Club Mirror May 2016

clubmirror May 2016

AT THE H EART OF THE COMMUNITY

UEFA Euro 2016 kicks off TM

Teams, tactics and top tips S P O R T ING C A LEN D A R • A SK T H E E X PE R T S • C L UB K I T CH E N • L E G A L AD V I C E

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Contents

club mirror AT THE HEART OF THE COMMUNITY

MAY 2016

AWARDS, EVENTS AND CALLS TO ACTION

19

14 Club Awards and Gala Dinner Get entering the 2016 Club Awards and show your members and community what a great job you’re doing. Here’s how.

36 Hospitality Social Media Awards Are you Facebook-friendly? Are you proud of your website? If your club is embracing Social Media, then this one’s for you.

NEWS, VIEWS, CLUB LIFE AND LEGISLATION 06 News Hospitality Social Media Awards, brands news and backing the best.

10 News special – National Living Wage Tempted to offset increased wage bills with decreased head count? Be very careful, warns solicitors Roythornes.

12 News special – CORCA Minutes from the latest Committee of Registered Clubs Association (CORCA) meeting.

32 News from HQ The National Living Wage, productivity and sick days.

BUILDING THE BUSINESS 30 Sporting fixtures Club Mirror’s sister title Sports4Bars.com looks ahead to the key live sporting fixtures coming to your club screens.

38 Strategic planning How top performing clubs show the value of strategic planning.

42 Club kitchen Simple and cost-effective meat-free magic.

50 Show review The 25th CIU Beer & Trades Exhibition was held at Blackpool’s Norbreck Castle Hotel on April 8, 2016.

BUILDING THE BUSINESS – SPORTS SPECIAL

ASK THE EXPERTS

19 UEFA Euro 2016TM

46 On-line payments

Clubs around the country are preparing to join in the excitement, as the whistle blows for the start of Euro 2016.

Looking to implement an online payment system on the club website? Then do your research, advises Larrytech.

20 Team talk

47 Security issues

With the 16 competing teams now selected and the qualifying process complete, all eyes look to France as the final countdown commences.

Theft – don’t let yourself be exposed.

27 Match schedule Don’t miss a moment of the big matches.

28 Marketing matters Top tips on screening, seating and setting goals.

49 Club insurance Summer heralds a busy time for clubs. All good news. But are you fully protected?

52 It’s classified!

Showcasing club-supporting suppliers.

42

50

CLUB MIRROR 3

LEADER

Contributors

The beautiful game

We have a busy summer of sport ahead of us with, amongst others – yep you guessed it – the UEFA EURO 2016™ and the Olympics. Both are on our collective doorsteps.

Now is the time to persuade members and their friends that clubs are the first port of call for sports screening events. Throughout this Summer of Sport, Club Mirror will be exploring how to maximise the opportunities they afford.

We kick off this month with a supplement dedicated to UEFA EURO 2016™. Competition for footie-fevered fans will come in the usual form of pubs and home entertainment. Clubs will, however, win that battle through local marketing (get in there first), a warm welcome, carefully planned screenings and a programme which sees members glued to the screen with a drink in one hand and ideally a pie (or similar) in the other.

There can be no doubt that all of the action will be played out on club websites, via Facebook and Twitter et al. So if your club is a master in social media – and let’s face it ‘social’ is a key here – then take a look at our latest launch, the Hospitality Social Media Awards. These Awards recognise and encourage the broad reach that digital media can provide in generating footfall.

On clubs and Awards, if you haven’t entered our Club Awards yet then turn straight to page 14 (deadline 30 June). Becoming a Club Awards finalist – and better still, winner – provides the opportunity to raise your profile and turn up the publicity volume on your club.

We hope you enjoy the issue.

Caroline Scoular Editor, Club Mirror

Ashley Cairnes

Chris Colverd

Haley Cox

Maz Dannourah

Sean Ferris

Karen Foreman

David Foster

Larry Hardcastle

Andy Kitchener

Mark Newton

Justin O’Regan

Victoria Romero-Trigo

Editor Caroline Scoular Design David Foster Editorial Chris Colverd Events Jill Slingsby, Karen Foreman Display Advertising Margaret Doherty Sales and Marketing Manager Leigh-Ann Ogilvie, Circulation Jon Hardy Accounts Andrew Soles, Pam Attrill, Michael Jeffries Publishing Director Sean Ferris

Club Mirror is published by Alchemy Contract Publishing Ltd, Gainsborough House, 59/60 Thames Street, Windsor SW4 1TX. Tel: 01753 272022. Fax: 01753 272 021 Email: caroline@clubmirror.com; sean@clubmirror.com; leigh-ann@alchemymedia.co.uk; info@clubmirror.com ACP Gainsborough House 59/60 Thames Street Windsor Berkshire SL4 1TX UK t. +44 (0)1753 272022 f. +44 (0)1753 272021 e.info@alchemycontractpublishing.co.uk www.alchemycontractpublishing.co.uk The views expressed in this journal are not necessarily those of the publisher. Club Mirror does not verify the claims made by advertisers regarding their products.

CLUB MIRROR 5

CLUB NEWS

Backing the Best Sport England has launched its Backing the Best scheme designed to help young athletes to fulfil their sporting talent.

The four-year scheme was launched after a study carried out by Leeds Beckett University, which showed that the rising cost of becoming a sports star has led to some of England’s best up-and-coming talent dropping out. Sport England director of sport, Phil Smith, said: “Backing the Best has been

designed to give a helping hand to those who need it – so that ability and attitude are the only criteria for success, and not money.

“Ultimately, we want our national teams to be truly representative of our country, rather than just those that can afford to reach the top.”

Bursaries of up to £5,000 a year are being given to the athletes.

Sixty athletes have already been selected

for the scheme, one of those being 17-yearold rugby player Lauren Rigby who recently played in the England under-18s team against Canada.

“It is a massive weight off my shoulders,” she said. “My parents have had to work extra time to give me this amazing opportunity.”

Employers must fight obesity crisis, warns BHWA The Better Health at Work Alliance (BHWA) has warned employers to take action in promoting a healthy workforce. This comes in the light of research which predicts that a fifth of the world’s population will be obese by 2025.

Charlotte Cross, Director of BHWA, said: “Obesity is relevant to all employers and can impact the bottom line of any organisation through obvious health ramifications and associated productivity and performance issues. As the obesity problem grows, employers will inevitably face more of these challenges.”

Obesity also affects cognitive impairment, including preclinical dementia symptoms and dementia said John Picken, Managing Director of CANTAB Corporate Health, a BHWA founder member: “Worldwide clinical research has shown

that giving employees the chance to measure their cognitive health as well as their physical health will help them manage this life-threatening but potentially reversible health risk.”

According to Majid Ezzati from Imperial College, who led the research, smart food policies and improved healthcare training can help to avoid an ‘epidemic of severe obesity’.

Access to healthy food options and promoting an active workplace are among the recommendations.

BHWA is an industry-led advice body launched in 2015 to make finding health at work guidance straightforward for employers.

• For more information visit http://bhwa.org.uk

Britvic announces community partners Britvic has selected Sported and the Wildlife Trusts as its new long-term community partners, providing corporate support, employee volunteering and fundraising initiatives to the charities.

Sported supports over 3,000 local sports groups across the UK, delivering over 100 different sporting activities to over 450,000 young people, while the 47 Wildlife Trusts aim to protect wildlife and encourage people and families to get active outdoors.

Chris Grant, Chief Executive at Sported, said: “We are delighted that Britvic has chosen

Sported to be one of its charity partners. Our members use the power of sport to turn around the lives of some of the most vulnerable young people in our society.”

Alison Rothnie, Senior Sustainability Manager at Britvic, said: “We are determined to make a positive contribution to society more broadly and partnering with The Wildlife Trusts and Sported supports our ambition to encourage people to lead healthier and more active lifestyles as well as protecting the environment for posterity.”

Hobgoblin’s Taste on tour Foster’s signs deal as Official Lager of England Cricket Hobgoblin has announced its Taste on Tour dates. “I’m on the road again,” says the Hobgoblin character, “rocking up at food festivals across the country to dispense a bit of mischief. Come and join me to sample some of my legendary beers and win prizes of course… always giving!”

13 - 15 May – Foodies Festival, The Downs, Bristol 28 - 30 May – Foodies Festival, Syon Park, Brentford 3-5 June – Foodies Festival, Cannon Hill Park, Birmingham 8-10 July – Foodies Festival, Blackheath 6 CLUB MIRROR

Common, Greenwich 15-17 July – Foodies Festival, Tatton Park 5-7 August – Foodies Festival, Inverleigth Park, Edinburgh 19-21 August – Foodies Festival, Ripley Castle, Harrogate 27-29 August – Foodies Festival, Alexandra Palace, London 2-4 September – Foodies Festival, Oxford South Parks

Foster’s is the Official Lager of England Cricket having signed a two-year deal with the England and Wales Cricket Board (ECB).

The major new sponsorship deal will be supported by a nationwide campaign appealing to cricket fans across the country throughout the summer. The two-year deal includes all international T20 matches, ODIs and International Test Matches.

David Forde, MD of Foster’s owners Heineken, said: “We're thrilled to team up with England Cricket. The game has one of the widest fan bases of any sport and Foster’s is one of the best-selling lagers in the country – it’s a winning combination for our customers, consumers and us.”

Club Awards 2016 Call for Entries The Club Awards recognise the commitment of clubs, committees and individuals who work to ensure a healthy future for their clubs.

Do you think you could be a finalist? Do you have what it takes to beat the best and stand out from the rest?

Enter the 2016 Club Awards and you could be taking a trophy back to your members.

• Turn to page 14 for details of how to enter – and why you should.

BRANDS NEWS Somersby Cider portfolio expands Strawberry and Rhubarb has been added to Carlsberg UK’s Somersby Cider portfolio, available exclusively to the on-trade. This is the brand’s first flavoured cider available on draught, complementing Somersby Original, established in the on-trade since 2013. The launch will be supported by branded glassware and on-trade PoS kits including drip-mats, bar runners and font colours and comes ahead of a summer of festival activation for the Somersby brand. The new variant joins the brand’s existing flavoured cider portfolio which includes Apple Burst, Cranberry and Blackberry, available in 500ml bottles.

•t. 0845 3710 199 •www.carlsbergwedelivermore.co.uk

Bulmers goes wild with new flavour

Enter the Hospitality Social Media Awards Club Mirror publisher ACP has teamed up with suppliers, associations and industry experts to launch the Hospitality Social Media Awards, a pan-industry initiative which recognises the positive role that digital communications play in the Hospitality sector.

From web sites to Facebook and everything in between, the Social Media Awards will be seeking out those who are

using Social Media to engage with members and customers.

The Awards will be run across our titles with Club Mirror championing the Club Sector entries alongside Club Rugby and Clubhouse Europe, and sister title Sports4Bars.com driving entries from pubs, chains and dining outlets.

• To enter, turn to page 36 of this issue.

Newbottle WMC wins national quiz title Newbottle WMC has won the 2016 Dransfields CIU National Quiz which took place on April 9 at the Norbreck Hotel, Blackpool.

Just three points separated the top three teams with Newbottle WMC on 68 points, last year’s champions Gosforth Empire Social Club on 67 points and Clarence A on 65 points. The clubs won £500, £200 and £100 respectively, courtesy of preferred gaming supplier Dransfields. Spot prizes were also handed out during the challenging rounds.

The Quiz questions were devised by Redtooth’s Quiz Master Dave Bill who contributes to popular TV quiz programmes Pointless and Egg Heads. Gosforth Empire Social Club also boasted a TV connection, with quizzer Kevin Ashman regularly appearing on the Egg Heads team.

Refreshments for the players came courtesy of CIU Carlsberg UK and a buffet from ACP (publisher of Club Journal and Club Mirror).

Bulmers has launched Wild Blueberry & Lime into its portfolio, supported by a £1.2m campaign. The new flavour comes in 568ml bottles at 4% ABV and is designed for back bar stand out to drive impulse sales.

Emma Sherwood-Smith, Cider Director at HEINEKEN said: “Blueberries’ popularity is soaring in the UK, yet surprisingly, there is currently no mainstream blueberry flavoured cider in the market, until now. The new Bulmers Wild Blueberry & Lime cider addresses both consumer demand for blueberries as well as the trend for experimenting with different flavoured ciders. ”Wild Blueberry & Lime joins Bulmers Zesty Bloody Orange, Bulmers Cider Pear, Bulmers Crushed Red Berries and Lime and Bulmers Cider Original, and replaces Bulmers Bold Black Cherry.” •www.bulmers.co.uk

Marston’s salutes the Queen To celebrate the Queen’s 90th birthday, Marston’s has launched One is 90.

The 3.6% ABV pale ale is a refreshing, light blonde ale with subtle citrus flavours and a delicate aftertaste. It is brewed to be an easy drinking, flavoursome beer. Lee Williams, Marketing Manager for Marston’s said: “We created One is 90 in celebration of the Queen’s 90th birthday and hope that our customers join us in raising a toast to a lady who has been the centre of our Royal Family for 90 majestic years.”

•www.marstons.co.uk

Pimms kits for royal celebrations Britons are set to spend more than £1bn celebrating the Queen’s 90th birthday, with over a third planning trips to licensed premises and street parties.

Ahead of the celebrations and The Patron’s Lunch on 12 June, Pimm’s is issuing 12,000 activation kits to outlets nationwide, encouraging the ontrade to get involved and get prepared for the atmosphere of national celebration. Licensees can order extra kits now, or head to www.thebar.com for royal serve ideas. For further information on the Pimm’s activation kits, The Patron’s Lunch and how to get involved, contact your Diageo rep or visit www.thepatronslunch.com

Desperados on draught launches Spirit-flavoured beer Desperados has been launched on draught, aiming to provide a fresh way for its ‘twenty-somethings’ target audience to enjoy the beer. A new stylish glass supports the launch, and at two thirds the size of a pint, will help operators to boost their profit margins. Andrew Turner, Category and Trade Marketing Director at HEINEKEN, said: “The twenty-something target audience is typically less brand-loyal than older consumers and yet Desperados has achieved impressive year-on-year growth since its re-launch in the UK in 2011. With this new draught format, we are aiming to maintain this growth by giving our customers the opportunity to provide a wider choice.” •www.heineken.co.uk CLUB MIRROR 7

CLUB NEWS

BRANDS NEWS New Tapster Cask Ale Guide shows extended range Carlsberg UK has launched the 2016 edition of its stylish award-winning Tapster’s Cask Ale Guide with an extended portfolio that now includes almost 250 ales. The new brochure now segments the ale range, making it easier for licensees to identify the right range for their outlet and customers. It also includes a foreword from beer expert Pete Brown and highlights key facts designed to help maximise the benefit of cask ales in their outlet.

• www.carlsbergwedelivermore.co.uk.

Caledonian Brewery launches Spring ale Edinburgh-based Caledonian Brewery’s seasonal guest ale range, available until the end of May, has launched golden pale ale First Dawn. Craig Steven, Caledonian’s Beers Manager and Scotland’s first beer sommelier said: “It’s a beautifully light and zesty Spring Ale. Its spicy aroma and notes of dark soft fruit make this ale an ideal match with seasonal foods such as roast lamb and pork.”

• www.caledonianbeer.com

Crown Cellars launches new own label wine range Crown Cellars, the specialist wine and spirits division of Carlsberg UK, has launched a new range of on-trade exclusive, own label wines to appeal to new wine consumers. Box of Budgies, a New Zealand Sauvignon Blanc, Clockwork Raven, a Chilean Merlot and an Argentinian Malbec called Bone Orchard, boast contemporary labels designed for standout. A further collection, Bad Eye Deer, has been developed including a French Sauvignon Blanc, an Australian Shiraz Cabernet and a Zinfandel Rosé from the USA. CUTTABLE Jonathan Pedley, Crown Cellars Master of Wine said: “Our aim with these new wines is to bring new consumers in to wine and to encourage current wine consumers to trial new grape varieties, and new flavours through fun, appealing, contemporary packaging. The names and labels are designed to create stand out and compete not only with other wines but also other categories such as craft beer and cider who have done a fantastic job in bringing new consumers in with appealing language and marketing.”

• www.carlsbergwedelivermore.co.uk

Jim Beam Double Oak launches Beam Suntory, the world’s third-largest premium spirits company, has released Jim Beam® Double Oak, a new take on Jim Beam Kentucky Straight Bourbon crafted by maturing the signature whiskey in two different American oak barrels. The result is an intense flavour yet smooth taste, with aromas of vanilla and hints of toasted wood, deep char and oak flavours with rich caramel and toffee notes. The finish is balanced with a distinct spiced oakiness lingering on the palate. Jim Beam Double Oak has an ABV of 43% and an RRP of £27.99. The launch will be supported with a range of assets including a new digital campaign including Facebook teasers.

• www.maxxium.co.uk

Funkin’s Bloody Mary Cocktail Spicer Cocktail expert Funkin has launched Funkin Bloody Mary Spicer, a blend of more than 17 natural ingredients including sweet tomato, savoury celery, horseradish and salt, red chilli, habanero pepper and black pepper. Funkin Bloody Mary Spicer is available in trays of six 165g bottles.

• www.funkinPRO.co.uk 8 CLUB MIRROR

Charity marches on

TV personality Jeff Stelling has completed his epic 10 walking marathons in 10 days (see Club Mirror, March issue), raising £300,000 for men’s health charity Prostate Cancer UK. Jeff was accompanied by 24 Carlsberg employees between Northampton and Milton Keynes who raised £10,000 for the charity, with support along the way from friends and colleagues including Trevor Sinclair, Denis Wise, Matt Le Tissier, Paul Merson, Charlie Nicholas and Les Ferdinand amongst others. Jeff’s March totalled 262 miles taking in 32 football clubs along the way.

Support for the walk can still be pledged by visiting menunitedmarch.org.

CAMRA invites members to drive new direction The Campaign for Real Ale (CAMRA) has announced a consultation of its members. The Revitalisation Project will be led by Michael Hardman, one of CAMRA’s four founders, and will see members invited to share their views about the future of CAMRA. Members will be asked whether CAMRA should become more inclusive – options include becoming a consumer organisation for all beer drinkers, all pub goers or even all alcohol drinkers, regardless of where they drink it – or conversely whether it should shed subsidiary issues such as pubs heritage to narrow its focus onto cask-conditioned beer.

•www.camra.org.uk/revitalisation

All for charity

Suppor ted

RNIB The Royal National Institute of the Blind (RNIB) traces its roots back to 1868. Now, 148 years later, it supports almost two million people in Britain who are living with sight loss.

In 1868 a partially sighted gentleman named Dr Armitage founded the British and Foreign Blind Association for Improving the Embossed Literature of the Blind. Two years later it adopted braille as the best format for blind people and published the UK's first key to the braille alphabet and music notation. The first ever Braille magazine – which is still being published – was launched in 1871.

We received our Royal Charter in 1948, although our name wouldn’t officially include “Royal” for five more years.

Sight Loss Counselling Team A small team of telephone counsellors offers confidential telephone support, information and counselling to people who, because of sight loss, are experiencing emotional difficulties.

The charity will help to identify what is

needed in terms of support and how to get it. This could mean helping to find support in the local area through agencies offering specific services such as counselling, befriending, or support groups.

Retaining independence A Technology Support Squad can help to set up and use gadgets, from phones and audio labellers to eBook readers and laptops.

Enjoying leisure The RNIB also provides information on how to carry on reading for the partially sighted (with, for example, e-books) watching TV with audio description and enjoying hobbies.

• Call 0303 123 9999 or email helpline@rnib.org.uk.

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MEANS BUSINESS

To get BT Sport in your venue call 0800 678 1061 or visit btsport.com/business

LEGAL SPECIAL

Perspectives on the

Minimum Living Wage

Food and drink solicitors Roythornes has warned that employers could find themselves in hot water if they use new National Living Wage legislation as a reason to make employees redundant.

Roythornes associate Maz Dannourah explains.

T

here has been much publicity about the introduction of the National Living Wage (NLW) which came into force on 1 April, 2016. The basic premise, a minimum hourly rate of pay for those who are aged 25 and over set at £7.20 per hour, appears to be uncomplicated.

However the increase from the National Minimum Wage rate which applied before 1 April, 2016 to accommodate the NLW is 50p per hour which is, for some employers, a difficult cost burden to deal with.

We have already had enquiries from employers asking what they should do to deal with the increased cost. Some businesses, due to the flexibility in their prices, may be able to in effect pass on the cost to customers but others are hamstrung by the terms of their suppliers and the market in which they operate. The resultant effect is that there is simply a cost to absorb to maintain the status quo.

Employers beware: quoting the increased NLW as a reason to reduce the staff headcount is unlikely to be acceptable.

Maz Dannourah

Employers should have planned for the increase in costs well in advance of 1 April, 2016 so that they could assess what the extra cost of the NLW would be to their business. If that analysis has not been undertaken then there is simply no time to waste. Assuming the business cannot simply pass on the cost so that the status quo is maintained (and where this is possible it is unlikely to be implemented overnight) plans should be made as to how the increased cost can be offset.

Is there any scope to reduce other variable overheads? Will the increased burden mean redundancies in order to maintain the business? I have heard of considerations for redundancies, reducing overtime and even reducing trading hours in a bid to save costs.

The key to success in any cost saving exercise is in the planning and this is especially true when looking at redundancies. One point to be clear on, and I have my concerns that this will be taken too lightly by some employers, is that it will unlikely be satisfactory to simply quote the NLW as the reason for dismissing a role as redundant or reducing headcount. Cost itself never justifies the decision to dismiss given that redundancies, in their implementation, are not about costs but are entirely about the need for labour. Employers would be well advised to consider this when rolling out redundancies which are designed to combat the cost burden of the NLW. Whilst the NLW may well be hailed as a ‘step up for Britain’ to quote the Government’s media campaign it will be more than a step for some businesses.

• For more information on the Minimum Living Wage and Minimum Wage visit this month’s HQ (pages 34-35).

CONTACT DETAILS Maz Dannourah, Associate, Roythornes Enterprise Way, Pinchbeck, Spalding PE11 3YR t. 01775 842597 f. 01775 725 736

10 CLUB MIRROR

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NEWS SPECIAL

CORCA meeting minutes The following are the minutes from the most recent CORCA (Committee of Registered Clubs Association) meeting, held at the CIU’s head office on March 16.

Present: Lord Smith CBE (Chairman) S Goulding (Secretary) G Dawson CMD (President CIU) K D Green CMD (General Secretary CIU) C O’Neill (CIU) G Smith (CIU) C Littlewood (ACC) E Charnley (ABC) J Rooney (RNA) I McAlpine (CISWO) J Davidson (NIFED) H Beckinsale (NIFED) D Lamour (NIFED) P Lund (RBL) N Pritchard-Woollett (CIU) Heidi Nicholson (Alzheimer’s Society) (Agenda Item 3) Alice Rigby (Alzheimer’s Society) (Agenda Item 3) Apologies: J Tobin (Vice President CIU) B Bates (NULSC) G Gallagher (NIFED) D Taylor (ABC) B Fare (RAFA)

1. Welcome and Apologies The CORCA Chairman, Lord Smith CBE, welcomed those present to the meeting. He thanked the CIU President and General Secretary for the CIU’s hospitality.

The Chairman also welcomed Heidi Nicholson and Alice Rigby of the Alzheimer’s Society, guest speakers for today.

2. Minutes of Meeting Held on 30 November, 2015 The Minutes were approved as a true and accurate record.

3. Guest Speaker – Heidi Nicholson, Alzheimer’s Society Heidi Nicholson, Chief Executive Office, Alzheimer’s Society attended for this item.

The focus of their presentation was a “Dementia Friends” Information Session, giving the board greater awareness of what dementia is and how that understanding can be turned into action to help create dementia-friendly communities. Maintaining strong social links is important to helping people to live well with dementia, particularly in its early stages and a club may provide an important activity and environment for a person living with dementia.

12 CLUB MIRROR

225,000 people will develop dementia this year; that’s one every three minutes. Alzheimer’s Society research shows that 850,000 people in the UK have a form of dementia. In less than 10 years a million people will be living with dementia. This will soar to two million people by 2051.

Dementia costs the UK economy over £26 Billion per year. This is the equivalent of more than £30,000 per person with dementia.

Alzheimer’s Society champions the rights of people living with dementia and the millions of people who care for them. Alzheimer’s Society works in England, Wales and Northern Ireland. Sister charity Alzheimer Scotland works in Scotland.

Heidi and Alice provided an insight into some of the misconceptions about dementia, and the small ways we can help people living with dementia. They also outlined support that Alzheimer’s Society could offer to clubs and their staff, including their organisation’s national helpline (0300 222 1122), a meeting with a Dementia Advisor or Dementia Support worker, or offering Dementia Friends information sessions via their network of more than 10,000 Dementia Friends Champions that are dotted around the country (https://www.dementiafriends.org.uk/).

4. CORCA – APPG Recruitment Membership numbers for the All Party Parliamentary Group for Non-Profit Making member clubs (APPG) are down. This can, in part, be attributed to the fact that as a lobbying group there is very little activity at present.

It was agreed for members to consider a ‘wish list’ of business and legislative changes.

It was agreed that the current list of APPG members will be circulated to CORCA. Consideration to be given to timetable for CORCA representative Groups to write out to their respective MPs. 5. HMRC/RANK - Linewebber Many clubs will have submitted, or have had submitted on their behalf, claims for VAT considered overpaid on gaming machine income, possibly for periods prior to 6 December, 2005 as well as for periods after that date, up to and including 31 January, 2013.

To ensure these claims were kept alive, appeals were submitted to HM Courts and Tribunals Service (HMCTS) and stood behind the Rank litigation.

Part of the Rank litigation is now finalised in favour of HMRC and HMCTS are asking all clubs: • Whether they wish to withdraw their appeal(s) meaning any chances of recovering moneys from HMRC would be lost, or;

CORCA Chairman, Lord Smith CBE

CORCA Secretary Stephen Goulding • Whether they wish to continue – in which instance HMCTS needs to be told by clubs the justification for this, i.e. which ongoing litigation/case do clubs wish to stand behind.

HMCTS set out 3 periods in which claims were made • 1 November, 1998 to 5 December, 2005 (referred to as Linneweber 1).

• 6 December, 2005 to 31 January, 2013 (referred to as Linneweber 2).

• 1 February, 2013 onwards.

Clubs need to action if they: • Only submitted a Rank/Linneweber 1 claim (pre 6 December, 2005).

• Only submitted a Linneweber 2 claim (or claims)

(for any periods between 6 December ,2005 and 31 January, 2013).

• Submitted both Rank/Linneweber 1 and Linneweber 2 claims.

It was noted that clubs should be mindful that HMCTS require a response by 24 March, 2016.

6. Legislative Reform (Exempt Lotteries) Order 2015 A draft Legislative Reform Order has been laid in Parliament which is due to take effect from 6 April, 2016 provided neither House opposes it.

The purpose of the draft Order is to relax the existing governing exempt lotteries – i.e. those not requiring Gambling Commission licence or registration with the local authority.

As regards exempt private society lotteries – e.g. those promoted to CORCA clubs – the intended relaxations are as follows: Instead of promoting an exempt club lottery only for purposes for which the club is itself conducted, it will be permissible to promote one for any purpose other than private gain. So a club would be able to promote an exempt private lottery to benefit a charity or other good cause.

The required information on exempt lottery tickets will also be reduced as follows: • The names and addresses of the promoter(s) need not be stated.

• There will be no need to state that tickets are not transferrable.

• The ticket price will not need to be shown.

In addition to the changes to private lottery rules, other types of exempt small scale lotteries also stand to benefit from this deregulation order. This includes incidental exempt lotteries held at an ‘event’.

Currently exemption only applies if the event is non-commercial, but with the coming into force of the draft Reform Order the exemption will be extended to incidental lotteries at any event.

So commencing 6 April, 2016 a club, if it wished, could organise an event to include a charitable incidental lottery without (as the law currently requires) having to pass on to the relevant charity other sums raised by the event – e.g. from food and drink sales.

This was noted.

7. PRS/PPL There is still no confirmation of when a consultation exercise will be undertaken on the proposed merger between PRS and PPL. It was the feeling of the CORCA group that the existing JMC tariff cannot be changed without CORCA agreement.

CORCA Secretary is to make enquiries.

8. Sport England – Clubs Initiative The CORCA Chairman and Secretary recently met with Richard Davis-Boreham, Head of Clubs, Sport England.

Sport England works to increase the number of people playing sport and participating in physical activity and aims to make lives better through their engagement with sport (playing or volunteering).

There are a number of ways in which Sport England looks to achieve this.

Working with partners – Sport England works with 46 specific national governing bodies of sport, 45 County Sport Partnerships and other bodies such as universities and colleges, local authorities, schools and other voluntary organisations.

Investment into facilities – Sport England has a significant role in providing funding to build new or improve existing facilities. It is known that that good sport facilities are needed if people are to begin and continue their participation in sport. A significant percentage of the funding is provided to community settings that provide a sporting offer and the improvements can range from changing rooms to floodlights to playing pitches.

Investment into people – Sport England invests in the programmes and activities that encourage people to play sport or engage with physical activity.

This funding is distributed either centrally through the Small Grants Scheme or via our partners.

Currently, Sport England is consulting on its new strategy which will be delivered over 2017-21 and as such only a couple of the funds are currently open for application – Small Grants and the Flood Relief fund.

Club Matters – Sport England has also invested in Club Matters. This is a resource aimed at supporting clubs to become more successful and sustainable. It is a web based resource that offers a wide range of information on club management, club people, club marketing and club facilities. It also offers learning resources such as eLearning, workshops and mentoring.

The resource is free to use but to access some of the resources does require registration. Again this is free.

9. CORCA bank account and annual report The CORCA Secretary requested suggestions on a

suitable bank account.

Although it was reiterated that there is no obligation for member groups to contribute, it is necessary for accounting purposes to have a bank account and produce annual accounts and also a report, if possible.

The CORCA Secretary to action.

10. Rating of CASCs and Sports Clubs CASCs (Community Amateur Sports Clubs) new regulations take effect from April 2016. This legislation is specific to Northern Ireland.

Clubs could get 80% rates relief through the CASC registration scheme but there are qualifying conditions – clubs must be: • Open to the whole community.

• Organised on an amateur basis.

• Main purpose in providing and promoting at least one eligible sports event.

• Not exceed the income limit.

• Meet management and location conditions.

It was concluded that it was unlikely any clubs would qualify as they are not open to all of the community or established to promote sport.

11. AOB CORCA Chairman, Lord Smith CBE, has expressed an interest in joining an Ad-Hoc House of Lords Committee to look at the full impact of the Licensing Act 2003.

The Committee will look in particular at any resulting changes in health trends and law and order as well as social changes such as the effect of alcohol off-sales on attendance at licensed premises.

If selected, Lord Smith will be able to detail the impact on clubs of this legislation.

CORCA Chairman to keep the Group updated.

12. Date/Venue Next Meeting The next meeting of the CORCA group will take place on Wednesday 12 October, 2016 at 2.00pm.

CLUB MIRROR 13

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CLUB AWARDS 2016

Your industry NEEDS YOU Palace Hotel, Manchester

The 2016 Club Awards have launched.

And we want you to enter!

The Club Awards recognise the commitment of clubs, committees and individuals who work to ensure a healthy future for their clubs.

IT COULD BE YOU Do you think you could be a finalist? Do you have what it takes to beat the best and stand out from the rest?

WHY ENTER? Clubs use their success to: • Raise the club’s profile • Gain coverage in the local press and media • Encourage new members • Thank existing members for their support • Demonstrate that the club is spending members’ money wisely

HOW TO ENTER ON LINE: www.clubmirror.com/awards

BY POST: Club Awards, Club Mirror, Gainsborough House, 59-60 Thames Street, Windsor SL4 1TX

BY EMAIL: Email your details to info@clubmirror.com

BY PHONE: Call in your details to 01753 272022

BY FAX: Fax the entry form (opposite) to 01753 272021

DEADLINE: JUNE 30, 2016 – Tel: 01753 272022 14 CLUB MIRROR

IS THIS YOU? Are you proud of your teamwork?

EXPRESS ENTRY FORM

THE CLUB AWARDS THREE QUESTIONS AND YOU COULD BE ON YOUR WAY TO THE CLUB AWARDS 2016 1. Number of members: ___________________________________________

Are you proud of your bar team?

2. Year founded: _______________________________________________ 3. Club Turnover (if known / approximate) ___________________________________ (NB: This information is strictly confidential and for judging purposes only – not for publication.)

Just fill in your club details and we'll get in touch – simple as that Are you proud of your catering?

Your Name: ___________________________________________ Job title/role: __________________________________________ Club Name: ___________________________________________ Address: ____________________________________________

Are you proud of your club?

______________________________ Post code: _____________ CONTACT TELEPHONE NUMBERS: Daytime: ____________________________________________

Are you proud of your entertainment?

Evening: ____________________________________________ Mobile: _____________________________________________ Email address: _________________________________________

Are you proud of your management?

Then you should enter the Awards

SEND IN YOUR ENTRY NOW. HERE’S HOW:

BY POST:

Club Awards, Club Mirror, Gainsborough House, 59-60 Thames Street, Windsor SL4 1TX

ONLINE:

www.clubmirror.com/Awards

BY EMAIL:

Email your details to info@clubmirror.com

BY PHONE:

Call in your details to 01753 272022

BY FAX:

Fax this page to 01753 272021

STOP P DEAD RESS: LINE FOR ENTR IES –

JUNE

30

Fax: 01753 272021; Email: info@clubmirror.com CLUB MIRROR 15

YOU NEED US ON YOUR SIDE...

MAKE AVENSURE PART OF YOUR TEAM Dealing with day to day issues when managing your staff can feel like a full time job in itself; so how do you ensure you are getting it right?

From having the correct contracts of employment to managing absence, sickness or holiday requests it is essential you are legally compliant for both HR and Health & Safety.

Here at Avensure, we can help.

Call us FREE today and ask for Ian Devlin. We can give free immediate advice on a pressing issue or tell you more about how we already assist numerous clubs nationwide, just like yours.

0800 294 5955 enquiries@avensure.com www.avensure.com

BUILDING THE BUSINESS – UEFA EURO 2016TM

UEFA Euro 2016

TM

Clubs around the country are preparing to join in the excitement, as the whistle blows for the start of Euro 2016.

C

ompetition for the football fans’ leisure pound will be as fierce as ever, as clubs and pubs set out to become the venue of choice from which to cheer our lads on to victory (we hope).

However, as readers continue to prove, clubs can win that battle through marketing the matches effectively to their members (and the local community where appropriate), and assuring the type of welcome that only a club can provide. And it’s well worth the effort; according to research from Carlsberg UK 75% of pub customers watch football.

So while tapping into this ready-made audience is something all clubs will be doing year in year out, when opportunity knocks on the club door it’s worth double checking that everyone’s geared up to make the most of it.

Who is playing and when The size of match and time of kick off are key factors of course. The highest numbers of spectators are drawn in on weekends, while 52% of Fanatics always watch a big England match at home

Useful research from Carlsberg UK amongst pub-goers identifies four types of football followers – Fanatics, Fans, Followers and Flirts.

Of the four types of football fans identified, 40% of Fans watching football in licensed premises will watch it with friends. The buzz created by these two groups can have the knock-on effect of encouraging Followers and Flirts to venture out, says the brewer.

Fanatics • They watch every match they can.

• Eight out of 10 fanatics are male.

• 15% always watch in the pub.

• Typically, before a game, 30% are undecided whether to watch a match in the pub or at home.

• Four out of five fanatics are regular visitors to the pub. on a weekday evening, compared with 32% on a weekend evening, according to Carlsberg UK's research.

Fans • Watch ‘most games’.

• Seven out of 10 are male.

• 13% watch in the pub.

• A further 32% are undecided as to where they will watch a match.

• 67% are regular visitors to the pub.

Followers • Six out of 10 followers are female.

• 31% are undecided on whether to watch the game at home or at the pub.

• Just over half of followers are regular pub visitors.

Flirts • Tend to only watch the ‘big games’ at the pub.

• Half are regular pub goers and 32% are male.

• 24% are undecided regarding where they will watch a game.

• On the following pages: team profiles, match schedules and marketing tips for a busy Euro 2016.

CLUB MIRROR 19

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BUILDING THE BUSINESS – UEFA EURO 2016TM

Team talk – who’sontheball?

At last – the big build up to Euro 2016 hits fever pitch when the tournament finally kicks off on 10 June. With the 16 competing teams now selected and the qualifying process complete, all eyes look to France as the final countdown commences.

ALBANIA Best UEFA EURO result Never previously qualified.

A founder member of UEFA, Albania’s introduction to the UEFA European Championship brought a famous win in a losing cause, a pattern that continued until UEFA Euro 2016 qualification.

Having sat out the inaugural tournament, they achieved their first success in the competition against Denmark in the last 16 of the 1964 edition.

A side led by perhaps the country’s greatest player, Panajot Pano, won 1-0 in Tirana, but the Danes had already done the damage with a 4-0 first-leg victory. Albania recorded their best performance in UEFA Euro 2008, collecting 11 points, but missed out on the finals; four years later, they finished second in their group behind Portugal to earn a first appearance.

20 CLUB MIRROR

Memorable Euro match?

11 October 2015: Armenia 0-3 Albania UEFA Euro 2016 qualifying A convincing win in Yerevan sealed Albania’s first qualification for a major tournament.

Did you know?

The scorer of Albania’s first goal in Euro qualifying (a 1-0 win against Denmark in October 1963) was Pano. Pano was a goalkeeper up unto his teens before a shortage of outfield players led to his coach gambling on a change of position. His team lost 4-0, but Pano was on the path to greatness.

AUSTRIA Best UEFA Euro result Group stage 2008.

There have been seven World Cup appearances for

Austria, with the last of them at France ‘98,, but only one (until now) at the UEFA European Championship as co-hosts in 2008 when they endured group stage elimination after losing to Germany. Their cross-border rivals proved a stumbling block again in qualification for both UEFA Euro 2012 and the 2014 World Cup, but under Swiss coach Marcel Koller the team cruised to France, winning nine of their 10 qualifiers and drawing the other.

Memorable Euro match?

8 September, 2015: Sweden 1-4 Austria UEFA Euro 2016 qualifying A first UEFA European Championship qualification was clinched with a sumptuous win at the Friends Arena.

Did you know?

At 38 years and 257 days, Vastic became the oldest

player to score in a UEFA European Championship when he converted a late penalty against Poland in 2008.

BELGIUM Best UEFA Euro result Runners-up 1980 Belgium are now firmly back among Europe’s elite having ended a three-decade wait to qualify for the UEFA European Championship, in which they were regulars during the 1970s and early 1980s.

They finished third on home soil in 1972 and eight years later went one step closer to lifting the trophy, losing the Rome final 2-1 to a late West Germany goal. Since then the Red Devils have only managed two more group stage appearances (1984 and 2000). UEFA Euro 2012 qualifying came too early for Belgium’s new wave, with defeats in their first two Group A games. Now, though, they are four years older.

Memorable Euro matches 22 June, 1980: Belgium 1-2 West Germany, 1980 UEFA European Championship final René Vandereycken’s penalty made it 1-1 but Horst Hrubesch’s second of the game (88) was decisive.

Did you know?

Belgium were the only qualifiers for the 1984 UEFA European Championship to win their qualifying group by more than one point; eventual runners-up Spain advanced on goals scored.

CROATIA Best UEFA Euro result Quarterfinals (1996, 2008).

UEFA EURO 2012 was Croatia’s fourth European final tournament in five attempts since the breakup of Yugoslavia, their only failure coming in 2000. Inspired by three-goal Šuker, Miroslav Blažević’s 1996 vintage reached the last eight in their maiden finals appearance, and the semifinals beckoned in 2008 before Turkey’s last-gasp equaliser and then defeat in the penalty shootout. There was more disappointment four years later as Slaven Bilić’s side were narrowly edged out of a tough group by Spain and Italy, the eventual finalists. They qualified for the UEFA Euro 2016 finals – their fourth in a row – as runners-up to Italy in Group H. Memorable Euro matches 11 November, 2011: Turkey 0-3 Croatia, UEFA Euro 2012 play-offs Croatia stunned the home fans with three goals inside 50 minutes of the first leg.

Did you know?

Croatia finished above an Italy side fresh from finishing runners-up at the 1994 World Cup in their first major tournament qualifying campaign, advancing to Euro ‘96 where they were one of a record six teams making their finals debut.

CZECH REPUBLIC Best UEFA Euro result Winners 1976 (as Czechoslovakia).

The Czech Republic have only been competing as an independent nation since 1994, yet in that time the country has qualified for every UEFA European Championship, finishing runners-up at Euro ‘96 – their first major tournament – and reaching the semi-finals of UEFA Euro 2004. The Czech Republic reached the quarter-finals at UEFA Euro 2012, their fifth Euro final tournament since the 1993 dissolution of Czechoslovakia. They lost the Euro ‘96 final to Germany, Oliver Bierhoff’s golden goal inflicting a 2-1 defeat. En route to UEFA Euro 2000 they became only the second side to negotiate qualifying with a 100% record, only to exit in the group stage, as they would do in 2008.

Memorable Euro matches 19 June, 2005: Netherlands 2-3 Czech Republic, UEFA Euro 2004 group stage The Czechs came from 2-0 down to reach the quarter-finals in dramatic fashion.

Did you know?

The Czech Republic won their group at UEFA Euro 2012 despite opening the finals with a 4-1 loss to Russia.

ENGLAND Best UEFA Euro result Semi-finals 1968, 1996.

England’s recent record in major tournaments could have looked very different had it not been for penalty shoot-outs. Since losing on spot kicks to West Germany in the semi-finals of the 1990 FIFA World Cup in Italy, they have been eliminated by that method from five further tournaments – three UEFA European Championships (1996, 2004 and 2012) and two World Cups (1998, 2006). The 1966 World Cup triumph on home soil remains their only final appearance, although Roy Hodgson’s team, group stage fallers at the 2014 World Cup, should travel to France in confident mood having qualified for UEFA Euro 2016 with 10 wins out of 10.

Memorable Euro matches 21 June, 2004: Croatia 2-4 England, UEFA Euro 2004 group stage Two Wayne Rooney goals helped England come from behind to book a quarter-final berth.

Did you know?

England have only ever won one knockout fixture at a Euro final tournament – ironically on penalties – against Spain after a 0-0 draw on home soil at Wembley in 1996.

FRANCE Best UEFA Euro result Winners (1984, 2000).

France have been ever present in the EURO finals since missing out in 1988, an early end to the defence

of the trophy they had lifted on home turf four years earlier. Their second victory came at UEFA Euro 2000, Roger Lemerre’s side becoming only the second team after West Germany (1972, 1974) to hold the world and European titles at the same time.

Automatic qualifiers as hosts, France will attempt to join Spain on three Euro titles in 2016, having suffered a 2-0 defeat by La Roja in the UEFA Euro 2012 quarter-finals.

Memorable Euro matches 2 February, 2000: France 2-1 Italy (aet), UEFA Euro 2000 final Did you know?

France are the only country apart from Germany and Spain (both three) to have won the UEFA European Championship more than once GERMANY Best UEFA Euro result Winners 1972, 1980 (as West Germany), 1996.

Three-time winners and runners-up in 1976, 1992 and 2008, Germany have won 23 of their 43 finals matches – all are records, though Spain also have three European titles to their name. UEFA Euro 2012 was Germany’s 11th successive final tournament – also a UEFA European Championship record. Though in ominously good form in Poland and Ukraine – having won all 10 of their qualifiers, scoring an average of 3.4 goals per game – they lost 2-1 to Italy in the semi-finals. Germany have advanced to the knockout stages in every one of their World Cup appearances but in the UEFA European Championship they have suffered group stage exits three times, finishing third in their section in 1984 and 2004, and bottom in 2000.

Memorable Euro matches 26 June, 1996: England 1-1 Germany (5-6 pens), Euro ‘96 semi-finals Andreas Möller converted the decisive spot kick as Berti Vogts’ team eliminated the hosts.

Did you know?

Despite their excellent UEFA European Championship record, Germany failed to win a finals match between the Wembley triumph in 1996 and their victory over Poland in Klagenfurt in 2008.

Between those years, they recorded three draws and three defeats, scoring three goals and conceding eight.

HUNGARY Best UEFA Euro result Third place 1964 Once giants of European and world football, finishing runners-up in the FIFA World Cups of 1938 and 1954 and claiming three Olympic titles, Hungary failed to qualify for 14 successive major tournaments after reaching the 1986 World Cup but ended that miserable run by making it through to UEFA Euro 2016 via the play-offs.The golden age of Ferenc Puskás, József Bozsik, Sándor Kocsis and the rest of

CLUB MIRROR 21

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BUILDING THE BUSINESS – UEFA EURO 2016TM the Mighty Magyars, who reigned supreme in the 1950s, is a distant memory; Hungary finished third and fourth respectively in the UEFA European Championships of 1964 and 1972 but have not featured since.

Memorable Euro matches 15 November, 2015: Hungary 2-1 Norway, UEFA Euro 2016 qualifying Hungary ended their 30-year wait for a major tournament appearance with this play-off second-leg win, qualifying 3-1 on aggregate.

Did you know?

Hungary often play at a stadium named after their most celebrated player, Ferenc Puskás; the press outside Hungary nicknamed the forward ‘The Galloping Major’ since, like all his Budapest Honvéd FC club-mates, he was technically a soldier.

ICELAND Best UEFA Euro result Never previously qualified.

A team on the rise, Iceland were slow to make an impression in UEFA European Championship qualifying, failing to record a victory in the 1964 preliminaries. Having not entered in 1968 and 1972 they earned just two wins in their next three campaigns, though the shock 2-1 defeat of East Germany in Reykjavik in 1975 hinted at their potential. Iceland’s recent history reads much better. Ahead of UEFA EURO 2000 they recorded four wins as they amassed 15 points to run France, Ukraine and Russia close.

Four years later they were even closer, missing out on the play-offs by a solitary point after winning half their eight fixtures. They finished second bottom of their UEFA EURO 2008 and 2012 qualifying groups.

Memorable Euro matches 9 September, 2014: Iceland 3-0 Turkey, UEFA EURO 2016 qualifying Iceland opened their campaign with a ruthless display against ten-man Turkey in Reykjavik.

Did you know?

Striker Eidur Gudjohnsen, then 17, came on for his father Arnór in Iceland’s 3-0 friendly win against Estonia in Tallinn on 24 April 1996 – the first time that a father and son had featured as players in the same international match.

ITALY Best UEFA Euro result Winners 1968.

Europe’s joint most successful nation in the FIFA World Cup with four victories, in 1934, 1938, 1982 and 2006, Italy have been crowned champions of Europe on just one occasion, back in 1968 when they lifted the Henri Delaunay Cup after a replayed final against Yugoslavia in Rome. They have experienced mixed fortunes in the competition since then, failing to qualify in 1984 and 1992 but reaching the final in both 2000 and 2012. The Azzurri won their UEFA Euro 2016 qualifying group with room to spare,

22 CLUB MIRROR

remaining undefeated in their 10 matches to secure their place at the finals for the sixth time in a row.

Memorable Euro matches 28 June, 2012: Germany 1-2 Italy, UEFA Euro 2012 semi-finals Two Balotelli goals and a fine overall display helped Italy eliminate their fancied opponents.

Did you know?

Italy hosted the first eight-team final tournament in 1980 but had to settle for fourth place after losing a third-place play-off on penalties to Czechoslovakia.

NORTHERN IRELAND Best UEFA Euro result Never previously qualified.

Despite some memorable wins, Northern Ireland had never sent a team to the finals of the UEFA European Championship until now, previously coming closest in the 1984 qualifying series when they beat holders West Germany home and away. The current crop, under manager Michael O’Neill, will get that opportunity to shine on the big stage in France. They started UEFA Euro 2012 qualifying brightly, a 1-0 win in Slovenia and a 0-0 draw with eventual group winners Italy raising hopes, but the campaign ended in disappointment. A frustrating 11 draw in the Faroe Islands and a 4-1 defeat by Estonia in Tallinn did much of the damage.

Memorable Euro matches 8 October, 2015: Northern Ireland 3-1 Greece, UEFA Euro 2016 qualifying The country’s first Euro qualification was confirmed with a Steven Davis-inspired victory over the 2004 champions.

Did you know?

Healy’s tally of 13 goals in 2008 qualifying was a UEFA European Championship record, matched by Poland’s Robert Lewandowski in the 2016 preliminaries.

POLAND Best UEFA Euro result Group stage 2008, 2012.

There had been a Polish presence at seven FIFA World Cups before the country finally qualified for a first UEFA European Championship final tournament, in 2008. As co-hosts for the 2012 event a second appearance quickly followed but, as on their debut in Austria, they failed to win a game and did not progress beyond the group stage. It was a different story in the 1970s and 1980s when, with world-class forwards Grzegorz Lato and Zbigniew Boniek to the fore, Poland reached four successive World Cups, collecting the bronze medals in West Germany in 1974 and again in Spain eight years later. Now the team possess another top-grade striker in Robert Lewandowski, who powered Poland to UEFA Euro 2016 with a record-equalling qualifying competition tally of 13 goals.

Memorable Euro matches 11 October, 2014: Poland 2-0 Germany Second-half goals from Arkadiusz Milik and Sebastian Mila gave Poland a first win against their neighbours in 19 matches.

Did you know?

Poland have drawn England in seven of their last 14 qualifying groups and have failed to win any of those 14 fixtures, losing all the away trips.

PORTUGAL Best UEFA Euro result Runners-up 2004.

Portugal ended a lengthy semi-final jinx for UEFA European Championship host nations when they made it through to the Lisbon showpiece in 2004, but defeat by Greece meant they became the only team in the competition’s history to lose a final on home turf. Since then, with Cristiano Ronaldo an increasingly potent attacking force, Portugal have reached two semi-finals – at the 2006 FIFA World Cup and UEFA Euro 2012, losing in the latter to Spain on penalties. They have a perfect qualification record for major tournaments since the turn of the millennium, which was extended by a group-topping performance en route to UEFA Euro 2016.

Memorable Euro matches 20 June, 2000: Portugal 3-0 Germany, UEFA Euro 2000 group stage A Sérgio Conceição hat-trick helped Portugal’s second string seal the holders’ exit.

Did you know?

Portugal were the last team to receive the FIFA World Cup Most Entertaining Team award for their performance at the 2006 finals in Germany.

REPUBLIC OF IRELAND Best UEFA Euro result Group stage 1988, 2012.

Ireland narrowly missed out on the final tournament in 1992 and lost play-offs to the Netherlands and Turkey in 1996 and 2000 respectively. They finished third in their qualifying groups for both 2004 and 2008 but made the 2012 finals; beaten to an automatic place by Russia, they defeated Estonia in the playoffs. They had performed consistently throughout, at one point going eight matches (friendlies included) without conceding, establishing a new national record. Trapattoni’s side arrived in Poland and Ukraine 14 games unbeaten, but that was soon forgotten as they lost 3-1 to Croatia, 4-0 to Spain and 20 to Italy.

Memorable Euro matches 08 October, 2015: Republic of Ireland 1-0 Germany, UEFA Euro 2016 qualifying Martin O’Neill’s side beat the reigning world champions thanks to Shane Long’s 70th-minute strike.

Did you know?

Ireland made the two-legged 1964 quarter-finals but

were beaten 7-1 on aggregate by Spain, who were to host and win the four-team finals.

ROMANIA Best UEFA Euro result Quarterfinals 2000.

One of only four countries to participate in each of the first three FIFA World Cups, Romania saved their finest hour for the 1994 tournament in the United States, where, with playmaker Gheorghe Hagi in peerless form, they reached the quarterfinals, losing to Sweden only on penalties. They would participate in three of the next four UEFA European Championships, their best effort coming in 2000 when a late penalty enabled them to beat England 3-2 and earn a place in the quarter-finals, where they lost to Italy. Having not reached the World Cup since 1998, their 2014 hopes ended with a play-off defeat by Greece but they recovered to qualify unbeaten for UEFA Euro 2016, with veteran USA ‘94 boss Anghel Iordanescu returning to the fold in mid-campaign.

Memorable Euro matches 14 October, 2007: Romania 1-0 Netherlands, UEFA Euro 2008 qualifying Dorin Goian’s goal earned a first win against the Netherlands and with it a finals place.

Did you know?

UEFA Euro 2016 is the fourth of the last six UEFA European Championships for which Romania have qualified.

RUSSIA Best UEFA Euro result Winners 1960 (as Soviet Union).

Since the break-up of the Soviet Union – the inaugural winners of the UEFA European Championship, in 1960, and runners-up in 1964, 1972 and 1988 – Russia have been regular qualifiers for the four-yearly continental gathering, but only once have they made it through the group stage. That was in 2008, when Dutchman Guus Hiddink’s attractive side reached the semi-finals.

In post-Soviet days they qualified for the FIFA World Cups of 1994 and 2002, and again for Brazil 2014. UEFA Euro 2016 qualification was achieved as Group G runners-up after new coach Leonid Slutski, a mid-campaign replacement for Fabio Capello, oversaw wins in each of the team’s last four matches.

Memorable Euro matches 21 June, 2008: Netherlands 1-3 Russia (aet), UEFA Euro 2008 quarter-finals Andrey Arshavin inspired Hiddink’s men to a shock victory over the fancied Oranje.

Did you know?

Aleksandr Kerzhakov’s two goals against Azerbaijan in a friendly on 3 September 2014 took him past Vladimir Beschastnykh (26 goals) as the all-time top scorer for post-Soviet Russia.

SLOVAKIA Best UEFA Euro result Never previously qualified.

Slovakia’s first three attempts to qualify for a UEFA European Championship each ended in a thirdplaced finish, their steady progress undermined by home defeats against Romania (twice), Portugal, England and Turkey. That trend of losing on their own turf continued in the UEFA Euro 2008 series when the Czech Republic (0-3), Germany (1-4) and Wales (2-5) inflicted heavy reverses. Weiss’s charges were brimming with confidence in UEFA Euro 2012 qualifying, though, when they recorded back-toback 1-0 victories against the Former Yugoslav Republic of Macedonia and Russia. However, failure to score more than once in each of their ten matches, coupled with a 4-0 defeat at home to Armenia, put the brakes on an ultimately disappointing campaign – but success was to follow four years later, the highlight of their campaign a home win against holders Spain.

Memorable Euro matches 09 October, 2014: Slovakia 2-1 Spain Goals from Jurak Kucka (17) and Miroslav Stoch (82) ended the holders’ 36-match, eight-year unbeaten qualifying run.

Did you know?

Jozef Čapkovič, a member of Czechoslovakia’s successful 1976 squad, won the European Cup Winners’ Cup in 1969 alongside his twin, Ján, while at ŠK Slovan Bratislava. The brothers, however, never played together for the national side.

SPAIN Best UEFA EURO result Winners 1964, 2008, 2012.

Spain’s long wait for silverware ended in Vienna in 2008 as Luis Aragonés’s side defeated Germany to win a competition they had taken by storm.

Fernando Torres provided the decisive blow and four years later became the first player to score in two Euro finals as Spain, now under Del Bosque, successfully defended their title. Prior to 2008 Spain had only once even reached the semi-finals - finishing runners-up in 1984 – since claiming their first major prize on home soil in Madrid in 1964. They won that year’s final 2-1 against the Soviet Union at the Santiago Bernabéu. Marcelino Martínez headed a memorable winner six minutes from time after Galimzian Khusainov had quickly cancelled out Jesús María Pereda’s sixth-minute opener.

Memorable Euro matches 1 July, 2012: Spain 4-0 Italy, UEFA Euro 2012 final La Roja answered their critics in style, a record final win completing the first successful trophy defence.

Did you know?

Defeat in Slovakia in October 2014 ended Spain’s 36match, eight-year unbeaten run in UEFA Euro and World Cup qualifying fixtures stretching back to a 2-0 loss in Sweden on 7 October 2006.

ALL EYES ON THE PRIZE The 24 qualifying UEFA Euros 2016 teams take to the pitch knowing that they’ll receive a fee of €8m just for participating. Collectively, the teams share a total of €301m.

During the group phase there are performance bonuses of €1m for a win and €500,000 for a draw. After that, teams participating in the round of 16 will receive €1.5m, the eight quarter-finalists will receive an additional payment of €2.5m and semifinalists earn an extra payment of €4m.

Of the two finalists, the runners up will receive €5m and the ultimate winner €8m, meaning that if the winners have also won all three of their group matches, their total prize money will amount to €27m (compared with €23.5m in 2012).

SWEDEN Best UEFA Euro result Semi-finals 1992.

The only FIFA World Cup host nation to be defeated in the final, Sweden have never matched their run of 1958, but did make the last four in the only other tournament they have staged, EURO ‘92, the first time they had competed on that stage in the continental competition. They took bronze at the 1994 World Cup and although they have failed to qualify for the last two editions of the global finals, despite the elaborate gifts of star striker Zlatan Ibrahimovic, they have reached the last five UEFA European Championships.

Memorable Euro matches 07 October, 2006: Sweden 2-0 Spain, UEFA Euro 2008 qualifying Goals from Johan Elmander and Marcus Allbäck earned a win as important as it was impressive.

Did you know?

Sweden’s October 2006 win against Spain was their opponents’ last qualifying defeat until Slovakia beat them in October 2014.

SWITZERLAND Best UEFA EURO result Group stage 1996, 2004, 2008.

Switzerland, the country that provides the headquarters for both FIFA and UEFA, made it three successive FIFA World Cup participations when they competed in Brazil in 2014, having topped their qualifying group with seven wins and three draws in their 10 matches. Their route to UEFA Euro 2016 was less straightforward, incorporating three defeats, but they eventually finished as comfortable Group E runners-up to England. All three of the country’s UEFA European Championship final tournament appearances have resulted in group stage elimination, including the 2008 event they co-hosted with Austria.

CLUB MIRROR 23

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BUILDING THE BUSINESS – UEFA EURO 2016TM Memorable Euro matches 15 June, 2008: Switzerland 2-0 Portugal, UEFA Euro 2008 group stage Hakan Yakin’s double earned the co-hosts their maiden Euro final tournament victory.

Did you know?

Yakin scored all three of Switzerland’s goals at UEFA Euro 2008, where they became only the second host nation after Belgium in 2000 to exit after the group stage. They were soon joined by a third as co-hosts Austria also bowed out.

TURKEY Best UEFA Euro result Semi-finals (2008).

The pinnacle of Turkey’s achievement came at the 2002 FIFA World Cup, where Senol Gunes’s side upset the odds to finish third. It was only their second World Cup appearance and they have not been back since. It took Turkey ten attempts to qualify for their first UEFA European Championship final tournament, and after losing all three matches at Euro ‘96 they reached the quarter-finals at UEFA Euro 2000 under Mustafa Denizli. Despite making a bright start to a tough Group A in qualifying for UEFA Euro 2012, losses in Germany and, more surprisingly, Azerbaijan put Guus Hiddink's side on the back foot. Turkey recovered to finish second ahead of Belgium but Croatia were too strong in the playoffs, a 3-0 first-leg win in Istanbul proving decisive.

Memorable Euro matches 20 June, 2008: Turkey 1-1 Croatia (aet, 3-1 on pens), UEFA Euro 2008 quarter-finals Semih Şentürk’s 122nd-minute equaliser stopped Slaven Bilić in his tracks, Turkey winning the shootout.

Did you know?

Having failed to qualify in their first nine UEFA European Championship campaigns, Turkey have reached four of the last six final tournaments.

GROUP MATCHES Group A Albania France Romania Switzerland

Group C Germany N. Ireland Poland Ukraine

Group E Belgium Italy Republic of Ireland Sweden

Group B England Russia Slovakia Wales

Group D Croatia Czech Republic Spain Turkey

Group F Austria Hungary Iceland Portugal

UKRAINE Best UEFA Euro result Group stage 2012.

Ukraine was a prolific resource for the Soviet Union team that won the inaugural UEFA European Championship in 1960 and finished runners-up three times, losing to Spain (1964), West Germany (1972) and the Netherlands (1988). Ukraine had never qualified as an independent nation until now.

They had to wait until 2012 for their first appearance, participating as co-hosts with Poland.

Blokhin’s side enjoyed a dream finals debut, Shevchenko rolling back the years and raising the roof of Kyiv’s NSK Olimpiyskyi with two predatory headers as Ukraine came from behind to beat Sweden 2-1. It was as good as it got as they went down 2-0 against France and 1-0 to England to bow out.

Memorable Euro matches 14 November, 2015: Ukraine 2-0 Slovenia, UEFA

Euro 2016 qualifying A solid first-leg win in Lviv laid the foundation for Ukraine’s first ever play-off success.

Did you know?

Ukrainian players made up 12 of Valeriy Lobanovskiy’s 20-strong Soviet Union party, built upon the coach’s own FC Dynamo Kyiv selection, that lost the 1988 final to the Netherlands.

WALES Best UEFA Euro result Never previously qualified.

Wales last participated in a major tournament at the 1958 FIFA World Cup in Sweden, in which a John Charles-inspired team reached the quarter-finals.

They did reach the last eight of the 1976 UEFA European Championship but lost a two-legged tie to Yugoslavia and missed out on the four-team final tournament. Since then a plethora of top-class footballers, among them Ian Rush and Ryan Giggs, have been unable to represent the Principality on the biggest stage. However, thanks to the seven goals of Gareth Bale in UEFA Euro 2016 qualifying, the country will at last compete at a major tournament after a 58-year wait.

Memorable Euro matches 12 June, 2015: Wales 1-0 Belgium, UEFA Euro 2016 qualifying Gareth Bale’s 25th-minute winner in Cardiff brought Wales a pivotal victory in their UEFA Euro 2016 qualifying quest.

Did you know?

Wales became only the third team to play an official international match when they lost 4-0 to Scotland in a friendly in Partick on 25 March 1876.

Team information courtesy of UEFA Euro 2016TM 24 CLUB MIRROR

<

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BUILDING THE BUSINESS – UEFA EURO 2016TM

Match schedule and times Live coverage of matches in the UK is shared between BBC and ITV with Wales’ three group matches being broadcast in Welsh on S4C. (Below are the dates and times as we go to press.*) Date

Match

Time Broadcaster

Group Stages

Date

Match

Time Broadcaster

Saturday 25 June

Runner-up A v Runner-up C

2pm

TBC

Saturday 25 June

Winner B vs 3rd Place A/C/D 5pm

TBC

Saturday 25 June

Winner D vs 3rd Place B/E/F 8pm

TBC

Sunday 26 June

Winner A vs 3rd Place C/D/E 2pm

TBC

Sunday 26 June

Winner C vs 3rd Place A/B/F

5pm

TBC

Sunday 26 June

Winner F vs Runner-up E

8pm

TBC

Monday 27 June

Winner E vs Runner-up D

5pm

TBC

Monday 27 June

Runner-up B vs Runner-up F 8pm

TBC

Round of 16

Friday 10 June

France v Romania

8pm

ITV / ITV HD

Saturday 11 June

Albania v Switzerland

2pm

BBC One / BBC One HD

Saturday 11 June

Wales v Slovakia

5pm

BBC One / BBC One HD / S4C

Saturday 11 June

England v Russia

8pm

ITV /ITV HD

Sunday 12 June

Turkey v Croatia

2pm

ITV / ITV HD

Sunday 12 June

Poland v Northern Ireland

5pm

BBC One / BBC One HD

Sunday 12 June

Germany v Ukraine

8pm

BBC One / BBC One HD

Monday 13 June

Spain v Czech Republic

2pm

ITV / ITV HD

Monday 13 June

Republic of Ireland v Sweden 5pm

BBC One / BBC One HD

Monday 13 June

Belgium v Italy

8pm

BBC One / BBC One HD

Tuesday 14 June

Austria v Hungary

5pm

ITV / ITV HD

Tuesday 14 June

Portugal v Iceland

8pm

BBC One / BBC One HD

Wednesday 15 June

Russia v Slovakia

2pm

BBC One / BBC One HD

Wednesday 15 June

Romania v Switzerland

5pm

ITV / ITV HD

Wednesday 15 June

France v Albania

8pm

ITV / ITV HD

Thursday 16 June

England v Wales

2pm

BBC One / BBC One HD / S4C

Thursday 16 June

Ukraine v Northern Ireland

5pm

ITV / ITV HD

Quarter-finals

Thursday 16 June

Germany v Poland

8pm

ITV / ITV HD

Thursday 30 June

Quarter-final 1

8pm

TBC

Friday 17 June

Italy v Sweden

2pm

ITV / ITV HD

Friday 17 June

Czech Republic v Croatia

5pm

BBC One / BBC One HD

Friday 1 July

Quarter-final 2

8pm

TBC

Friday 17 June

Spain v Turkey

8pm

ITV / ITV HD

Saturday 18 June

Belgium v Republic of Ireland 2pm

ITV / ITV HD

Saturday 2 July

Quarter-final 3

8pm

TBC

Saturday 18 June

Iceland v Hungary

5pm

BBC One / BBC One HD

Saturday 18 June

Portugal v Austria

8pm

BBC One / BBC One HD

Sunday 3 July

Quarter-final 4

8pm

TBC

Sunday 19 June

Romania v Albania

8pm

BBC TBC

Sunday 19 June

Switzerland v France

8pm

BBC TBC

Semi-finals

Monday 20 June

Russia v Wales

8pm

ITV TBC / S4C

Wednesday 6 July

Semi-final 1

8pm

TBC

Monday 20 June

Slovakia v England

8pm

ITV TBC

Tuesday 21 June

Northern Ireland v Germany 5pm

BBC TBC

Thursday 7 July

Semi-final 2

8pm

TBC

Tuesday 21 June

Ukraine v Poland

5pm

BBC TBC

Tuesday 21 June

Croatia v Spain

8pm

ITV TBC

Tuesday 21 June

Czech Republic v Turkey

8pm

ITV TBC

Wednesday 22 June

Hungary v Portugal

5pm

BBC TBC

The Euro 2016 Final

8pm

BBC One / BBC One HD / ITV / ITV HD

Wednesday 22 June

Iceland v Austria

5pm

BBC TBC

Wednesday 22 June

Italy v Republic of Ireland

8pm

ITV TBC

Wednesday 22 June

Sweden v Belgium

8pm

ITV TBC

Final Sunday 10 July

* Schedule information courtesy of UEFA Euro 2016.

< CLUB MIRROR 27

BUILDING THE BUSINESS – UEFA EURO 2016TM

Marketing matters –

attracting the crowds England, Northern Ireland, the Republic of Ireland and Wales begin their battle in earnest next month, playing against Europe’s finest as they vie to lift the UEFA Euro 2016 trophy. But the tussle on the pitch will be nothing compared to the struggle off it, as thousands of licensed premises compete for the hearts, minds and wallets of fans country-wide.

Marketing matters Clearly communicate the date and starts times. Place banners, signs and posters at strategic points around the club, and make use of materials available from suppliers.

1

Guest players Don’t forget to bring the word-ofmouth tactic into play. Ask members to spread the word, and invite them to draw in guests for the activities.

2

Hi tech, hi performance The quality of screens should rank highly on any check list. Funds permitting, now could be the time to invest in a new system Or consider screening sports alfresco on allweather screens to recreate an on-the-terraces atmosphere.

3

M

ajor sporting events present exciting opportunities for clubs to draw in nonregulars, lapsed members and guests.

Sports clubs, quite naturally, have the advantage, as members are already conditioned to their visits having a sporting bent. But UEFA Euro 2016TM presents all clubs with a sporting chance to score heavily on the bottom line.

Customers are confronted daily with offers and deals at their local pubs and bars, so promotions centred around subsidised drinks prices are not enough. Your proposition must match or better those from Wetherspoons, so play on the other factors which can provide the competitive edge – a safe, members-and-guests-only environment and a raft of add-ons to enhance the viewing experience.

And get in there first!

The UEFA Euro 2016TM matches are being shown on terrestrial TV, so clubs are fighting to prize members from the comfort of their sofas, supermarket pint in one hand, home-delivered pizza in the other.

Making the most of promotional packs from suppliers can help reduce costs here.

The following tips provide a pre-match checklist for an action packed UEFA Euro 2016TM and the host of other sporting events coming up:

28 CLUB MIRROR

Dressing the bar With the plethora of bunting, banners and POS material available from suppliers surrounding various sporting events, clubs can dress the bar – and bar staff –to reflect the excitement of the matches.

4

Food glorious food Providing snacks before kick off, at half time and during the last quarter of the game will keep spectators’ stomachs replete. They’re then more likely to stay for the classic postmatch activities – bemoaning the standard of linesmen (we lost) or celebrating the insightful referee (we won).

5

All bar none Suppliers have been working hard to maximise the consumer spend during this iconic tournament; enlist their support.

Obvious advice, but category management is key.

Move best sellers to the front of the fridge, and consider offering ‘all-in’ deals, such as jugs of beer, buy one get one free, free hot dog with every four pints and so on. Tactical top ups during the last 10 minutes of the game will help to keep members in the club longer. And don’t forget the soft drinks for

6

members who are driving, need to return to work in peak fitness, or who simply prefer them.

Speedy service No one wants to miss the action while they queue at a busy bar for the next round. Table service can help here if you have the staff to spare. Or take a tip from theatre land and invite members to preorder before the action starts. Look at spill-free trays, four pint jugs and bottle-seller bags to speed up service.

7

The team Staff on the ball? Bring them on side and brief them thoroughly. What’s being screened and when? Who’s going through to the next round? How about providing footballrelated questions to ask members as they buy a round. Get it right and members get a free packet of crisps (or similar).

8

Competitions Quizzes will separate the men from the boys, and – if you want to go there – check out who really understands the off-side rule.

9

Post match magic Don’t let the final whistle herald the end of the event. Having worked to build the atmosphere, keep it going once the screen is turned off.

Run a question and answer session on the game just witnessed, vote on whether England’s winning goal (here’s hoping) really did cross the line, or maybe host a football-themed barbecue, opening up the event to families and youngsters who want to join in the atmosphere.

10

And finally... HAVE FUN! It may seem an obvious point, but screening such a huge event can be a stressful and daunting task.

Just remind yourself and your team that having fun is an important part of the tournament. And when we prove victorious – here's hoping! – you’re entitled to celebrate too!

<

Prize includes Category 1 match tickets, travel, 2 nights 3 star hotel accommodation, Carlsberg hospitality and stadium transfers.

To find out more about our unrivalled UEFA EURO 2016™ support, speak to your Carlsberg account manager.

NEW INSTALLS† will also receive 48 PINT GLASSES and a BRANDED CHALKBOARD If you would like to start trading with Carlsberg UK

*Open to non-brewer-affiliated free-trade licensed premises in GB. Excludes Northern Ireland. Account, installation of Carlsberg or Carlsberg Export (“Product”), minimum stocking, purchase & sales volume growth requirements apply. 1 entry per 11 gallon keg of Product purchased directly from Carlsberg UK during period from installation of Product until 31st March 2016. Prizes: 32 winners (16 new & 16 existing customers) of 1 x pair of tickets to UEFA EURO 2016 group match in France, plus hospitality, return flights from the UK and 2 nights in a 3* hotel. Winners selected at random. Draws on 5.1.16 & 7.4.16. Max.1 prize per outlet. Winners and guests must be 18+. For Ts&Cs, full entry requirements & full prize details please see www.carlsbergwedelivermore.co.uk. †50 sets of 48 x Carlsberg-branded pint glasses and 1 x table top chalkboard (33x21cm) available on first come first serve basis. Must install Carlsberg or Carlsberg Export and quote ‘CM1’ to 08453 710 199, 1 set per customer. Install must take place before 28th Feb 2016

LIVE SPORTING FIXTURES FROM

The best of Saturday June 11, 7am – Sky Sports 1 HD

International Rugby: Australia v England England begin their Test series against Australia, the first time in a century-old rivalry that the two nations have met over three Tests. This is a homecoming for England’s Australian coach Eddie Jones who was in charge of the Wallabies between 2001 and 2005. The Grand Slam champions will face a tough challenge on the hard Australian grounds.

Saturday June 11, 8pm – ITV1

Euro 2016: England v Russia England get their much-anticipated Euro 2016 series off to a start against Russia in Marseille. With the men in white having cruised through their qualification games, hopes are high that Roy Hodgson’s squad – full of inform Barclays Premier League players such as Leicester City’s Jamie Vardy and Tottenham’s Harry Kane – can now challenge for the title.

Following this match they take on Wales in Lens before their final group match against Slovakia in St Etienne on June 20.

Thursday June 16, 5pm – Sky Sports

Golf: US Open

The second golf major of the year takes place in Pennsylvania and there are any number of contenders gunning for the title. Last year’s tournament provided plenty of excitement as Jordan Spieth became the youngest US Open champion in 92 years, finishing one stroke ahead of runners-up Dustin Johnson and Louis Oosthuizen. Spieth will be hoping to bounce back from his Masters nightmare when his quadruple bogey on the 12th wrecked his chances of taking the title with Britain’s Danny Willett becoming an unlikely winner. Can Spieth put the anguish of that collapse behind him and make an impact here?

Sports4Bars.com looks ahead to the key live sporting fixtures coming up in June, including the start of Euro 2016 and some big rugby ties Sunday June 12 7pm Sky Sports F1 HD

Friday June 3 6.30pm Sky Sports 2 HD

NatWest T20 Blast: Lancashire v Yorkshire A Roses battle in the county Twenty20 competition as Lancashire Lightning attempt to become the first club to defend the title they won in style last season, beating Northamptonshire Steelbacks in the Final.

F1: Canadian Grand Prix Canada hosts the latest leg of the Formula 1 system. Last year saw Lewis Hamilton winning the race from pole position ahead of teammate Nico Rosberg.

Monday June 13 5pm BBC1

Euro 2016: Republic of Ireland v Sweden

Saturday June 11 7am Sky Sports

Action from the Suncorp Stadium in Brisbane as Grand Slam champions England take on 2015 World Cup Finalists Australia in the first of three Tests.

There have been plenty of bright performances from Martin O’Neill’s Republic of Ireland team both during the qualification campaign and in the friendly encounters since.

A key man in the Euros is likely to be Wes Hoolahan of Norwich City, a highly skilled midfielder.

Saturday June 11 5pm BBC1

Thursday June 16 2pm BBC1

Euro 2016: Wales v Slovakia

Euro 2016: England v Wales

It was a major achievement by Wales to qualify for the Euro finals but they will not want to rest on their laurels and will be aiming to progress to the knockout stages.

Slovakia are currently ranked 26th in the FIFA World Rankings and could well pose some problems for Chris Coleman’s men.

A massive game for both teams as they plot their escape from Pool B. England will have their work cut out to keep a close watch on Wales’ Real Madrid superstar Gareth Bale who was in inspirational form during his team’s qualification campaign.

International Rugby: Australia v England, 1st Test

Saturday June 11 8pm ITV1

Thursday June 16 5pm ITV1

Euro 2016: Ukraine v Northern Ireland

Euro 2016: England v Russia England begin their Euro 2016 campaign with a Group B tie against Russia in Marseille. Russia failed to make it out of the group stages in 2012.

Northern Ireland are in confident mood ahead of the Euros, having recently enjoyed a 10-match unbeaten streak, the longest in the country’s history, and will be aiming to reach the knockout stages.

The only place to show UEFA Champions League this season MEANS BUSINESS

30 CLUB MIRROR

No longer on ITV or Sky Sports

June’s Live Sport on TV Euro 2016: England v Russia, ITV1, Saturday June 11

ALSO COMING UP...

Friday June 3 7pm Sky Sports 1 HD

World Cup of Darts Saturday June 4 5.30pm Sky Sports 2 HD

NatWest T20 Blast: Leicestershire v Durham Saturday June 4 7pm Sky Sports 5 HD

Greyhound Racing: William Hill Derby Final Thursday June 9 8pm Sky Sports Thursday June 16 5pm Sky Sports

Golf: US Open The second golf major of the year takes place at Oakmont, Pennsylvania, as 2015 winner Jordan Spieth returns to defend his title. Northern Ireland’s Rory McIlroy is still flying high in the World Rankings and is sure to feature strongly in the tournament.

Saturday June 18 7am Sky Sports

International Rugby: Australia v England, 2nd Test England head to Melbourne for the 2nd Test against the Wallabies.

There is sure to be plenty of hype surrounding the battle of the back rows given the reputation of the Wallaby loose trio, not least openside flanker David Pocock who was one of the most influential players during the 2015 World Cup. England will need to counter his work at the breakdown.

Saturday June 18 2pm ITV1

Euro 2016: Belgium v Republic of Ireland The Republic will be highly wary of a Belgium team containing several big-name players, including Manchester City’s Kevin De Bruyne and Chelsea’s Eden Hazard.

Sunday June 19 2pm Sky Sports F1 HD

F1: European Grand Prix This season sees Azerbaijan become the latest addition to the F1 calendar with capital city Baku playing host to what claims to be the fastest street circuit of the season.

Monday June 20 8pm ITV1

Euro 2016: Russia v Wales This is Wales’ final Group B game and they will hope to progress to the Round of 16.

Super League: Castleford Tigers v Widnes Vikings

Monday June 20 8pm ITV1

Euro 2016: Slovakia v England England should have enough firepower to see off a relatively young Slovakia side. A danger man will midfielder Marek Hamsik.

Tuesday June 21 5pm BBC

Euro 2016: Northern Ireland v Germany Northern Ireland face a tough tie against reigning World Champions Germany but will not be daunted by the plethora of household names in the opposition ranks.

Friday June 10 8pm ITV1

Euro 2016: France v Romania Thursday June 16 8pm Sky Sports

Super League: Widnes Vikings v Wigan Warriors Thursday June 30 8pm Sky Sports

Super League: Huddersfield Giants v Hull FC Saturday June 25 2pm ITV1/BBC1

Saturday June 25 7am Sky Sports

International Rugby: Australia v England, 3rd Test The Sydney Football Stadium is the venue for England’s third and final Test against Australia. Can England pull off a famous series win?

Euro 2016: Round of 16

www.Sports4Bars.com

The only place to show UEFA Champions League this season MEANS BUSINESS

No longer on ITV or Sky Sports CLUB MIRROR 31

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HQ National Living Wage and NEWS FROM HQ

club mirror

In April the Government’s new National Living Wage was introduced. HQ provides a refresher on both the new measure for over 25 year olds, as well as the current Minimum Wage bands. Continuing on the theme of employment, it seems that we Brits are working longer hours for less productivity. A worrying statistic when you consider that the UK has the lowest rate of growth in the G7. So now it’s more important than ever to make sure that your team enjoy coming into work and thrive in the club environment.

Minimum Wage update T

he government’s National Living Wage is now law. The National Living Wage is higher than the National Minimum Wage; anyone aged 25 or over is now legally entitled to at least £7.20 per hour (unless they are in the first year of an apprenticeship). The minimum wage will still apply for workers aged 24 and under.

Current rates These rates (see box below) are for the National Living Wage and the National Minimum Wage which came into operation from 1 April, 2016.

Employer checks It’s a criminal offence for employers not to pay someone the National Minimum Wage or National Living Wage, or to fake payment records. Any employer who discovers they’ve paid a worker below the correct minimum wage must pay any arrears immediately. (You can visit the Government’s online calculator to work our arrears: visit https://www.gov.uk/minimumwage-calculator-employers) HM Revenue and Customs (HMRC) officers have the right to carry out checks at any time and

National Living Wage and National Minimum Wage 25 and over £7.20

21 to 24 £6.70

The National Minimum Wage rates change every October. National Living Wage rates change every April.

The ‘apprentice’ rate is for apprentices aged 16 to 18 and those aged 19 or over who are in their first year. All other apprentices are entitled to the minimum wage for their age.

8 to 20 £5.30

Under 18 £3.87

Apprentice £3.30

ask to see payment records. They can also investigate employers if a worker complains to them. If HMRC finds that an employer hasn’t been paying the correct rates, any arrears have to be paid back immediately. There will also be a fine and offenders might be named by the government.

It’s the employer’s responsibility to keep

records proving that they are paying the minimum wage – most employers use their payroll records as proof. All records have to be kept for three years.

Pay reference periods Pay reference periods are usually set by how often someone is paid, e.g. one week, one month or 10 days. A pay reference period can’t be longer than 31 days.

A worker must be paid the minimum wage, on average, for the time worked in the pay reference period. The minimum wage is calculated differently for some types of worker.

What’s not included in minimum wage calculations Some payments made by workers must not be included when the minimum wage is calculated.

These are: • Payments that shouldn’t be included for the employer’s own use or benefit (e.g.: if the employer has paid for travel to work ).

• Things the worker bought for the job and isn’t refunded (e.g. tools, uniform, safety equipment etc).

What’s included in minimum wage calculations Some payments must be included when the minimum wage is calculated. These are: • Income Tax and National Insurance contributions.

• Wage advances or loans.

• Repayment of wage advances or loans .

• Repayment of overpaid wages.

• Things the worker paid for that are not needed for the job or paid for voluntarily (e.g. meals).

• Accommodation provided by the employer above the offset rate (£5.35 a day or £37.45 a week) – visit https://www.gov.uk/nationalminimum-wage-accommodation for more detailed information.

• Penalty charges for a worker’s misconduct .

34 CLUB MIRROR

Top tips for reducing staff sick days A

n estimated 375,000 British workers took the day off sick on February 1, dubbed ‘National Sickie Day’. So what could employers be doing to help make club staff want to come in to work?

Janice Haddon, MD of Morgan Redwood and Thrive in Life 360, says: “At some point in their lives a lot of people have experienced the feeling that they can’t bear the thought of going to work and ‘pull a sickie’ to get out of it. Often this is down to the culture of the workplace they find themselves in. But there are a number of steps that can be taken that will result in less sick days and a more enthusiastic approach to work.”

Top Tips 1. Communicate. People like to be kept informed and to understand the vision and purpose of the organisation. Ensure people are kept up to date with progress and how their role contributes to this success.

2. Ensure HR and People Policies are up to date and provide for training and development with an environment free from harassment and bullying.

3. Look to flexible working with a variation of contractual hours and roles.

4. Have the right competency framework and performance management processes in place. Set goals and targets for individuals and review regularly. It’s a great way to check in with someone’s needs.

5. Make sure managers have the right leadership qualities. Research shows the biggest cause of stress for employees is the manager subordinate

relationship. Train manager’s skills and review them regularly. Coaching is a great way of ensuring the development of high performance in managers.

6. In recent research by Morgan Redwood, worklife balance was the number one contributor to morale. Ensure you get it right for staff, bearing in mind what works for one might not work for someone else.

7. Wellbeing is another area at the top of the list in supporting morale for employees. This isn’t simply rebadging health and safety; it’s about genuinely helping staff to build up their resilience levels for mental and emotional needs as well as physical and nutritional.

8. Provide staff with encouragement and support for getting active – this could include encouraging them to join in exercise classes or funding bicycles for them to cycle to work etc.

9. Relaxation is a fundamental part of our wellbeing. Be an organisation that helps people to learn how to switch off.

10. Build in suggestion schemes, awards for a job well done, social and family events. Bring your employees together and build teamwork so you create a strong culture that everyone can connect to.

“The steps to a better workplace culture are simple ones, but ones that can prove extremely effective when combined. You don’t have to implement all of the steps to notice a difference, even just a few will go some way to improving the overall culture,” says Janice. “Make your workplace one that people are enthusiastic about being part of and you’ll make unnecessary sick days, if not a thing of the past, then certainly a rare occurrence.”

Britons working longer hours M

ore than two-thirds of employees say they are working longer hours than two years ago, but only 10% believe they are more productive, according to a study by UK thinktank the Smith Institute. Over the same period, more than 25% of staff believed their productivity had actually declined over the period.

Official figures show that productivity has barely increased since 2006 and that the UK has the lowest rate of growth in the G7.

Released only a fortnight after the Office for Budget Responsibility (OBR) downgraded its forecast for productivity, the new study will fuel concerns that British businesses are relying on cheap labour to work more hours in an effort to increase output, reports The Guardian’s Economic correspondent Phillip Inman. (The OBR is the Treasury’s independent economic forecaster.)

The study found that while 90% of workers believed productivity was important, almost 80%

said their managers usually sought productivity gains through jobs cuts or simply doing the same tasks at a faster pace.

The report said: “There is a clear message that employees feel that they should receive a fair share from delivering higher productivity in pay terms, but they feel pessimistic that this will be the case.”

Productivity is based on a measure of the hours worked to produce a specific output. It fell in the last quarter of 2015, bringing to an end nine months of improvements, the OBR said.

Without sustained improvements in the UK’s output per hour worked, a recovery would be further away according to the OBR. The government has vowed to improve productivity, but its latest plan was criticised as “a vague collection of existing policies” by a committee of MPs. Before the 2016 Budget, the OBR said that wage growth would be lower over the next five years than the 2.2% previously predicted, at an average 2%.

Listening to workers would be the fastest route to higher productivity, respondents told the Smith Institute, though managers, it seems, mostly ignored advice from colleagues and the shop floor.

One civil servant surveyed said: “It would be better to concentrate on improving quality, not quantity ... [to get work] right first time rather than continually having to repeat or rectify botched or inadequate work which meets a so-called target.”

An NHS radiographer warned that productivity can be hard to judge. “Having a difficult conversation with a patient is extremely important to the patient but could be deemed non-productive as it does not physically produce an outcome.”

More than 7,400 workers across the private and public sectors responded to the survey, which was conducted for Unions21, a mainly union-funded thinktank that aims to “provide an ‘open space’ for discussion on the future of the trade union movement and the world of work”.

CLUB MIRROR 35

<

SOCIAL MEDIA AWARDS

The Hospitality

Social Media Awards The all-new Hospitality Social Media Awards celebrate the very best in social media communications, rewarding individuals, clubs, on-trade outlets, organisations and suppliers who are using online platforms to communicate in fresh and innovative ways.

ENTRIES AND ACTIONS 1. Call for entries – email your club details to: info@clubmirror.com (subject line: Social Media Awards).

2. Closing date – 21 July 3. Shortlist announced – 21 September 4. Ceremony – The newly refurbished 5 Star Palace Hotel, Manchester (November).

Supported by

36 CLUB MIRROR

F

rom web sites to Facebook and everything in between, the Social Media Awards will be seeking out those of you who are busy using social media to engage with your members.

NOMINATIONS AND ENTRIES While Club Mirror and our other club titles, Club Rugby and Clubhouse Europe, will be championing the club sector entries, we’re delighted to announce that these awards are pan-industry, covering the broad Hospitality Sector, giving clubs a chance to

stand next to other leisure outlets. As such, we’ve teamed up with our sister title Sports4Bars.com which reaches the whole hospitality sector, from free trade pubs and multiple operators to food led pubs and casual dining chains.

JUDGING PANEL The judging panel will include leading professionals in marketing, communications, advertising and digital communications as well as leading lights from the pub, club and hospitality world.

If you can say yes to any of this list we want to hear from you. Are you...

1. Proud of your web site?

2. Engaging with customers?

3. Using on-line bookings?

4. Promoting the business?

5. Inspiring conversation?

6. Encouraging interaction?

Email your club details to info@clubmirror.com (subject line: Social Media Awards) CLUB MIRROR 37

<

STRATEGIC PLANNING

Top performing clubsshow value ofstrategic planning In a recent study from GGA’s Institute for Best Practice which examined the behaviours of 100 of the world’s top performing clubs, 79% of those clubs in Europe (including the UK) stated that their club is currently implementing a strategic plan. “Is your club following the example set by these leading clubs?” asks GGA Partner Rob Hill.

A

sked if they’re following the examples of the world’s top performing clubs, most club executives, course owners and operators would probably say they do. But do they really? If a strong strategic plan is in place, then the club committee/board/ownership and management should be very clear about three things: 1. The club’s competitive position in its market Some club leaders misjudge their market position

38 CLUB MIRROR

because there is no reliable data that refute or confirms their ambitions. As such, the club is priced improperly against its value proposition. In the same study cited above, just 43% of clubs stated their strategic plans were guided by thorough market research.

2. Members’ priorities What tops members’ wish lists and what are they willing to pay to ensure the club continues to meet

their expectations? Member surveys are critical tools to measuring and monitoring member expectations and needs.

3. Projected revenues How does the club plan to add members and finance needed capital improvements for the next five years?

Clubs that don’t have a clear understanding of these three foundational elements most likely don’t have an adequate strategic plan guiding their future

direction. They’re also putting their business in a vulnerable position.

What is strategic planning?

Strategic planning is simply the process of defining long-term goals and identifying the resources needed to achieve those goals. A strategic plan is the document that results from a strategic planning process and defines the following: • The club’s vision or purpose for being in existence.

• Where the club wants to be in five years in terms of its membership and financial position.

• How it intends to get there through a set of prioritized actions.

But what is simply stated is often much more complex in its development. For example, a strategic plan would anticipate and address questions such as the following: • Is the club operating with a current capital expense plan and budget?

• Is a new clubhouse or a clubhouse renovation planned?

• What are the club’s membership goals?

• How do revenue forecasts compare to projected expenses?

• How does the club plan to deal with agronomic issues that will affect grounds and/or pitch conditions?

• Is the club taking steps to be environmentally sustainable?

• What happens when unforeseen circumstances create financial instability?

• Does the club have a current crisis communications plan?

Why a strategic plan is important On the subject of change, esteemed management consultant Peter Drucker once said: “It is not necessary to change. Survival is not mandatory.” We feel just as strongly about strategic planning, which often calls for changes in the ways a club thinks and operates. It’s only important if you want to give your facility its best chance to succeed.

In today’s fragile economy and club environment, the greatest threat to survival is financial instability.

This is a condition that is brought on by any number of factors and circumstances. In communities where a single business or industry dominates, if a major manufacturer cuts back on its workforce, the trickle – down effect will be felt all the way to the club. Or, if a group of influential members decides that the clubhouse needs a renovation and ramrods approval of a capital expense that revenues cannot match, the club might suddenly find itself on shaky financial footing.

Unfortunately, we see examples of these scenarios – some unforeseen and unavoidable, others selfinflicted – on a regular basis. For clubs that find themselves in these situations, a carefully developed strategic plan will help them survive; it may have even helped them avoid financial calamity in the first place.

Five elements of strategic planning There are five key elements of an effective strategic

plan. Each defines a specific phase of the strategic planning process and collectively they help clubs avoid the fatal flaws of strategic planning.

1. Market analysis Start by comparing the club’s vision and mission statements to market reality. Is the club correctly positioned in its market? Does that position align with its vision and mission? Or has the market shifted (a common occurrence in recent years) to such an extent that the mission and/or vision needs to be revised? In the same study cited earlier, just 43% of club’s base their strategic plans on thorough market research.

2. Financial analysis Compare the club’s financial performance to documented and well-researched best practices to gain a thorough understanding of the business and how well it is performing.

3. Board retreat and focus group meetings Solicit opinions on club direction, needs and priorities from an ad hoc group of board members. The board retreat is followed by focus group meetings with a randomly selected cross section of club members based on gender, age and length of membership. Input from these sessions provides the basis for the questions that make up the member survey.

market, where the majority of clubs reside. The middle of any market today (aka, average) is a confusing, costly and ultimately debilitating place to compete. It’s where clubs go to die.

Who should develop the strategic plan?

We are often asked by prospective clients, “Couldn’t we do this ourselves?” The answer is a qualified yes. Yes, most club management is fully capable of developing a strategic plan. But in our opinion it’s not advisable to do so. Admittedly, this is a highly self-serving opinion. But it’s one we unabashedly espouse after spending years watching clubs struggle through the process on their own, trying to find the three to four months of dedicated time it requires, trying to be honest with themselves about the strengths and weaknesses of their facility and trying to remove any and all vestiges of bias from their recommendations.

Summary A strategic plan helps a club understand its competitive position, members’ priorities and financial position. It defines vision, aspirations and the steps the club needs to take to reach its goals. The plan is the result of a disciplined process that carefully considers market and financial conditions and members’ expectations. In a fragile economy and club environment, a strategic plan gives a club its best chance to grow and achieve best-in-class status.

4. Member survey A strategic plan focuses on the most important issues facing an organisation. The member survey should do the same thing. We consider the member survey the cornerstone of the strategic planning process because it helps uncover members’ expectations, how they define value and their tolerance for fees and dues increases. It tells the board what the majority of members want from their club and distinguishes the opinion of the silent majority from that of the vocal minority.

5. Board presentation Once member survey results are compiled and analysed, develop a recommended course of action for presentation to the committee/board/owner.

These action steps might include such things as restarting and re-targeting the membership marketing process and program, refining the scope of services at the club and aligning club programs and pricing to the priorities of the member audiences that are being served. Approval of the recommended course of action gives the green light to begin development of the strategic plan.

In total, the steps described above generally require three to four months to complete. The process is facilitated by open and clear channels of communication between those developing the plan and those providing input. It is exacerbated by the lack of the same thing.

The plan charts a course for the club to be best in class in the market segment it wants to own.

Best in class should be the goal of every club, regardless of market segment. Clubs that are not best in class gravitate toward the middle of the

Rob Hill

CONTACT DETAILS GGA (formerly KMPG Golf Industry Practice) is the largest consulting firm in the world dedicated to golf and club-related businesses.

From offices in Ireland, USA and Canada the firm provides advisory and support services to more than 2,700 clients worldwide. GGA specialises in strategic planning, non-profit governance, membership and operational performance analysis. They are a CMAE Corporate Partner. t. +353-1-44-33-603 e. rhill@globalgolfadvisors.com www.globalgolfadvisors.com

< CLUB MIRROR 39

CLUB KITCHEN Portobello Mushroom Risotto

Meat-free magic Simple and cost-effective meat-free dishes are the focus this month – and you don’t need to be a vegetarian to enjoy them. Booker’s chefs present an array of enticing, fresh suggestions to appeal to members across the board.

VINE TOMATO & RICOTTA TART WITH GREEN SALAD (Serves 4)

Vine Tomato & Ricotta Tart

For the tart Edler’s Savoury Pastry Case (M150656) Caseificio Villa Ricotta (M135185) CL 15 Dozen Medium Fresh Eggs (M168776) CL Garlic Puree (M083887) FF Basil (M138092) Monterey Jack Grated Cheese (M144242) FF Vine Tomatoes (M103208) For the salad Florette Leafy Rocket Salad (M076639) Florette Spinach (M101478) FF Large Cucumber (M113463) FF Spring Onion (M110076) FF Courgettes (M103256) CL French Dressing (M129892)

Cost per serving – £1.86 Instructions • Make up the ricotta mix with half the Monterey Jack cheese. Spread in the base of the pastry case.

• Thickly slice the tomatoes & lay on the ricotta, cover with the remaining Monterey Jack.

• Bake at 200°C for 20mins. Cool for 10 mins.

Cut into 4 and serve with the green salad

42 CLUB MIRROR Honey Baked Goats Cheese

PORTOBELLO MUSHROOM RISOTTO FF Mushrooms Portobello (M170369) Cooking Onions (M529776) CL Garden Peas (M426330) CL Arborio Risotto Rice (M105113) Lakeland Dairies Pure Irish Butter Salted (M126113) CL Vegetable Bouillon (M190999) Müller Wiseman Dairies Pasteurised Double Cream (M966069) Gran Duca Parmigiano Reggiano (M135183)

Sweet Potato, Mushroom & Cauliflower Cheese Pie

Cost per serving – £0.82 Instructions • Sweat off the onion in a little oil with the sliced mushroom and add the rice. Sweat for a couple more minutes.

• Make up the stock and gradually add to the rice, cooking until the stock is all absorbed and the rice is cooked.

• Add the cream and the peas and bring back to the boil. Season to taste.

• Serve immediately with the parmesan shaved on top.

Broccoli, Pepper & Pine Nut Linguine

SWEET POTATO, MUSHROOM & CAULIFLOWER CHEESE PIE FF Sweet Potato (M131295) Closed Cup Mushrooms (M123397) FF Cauliflower (M111637) CL Cheese Sauce Mix (M084473) CE Mild Grated White Cheese (M153117) CL Shortcrust Pastry Mix (M757245) CL Premium Extra Chunky Gourmet Chips (M182767)

Cost per serving – £1.63

BROCCOLI, PEPPER & PINE NUT LINGUINE CL Linguine (M109297) FF Broccoli Heads (M175189) Mixed Peppers (M107803) Cooks & Co Pine Nut Kernels (M100124) CL Garlic Puree (M083887) Lakeland Dairies Pure Irish Butter Salted (M126113) Gran Duca Parmigiano Reggiano (M135183)

Instructions • Peel, dice and boil the sweet potato until soft.

• Cook the cauliflower florets in boiling salted water until just cooked.

• Quarter the mushrooms and sweat off in a little oil • Make up the pastry and cheese sauce as per the on pack instructions. Add more cheese to the sauce.

• Fill a pie dish and top with the pastry bake in a hot oven for 15-20 mins until golden brown.

• Fry the chips as per the on pack instructions and serve.

VEGETABLE CHILLI & JACK CHEESE BURRITO Kingsmill 8 White Flour Wraps (M192198) Grant’s Chef’s Choice Vegetable Chilli (M166004) Monterey Jack Grated Cheese (M144242) FF Beef Tomatoes (M132029) Red Onions (M111479) Florette Crispy Salad (M629340) CL French Dressing (M129892) The Imokilly Cheese Company Soured Cream Set (M187627) CL Garlic & Chilli Seasoning (M194048)

Cost per serving – £2.18 Instructions • Warm the chilli as per the on pack instructions.

• Place in the wraps then top with the cheese and bake for 5-10 mins.

• Make up a salad; serve the burritos with the salad, a pot of soured cream and the chilli seasoning milled over the top.

Cost per serving – £1.02 Cost per serving with CL Garlic Bread Slices – £1.44 Instructions • Blanche the broccoli in boiling salted water.

• Sweat off the peppers and garlic in the butter.

Add the broccoli and pine kernels at the last minute.

• Cook the pasta as per the on pack instructions.

Drain and mix with the veg. Season to taste.

• Serve immediately with the parmesan shaved on top.

Vegetable Chilli & Jack Cheese Burrito

> CLUB MIRROR 43

CLUB KITCHEN Spiced Carrot & Sweetcorn Fritters with a Rocket, Tomato & Mozzarella Salad

CLUB KITCHEN CODES CE – Chef’s Essentials CL - Chef’s Larder FF – Farm Fresh SPICED CARROT & SWEETCORN FRITTERS WITH A ROCKET, TOMATO & MOZZARELLA SALAD For the Fritters Red Onions (M111479) CL Garlic Puree (M083887) CL Ground Cumin (M129653) CL Chilli Powder (M129646) CL 15 Dozen Medium Fresh Eggs (M168776) Müller Wiseman Dairies The West Country Dairy Semi Skimmed Milk (M212311) CL Self Raising Flour (M483870) CL Sweetcorn Kernels (M424030) FF Carrots (M099783) Mixed Peppers (M107803) FF Coriander (M138078) For the Salad • Florette Leafy Rocket Salad (M076639) • Fresh Baby Plum Tomatoes (M129466) • Caseificio Villa Mozzarella Ball (M135165) • CL Pesto Alla Genovese (M097297)

Cost per serving – £1.57 Spicy Baked Tomato Salad Instructions • Finely dice the vegetables and grate the carrot.

Mix together with the spices, eggs, milk and flour.

• Make the mix up into patties and shallow fry on both sides in a little oil until cooked.

• Serve with the salad.

SPICY BAKED TOMATO SALAD FF Beef Tomatoes (M132029) Knorr Patak’s Tikka Paste (M200279) CL Natural Breadcrumbs (M141905) FF Flat Parsley (M138053) Florette Crispy Salad (M629340) FF Large Cucumber (M113463) Mixed Peppers (M107803) Red Onions (M111479)

Cost per serving – £1.34 Instructions • Cut the tomatoes in half. Mix the paste with the breadcrumbs and parsley; top the tomatoes.

• Bake in a hot oven for 10 mins until brown and the tomatoes have softened.

• Serve with the salad.

FOR MORE INFORMATION For more information and menu ideas contact Booker.

• t. 0845 60 12 999 • www.booker.co.uk

44 CLUB MIRROR

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ASK THE EXPERTS – ON-LINE PAYMENTS

On-line payments?

Here’s how...

Looking to implement an online payment system on the club website? Then do your research to make sure you’re getting a solution that’s flexible and not charging you too much, advises Larry Hardcastle.

H

ere at Larrytech we’ve been working on a number of ecommerce sites recently where the most complicated part of the process has turned out to be obtaining card processing facilities... sometimes delaying the process of getting up-and-running by weeks.

As such, we turned our thoughts to how we could help clients going through this process, and, as a result, have teamed up with a local credit/debit card payments provider. The following benefits are now all achievable.

• Significantly reduced overall card payment processing costs over current arrangements.

• The ability to view reports and exciting graphics and visuals of customer transactions and buying behaviour. Transactions can be downloaded as a .CSV or PDF, from any web-browser. In most cases access to transaction information is in realtime, but at worst 24 hours after they have happened (for face-to-face PDQ transactions).

• Completely responsive and branded e-com-

46 CLUB MIRROR

“” Many clubs are turning to on-line payments now...

merce payments pages using hosted forms (totally PCI DSS compliant) that can be quickly and easily set up to look like they are part of the club’s existing site.

• The ability to take one-off telephone payments or regular scheduled card payments to pay for ‘retained’ services.

• The ability to request a one-off immediate payment via an SMS or e-mail containing a secure link to a branded payment page, which is again completely responsive.

Many clubs are turning to on-line payments now, whether for memberships, through an on-line

booking system for hiring facilities or for an on-line shop to sell merchandise.

The other huge benefit is that the on-line payment provider can also integrate directly with your offline card payments, meaning you can consolidate all on-line payments with a single provider – always the most efficient and effective way of doing things!

Larrytech has teamed up with a local credit/debit card payments provider. The company is completely UK-based with 24 hour Kent-based account management, and UKbased telephone and on-line support. “We also believe that their reporting tools are completely ground-breaking in their field,” says Larry Hardcastle, Larrytech’s MD. If you’d be interested in a single interface to manage all your face-to-face, telephone and online card payments, contact Larrytech for a chat and advice.

• t. 01892 888011.

• www.larrytech.com

<

ASK THE EXPERTS – SECURITY

Theft – don’t leave your club exposed

With May underway, many clubs will be getting their green keeping and maintenance equipment out of storage to prepare the grounds for the summer ahead. But when did you last check that they were still safely where they were supposed to be? Club Insure offers the following advice on security.

C

lub Insure took several reports of thefts from outbuildings last year so we would like to take an opportunity to remind all clubs to check their policy wording to ensure that the Physical Security Standards are being adhered to.

The photo on this page shows a typical wooden double door that we might come across on an outbuilding. As with all other parts of the premises an outbuilding should be fitted with a suitable alarm but in addition to this there will be other Physical Security Standards that are required. A sample wording is shown below.

Physical Security Standard – sample wording This is applicable to any cover granted in respect of Damage by Theft. It is a condition precedent to the Company’s liability for Damage that the Policyholder shall have implemented the following security measures within eight weeks of commencement of Theft cover. Failure to do so may result in a claim under Theft cover not being paid or in payment being reduced.

Doors In respect of all external doors (including wicket gates) and internal doors leading to other premises or part of premises not occupied by the Policyholder.

Timber and Steel Doors To be secured by at least one of the following: i. A mortise deadlock conforming to BS3621 together with a compatible boxed striking plate. ii. A close shackle padlock with minimum shackle thickness of 10mm together with the manufacturer’s corresponding locking bar or (for doors other than final exit). iii. Two key operated security bolts for doors one fitted approximately 300mm from the top of the door and the other approximately 300mm from the bottom.

Aluminium and UPVC Doors To be secured by a cylinder operated mortise dead-

Windows Each ground floor and basement opening window or skylight and other window or skylight accessible from decks, roofs, balconies, canopies, fire escapes or downpipes to be secured by a key operated lock fitted independently of the existing fastener unless the lock forms part of the original fastener design.

This requirement does not apply to any window or skylight which is either: i. Protected by solid steel bars grilles lockable gates expanded metal or weld mesh, or ii. Officially designated as a fire exit by the fire authority. lock or deadlocking multi-point locking system.

Roller Shutter Doors To be secured by either: i. Two cylinder operated shutter locks with one lock fitted at each end of the shutter, or ii. A close shackle padlock with minimum shackle thickness of 10mm together with the manufacturer’s corresponding locking bar.

Horizontal sliding or folding doors To be secured by either: i. A hook bolt mortice deadlock, or ii. A close shackle padlock with minimum shackle thickness of 10mm together with the manufacturer’s corresponding locking bar.

Double leaf doors The final closing leaf to be secured by the appropriate locks as detailed above, the first closing leaf to be secured by flush bolts or key operated security bolts top and bottom throwing into the framework and sill.

Outward opening doors (This is applicable to timber and steel doors only.)

In addition to the appropriate locks and bolts detailed above, each outward opening door to be fitted with hinge bolts top and bottom.

The above requirements do not apply to any door officially designated as a fire exit by the fire authority.

Going back to the photo, this illustrates outward opening, timber, double leaf doors so there are three different parts of the wording that need to be considered to ensure full compliance.

It is important to keep a comprehensive list of all your assets and update this regularly as this will help you ensure that your Sums Insured are adequate. Please take photos of your equipment where possible so that if you are unfortunate enough to suffer an incident you can easily evidence your loss, particularly if you no longer have the original purchase receipts.

It is vital that you check your own individual policy as each wording is different and if you are unsure whether you have the correct cover in place contact your insurer.

CONTACT DETAILS Club Insure covers all aspects of club insurance from start to finish, with Account Handlers and Claims Managers under one roof.

Victoria Romero-Trigo, Director Club Insure Ltd Romero House, 8 Airport West, Lancaster Way, Yeadon, Leeds LS19 7ZA e. Victoria.romero-trigo@club-insure.co.uk t. 0844 488 9204 www.club-insure.co.uk

CLUB MIRROR 47

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ASK THE EXPERTS – INSURANCE

Summer is on the way Summer officially begins next month, and that means increased activity. Protecting your club is important year round, of course, but from a business point of view, Summer heralds a very busy period with increased activity and often less staff. Are you fully protected, asks Aon?

S

ummer will probably be one of your busiest times of year with members out to enjoy themselves and have fun. But how do you protect yourself against late night revellers and what does your insurance cover?

Here are some sensible steps that you can take now to try to prevent any insurance claims being refused, causing disruption to you and to club business.

Theft by employees At this time of year you could be holding significantly more money in the safe than usual, which may be more of a temptation for unscrupulous employees. If a theft occurs, insurers will ask for the written references of the staff member in question.

Remember, you will need written references on record for all staff who have access to the club’s money and stock.

When accidents happen You should have a clear statement of your health and safety policy, risk assessments plus an accident reporting and investigation system. This should help you reduce any Public Liability claims and help defend against them.

Bouncy Castles Great fun at childrens parties but what can you do to minimise the chance of an injury? Many insurers exclude any liability arising from accidents on a bouncy castle. You may wish to check with your insurer/broker that your insurance policy provides this cover. As always, check before an event rather than afterwards when it may be too late.

Had a bit too much?

Intoxicated customers are far more likely to injure themselves or others, resulting in a Public Liability claim. Remember, just because an individual is intoxicated it doesn’t necessarily mean they cannot allege negligence against you in court. The safe option is to stop serving people alcohol before they have that ‘one too many’.

Barbeques/ picnic tables Are they covered under your policy against theft or malicious damage if left outside? You may wish to check with your insurer/broker as to where you stand in these circumstances, again check with your broker before they get pinched!

CONTACT DETAILS If you require any more information on the points mentioned in this article, please contact Andy Kitchener, Regional Client Manager with insurance broker Aon on 07714180551. Wishing you a claim free summer!

Care has been taken in compiling the information contained within this article; this has been obtained from sources that Aon UK Limited believes to be reliable. Aon UK Limited does not warrant, represent or guarantee the accuracy, adequacy, completeness or fitness for any purpose of the content, including links and the content of any site within the article, and can accept no liability for any loss incurred in any way whatsoever by any person who may rely on it. In any case any recipient shall be entirely responsible for the use to which it puts this article.

This article has been compiled using information available to us up to 04/05/2016.

< CLUB MIRROR 49

CIU EXHIBITION REVIEW

The CIU’s 25th Beer and Trades Exhibition The 25th CIU Beer & Trades Exhibition was held at Blackpool’s Norbreck Castle Hotel on April 8, 2016.

H

undreds of CIU members from all over the country travelled to Blackpool to participate in the 25th Beer & Trades Exhibition which took place the day before the Union’s Annual Meeting.

Delegates seized the opportunity to seek advice and information from some of the country’s top licensed trade suppliers, chatting with the many exhibitors at the event.

Dransfields, for example, was on hand to discuss and demonstrate the latest in gaming technology while BT Sport shared business building advice surrounding the opportunities afforded by sport. Aon provided advice on assessing insurance needs and latest drinks were available for trial from Carlsberg UK and Heineken UK. Visitors also took part in speed pool and regular bingo sessions run by Dransfields as well as football shoot-outs with BT Sport. The broadcaster also welcomed footballing legend Trevor Francis on stage for an informal interview with Club Journal Editor Justin O’Regan (on sofas provided by Ace Furniture).

Sean Ferris, publisher of Club Mirror and organiser of the exhibition on behalf of the CIU, said: “Trade Shows continue to prove their worth as networking events and as forums for information. The exhibition at Norbreck is certainly proof of that, with a multitude of clubs and suppliers all under one roof sharing knowledge and advice.”

• The CIU’s 26th Beer & Trades Exhibition takes place on Friday, April 7, 2017.

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1. The 25th Beer & Trades Exhibition hosted clubs from across the UK. 2. CIU Vice-President John Tobin (right) welcomed Club Control to the event.

3. Insurance experts AON provided on-stand entertainment.

4. The Club Journal team (left to right): Justin O'Regan, Chris Colverd, Leanne Edwards, Sean Ferris and Kat Smith.

5. BT Sport's football challenge.

6. Full house for Dransfield's bingo sessions.

7. Showtime UK, entertainment provider.

8. Dransfield's played their cards right.

9. John Tobin with Heineken UK National Account Manager Graeme Mitchell (right).

10. BT Sport's Bruce Cuthbert (right) greets John Tobin.

11. Simply Workplace Pensions explained the key facts of auto-enrolment.

12. John Tobin with Dransfields Operations Director Alan Jackson (left) and Managing Director Chris Haley.

13. John Tobin with Carlsberg Sales Director Simon Buxton (right).

14. Redtooth showcased its poker offering.

15. Football legend Trevor Francis was interviewed on stage during the Exhibition, courtesy of BT Sport.

5

50 CLUB MIRROR

EXHIBITORS

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• Ace Furniture • AON • Avensure • BOC • BT Sport • CAMRA • Carlsberg UK • CIU • Club Control • Club Journal • Co-op Bank • Dransfields • Dunlop Heywood • Heineken UK • Redtooth • Showtime UK • Simply Workplace Pensions • Smart Energy Projects

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< CLUB MIRROR 51

THE 25TH BEER & TRADES EXHIBITORSâ&#x20AC;&#x2122; SHOWCASE Meet the exhibitors â&#x20AC;&#x201C; the CIU 25th Beer and Trades Exhibition Aon Risk Solutions Enterprise | Affinity

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MAKE AVENSURE PART OF YOUR TEAM Dealing with day to day issues when managing your staff can feel like a full time job in itself; so how do you ensure you are getting it right?

From having the correct contracts of employment to managing absence, sickness or holiday requests it is essential you are legally compliant for both HR and Health & Safety.

Here at Avensure, we can help.

Call us FREE today and ask for Ian Devlin. We can give free immediate advice on a pressing issue or tell you more about how we already assist numerous clubs nationwide, just like yours.

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Eco Voltage Optimisation 6DYHV <RX 0RQH\ +RXUV $ 'D\ 'D\¡V $ :HHN 0RVW &OXE¡V 6DYH %HWZHHQ DQG Easy Installation Fits Most Clubs 7ULHG 7HVWHG DQG :RUNLQJ ,Q 2YHU 6LWHV

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SMARTUTILITIES HELP DESK *HW %HVW 5DWHV 2Q (OHFWULF $QG *DV 0DQ\ &OXEV 1RZ 6DYLQJ 7KRXVDQGV ÂŤ

20-25% Savingâ&#x20AC;&#x2122;s Already Being Achieved SMARTHEAT can save you ÂŁ1000â&#x20AC;&#x2122;s each year! s 0AY AS YOU SAVE WITH NO CAPITAL OUTLAY s (EAT YOR ROOMS AS AND WHEN REQUIRED s 2 EDUCE YOUR EXISTING GAS OR OIL BILL BY UPTO WITHOUT THE NEED TO CHANGE YOUR EQUIPMENT s 3AVE a AGAINST A GAS BILL OF a PER YEAR for more information please call our â&#x20AC;&#x2DC;Smart Energy Teamâ&#x20AC;&#x2122; on 0800 0730041

or email at info@smartenergyprojects.co.uk

52 CLUB MIRROR

< CLUB MIRROR 53

CLASSIFIED

CLUB SERVICES EQUIPMENT

SPORTSWEAR FOR GUARANTEED SATISFACTION

Squadkit is dedicated to providing top quality sportswear for the next generation of athletes.

We use the latest breathable and sublimated styles to provide high performance garments uniquely designed to help your school stand—out and your teams perform.

However our focus on satisfaction doesn’t stop with the garments. We’ve partnered with Schoolblazer – the leading uniform supplier to independent schools to ensure that

our garments are delivered to your parents every time.

With intelligent sizing, high levels of availability and free name-taping, we take the hassle out of sportswear buying.

Breathable fabrics High performance garments Bespoke designs Q Team and staff-wear Q Q Q

Squadkit - Performance delivered.

Squadkit from Schoolblazer, UK leader in stylish schoolwear and sportswear Call 01832 280011 info@schoolblazer.com www.schoolblazer.com

MEMBERSHIP

CELLAR EQUIPMENT

you serve with Ensure ey se erve a top quality product pro oduct every time t witth our range of top performing p line e cleaning products pro

Pipeline (5l) The he orig original orig and still the best intelligent purple beer line cleaner cleaner.. Changes colour when the the he line line is dirty dirty. y. Contains no caustic cau ustic soda. sod da.

Pipeline Clear (5l) 5l) l)

Pipeline Bottoming P ng Out Kit

Classic original alkaline beer C er line e cleaner with bactericides for c or long g lasting effect.

For bottoming bottoming-out bottoming-o o neglected or out troublesome dispe dispense ense systems or for fo an annual d deep-clean,

sparkle and keep your glass washing machines Putt the th spar rkl back in to rkle o your you glassware glassw performing pe erfforming at their best. bestt.

Liquid Renovate (5l) Li

Original Or ri Renovate (2.5kg) g)

A simple simp simple m way to renovate glasses, just use in place pla ace of your deter detergent for 3 to 4 days. Eliminates nates grease gre ease ase and protei and protein build up, designed to bottom ttom outt underperforming underper erform rfo form cabinet glasswashers. Contains no caustic soda.

5 times more c concentrated co than other brands, cleans 5 times as many glass glasses. ses A very effective degreasing and sterilising compound. Designed to bring neglected machines and glassware g glas las assware ssware back k into good condition. Perfect Perfe fect for fo the treatment of new w glasses before befo fore putting into service.

chemisphere chemis sphere uk ltd ltd the th e home h of pu purple rple pipeli pipeline ne

Forr more information or to place an a order Freephone 00 0188 062, e-mail: contactus@ch hemisphereuk.co.uk 080 0800 contactus@chemisphereuk.co.uk or visit our online shop at www.c chemisphereuk.com www.chemisphereuk.com

54 CLUB MIRROR

CLASSIFIED

07789 870709

TO ADVERTISE PLEASE CALL

REFURBISHMENT

GLASSWASHERS

sales@pubfurnitureuk.co.uk

www.trentfurniture.co.uk CF/24 Leather £114.90 Leather RF/1U £45.90

TC/2B From £38.90 Wood Seat

WT/13 £59.90

TC/1B From £34.90 Wood Seat

Call Our Sales Team Now For Full Brochure and Special Offers or View Our Website

PO/7 £84.90

Ridge bases From £37.00

OF/7A £39.90

OF/3G £24.90

RF/16 From £45.90

CI/15D From £64.90

WT/1W From £79.90

From £23.30

From £13.50

MEMBERSHIP

From £12.40

150C

151C

From £23.30

152C

153C

Now available in 15 fabrics

154C

ENTERTAINMENT

CLUB MIRROR 55

CLASSIFIED

CLUB SERVICES REFURBISHMENT

ENTERTAINMENT

ssk entertainment • disco • quiz nights • master of ceremonies • weddings • birthday parties • award evenings • club events SSK Entertainment is based in Caterham, Surrey. We can provide all the ingredients you’ll need for your party, wedding, quiz night or any event at budgets to suit everyone. We operate anywhere in the Surrey, Sussex and Kent area.

TO CHAT ABOUT YOUR EVENT, REQUIREMENTS, BUDGET ETC PLEASE CALL DAVID FOSTER ON 07710 855295 or visit www.sskdisco.co.uk

GAMING

OUTDOOR CATERING ®

Commercial Outdoor Equipment

56 CLUB MIRROR

CLASSIFIED

TO ADVERTISE PLEASE CALL

07789 870709

REFURBISHMENT

CELLAR EQUIPMENT

CLUB MIRROR 57

CLASSIFIED

CLUB SERVICES

TO ADVERTISE PLEASE CALL

07789 870709

REFURBISHMENT

sales@pubfurnitureuk.co.uk

www.trentfurniture.co.uk CF/24 Leather £114.90 Leather RF/1U £45.90

TC/2B From £38.90 Wood Seat

WT/13 £59.90

TC/1B From £34.90 Wood Seat

Call Our Sales Team Now For Full Brochure and Special Offers or View Our Website

PO/7 £84.90

Ridge bases From £37.00

OF/7A £39.90

OF/3G £24.90

RF/16 From £45.90

CI/15D From £64.90

WT/1W From £79.90

From £23.30

From £13.50

58 CLUB MIRROR

From £12.40

150C

151C

From £23.30

152C

153C

Now available in 15 fabrics

154C

2016 CLUB AWARDS

OPEN FOR ENTRIES

Enter the 2016 Club Awards.

Email info@clubmirror.com with your club details or use the registration hotline below.

REGISTRATION HOTLINE 01753 272022