ANNUAL
REPORT FY 2019- 2020
Annual Report FY 2019-2020
Table of Contents
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Introduction
002
Reporting Principles
002
Organisational Profile
002
Leadership & Growth
003
COVID-19 Response
003
Working Conditions
003
Employee Health & Benefits
004
Engagement
004
Performance
004
Career & Training Programs
005
Information & Data Security
006
Ethics and Anti-Corruption
006
Annual Report FY 2019-2020
Introduction This document has been developed by Branded Group for all our key stakeholders, partners, contractors and customers. It documents are overall business activities for the July 31st 2019 - June 30th 2020 calendar year (the reporting period) Branded Group continues to navigate the challenges associated with the pandemic within Australia and its impacts on our offshore capabilities in China. We have continued to invest in our relationships locally and have undergone several changes relating to overall business processes, sourcing and manufacturing of all products within the current market conditions.
This document includes; • Ongoing operational policies and practices including updates on core deliverables • Employee working conditions and career progression • Business related performance and initiatives
Reporting Principles Branded Group is privately held business. Our reporting is been developed to our own standards that we deem appropriate in accordance with our commitment to ethical and moral practices associated with the business throughout the period. We openly support and encourage transparency of communication to all our stakeholders, partners, contractors and customers of our business, overall performance as well as newly developed initiatives. Any questions relating to this report can be directed to Branded Design Pty Ltd.
Organisational Profile Branded Design Pty Ltd. is a privately held company that operates across Australia. Our headquarters are located in Sydney, NSW, Australia. Branded Design Pty Ltd provides products and services to key retail and media customers throughout Australia. We manufacture in Australia and China. Branded Design Pty Ltd currently has 6 permanent employees and 24 sub-contractors and partners working across Australia and China.
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Annual Report FY 2019-2020
Leadership & Growth
COVID-19 Response
Branded Group has continued it’s commitment to continually improve and educate its management and leadership team. Building upon our initial investment with AS Consulting Group in 2019, we have continued to develop long term business growth strategies. As part of ongoing developments, the business achieved the following key deliverables in the period:
Due to changes made between 2018 and 2019, Branded Group was well positioned to continually counter the impacts of Covid-19. Priority was first placed on the implementation of measures to protect the wellbeing and safety of our valued employees.
●Improved and re-developed USP ●Revised company values and purpose ●Improved Sales and Sales team structure.
The business continues to invest in leadership and drives departmental initiatives and plans.
During that period, Branded Group maintained a high level of customer service through the combination of working from home measures and remote management of our multiple production and service facilities. We successfully implemented and delivered upon multiple marketing campaigns with no disruption to our customers needs. Branded Group qualified for the Federal Government’s JobKeeper Program based on the year on year revenue reduction. We are confident that we will maintain a strong position to meet the challenges, uncertainties and disruptions of the global crisis.
Working Conditions Over the reporting period, Branded Group continued to offer all employees flexible working arrangements. We provided these either as a formal agreement or on an ad hoc basis. Investments made in cloud based computing and the response to the global COVID-19 pandemic has made flexible working arrangements a standard practice within our business. We have formally introduced a permanent work from home arrangement (WFH) for all employees on Friday.
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Annual Report FY 2019-2020
Employee Health & Benefits Over the reporting period the importance of staff wellbeing and its impact on productivity, retention, job satisfaction and growth was a primary concern. Branded Group continued to make improvements and changes in accordance with the changing working environment due to COVID 19. We understand the importance of industry experience and how it can lead to substantial growth and the personal capabilities of our employees. In relation to this, we continued to provide leave to employees to engage with colleagues outside the business and attend online events and training. The wellbeing of our staff is paramount. Two employees were granted parental leave over the last period and had the option of extending that leave, and/or working remotely if they wished in response to COVID 19 working conditions. We continue to follow the minimum entitlements for all employees as set out by the Australian National Employment Standards (NES)
Our commitment to the NES provides all our employees with all standard entitlements under the Australian law, such as; ●
Maximum weekly hours
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Requests for flexible working
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leave and unpaid family and domestic
arrangements ●
Offers and requests to convert from casual to permanent employment
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Parental leave and related entitlements
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Annual leave
Engagement During the period FY2019 - 2020, Branded Group recording a very low absentee rate, with only two recorded sick days for the same individual. All other instances were attributed to leave provided in accordance with Australian employment practices.
Personal/carer's leave, compassionate
violence leave ●
Community service leave
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Long service leave
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Public holidays
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Redundancy pay
Performance Branded Group conducted annual performance reviews digitally with its team members during the lockdown period of FY2019 - 2020. The opportunities for further development were identified as well as identifying key strengths. We have continue to harness and nurture the talent of our employees and build upon succession planning for the business into the future.
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Annual Report FY 2019-2020
Career & Training Programs Branded has continued to strengthen its workforce by building organisational capability to encourage retention and enhance ongoing performance. The Management team works closely with individual employees to ensure development opportunities are integrated and designed to align with business activities. This approach also ensures development activities are clearly defined to meet the needs of the business and are supported with relevant tools and resources to ensure a blended approach to learning. In late 2019, we contracted specialists to analyse our workforce planning activities to help us understand the capabilities we required then and into the future to deliver business objectives.
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As a result, a number of initiatives were implemented: ●
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Realigned all employees job descriptions based on capabilities and areas in which each individual wanted to grow within the Branded Group. Found areas which Branded Group needed additional focus to upskill and develop – Online Marketing and Sales. Introduced new platform for Sales – CRM (spiro) and an additional tool to help the sales team manage clients needs. Supporting managers and employees with a range of tools and resources available electronically through the department’s learning management system and online through the intranet. Resources include e-learning programs, articles, videos, tools and templates provided in an interactive, accessible and self-paced learning environment Continued implementation of targeted talent management initiatives to enhance leadership capability and ensure effective succession planning.
Annual Report FY 2019-2020
Information & Data Security Over the period Branded Group took steps to improve our data and privacy obligations. We understand and acknowledge the risks and dangers that threaten both our own and customers businesses. In late 2019 Branded Group began its overhaul of information systems by investing in cloud computing for all data and information. All sensitive company and customer data was moved to external cloud based servers. The security infrastructure provided to our business by Google and Microsoft provided us with the utmost confidence through industry best technology and innovation, aswell and security processing, encryption (HTTPS and TLS), off-site storage and integrated mobile security. Our commitment to ongoing investment and improvement within our systems has reinforced our confidence and integrity with customers and assured our growth into the future.
Ethics and Anti-Corruption Branded Group continues to operate to the highest level of integrity and fairness. We conduct all business honestly and ethically for the benefit of our employees, customers and shareholders. We provide formal policies that represent our core values and which are made available in accordance with all applicable laws. These include;
Diversity & Inclusion Policy
WHSE & Sustainability Policy
Workplace Behaviour Policy
Conflict of Interest Procedure
Code of Conduct
Each of these can be found within the employee handbook. This ensures that all individuals employed, contracted or acting on behalf of Branded Group are held to the highest standards of professional conduct and integrity. We continue to review these on an annual basis.
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+61 401 559 240 chriss@brandedgroup.com.au WWW.BRANDEDGROUP.COM.AU