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Association of Fraternal Leadership & Values

2015-2016


CONTENTS 1 2-3 4-6 7

About LEadership Volunteers Membership

Educational Programming 12-13 Awards & Assessment 8-11

Communications 16 Fundraising 17 Sponsorships 18-19 Scholarships

14-15


About AFLV Vision: All fraternity/sorority members exemplify ethical values.

Mission: The Association of Fraternal Leadership & Values (AFLV) provides exceptional experiences that challenge and encourage fraternity & sorority members to live ethical values and implement best practices. AFLV stimulates the growth and development of fraternity/sorority council and chapter leaders by promoting leadership, educational, and values based experiences and resources for student leaders, their advisors, and the larger fraternal market. AFLV is the showcase for cutting-edge fraternity & sorority programming, technology, thinking, and concepts. The annual conferences are the premier programs of AFLV. The conferences offer comprehensive coverage of issues for both men and women and members of all councils and chapters including IFC, NPHC, NPC, NALFO, and MGC. The annual leadership conferences provide educational sessions, outstanding nationally recognized keynote speakers, and several featured speakers to meet the diverse needs of over 4,000 students. Additionally, AFLV provides training and professional development opportunities for campus advisors, house directors, fraternity/sorority headquarters staff, and volunteers through our various programs and services. 1


Leadership Board of Directors

Chair Parice Bowser Vice Chair David Westol Secretary/Treasurer Rick Barnes Director Lisa Fedler Swiontek Director Shannon Greybar Milliken, Ed. D. Director Mike Hayes Director Tom Jelke, Ph.D. Director Caitlin Roberts Ex-officio Mark Koepsell

Central Office

Executive Director/CEO Mark Koepsell Assistant Executive Director Ryan O’Rourke Coordinator, Student Programs Claire Bailey Dixon FVS - Director of Chapter Services Mark Jasper Gehrke Marketing & Communications Manager Andrea Starks-Corbin Graphic & Web Designer Justin England Meetings & Events Planner Amy (Johnson) Kerchof Membership & Client Services Associate Kyle Moyer Executive Assistant Vicki Dean

University of Arkansas Limberlost Consulting Rick Barnes Presents, Inc. Sigma Kappa Foundation Cleveland State University University of Chicago T.Jelke Solutions University of North Georgia AFLV

Connections Editorial Board Editor Monica Ceja Zeta Tau Alpha Fraternity Board Member Andrea Battaglia Drury University Board Member Matt Deeg Pennsylvania State University Board Member Ernest Evans University of Maryland Board Member Wendy Faust Alpha Gamma Delta Board Member Samantha Halsema Sigma Kappa Sorority Board Member Nicole Hamilton Ohio Northern University Board Member Kathryn O’Hagan Cal Poly San Luis Obispo Board Member Kevin Saberre University of Texas at Dallas Board Member Branden Stewart PhiredUp

Volunteer Leaders 2

Director of Awards & Assessment Ryan Hilperts Awards & Assessment Coordinator Sarah Cohen Awards & Assessment Logistics Carol Nickoson Director of Conference Education Jenny Levering Director of Conference Scripts & Staging Carol Nickoson Director of Multimedia & Design Steve Whitby


Leadership Introducing A New Executive Director On June 30, 2016, AFLV announced the new promotion of Ryan O’Rourke to serve in the position of Executive Director, succeeding the organization’s founding Executive Director, Mark Koepsell. Ryan joined AFLV in 2012 after 7 years as a higher education/student affairs professional. Most recently, Ryan served as the Assistant Executive Director within AFLV. Ryan shared, “I am humbled to be given this opportunity, and I am excited to continue collaboratively building a leadership and values experience that focuses on the development of fraternity and sorority members at all levels across the country.” “AFLV is in the right place within its evolution to see new leadership, and there is no doubt Ryan is the right person to lead AFLV now and into the future. The impact he has had within the organization is already well-established, but the sky is the limit moving forward. We should all be enthusiastic to see what lies ahead for AFLV under his leadership,” stated Mark Koepsell, who will serve in an emeritus role within AFLV for the next year in celebration of his 10 years of service to AFLV, and formerly MGCA, as Executive Director. AFLV Board Chair, Parice Bowser, shared her thoughts about Mark, “We thank Mark and others for their leadership in creating AFLV and taking it from a simple idea to a national organization that has impacted so many members of fraternity & sorority. As Mark continues his work with other organizations, I can only hope they gain as much from him as we have.” Mark remains the Chief Executive Officer (CEO) of Synergos, Association Management Company, which is co-owned by AFLV. Koepsell states, “While I will always look back at my time with AFLV with great fondness, the outcome of this transition builds more capacity for me to focus on the evergrowing AMC and the other clients we serve. This is a win-win across the board.” Ryan O’Rourke assumed the role of Executive Director on July 1, 2016. 3


Volunteers #AFLVCentral Team

On-Site Registration/Conference Intern Coordinator Will Frankenberger Banquets & Catering Coordinator Kelly Jo Karnes Educational Programs Coordinator Zach Thomas Educational Programs Coordinator Kate Steiner Fundraising Coordinator Carrie Whittier Order of Omega Coordinator Jennifer Jones-Hall Silent Auction Coordinator Jessie Stinson Conference Standards Coordinator Elizabeth Doyle

#NBGLC Team

Logistics Coordinator Angela King Taylor Logistics Coordinator Kelly Jo Karnes Logistics Coordinator Zach Thomas Conference Liaison Robert Page

#AFLVCentral Interns Undergraduate Interns Kelly McMahon Alpha Gamma Delta Kayla Keith Zeta Tau Alpha Lindsay Rieland Kappa Alpha Theta Ashley Williams Gamma Phi Beta Lisa Thai Delta Phi Lambda Sorority, Inc. Nicholas Ohl Delta Chi DeVante Cunningham Phi Beta Sigma Jacob Ellis Delta Upsilon Nick Kimble Tau Kappa Epsilon Ryan Miller Sigma Pi

University of West Florida IUPUI University of Alabama Colorado State University The University of Iowa Northwestern University University of Virginia Purdue University Loyola University of Chicago Oklahoma State University

graduate Interns Jade Kendle Katie Schneider Casey Renegar Hannah Cotton Karlee Nuttelman Carolyn Eastlin Lindsey Dever Matthew Lumpp Jared Pacileo Javon Miller

4

Delta Sigma Theta Sorority, Inc. Alpha Phi Delta Zeta Sorority Alpha Epsilon Phi Gamma Phi Beta Sigma Gamma Rho Sorority, Inc. Delta Delta Delta Sigma Nu Pi Kappa Phi Sigma Lambda Beta

Southern Methodist University The University of Akron University of Tennessee Indiana University University of Nebraska-Lincoln University of Louisiana at Lafayette University of Akron Ohio University The University of Alabama The University of Central Florida


Volunteers #AFLVWest Team

Conference Intern Coordinator Will Frankenberger Coordinator of Conference Education Lauren Utley Special Events Coordinator Marcos Guzman Conference Standards Coordinator Dustin Page Silent Auction Coordinator Jamison Keller Affiliation Luncheon Coordinator Kelly Jo Karnes

#NcGLC Team Logistics Coordinator

Natalie Cleary

#AFLVWEST Interns Undergraduate Interns Lauren Kenny Kelci Jacoby Erick Pineda Jacob Boult Shannon Mulqueen

Alpha Gamma Delta California State University, Chico Delta Gamma Willamette University Phi Delta Theta University of California, Irvine Kappa Sigma University of Nevada, Reno Alpha Sigma Alpha University of Northern Colorado

graduate Interns Daniel Clark Melyssa Barrera Shawnna Smith Chloe Leal Matthew Kadota

Pi Kappa Alpha Kappa Delta Sorority Alpha Chi Omega Sigma Theta Psi Multicultural Sorority Sigma Alpha Epsilon

University of the Pacific University of Washington University of the Pacific University of Denver California State University, Northridge

5


Volunteers Educational Programs Committee A. Tayler Marshall Aubrey Winn Jennifer Duncan Kevin Carey Morgan Shiflett Alyssa Cannella Anna Fredendall Kathryn O’Hagan Michael Maksymowski Hannah Torrance Jaclyn Dreschler Brittany Bowles XajÊs Martinez Doug Russell Kelsey Morrissey Kathleen McDonald Jessi Taitague Bailey Hamm Chris Graham Shana Makos Jonathan Allen Koryna Bucholz Ashley Dorris Ellen Barlow Marcus Kelley Ben Wright Lexie Leone Michael McPhee Nicole Rowlett Kate Roessler Erica Williams

6

Alpha Gamma Delta Alpha Sigma Alpha Arkansas Tech University Ball State University Ball State University Bowling Green State University Bowling Green State University Cal Poly, San Luis Obispo California State University, LA Canisius College Chapman Univeristy Coastal Carolina University Colorado State University Delta Tau Delta Fraternity Delta Upsilon International Fraternity DePaul University Florida International University Florida State University Florida State University Gamma Phi Beta Gettysburg College Illinois Institute of Technology IUPUI Kappa Alpha Theta Fraternity Lambda Chi Alpha Fraternity Miami University Miami University Miami University Millikin University Missouri State University Morehead State University

Jose Marroquin Raven Whitley Devin Hall Kristen Kardas Amanda Morales Jarrod Rudd Kaitlin Kirk Ashlee Canty Christine Lowe Katie Berger Leslie Cheromiah Todd Rotgers Kyle Fowler Kristy Pacheco Lindsey Dever Megan Steely Logan Davis Jackson Kammrath Guillermo Flores Colleen Pace Michelle Guobadia Danielle Wilcher Landry Underwood Viancca Williams Jennifer Pierce Jessica Ryan Sarah Suter Kevin Saberre Nick Sutton Gina Keucher

National Louis University NC State University NIC Ohio University Queens University of Charlotte Queens University of Charlotte Rotary International Sigma Alpha Epsilon Sigma Kappa Sorority Sigma Kappa Sorority Texas State University The Fraternity of Phi Gamma Delta The University of Mount Union The University of Texas at El Paso University of Akron University of Arkansas University of Arkansas-Fort Smith University of Colorado, Boulder University of Houston University of Missouri - St. Louis University of North Carolina - Charlotte University of North Texas University of South Alabama University of South Florida University of Tennessee, Knoxville University of West Florida University of Wisconsin-Whitewater UT-Dallas Wingate University Wright State University


Membership Member type

Council breakdown Â

234 Universities/colleges 49 Associate members

3.5 % Increase | 6.5% increase From 2014-2015

Chapter Subscribers Greek Council, IGC IFC (2-6 Chapters) IFC (7-12) IFC (13-20) IFC (21+) NALFO NMGC NAPA NPHC Panhellenic (2-4) Panhellenic (5-7) Panhellenic (8-12) Panhellenic (13+)

Total

Member Subscribers

2013

2014

2015

2016

1 32 52 47 29 24 2 48 1 78 51 57 39 21

1 33 53 42 31 26 4 60 1 64 50 56 42 19

1 28 66 50 38 25 3 66 4 92 55 71 50 20

0 30 54 57 34 24 4 72 1 93 51 61 47 23

482

482

569

551

33% PHC 31% IFC 17% NPHC 13% NMGC 5% IGC .7% NALFO .3% NAPA 7


Educational Programming #AFLVCentral

2,712 2,753 2,973 3,127

Total attendance

2013

2014

5.2% Increase 2015 to 2016

2015

Attendee demographics 2,563 University Delegates 494 Professionals 31 Exhibitors

2016

4.9% Average Growth rate

226 Educational Sessions

289 NBGLC Registrants

#AFLVCentral including the National Black Greek Leadership Conference is the largest gathering of undergraduate fraternity and sorority leaders from councils and chapters in the United States. In 2016, more than 3,000 participants joined together for a weekend full of educational programs and experiences intended to inspire, train, and perhaps most importantly, challenge our fraternity & sorority communities. #AFLVCentral aims to bring all members, regardless of council or position together. 8


Educational Programming #AFLVWest

648 712 723 780

Total attendance

2013 2014 7.88% Increase 2015 to 2016

Attendee demographics 567 University Delegates 170 Professionals 21 Exhibitors

2015 2016 6.43% Average Growth rate

120 Educational Sessions

57 NCGLC Registrants

#AFLVWEST including the National Cultural Greek Leadership Conference gathered 780 participants together for a weekend full of educational programs and experiences intended to inspire, train, and perhaps most importantly, challenge our fraternity & sorority communities. #AFLVWEST aims to bring all members, regardless of council or position together. In an effort to increase access to NCGLC programming in 2016, we provided 75 scholarships of $65 for members of multicultural fraternities & sororities to attend AFLV West. 9


Educational Programming AFLV Leadershape

Session breakdown

Total attendance Session

Summer 2015

Summer 2016

SOUTHEAST (UCF)

35

35

MID-AMERICA (KU)

35

N/A

SouthWEST (UT-Austin)

N/A

24

WEST COAST (AT UCLA)

54

34

Total

124

93

37% Southeast 26% Southwest 37% West coast

The Gathering 2016

2014

2012

21 Participants

19 Participants

14 Participants

The Journey Partner

10

2014/2015

2015/2016

DELTA SIGMA PHI

13

n/a

FARMHOUSE

12

N/A

KAPPA ALPHA THETA Undergraduates

20

19

KAPPA ALPHA THETA Alumnae

n/a

21

PENN STATE Panhellenic

19

n/a

PHI IOTA ALPHA

17

n/a

Total

81

40


Educational Programming 82.25% increase in 2015 to 2016 11.98 Avg increase Rate 3 Exhibitors/sponsors 8 Educational Sessions 6 Keynote Speakers

111 105 62 114

Fraternal House Directors Total attendance Conference

2013

2014

2015

2016

Fraternal Values Society 2015-2016

2014-2015

2013-2014

1242 Members 42 chapters

993 Members 44 chapters

948 Members 37 chapters

On campuses, there are fraternity & sorority members who want to strengthen the values conversation within their communities, but they aren’t sure how to begin. FVS serves as a catalyst for that conversation, and seeks to ensure values are deeply integrated into the contemporary fraternity and sorority experience. 11


Awards & Assessment Awards & Assessment Committee Director of Awards & Assessment Awards & Assessment Coordinator Awards & Assessment Logistics

Ryan Hilperts Sarah Cohen Carol Nickoson

Committee Members Tayler Marshall Kathryn O’Hagan Brittany Bowles Shante Hearst Ayana Wilson Christopher Graham Alanna Hill Donald Ables Kristen Kardas Ann Reightler Robert Marias Thad Doyle Kristy Pacheco Megan Steely Dustin Struble Kathleen Drake Danielle Wilcher Jennifer Pierce Tyler Havens Gina Keucher

Alpha Gamma Delta Cal Poly, San Luis Obispo Coastal Carolina University Eastern Kentucky University Florida International University Florida State University Illinois Wesleyan University Middle Tennessee State University Ohio University Oklahoma State University Radford University The University of Akron The University of Texas at El Paso University of Arkansas University of Kansas University of Missouri-Kansas City University of North Texas University of Tennessee Western Illinois University Wright State University

AFLV Indiana University Wittenberg University

98 400+

Participating schools Category Applications

The AFLV Awards & Assessment Program is designed specifically to assist councils in achieving the highest level of excellence possible in their programming and council management. The program outlines the actions and policies of an ideal council. As such, if councils utilize the program for goal setting and as a guide for action and visionary accomplishment, they will be well on the road to achieving excellence. Participating councils receive a full assessment report measuring both their own longitudinal progress as well as benchmarking them against peer councils. 12


Awards & Assessment Council Awards Interfraternity Council (Dr. Bill Jellison Award in Central) Central Division II Central Division III Central Division IV West Division III West Division V

University of Akron Ball State University Iowa State University Cal Poly, San Luis Obispo Washington State University

Multicultural Greek Council West Division I West Division II

University of Texas, El Paso Washington State University

Panhellenic Councils (Shelley Sutherland Award in Central) Central Division I University of Akron Central Division II Valparaiso University Central Division III Ball State University Central Division IV Iowa State University West Division II Cal Poly, San Luis Obispo West Division IV University of Washington National Pan-Hellenic Councils Central Division II Eastern Michigan University

Individual Awards

Outstanding Fraternity/Sorority Professional (Steven B. Dealph Award in Central) Central West

Kari Murphy Kathryn O’Hagan

Ball State University Cal Poly, San Luis Obispo

Outstanding Fraternity/Sorority Alumnus (Wilford A. Butler Award in Central) Central

Paul Adams

Omega Psi Phi Fraternity, Inc.

Undergraduate Fraternal Values Award Wayne S. Colvin Award Michael A. McRee Award Marilyn Fordham Award

Central Central West

Bri Read Alpha Nu Chapter Kristen Henry

Chi Omega at Purdue University Iowa State University Alpha Chi Omega at Cal Poly, San Luis Obispo

Programming Awards Kaleidoscope Award for Innovation Central West

Multicultural Greek Council at University of Iowa for “Diversity Iowa” Panhellenic Council at University of Washington for “W.E.”

Breakthrough Award (Craig Little Award in Central) Central Panhellenic Council at University of Tennessee, Knoxville West National Pan-Hellenic Council at University of Texas, El Paso Pinnacle Award (Sponsored by LauchPoint) Central

Iowa State University

13


Communications Email Marketing Month

# Sent

Reach

Bounce %

Unsubscribe %

OPen %

Click thru %

July 2015 August 2015 September 2015 October 2015 November 2015 December 2015 January 2016 February 2016 March 2016 April 2016 May 2016 June 2016

4 3 2 4 3 9 9 5 13 16 4 4

25,228 6,351 14,628 33,197 9,968 38,705 18,160 18,572 23,371 61,248 15,709 21,622

5% 7% 6% 6% 8% 8% 7% 8% 9% 7% 10% 9%

2% 1% 1% 1% 1% 1% 1% 1% 1% 1% 2% 2%

41% 36% 29% 26% 29% 34% 49% 48% 40% 38% 32% 31%

16% 11% 4% 8% 11% 6% 21% 16% 11% 11% 15% 14%

Total/ Average

76

286,759

7%

1%

36%

12%

Social Media 3,889 LIKES 378 NEW LIKES 1,667 POST LIKES 227 TOTAL SHARES 372.4 K IMPRESSIONS

1.5 K Pins 1.5 K followers 599 Daily Viewers 5 Daily Repins/Saves 1,282 Daily Impressions

200 TOTAL POSTS 1,059 FOLLOWERS 465 New Followers 106 Posts in 2015-2016 Member since June 2014

901 MENTIONS 1,196 RETWEETS 1,564 FAVORITES 6,741 FOLLOWERS 404 NEW FOLLOWERS

FCA Award AFLV won 3rd place for a Greek-life article at the 2016 Fraternity Communications Association Annual Awards Ceremony in Washington, D.C. The winning article was published in Connections Magazine. 14


Communications Website Analytics 2015-2016 40,148 Users 73,620 Sessions 206,361 Page views 52.78% New Sessions 2.80 AVG. Pages/Session 3:00 Avg. Session Duration

2014-2015

VS.

27,017 Users 51,069 Sessions 179,323 Page views 52.79% New Sessions 3.51 AVG. Pages/Session 3:34 Avg. Session Duration

top 10 Most Popular Pages 11% Home Page

Aquistion Channels 45% Organic 30% Direct 19% Referral 6% Social Media

8% AFLV Central Landing 3% AFLV West Landing 3% Central Schedule 3% Central Registration 2% Council Award Application 2% Leadershape Landing 2% Store Checkout 1% Central Hotel Information 1% Volunteer With AFLV 15


Fundraising Grateful Acknowledgment

Giving levels are determined by the total amount of dollars donated. The following have reached a giving level in the 2015-2016 fiscal year:

Crystal Circle $1,000-$4,999 Supporters $100-$499

Elon University Tom Jelke

Peak Performers Lisa Fedler Swiontek $500-$999 Justin Jones-Fosu

Jason Frampton David Farrow, Farrow PR

Friends Alexa Arndt $1-$99 Fran Becque

Sonia ImMasche

#AFLVCentral $17,721 Silent auction Revenue $890 Values in Action Pins $3,436 t-Shirt Auction $6,050 in honor of gifts $263.50 50/50 Professionals Raffle $28,360.50 Total ($21,559.50 in 2015)

#AFLVWest $4,736.60 $346.50 $2,075.50 $7,158.60

Silent auction Revenue Values in Action & 50/50 Raffle t-Shirt Auction Total ($8,684.50 in 2015)

The support of the above fundraising efforts helps to advance our purpose and increases our ability to provide the best programs and resources to the fraternity and sorority community. This generosity leads to more access to more students, staff, and friends. 16


Sponsorships #AFLVCentral $64,463 in Sponsorship Revenue

ALSAC/St. Jude Children’s Hospital PhiredUp Pi Beta Phi CAMPUSPEAK Bears for Humanity Teach for America Zeta Tau Alpha Delta Gamma Delta Zeta Innova TechniPhi Association of Fraternity/Sorority Advisors LaunchPoint Catalyst Agency Songs of Love Harbor Institute Alpha Xi Delta Circle of Sisterhood Confidence Coalition GreekYearbook TGI Greek AFA Foundation Vantine Imaging *Listed in order of gifted amount

#AFLVWest $24,648 in Sponsorship Revenue

ALSAC/St. Jude Children’s Hospital PhiredUp Zeta Tau Alpha Delta Gamma Delta Zeta Innova TechniPhi Association of Fraternity/Sorority Advisors LaunchPoint Harbor Institute Excellent Decisions Alpha Xi Delta Circle of Sisterhood Confidence Coalition GreekYearbook TGI Greek AFA Foundation Vantine Imaging *Listed in order of gifted amount

Fraternal House Directors Conference $6,400 in Sponsorship/Exhibitor Revenue Greek Kitchen Management

Campus Cooks

College Chefs 17


Scholarships #AFLVCentral Delta Phi Lambda Foundation Scholarship Huanyi Zhen Le Tran Kazoua Thao

Loyola University Chicago Georgia Institute of Technology UNC, Charlotte

Delta Phi Lambda Sorority, Inc. Delta Phi Lambda Sorority, Inc. Delta Phi Lambda Sorority, Inc.

Mary Peterson Award Scholarship Mikayla Hunter Kailynn Cummings Justine Roman Morgan Hardin Nephatera Dixon

Tennessee State University Western Michigan University John Jay College of Criminal Justice University of Houston Cal Poly, Pomona

Sigma Gamma Rho Sorority, Inc. Sigma Gamma Rho Sorority, Inc. Sigma Gamma Rho Sorority, Inc. Sigma Gamma Rho Sorority, Inc. Sigma Gamma Rho Sorority, Inc.

Sigma Kappa Foundation Scholarship Jamie Patterson

Colorado School of Mines

Sigma Kappa

Silent Auction & Explore Scholarships Miguel Baeza Aguilera Nikki McNeill Salvador Sanchez Emma Silvers-Harnly

University of Nebraska- Kearney Bowling Green State University Texas Tech University University of Oregon

Sigma Lambda Beta International Fraternity, Inc. Zeta Phi Beta Sorority, Inc. Lambda Theta Phi Latin Fraternity, Inc. Kappa Alpha Theta

#AFLVWest Sigma Kappa Foundation Scholarship Cortlyn Hatch

Cali Poly, San Luis Obispo

Sigma Kappa

Silent Auction Scholarships Victoria Cole Cheyenne Trujilo

University of Arizona University of New Mexico

Alpha Kappa Alpha Sorority, Inc. Theta Nu Xi Multicultural Sorority, Inc.

Explore Scholarships NPHC

University of California, Riverside

MGC

California State University, Chico

Scholarships are a wonderful way to pass the gift of leadership and valuesbased education on to the next generation of fraternal leaders. Thank you to the organizations who have chosen to make donations dedicated to providing scholarships for individuals who otherwise might not have the opportunity to attend AFLV conferences and events. 18


Scholarships Aflv Leadershape

The following inter/national headquarters were LeaderShape 2016 Partners. Each organization supported scholarship(s) at the investment of $675 per student. Change-Agent Level (Offering 11-20 Scholarships) Alpha Gamma Delta Leader Level (Offering 3-10 Scholarships) Delta Gamma Lambda Chi Alpha Pi Kappa Phi Sigma Kappa Foundation

Leadershape Scholarship fundraising

53 total scholarships equaling $31,050 Compared to 56 Total scholarships equaling $37,800 in 2015.

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P.O. BOX 1576 FORT COLLINS, CO 80522 PHONE: 970.372.1174 WWW.AFLV.ORG

Aflv 2015 - 2016 Annual Report  
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