Build Your Business with RE/MAX Alliance Group

BUILD YOUR BUSINESS

With RE/MAX Alliance Group

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OUR MISSION

To be the worldwide real estate leader, achieving our goals by helping others achieve theirs. Everybody wins.

OUR VISION

RE/MAX will always be the right place for real estate entrepreneurs who want a combination of independence, support and unique competitive advantages - and the right choice for customers who understand the benefits of having someone like that working on their behalf.

OUR BELIEFS

We believe real estate buyers and sellers everywhere deserve the world-class services of outstanding agents who are skilled, driven and focused on achieving outstanding results.

We believe real estate is a full-time profession and career.

We believe in the power of preparation and education.

We believe in experience - and in the wisdom of learning from people who have it.

We believe individuals are shaped by the attitudes and habits of those around them.

OUR VALUES

Outstanding agents. Outstanding results.

We strive to be the best - through education, service and effort - at whatever we do.

Our people make a real difference in lives and communities around the globe. One World. One RE/MAX. At RE/MAX, you’re in business for yourself, but not by yourself.

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#1 RE/MAX OFFICE IN FLORIDA

FLORIDA’S LARGEST RE/MAX OFFICE

Reputations are earned and at RE/MAX Alliance Group, we are proud of our well established reputation for exceptional customer service. For more than 30 years we have adapted to ever changing real estate market conditions and provided the most professional and comprehensive real estate services to our clients.

Complete Real Estate Services • • •

Residential Sales and Leasing Property Management Commercial Real Estate

Additional In-House Services • • • • •

Mortgage Company Title Company Real Estate Attorney Insurance Company Marketing Department

• • • • •

24/7 Broker and Manager Support Advanced Educational Tools In-House Training Personal Tech Training & Support Business Coaching

Our Success by the Numbers

43

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137

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RealTrends Top 500 Brokerages in the United States

by Transactions Per Agent

RealTrends Top 500 Brokerages in the United States

by Total Transactions

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MARKET STATISTICS RE/MAX continues to dominate the local real estate market with more homes sold in 2022 than any other real estate company in the area.

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13 OFFICE LOCATIONS

SPRING HILL: 4320 Lake in the Woods Drive TRINITY: 10710 SR-54 Suite #C101 TARPON SPRINGS: 1416 Lake Tarpon Avenue LUTZ: 23612 State Road 54 TAMPA: 1001 South MacDill Avenue RIVERVIEW: 10012 Water Works Lane ANNA MARIA ISLAND: 317 C Pine Avenue BRADENTON: 3007 Manatee Avenue West UNIVERSITY PARK: 8037 Cooper Creek Boulevard #101 SARASOTA: 2000 Webber Street SIESTA KEY: 5221 Ocean Boulevard Suite 1 VENICE: 1314 East Venice Avenue ENGLEWOOD: 2230 South McCall Road

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MANAGEMENT AND STAFF

PETER CROWLEY

RON TRAVIS

KINK CROWLEY

President and Broker of Record

Co-Owner

General Manager

SHADD BOUCHER DAVID CLAPP

KELLIE CYR

ROGER PIRO

STEVE ZERIS

Managing Broker

Managing Broker

Managing Broker

Managing Broker

Managing Broker Director of Education

MITCH COX

PATRICK LINCOLN

MICHELLE RICHARDSON

Facilities Director

Associate Recruiting Director

Customer Service Manager

KAREN COX

JOE SHEA

PAUL PERET

Administration & Technology Engagement

In-House Legal Counsel

Regional Manager/ Accounting

KEVIN CHRISTEN IT Director

JESSICA JONES Marketing Director

KATHY BURR-WINTERS

KELLY HATCH

Accounting

Accounting

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THE SITE THEY SEE

REMAX.COM is the #1 Most Visited Real Estate Franchisor website with more than 120 Million visits in 2022. The site shows all of the listings in thousands of cities and towns and helps connect buyers and sellers with real estate agents. Making it easier for consumers to navigate the buying and selling process with the guidance of a RE/MAX agent.

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RE/MAX REFERRALS

LOOKING FOR GLOBAL CONNECTIONS? WE HAVE A FEW. THE RE/MAX NETWORK’S GLOBAL FOOTPRINT IS UNMATCHED BY ANY OTHER REAL ESTATE BRAND.

Capitalize on the incredible network of over 140,000 RE/MAX professionals around the world with the RE/MAX referral platform. The Find an Agent tool and the Global Referral Exchange make referrals social, giving you the ability to engage in discussion, exchange referrals and obtain leads with RE/MAX agents around the globe.

110+ COUNTRIES & TERRITORIES | 6 CONTINENTS

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Your Business Growth on Autopilot A complete tech ecosystem to help your brokerage, teams and agents thrive.

Empower Your Teams and Agents The most robust lead-gen tools on the market help your agents and teams drive new business effectively - no matter their budget. Plus, a personal, private CRM ensures users embrace the platform as their own.

Automate Client Conversion Put converting contacts into clients on autopilot with AI-driven behavior nurturing, proven to engage 5-10X more leads and sphere of influence contacts. Plus, a top-rated mobile dialer app to keep your agents doing what they do best— building relationships.

Supercharge Your Brand Beautifully showcase your brand with highconverting IDX websites for your brokerage, teams and agents - customizable at every level!

Plus, engage and delight prospects and clients with stunning market reports, listing alerts and branded digital marketing pieces.

“

Our technology offering has made recruiting agents, all types of agents, easy.

COLBY L.

BROKER/OWNER

Customizable IDX Websites

Powerful Lead Engine

Our customizable websites with real-time IDX home search are lead-converting machines! Engage and delight visitors with rich community details, home valuation pages, and more - all while maintaining total brand control with customizable templates or our custom WordPress plugin.

The most robust lead gen tools on the market help your brokerage, teams, and agents effectively drive new business - no matter their budget. Landing pages and IDX squeeze pages, smart numbers, text codes - we’ve got it all!

AI-Powered Smart CRM

Marketing Autopilot

A personal, private database ensures your brokerage CRM actually gets used by agents, top teams, and managers! AI-driven lead validation, scoring and automated follow-up ensures more leads and sphere of influence contacts become clients.

We pioneered behavioral automation and are the industry experts at converting contacts into clients using behavior-based nurturing. Smart campaigns engage contacts automatically, so your agents are always staying top-of-mind and closing more business.

Listing Management & Marketing

Transaction Management Integration

Seamlessly manage all your listings, from all markets, in one central location. Drive maximum listing exposure with built-in marketing tools to instantly post to Facebook, mass email, text, and more.

Deep integration into industry leading transaction management platforms like: Dotloop, SkySlope and Docusign Transaction Rooms makes closing the deal easy and streamlined.

Team Platform Independence

Top-Rated Mobile Dialer & Open House App

Give your teams what they really need - the ability to operate as a true “business within a business.”

The platform provides team branding, lead gen and sophisticated routing, agent accountability rules and a built-in marketplace to integrate the add-on solutions they need to run their unique business.

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Is there anything it doesn’t do?!

ALL-IN-ONE. We just recently switched to kvCORE and it already does 10 times more than any other system I’ve ever used.

LAUREN B AGENT

Your agents and teams are on the go. Help them run their business from anywhere with our top-rated mobile dialer app and a sleek open house app to capture and convert more business.

LUXURY MARKETING

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POWERFUL DIGITAL MARKETING

CONSUMER APP Stay top of mind with your personally branded RE/MAX Real Estate Search App. Give your clients an advanced house hunting experience through impressive features that include, but are not limited to: • One-tap access to your profile and contact information so you’re always top of mind • A map-based listing search with community and school district boundaries • Extensive listing details, such as transportation scores, average seasonal temperatures, drive times to your favorite spots, mortgage calculation and so much more • The ability to compare notes with a co-buyer (such as a spouse or partner)

An excellent property search tool for consumers - and a lead generation platform for you. The RE/MAX App can be branded with your photo, name and contact information.

Your clients will have the option to contact you through the app as they search, save listings, and even share their favorite properties with their friends.

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POWERFUL DIGITAL MARKETING

3 MONTHS FREE! With Photofy you have access to a robust, yet simple, content creation tool empowering you to market your business and properties all from one mobile app.

Post to social platforms or send an email or text in seconds with a broad selection of graphics to new home sales or listings, lifestyle content, milestones, events and more: • • • • • •

Open House Invitations New Property Announcements Price Drops Branded Photo Tour Collages “Thank You” and “Congratulations” Images and Posts and so much more!

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RE/MAX UNIVERSITY

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DIGITAL BUSINESS-BUILDING TOOLS

MARKETING PORTAL

Accessed through MAX/Center, this is where you easily find social assets and official RE/MAX claims, slogans, logos and other marketing resources.

• Logos • Brand Resources • Custom Marketing Tools • Print and Traditional Marketing Pieces • Digital and Social Files • and more

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DIGITAL BUSINESS-BUILDING TOOLS

Customizable Video Through remaxhustle.com This user-friendly tool on remaxhustle.com lets you quickly create your own RE/MAX agent commercial.

Leverage this easy to use tool to create personalized messages with high production value. Tools such as the Video Editor, digital Welcome Mats, Hustlegraphics, and the award winning Customize Commercials align with the national ad campaigns to further carry brand messaging at a local level.

Video Editor

Customized Commercials

Custom Listing Videos

Send A Welcome Mat

An easy way to make professional-quality RE/MAX videos.

Add your name, face, and contact information to a whole suite of professional commercials

Market your listings with customized, eyecatching videos to highlight their features

Make your recent home-owners feel extra welcomed with a personalized digital welcome mat

Highlight Your Skills

Create Hustlegraphics

Community Response Video

Recruitment Video

Show off the unique tools that set you apart from the crowd with a personalized RE/MAX commercial

Show the world just how hard you hustle with your very own, beautiful, personalized Hustlegraphic

Share a personalized message of support with your community, let them know you’re here for them.

Show what makes your RE/MAX team stand out from the competition.

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DID YOU KNOW

Our package with ListHub sends our company listings to more than 70 websites. With the industry’s most extensive online marketing program we do more with less, and stay ahead of the pack.

All RE/MAX Alliance Group listings are displayed on realtor.com. With more than 773 million average monthly views, www.Realtor.com is the consumer destination for real estate related information and property searches.

Our broker relationship with Trulia gets more exposure for your listings, marketing to 31 million serious buyers and sellers searching on Trulia each month.

RE/MAX Alliance Group participates in the Zillow Pro program providing a direct data feed to Zillow, giving us control over how your listing appears and improving accuracy. Zillow automatically activates your listings and puts you first in the contact options so you can start receiving views and showing requests immediately.

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ALLIANCE GROUP TOOLS

App Files allows you to create, edit, and store transactions with always upto-date forms. This system allows you to create a transaction with pertinent documents, send them for e-signing or e-sign them with clients, share them, and store them in the cloud.

Calls are answered as if it came from your office. Showing Time links from MLS and gives you access to online reports, feedback, and listing updates.

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GIVING BACK

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