300 CMYK mode, resulting in a colour shift. All dpi, accurate format, all art flattened. screen and printer fonts as well as linked JPEG: CMYK, 300 dpi, accurate format, all art images must be supplied if not embedded in flattened, compression quality 12 (maximum the file. quality), standard baseline format. Note: Text placed outside the live area within any full page or DPS ads may be cut off. Please INDESIGN CC (or earlier): all fonts, images (photos, logos, etc.) must be supplied. keep text within the live area at all times. There is a $100/hour artwork surcharge for artwork creation or changes. This additional fee will appear on your final invoice if the artwork submitted is not publishing ready.

Submitting Material

Submit to: Heather Brekelmans advertising@a-m-c.ca Note: Please compress files to less than 7 MB.

Video Specs

Videos can be linked from your YouTube or Vimeo URL (16:9 ratio and high resolution). Video visual sizing can be custom to fit in your ad spacing.

Fonts OpenType fonts are recommended because they are more recent and multiplatform. Unacceptable File Formats CorelDraw, Paint, Excel, Word, PowerPoint, Publisher, AutoCad, FrameMaker and other non-standard electronic publishing software files will not be accepted. Low-resolution GIF and JPEG downloads are not recommended. If they are the only files available, we will not be responsible for print quality.

Advertising Specs Compressed PC files (.exe, .rar, etc.) will not be Colour Specifications accepted. GREYSCALE: Please use greyscale in designing.

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