Pitti Group

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Pitti Group

PITTI MEANS HOME Pitti means home, before furnishings.

This is the spirit which powers the Pitti Group, which is demonstrated daily by the team who consistently share their values and business goals, above all the complete and exclusive service which continues to distinguish them from all other companies in the sector, day after day.

PITTI srl Via Lucchese 39 50019 Sesto Fiorentino (Florence) Italy P. Iva 05285290485

T +39 055 310607 F +39 055 310637 info@pittigroup.com www.pittigroup.com

You are important because you have important needs

because you deserve a space which represents you without putting you on display

which is unique

and elegant, which will approve of your passions and protect your silences.

We have furniture made of ideas

concepts made of c o l o u r s

images made of light

sensations made of fabrics

We listen to you

so we can design a space that you will recognize

We have everything we need

our creativity

our feelings

our passion

our expertise

and above all

your desires

to create a place

that is home

Welcome home

S

ince its foundation, the structure of the company has witnessed an overwhelming growth. In the space of just a few years, the

need emerged for three strategic divisions to be created, each of which would be able to operate in synergy and harmony, while at the same time being completely

A group made up of many souls

autonomous.

The I.H.D Italian Home

THE PITTI GROUP

Distribution division,

The Pitti Group works through its brands: Pitti Italian Home Decoration, I.H.D Italian Home Distribution and Pitti Design

commercial and

which has a purely technical role, works as a representative agency for important companies on

an international scale, dealing with retail distribution and important large scale contracts.

Alongside this is Pitti Design, which plans and develops important turnkey interior design projects for villas, yachts, restaurants, hotels and other public places, as well as being responsible for the interior design of all Pitti Italian Home Decoration showrooms worldwide, in locations such as Dubai and the United Arab Emirates, Russia, the Ukraine and the Baltic States.

Right: An organigram of the Pitti Group

PITTI GROUP

PITTI DESIGN

PITTI ITALIAN HOME DECORATION

I.H.D

T

he I.H.D Italian Home Distribution division has a strategic role and a purely commercial and technical soul, acting as both a

representative agency for major companies nationally and internationally, and an interlocutor in the world of contracts. In its first capacity, I.H.D promotes,

Quality and maximum efficiency

represents and sells high class “Italian style�

I.H.D ITALIAN HOME DISTRIBUTION

furnishing, lighting

Strategic role with a commercial soul

interiors of both public

and home decorating products for the and private clients.

In its second capacity,

it aims to support the implementation and execution of projects, dealing with important tenders and supplier contracts. I.H.D guarantees high professional competency and ability in understanding the objectives of the client, the budget which is available, and the time in which they would like to see the project completed.

The success of the project is emanated through the consistency of technical decisions taken and the coordination, monitoring and overseeing of all the phases involved.

Right: A picture of the premises in Dubai

Ci sentiamo responsabili verso i nostri clienti, che si sveglieranno o lavoreranno tutte le mattine in uno spazio che influirà in maniera profonda sul loro spirito, che ne determinerà l’umore e quindi il successo

W

e feel responsible for our clients, - says Emanuela Benedetti, artistic director of Pitti Design - who will wake up every

morning or who will work every morning in a space that will have a deep effect on their spirit, which will determine their mood and in turn, their success.

Uniqueness and exclusivity

Pitti Design creates turnkey villas, yachts,

Pitti Design

restaurants, hotels and

We create made to measure projects for clients who have important needs that we have to understand, interpret and transform into the language of interior design.

worldwide, where

other public places involvement is complete and elaboration is detailed. The fruits of these labours are seen in furnishings which are never pre-packaged but always made to measure, exactly like a tailored suit. For this reason every time is like the first time, because there is an emotional and passionate involvement in each and every project.

Pitti Design works constantly on its own identity, and rather than defining it, it demonstrates suggestions and paths, circumscribing the elements of its philosophy through a magalog entitled Question* which is a place for company contrasts, for stylistic elaboration, and cultural sophistication.

Pitti Design is also the studio which plans and develops the image of all Pitti Italia Home Decoration shops.

Right: Rendering for resort in Dubai, some sketces of Emanuela Benedetti

On this page: Rendering for resort in Dubai right: Images from the magalog Question*, visualised on a double page spread

“

Ma se una pecora mangiasse quel fiore, sarebbe come se per lui tutto a un tratto, tutte le stelle

”

si spegnessero!

“

L’ESSENZIALE È INVISIBILE AGLI OCCHI

“

”

Conosco un un signore dalla faccia rossa.

Non ha mai odorato un fiore.

Non ha mai guardato una stella Non ha mai amato nessuno.

Nella sua vita non ha fatto altro che addizioni.

E tutto il giorno ripete, come te: “sono impegnato in cose importanti!”

“Se qualcuno ama un fiore, di cui esiste un solo esemplare in milioni e milioni di stelle, questo basta a farlo felice quando lo guarda.

E la cosa lo fa gonfiare di orgoglio.

Ma non è un uomo...

E lui si dice: “Il mio fiore è la’ in qualche luogo.”

“

Addio

è un fungo!

”

“

disse la volpe.

Ecco il mio segreto. È molto semplice

”

“

non si vede bene che col cuore.

L’essenziale è invisibile agli occhi.

“L’essenziale è invisibile agli occhi” ripete’ il piccolo principe, per ricordarselo.

”

di far scaturire colori e forme dall’allineamento di caratteri alfabetici neri su una pagina bianca.

”

F

rom Russia to the Ukraine, from the United Arab Emirates to India and Asia, in each and every one of the Pitti Italian Home Decoration

shops, the first mood that I try to convey is elegance - says Emanuela Benedetti. Elegance is balanced on a knife-edge, it is a thin line which unites and

The experience of style

modestly coordinates the space, the furniture,

Pitti Italian Home Decoration

the decoration, the

A beautiful yet unobtrusive creature, confident while contained, yet refined, a reserved creature which unveils itself slowly

the objects, the flowers

colours, the fabrics, and everything that makes a home. For this reason Pitti Italian Home Decoration is an energy which introduces the

discovery of an interior place, intimate and magical, which becomes part of the life of other people.

Right: The Pitti Italian Home Decoration showroom in Kiev

Pitti Italian Home Decoration is a choice of belonging, a commitment and research, each of which look ahead with the intention of being consistent, recognisable and therefore unique in any part of the world.

Each time a new partnership is established, Pitti Italian Home Decoration sees it as the beginning of a stimulating new journey, a path which runs on a parallel line between the commercial world and the purely cultural world, between style and development, between art and nature.

A fianco: didascalia dell’immagine et magnis nulput alit endiat

PITTI srl Via Lucchese 39 50019 Sesto Fiorentino (Florence) Italy P. Iva 05285290485

T +39 055 310607 F +39 055 310637 info@pittigroup.com www.pittigroup.com

Via Lucchese 39 50019 Sesto Fiorentino (Florence) Italy P. Iva 05285290485

PITTI srl

T +39 055 310607 F +39 055 310637 info@pittigroup.com www.pittigroup.com

WELCOME HOME