SMM 6.8.2010 Program

Social Media Marketing & Management INNOVATIVE MARKETING SOLUTIONS FOR BUSINESS SUCCESS

Social Media Facts Over 200 Million Bloggers Over 55 Million Twitter Visits Over 300 Million Facebook Members Over 100 Million YouTube viewers in January 2010 Over 40 Million Linkedin Members

What is Social Media ?

WIKIPEDIA: Social media is media designed to be disseminated through social interaction, created using highly accessible and scalable publishing technique.

Simply put: A conversation that takes place using online tools and platforms‌.

Social Media at a glance‌.

There are thousands of social media sites.

Many of which are geared towards specific interests and industries.

Why are people using Social Media???

 People are proud to share their knowledge  People enjoy sharing their experiences  People are curious to what other people are saying and doing  People like to do business with people they know and love doing business with people they trust

Pull versus Push Marketing

WIKIPEDIA: A push-pull-system in business describes the movement of a product or information between two subjects. On markets the consumers usually "pulls" the goods or information they demand for their needs, while the offers or suppliers "pushes" them toward the consumers Simply put: Pull information is requested by the consumer and push is ways of advertising your products to put them in the face of the consumers.

Where does Social Media fit in?

Push information

Pull information

Telemarketing

RSS (Really Simple Syndication)

Direct Mail

Blogging

Email Blasts

Social Media Platforms

Print ads

SEO Search Engine Optimization

Target Social Media Networks‌

Twitter is a free social networking service that enables its users to send and read messages known as tweets. Tweets are text based posts of up to 140 characters displayed on the author's profile page and delivered to the author's subscribers who are known as followers.

Why tweet ???

 Brand Awareness  Deal Distribution  Use Twitter to gain Competitive Intelligence  Engage with your target audience  Online Reputation Management  Promote your Blog Content  Understanding Tool Feedback Mechanism  Promotion SEO Boost  Ask Questions Receive Answers  HR Tool Press Release  News Management

1.6 million followers

225 Tweets

Facebook is a social networking website where users can add friends and send them messages, and update their personal profiles to notify friends about themselves. Additionally, users can join networks organized by city, workplace, and school or college. The website's name stems from the colloquial name of books given at the start of the academic year by university administrations with the intention of helping students to get to know each other better.

Why Facebook ???

 Pages allow a business to “Publish to the Stream” (this shows up on your fans homepage)  Pages allow a business to engage fans with Rich Media (video, pictures, events)  Pages let a business analyze how fans are interacting with the Insights Dashboard (FB has deep analytics)  Pages let a business increase SEO (pages show up in higher Google keyword searches)  Pages allow you to run highly targeted demographic ads to attract only those that are relevant to your business.  Pages allows you to arrange Tabs in the order you like (with the exception of the Wall and Info)  Page allows customized tabs and applications

Picture Gallery

630 Friends

134 Pictures

You Tube is a video sharing website where users can publish their own videos to be broadcasted through their network.

Over 100 Million You Tube viewers in January 2010.

Posting Distribution

Expand your distribution by sharing your information with on- line platforms that can continue to be shared on and on‌

Postings can be shared from You Tube to Facebook and Twitter .

Viral Distribution

Now your posting is visible to all your friends and can be shared with your friends’ list of friends.

Viral Conversations

As your information is shared through these platforms, it may create conversations that can develop into business opportunities.

Knowing how to engage these networks is the key.

What Associates In Business, Inc. can offer you…

Associates in Business will provide the following:  Customized look on Facebook, You Tube and Twitter  Special interest pages  Content management (posting and responding)  Customized tabs  Engaging applications  Post implementation and management  Post monitoring  Social Media Platform updates and best practices

Customized look‌.

Website

Twitter You Tube

Special Interest Pages

We customize pages that will engage your fans as well as educate them on your special interests.

Whether you are an established celebrity, up and coming celebrity or just a regular person on your way‌ We can work with you to develop pages that can showcase your successes, partnerships and or have people follow you on your path to success‌

Special Interest Pages Wall profile picture

Wall tab with click through capabilities

Magazine viewer with fan photos or event photos

Special Interest Pages Dedicated Tab

Customized background

Highlights

Detailed information

Link to charity

Content Management‌

Welcome Tab

Promotional Tab‌.

Facebook

New applications...

We are always working to bring you new opportunities with innovative applications to engage your fans and followers.

Booking Widget for wall

Appointment requests‌

Video Viewer…

Magazine Viewer

Marketable in various platforms

Promotional Video Tab

Customized Tabs with Video and click through

Website Tab

Website tab with click through to website

Partners tab with multiple links

Affiliate Tab

Earn revenue by marketing affiliate partners

Thank you & We look forward to working with you !!!

And remember‌..

When you partner with AIB for your Social Media Marketing you get double the value for your marketing dollars. Not only do we work with your social media channels, but we become a powerful part of your sales team. Bringing suggestions, ideas and proven methods to bear on the goals of increasing your revenue and maximizing your profits.

Contact Info

Associates in Business, Inc. Javier Morales President & CEO 954-401-8636 javier@associatesinbusiness.com