Skip to main content

Content Writing & Brand Communications Portfolio

Page 1


Aleesha Antony | Portfolio Aleesha Antony Portfolio

Writer, Researcher andComms Specialist

A showcase of creativity, storytelling, and effective communication strategies for brands

My work sits at the intersection of design, research, and

communication,

where complex ideas are translated into strategies that connect with people and drive meaningful outcomes.

With a background that spans architecture, editorial research, and brand strategy, I’m able to move fluidly between disciplines and bridge the gap between concept and communication in my practice. I’ve written on architectural theory, curated exhibitions, and developed content and communication strategies for stakeholders across the architecture, engineering, and construction sectors. Each of these experiences has strengthened my ability to connect design thinking with audience needs and strategic outcomes.

Empathy and collaboration sit at the core of the work I do. They shape how I approach research, build narratives, and lead projects that require cross-functional alignment. I’m fluent in tools like AutoCAD, SketchUp, and Adobe Creative Suite, but my real focus is on how design and communication can work together to shape narratives that resonate and deliver impact.

I look forward to connecting with and collaborating with people who value thoughtful communication, interdisciplinary collaboration, and the ability to turn ideas into meaningful strategies.

AboutMe: AProfessionalIntroduction

Crafting Stories that Connect through Insight and Imagination

Turning insight into strategy, and strategy into story.

Writingin betweenthe lines: MyApproachto Storytelling

Every project begins with curiosity in an effort to understand what drives people, brands, and ideas. From competitor analyses to developing brand language systems, strong writing is built on clarity of intent. Researching market and industry trends, aligning with business goals, and identifying the emotional core of a message form the foundation of my process.

Discovery

Understanding

Understanding context to build authentic narratives

Strategy

Structuring insights into a clear framework

Expression

Crafting through language, rhythm, and emotion.

Reflection

Assessing impact and effectiveness to refine outcomes.

ShowcaseofSelectedWorks

Highlights from some of my writing

Writing Samples: Snippets, Headlines, andExcerpts

Creative Copywriting

Short but impactful and compelling social media storytelling that engages audiences and shapes a distinctive digital presence.

Digital Content for Tech Startup

A research-backed piece written for Snaptrude, a US-based archi-tech startup, that reviews emerging AI rendering tools through the lens of architectural workflows.

A long-form editorial on master architect Renzo Piano that balances research and narrative to translate architectural theory into an accessible, engaging story.

Brand Storytelling Projects: Engaging Narratives thatResonate

#JourneyAlong Wriver: Experience Launch Campaign

A multi-platform social media and event campaign done in collaboration with ELLE decor, designed to showcase the new immersive brand experience centre with curated product collections to leading architects and designers in the industry.

Introducing a Conscious Luxury Furniture tion

A storytelling project highlighting sustainability in luxury design, combining engaging narratives and visuals to reposition the brand’s conscious furniture collection, earning national and international coverage in publications like ELLE decor and Living etc

Built the social media presence for Vestian Design India from scratch, aligning with the global brand language while using storytelling, content strategy, and visual narratives to showcase empathy-driven design.

Empathy In Design: Video Series for n Design

ClientsIHaveWorkedWith

Habitat Architects, Ludhiana

Taliesyn Design & Architecture, Bengaluru

Wriver, India

IILM University, Gurugram

Snaptrude, New York

Multidisciplinary architecture and design studio creating sustainable luxury spaces; handled digital marketing and brand strategy.

An architecture practice crafting context-sensitive, spatial interventions; managed digital marketing, client communication, and account strategy.

Luxury furniture brand blending artistry and material innovation; managed LinkedIn, Pinterest, blogs, and campaign content.

A reputed private university in India; developed press releases, competitor analysis, and brand positioning strategy.

Cloud-based collaborative design platform for architects; contributed architectural writing for their digital platform.

An architecture and urban design firm with global presence; led digital marketing and brand strategy.

STHAPATI Architects

Connect withme:for ideasthat matter

I’d love to hear from you! Feel free to reach out with any inquiries, collaboration ideas, or opportunities to discuss how we can work together. aleesha.a2000@gmail.com +971 58 570 5825 / +91 970 284 3281 www.linkedin.com/in/aleesha-antony/

Turn static files into dynamic content formats.

Create a flipbook