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Education California State University, Long Beach Long Beach, California Bachelor of Fine Arts, Photography September 1987 to June 1995

Art Center College of Design

Pasadena, California Extension courses in Graphic Design January 1996

Employment Pacific Sunwear of California, Inc. Anaheim, California Senior Graphic Designer May 2007 to January 2009

Responsible for design of internet and printed materials including: Advertising, point of purchase displays, signage, packaging, store windows, website layout & landing pages, banner ads, logotypes, stickers, posters.

Ocean Pacific Apparel Corp.

Andrew Koki Ito 18413 Haas Avenue Torrance California 90504 Tel. 310.323.1873 Cell. 310.617.9655 Email. akivisuals@yahoo.com

Irvine, California Senior Graphic Designer September 1998 to February 2007 Responsible for design of printed materials including: Advertising, point of purchase displays, T-shirt graphics, skate deck graphics, catalogs, line sheets, logotypes, hangtags, signage, labels, stickers, posters, multimedia visual presentations. Photography responsibilities include: Athlete/musician studio shoots, product shoots, and sports photography of sponsored athletes. Also responsible for purchasing, calibration & maintenance of design workstations, network printers, studio photography equipment. Operated company multimedia center.

Sideout Sport, Inc.

Monrovia, California Art Director December 1994 to March 1997 Responsible for design of printed materials including: Magazine advertisements, company letterhead, T-shirt graphics, catalogs, line sheets, logotypes, hangtags, point of purchase displays, signage, labels, posters. Photography responsibilities include: Model shoots, product shoots, and sports photography of sponsored athletes. Other Related Business Skills include: Ability to do color separations (4-color process, indexed color & spot color) technical and freehand drawing ability, ability to design story boards, sourcing ability, ability to produce spec sheets, ability to produce spread sheets.

Joey Ikemoto Photography, Inc.

Torrance, California Staff Photographer September 1990 to June 1995

Responsible for setting up and photographing studio & location shots. Trained assistant photographers. Experience in Fashion Photography, Commercial Photography, Product Photography, Architectural Photography & Portraiture. Knowledge of current Canon digital photography systems. Knowledge of Hasselblad, Mamiya, and Pentax Medium Format Cameras, Nikon & Canon 35mm Cameras, and Sinar & Ebony Large Format Cameras. Knowledge of Lighting Systems and Techniques.

Computer Skills Adobe CS package including Photoshop, Illustrator, InDesign & Bridge, Freehand, Quark XPress, Adobe Lightroom, Apple Aperture, Microsoft Excel, Word & Powerpoint, MAC OSX

Online Portfolio www.akivisuals.com/AKIportfolio


Andrew Koki Ito

18413 Haas Avenue, Torrance, California 90504 Cell. 310.617.9655 Email. akivisuals@yahoo.com

Advertising USASA National Snowboard Team This ad introduced the snowboarding culture to the new USASA National Snowboard Team. It was designed to convey a fresh new partnership with PacSun and the team.

Advertising USASA National Snowboard Team The USA Snowboard Association needed advertisements in Snowboarder and Transworld Snowboarding magazines to showcase the talent of their team members. I was asked to design a campaign that showed nationalistic pride in a fresh and current style that would appeal to today's alternative sports culture. The design is an abstraction of the stars and stripes in concert with photographs of the team members at work.


Andrew Koki Ito

18413 Haas Avenue, Torrance, California 90504 Cell. 310.617.9655 Email. akivisuals@yahoo.com

Advertising PacSun USA Surf Team The PacSun USA Surf Team needed advertisements to showcase the talent of their team members. This ad campaign continued the stars and stripes theme developed for use with the USA snowboard team to form a cohesive nationalistic message.


Andrew Koki Ito

18413 Haas Avenue, Torrance, California 90504 Cell. 310.617.9655 Email. akivisuals@yahoo.com

Advertising PacSun USA Surf Team The PacSun USA Surf Team needed advertisements to showcase the talent of their team members. This ad campaign evolved into a cleaner look and added lifestyle imagery to give a more personalized profile of the athletes.


Andrew Koki Ito

18413 Haas Avenue, Torrance, California 90504 Cell. 310.617.9655 Email. akivisuals@yahoo.com

Advertising Surfing America/PacSun USA Surf Team Surfing America needed advertising to work in tandem with the existing PacSun USA Surf Team campaign. The ads were designed to announce upcoming events or to represent the accomplishments of the new team.


Andrew Koki Ito

18413 Haas Avenue, Torrance, California 90504 Cell. 310.617.9655 Email. akivisuals@yahoo.com

Advertising USASA National Snowboard Team This ad campaign was a fresh new update for the USASA National Snowboard Team. The concept and design were updated to reflect the current trends happening in the snowboarding industry. Lifestyle imagery was also added to give the ads a more personal touch.


Andrew Koki Ito

18413 Haas Avenue, Torrance, California 90504 Cell. 310.617.9655 Email. akivisuals@yahoo.com

Web Pages PacSun This project required new illustrations and layouts to announce that PacSun had begun selling snowboard softgoods. We needed to incorporate photographs in a fresh, creative way to increase response on the website and create interest in the new category.


Andrew Koki Ito

18413 Haas Avenue, Torrance, California 90504 Cell. 310.617.9655 Email. akivisuals@yahoo.com

Web Pages PacSun The PacSun website required artwork that tied back to the in-store signage and promotions. The site also required design for editorial features including the style guide on the bottom right.


Andrew Koki Ito

18413 Haas Avenue, Torrance, California 90504 Cell. 310.617.9655 Email. akivisuals@yahoo.com

Signage PacSun The project on the left entailed creating a concept for the "PacLoot" program that was used on in-store signage and small cards that could be redeemed for merchandise. Below you can find an in-store signage program for the PacSun annual "summer sale". I used a metallic ink and a linear illustration to tie into the 4th of July theme during which the sale took place. In the bottom left corner is a sale window banner and an additional window cling used for a promotion near the end of the summer, hence the "endless summer " look.


Andrew Koki Ito

18413 Haas Avenue, Torrance, California 90504 Cell. 310.617.9655 Email. akivisuals@yahoo.com

Advertising Ocean Pacific The project was a collaboration to develop and design the 2006 advertising campaign for Ocean Pacific Apparel. I was responsible for the layout & production of the following pieces as well as all the black & white studio photographs of Op sponsored athletes.


Andrew Koki Ito

18413 Haas Avenue, Torrance, California 90504 Cell. 310.617.9655 Email. akivisuals@yahoo.com

Advertising Ocean Pacific The project was a collaboration to develop and design the 2006 advertising campaign for Ocean Pacific Apparel. I was responsible for the layout & production of the following pieces as well as all the black & white studio photographs of Op sponsored athletes.


Andrew Koki Ito

18413 Haas Avenue, Torrance, California 90504 Cell. 310.617.9655 Email. akivisuals@yahoo.com

Advertising Ocean Pacific The project was a collaboration to develop and design the 2002 advertising campaign for Ocean Pacific Apparel. I was responsible for the design and layout of the shown examples.


Andrew Koki Ito

18413 Haas Avenue, Torrance, California 90504 Cell. 310.617.9655 Email. akivisuals@yahoo.com

3 Studebaker

Irvine

California

92618

Dick Bakert Presiden

3 Studebaker Irvine, California 92618 tel. 949.580.1888 fax. 949.580.1877 dbaker@opcorp.com

A Warnaco Company

3 Studebaker

Irvine

California

92618

tel. 949.580.1888

A Warnaco Company

fax. 949.580.1870

Corporate Identity System Ocean Pacific The project required a complete redesign of the corporate identity system.


Andrew Koki Ito

18413 Haas Avenue, Torrance, California 90504 Cell. 310.617.9655 Email. akivisuals@yahoo.com

Marketing Book Design Ocean Pacific This project entailed the design and layout of a marketing promotional book.


Andrew Koki Ito

18413 Haas Avenue, Torrance, California 90504 Cell. 310.617.9655 Email. akivisuals@yahoo.com

Corporate Newsletters Ocean Pacific This was an ongoing project involving the design and layout of the Op corporate newsletter sent to individuals and companies affiliated with Op. The samples shown are two designs that evolved with the ongoing growth of the brand.


Andrew Koki Ito

18413 Haas Avenue, Torrance, California 90504 Cell. 310.617.9655 Email. akivisuals@yahoo.com

Packaging Ocean Pacific The following projects are optometric frame cards for glasses, microfiber sunglass bags and a metal glasses tin for ClearVision and Riviera. Both are licensees of Op and requested assistance in the design of their packaging.


Andrew Koki Ito

18413 Haas Avenue, Torrance, California 90504 Cell. 310.617.9655 Email. akivisuals@yahoo.com

Packaging Ocean Pacific This project entailed designing the packaging and graphics for a Op Energy, a fragrance created by Parlux, a licensee of Op.

cologne spray 2.5 fl. oz. 75ml


Andrew Koki Ito

18413 Haas Avenue, Torrance, California 90504 Cell. 310.617.9655 Email. akivisuals@yahoo.com

Label Program Ocean Pacific This project entailed designing a complete label program for Op's Sunwear line.

WOVEN PATCH

HANGTAG

STRIP LABEL

MAIN LABEL

SLEEVE FLAG

FLAG LABEL

TRI-FOLD LABEL

WAISTBAND LOOP LABEL

LABEL TAPE


Andrew Koki Ito

18413 Haas Avenue, Torrance, California 90504 Cell. 310.617.9655 Email. akivisuals@yahoo.com

Hangtag & Label Ocean Pacific This project entailed designing a simple hangtag/label program for Ray's Apparel, an Op licensee, to use for Op Sport product in Costco.

Hangtags Ocean Pacific This project entailed designing a group of hangtags for Woodlake, an Op licensee to use on technical outerwear.

DOWNFILLED JACKET

BOARD JACKET STYLING DETAILS On some styles: > Brushed tricot lined > Nylon mesh accents > Powder skirt

Styling Details:

> Adjustable bungee

cords

> Down filled > Water resistant > Storm cuffs > Adjustable bungee cords at waist for a perfect fit > Hidden hood

> Inner mesh pockets > Lift ticket pass

pocket

> Radio pocket > Winter fleece

inside collar

> Adjustable cuffs > Removeable hood > Hidden pocket &

op.com

cellphone pocket

> Water resistant

nylon

> Pit zips

op.com


Andrew Koki Ito

18413 Haas Avenue, Torrance, California 90504 Cell. 310.617.9655 Email. akivisuals@yahoo.com

T-Shirt Graphics Ocean Pacific Assorted T-Shirt graphics for Young Men's, Juniors and Kids.


Andrew Koki Ito

18413 Haas Avenue, Torrance, California 90504 Cell. 310.617.9655 Email. akivisuals@yahoo.com

T-Shirt Graphics Ocean Pacific Assorted T-Shirt graphics for Young Men's, Juniors and Kids.


Andrew Koki Ito

18413 Haas Avenue, Torrance, California 90504 Cell. 310.617.9655 Email. akivisuals@yahoo.com

Product Design Ocean Pacific These are button snaps designed for girls jeans. They were created at the request of Kid's Headquarters, an Op licensee.

Product Design Ocean Pacific This is a T-shirt graphic created for the Op kid's line in the early 2000's.

Product Design Ocean Pacific The graphics for this kid's boardshort were designed at the request of Kid's Headquarters, an Op licensee.


Andrew Koki Ito

18413 Haas Avenue, Torrance, California 90504 Cell. 310.617.9655 Email. akivisuals@yahoo.com

Board Graphics Ocean Pacific Skate decks and bodyboards are among the graphic packages that I was responsible for designing for both OS3 and Body Glove respectively. Both are licensees of Op.


Andrew Koki Ito

18413 Haas Avenue, Torrance, California 90504 Cell. 310.617.9655 Email. akivisuals@yahoo.com

Logo & Collateral Design Jesse's Story On Tour This project entailed designing the logotype and visuals for Jesse's Story On Tour, a non-profit organization benefiting those afflicted with spinal cord injuries. The black & white studio portrait of Jesse Billauer was also shot by myself.


Andrew Koki Ito

18413 Haas Avenue, Torrance, California 90504 Cell. 310.617.9655 Email. akivisuals@yahoo.com

Logotype & Application USA Beach Volleyball This project entailed redesigning the logo for the USA national beach volleyball program. The project was completed with the 3 logos each being used for different applications.

Andrew K Ito Design Portfolio  

The following pieces were designed by Andrew K Ito for PacSun and Op and their licensees.

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