THSADA Playbook 2025

2025 Partner Playbook Delivering the most innovative companies in Texas high school athletics direct to your office and conference room, as a must-have A-to-Z reference guide when considering your 2025-2026 purchasing decisions.

Every company featured in our Partner Playbook supports the THSADA and its endeavors.

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#1 High School Athletic Fundraising Service in Texas!

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ince 1974, The Brokerage Store, Inc. has excelled in offering specialized accident insurance programs. Student/Athletic Accident Insurance, Special Risk Policies, Individual Accident Plans, and AD&D Coverage are just a few of the types of coverage that we offer. We are one of the leaders in the Student/Athletic Accident Insurance K-12 “Recognition is Rewarding” market in Texas. We currently insure over 200 school districts for this type of coverage.

allfrog builds customized and branded mobile apps and websites for high schools across the country. We bring together schedules, rosters, social media, chat/ messaging, merch, tickets, news, scores, and more into a one-stop shop created specifically for the school we are partnering with.

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FROM THSADA EXECUTIVE DIRECTOR RUSTY DOWLING

I

would like to take this opportunity to thank all of our sponsors and exhibitors for their continued support of the Texas High School Athletic Directors Association, as well as the student-athletes and coaches in the State of Texas.

Our members are mindful of the family of companies that provide corporate support and are well aware that we are as dependent on your products and services as you are on our business selections.

The purpose of our Partner Playbook is to further elevate those businesses that have maintained their support, enthusiasm and belief in the Texas High School Athletic Directors Association.

Our sponsors and exhibitors can be easily located throughout the Partner Playbook as they are presented in an A-to-Z format. There is also a handy, A-to-Z index in the back of the Partner Playbook to track our sponsors and exhibitors.

Our Partner Playbook also pays tribute to our latest PBK Hall of Honor inductees, who we will recognize at our 2025 State Conference as well a 50-plus year history of the THSADA and previews key events on our 2025-26 calendar.

We thank you for that support and we look forward to working with you.

HIGHLIGHTS OF THE PLAYBOOK …

THSADA History . . . . 7,9,11 Hall of Honor, Year-By-Year . . . . . .55, 57 Region Breakdown . . . .64 Past Presidents . . . . . . .79 QUAD A Overview . . . . 81 JHAMS Overview . . . . .83 Board of Directors and THSADA Staff Directory . . . . . . . . . . . . . . . . . . . . . 87

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BISON CONSTRUCTION SERVICES is your one-stop shop for all your district’s construction needs. Whether it’s turf, tracks, gym floors, locker rooms, new buildings, or even basic roof repairs or renovations, Bison can be your trusted partner for any and every need. bisonconstructionservices.com zach@bisonconstructionservices.com 972-400-7769

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HIST ORY

rior to 1955, there were only six full-time Athletic Directors in Texas.

They were Joe Tusa-Houston ISD, Claud E. Kellam-San Antonio ISD, Herman Clark-Fort Worth ISD, P.C. Cobb-Dallas ISD, L.W. McConahie-El Paso ISD (Future Executive Director-THSCA) and Toney Burger-Austin ISD School populations grew rapidly over the next decade and the need for more oversight of athletic programs became very evident. Four more Athletic Directors were added and to the following cities: Dee Walker-Amarillo ISD, Buddy Brothers-Lubbock ISD, Tonto Coleman-Ector County ISD, and Chatter Allen-Corpus Christi ISD. The timing was almost perfect for the creation of the Texas High School Athletic Directors Association. In the spring of 1970, Athletic Directors from across Texas and the National Health/Physical Education Association met in Houston. At that time, many Athletic Directors also served as administrators over health and physical education in their districts. While attending this meeting, it was decided by those Directors in attendance that they have a sub-meeting to share specific ideas and ask questions. Joe Tusa of Houston ISD arranged the meeting location.

Those individuals in attendance at the first meeting were: Joe Tusa-Houston ISD Joe Golding-Wichita Falls ISD Chuck Moser-Abilene ISD Shorty Lawson-Abilene ISD Stoney Phillips-Pasadena ISD Pete Sultis-Goose Creek ISD Lon Goldstein-Fort Worth ISD James Willingham-Fort Worth ISD Bob Shelton-Dallas ISD Barry Ehlert-San Antonio ISD Tom Pruitt-Victoria ISD Howland Reich-Port Arthur ISD Homer Johnson-Garland ISD Allan Boren-Klein ISD C.E. Haynes-Corpus Christi ISD Gerald Meyers-Pasadena ISD

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Joe Bill Fox, the first president of the THSADA in 1970, has been a mainstay at our State Conference since its 50th anniversary.

Bob Harrell-Irving ISD Bull Workman-Arlington ISD Winlon Knowles-Pine Tree ISD Armando Gutierrez-El Paso ISD Joe Bill Fox-North East ISD Kelly Horn-North East ISD During this meeting the discussion moved to forming a state organization specifically for athletic administrators.

The new group would continue close ties with the THSCA but have an independent charter. The decision was made to form the Texas High School Athletic Directors Association.

The first officers of this new Association were Joe Bill Fox-President, Stoney Phillips-Vice President, and Lon Goldstein-Secretary.

The group decided to hold its first independent meeting of the THSADA in San Antonio in 1971, the week after the state basketball tournament. The main goals established at this time were to improve the means of communication within schools and fill a much-needed role in athletic administration within school districts and throughout the state.

The ‘71 meeting was held at the La Mansion Hotel and was deemed a success.

There was no budget allocated so the hotel

allowed the THSADA to defer payment until after the conference. Attendance was over 50 individuals. The next two meetings were in the same hotel with Lon Goldstein and Stoney Phillips presiding.

“I cannot compliment these early day members enough for their willingness to contribute in any way possible. I cannot begin to list the names of those involved but every large school district and section of the state was represented. These early day leaders have paved the way for an organization that is held in such high esteem as it is today”. Joe Bill Fox-former President-THSADA. With the growth and elevated profile of the THSADA, the first Executive Director was selected in March 2012. Rusty Dowling, formerly Director of Athletics for the Katy ISD, was hired to oversee the organizational and administrative concerns of the THSADA. The leadership model of the THSADA was changed in July of 2014 to better represent all areas of Texas. An annual membership election for the office of Vice President takes place every year with the process of the VP moving through the administrative positions of Vice President, then to President-elect then eventually into the position of President. Three 7

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additional Board members were selected to fully represent all eight regions of the THSADA. The Board Historian and Board Secretary were re-purposed to permanent, non-voting members of the Board.

The event calendar for the THSADA became more established. Along with the annual THSADA State Conference, the THSADA has active participation in the summer TGCA and THSCA Summer Conventions as well as involvement in regular Region Meetings throughout the state. The establishment of committees were organized to assist the THSADA and was also critical and allowed for additional member engagement.

Significant to the THSADA was the development of the Texas Athletic Administrators Certification (TAAC) program.

This is a Texas-based athletic administrators’ curriculum that utilizes a faculty of current athletic administrators, industry professionals, UIL/TAPPS staff and school superintendents. This certification will validate that an athletic administrator, in the State of Texas, has taken courses of study that will improve effectiveness as an athletic administrator.

Below are key dates and initiatives in the history of the THSADA. 1970 Athletic Directors from across Texas and the National Health/Physical Education Association meet in Houston to form the Texas High School Athletic Directors Association, a state organization specifically for athletic administrators. The first officers of this new Association are Joe Bill Fox (President), Stoney Phillips (Vice President) and Lon Goldstein (Secretary).

1971 First independent meeting of the THSADA is held at the La Mansion Hotel in San Antonio the week after the state basketball tournament. The main goals of the meeting were to improve the means of communication within schools and fill a much-needed role in athletic administration.

Attending this meeting are Barry Ehlert (San Antonio ISD), Joe Golding (Wichita Falls ISD), Lon Goldstein (Fort 2025 THSADA Partner Playbook

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Worth ISD), Homer Johnson (Garland ISD), Shorty Lawson (Abilene ISD), Chuck Moser (Abilene ISD), Stoney Phillips (Pasadena ISD), Tom Pruitt (Victoria ISD), Howland Reich (Port Arthur ISD), Bob Shelton (Dallas ISD), Pete Sultis (Goose Creek ISD), Joe Tusa (Houston ISD) and James WillingPete Soltis ham (Fort Worth ISD).

1981 The Hall of Honor begins, with the first inductee Pete Sultis (Goose Creek ISD). More than 115 members have been added in the past 40 years.

1988 Joe Means (Round Rock ISD) is the first honoree for the State Award of Merit.

The annual award winner has demonstrated long-term contribution of leadership and meritorious service to their profession of interscholastic athletics at the state and national level. The award now includes the name of the late Kelly Reeves (Round Rock ISD).

1998 Ruth Meredith (El Paso ISD), who became the first female inducted into the Hall of Honor in 1994, becomes the first female to serve as association president. Karen Funk (North East ISD) follows suit as president in 2013, Debbie Decker (Katy ISD) in 2018 and Debbie Fuchs (Clear Creek ISD) in 2022.

2006 South Texas ends a 10-year gap and returns as host of State ConferRuth Meredith ence, in Brownsville.

The city of Brownsville would host again in 2009. Laredo served as host in 1979, ’82, ’84, ’85 and ’96.

2008 The Frank Kovaleski Professional Development Award is launched. The Kovaleski is presented annually to a

NIAAA member who has made significant contributions and demonstrated excellence in professional development at the local, state and national levels. The first honoree is Larry Peil (Cy-Fair ISD), who would later serve the THSADA as one of the primary architects of its TAAC program.

2012 With the growth and elevated profile of the THSADA, the first-ever Executive Director is selected in March. Rusty Dowling, formerly Director of Athletics for the Katy ISD, is hired to oversee the organizational and administrative concerns while also generating association revenue through marketing initiatives and annual membership.

2013 Region Athletic Administrators of the Year begin being recognized, as well as another annual platform sponsored by Whataburger to award a pair of $1,500 scholarships to deserving student-athletes.

Membership in the THSADA exceeds 250.

2014 Leadership model changes in July to better represent all regions of Texas. An annual membership election for the office of Vice President is instituted, with the process of the VP moving through the administrative positions of Vice President, then to President-elect, then eventually into the position of President. Three additional Board members are selected to 9

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fully represent all eight THSADA regions.

The Board Historian and Board Secretary were re-purposed to permanent, non-voting members of the Board.

2015 The Joe Bill Fox Award is launched, to annually honor an individual who has provided invaluable service to the THSADA in truly outstanding fashion. The first honoree is Kathy Mathis, who served the THSADA faithfully and tirelessly in a varsity of key roles (led by membership oversight) before her retirement in 2019.

2016 Membership in the THSADA doubles in three years of hiring an Executive Director and exceeds 500.

2017 The Waco Convention Center begins its three-year run as annual host of State Conference.

Membership in the THSADA exceeds 750.

2018 Continued growth of the THSADA allows for the addition of an Assistant Executive Director. This new position is filled by Bob DeJonge, formerly Director of Athletics of the Keller ISD. After years in development, the Texas Athletic Administrators Certification curriculum is launched at State Conference, thanks in part to the foundational efforts of Larry Peil (retired, Cy-Fair ISD), among others. This athletic administrators’ curriculum comprised of 28 courses utilizes a faculty of current athletic administrators, industry professionals, UIL/ TAPPS staff and school superintendents.

Johanna Denson (retired, Tyler, Waco and Pflugerville ISDs), currently oversees TAAC for the THSADA. 2019 Members of the inaugural TAAC graduating class are honored with certificates at their respective Region Meetings beginning in the fall. With online education available to complete certification, this number totaled 74 administrators by the end of the year.

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A 1 1/2 -day workshop, Fall Forum is launched as an annual fall event to provide another educational opportunity for membership. Nearly 200 members attend Fall Forum at the Northside ISD’s Farris Athletic Complex in San Antonio. Speakers included superintendents, representatives of the UIL, athletic administrators, sponsors and industry leaders in athletic facilities.

Membership in the THSADA exceeds 1,000.

2020 Due to Covid-19, the State Conference is postponed, then moved virtual, in December.

2021 In March, Kalahari Resorts & Conventions in Round Rock hosts the inaugural Spring Sponsor Showcase. Similar to Fall Forum, Spring Sponsor Showcase provides another engagement opportunity between membership and our sponsor family, sandwiched around educational opportunities for membership.

The association celebrated its 50th-annual by returning its State Conference to the Austin area for the first time since 2005. The site was Kalahari, which remains as annual host of State Conference. Joe Bill Fox attends, and is celebrated, during festivities celebrating the 50th State Conference.

Membership in the THSADA exceeds 1,250.

2022 Aspiring Athletic Administrators Academy (QUAD A), which is designed to present a pathway for coaches who would like to eventually pursue a career as an Athletic Administrator in the State of Texas and is essentially a precursor to the TAAC program, is launched at State Conference.

Fall Forum Presented by HomeTown Ticketing begins the first of two years headquartered at Estancia del Norte in San Antonio. Professional development offerings were held on Day 2 at the North East ISD.

Membership in the THSADA exceeds 1,500.

During its December meeting, the THSADA Board of Directors announced that Dr. Roland Hernandez (Superintendent of Schools, Corpus Christi ISD) and Dr. Joe Young (Superintendent of Schools, Brownwood ISD) have been selected to serve a two-year term on the THSADA Board of Directors. Both Dr. Hernandez and Dr. Young will serve as Ex-Officio members of the Board. The THSADA voted unanimously to add two ISD Superintendents to the BOD in order to bring a district leader’s perspective to the THSADA and to further strengthen the alliance between Athletic Directors and ISD Superintendents.

2023 Spring Sponsor Showcase Presented

by ProtectED brings membership back to Waco for the first time since State Conference in 2019.

Membership in the THSADA exceeds 1,750.

2024 Leslie Slovak (Richardson ISD) begins her term as President at the State Conference, becoming the fifth woman to lead the THSADA and third since 2018.

A new addition to the State Conference is the introduction of the Junior High and Middle School programs (JHAMS) that feature professional development especially for those campus leaders at that level.

The first full-time addition to the THSADA since 2018 is Jody Hormann, who is named Assistant Executive Director. Bob DeJonge is promoted to Associate Executive Director.

2025 One-day JHAMS events – free and open to campus leaders in junior high and middle school athletics, are held in Katy and McKinney and each program attracts more than 125 attendees.

Spring Sponsor Showcase, which shifts to Margaritaville Resort on Lake Conroe for its fifth edition, sets a record with more than 270 attendees.

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Neptune GameTime, the official custom music solution for the NFHS and proud sponsor of THSADA, gives you a customized gameday experience.

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SERIOUS COMPETITION DESERVES SERIOUS EQUIPMENT. Whether that’s indoors or outdoors, we deliver the maximum in safety, performance, and durability at the highest competition levels. Because building a successful program starts with athletic equipment coaches can trust.

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THIS IS MORE THAN A FIELD…IT’S A CLASSROOM. Students learn the invaluable lessons of teamwork, resiliency, and determination when they are on the field.

Hellas makes that possible.

BUILDING FOR SPORTS FROM START TO FINISH

hellas.com 1.800.233.5714

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Grand Landscapes & Athletics

specializes in the installation of natural turf athletic fields, field irrigation and landscape construction, as well as hydromulch installation. GLA takes pride in servicing school districts across the state of Texas and provides top notch field installs tailored to specific sport and climate requirements. In addition to new field installations, Grand Landscapes & Athletics also provides field renovations to existing fields, mound and home plate rebuilds, aerification, topdressing, laser grading, and much more.

Company Website: www.grandlandscapesllc.com Phone: (817) 326-0100

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Simplify the path to college sports As Texas' leading academic eligibility software, Honest Game automatically tracks academic eligibility in real-time across all college sports divisions.

From automating academic eligibility to ensuring an up-to-date NCAA School Portal, Honest Game streamlines communication, supports your recruiting coordinators and athletic staff, and is easy to fund with College, Career, and Military Readiness (CCMR).

Secure your students' eligibility!

Schedule a demo for your school today.

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2025 THSADA Partner Playbook

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HUCKABEE IS A PROUD SPONSOR OF THSADA

ALL IN. ALL STUDENTS. ALWAYS. DEDICATED TO PUBLIC EDUCATION FOR 58 YEARS.

www.huckabee-inc.com 2025 THSADA Partner Playbook

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@HuckabeeInc 35

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Simplify, Optimize, and Engage with Solutions for you: the Athletic Director.

The Fan Engagement Suite integrates with your Hudl tools for an easy-to-manage gameday experience and gives fans a go-to destination for livestreams, tickets, schedules, rosters and more—all on your personalized profile.

Hudl Tickets

Livestreaming

• Seamless gate experience for fans

• Focus Cameras integrate with your teams’ Hudl schedules to stream automatically

• Instant reporting and upgraded security at no additional cost • Offer season passes or pre-sale options at a price you set • No added cost to your program

• Streams to your customizable Hudl profile, making it easy for fans to find • Free-to-view or pay-per-view options to earn revenue

Connect with your Hudl rep. or visit hudl.com/solutions/fan.

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Daylighting

photo: GMC + Sherman Construction

energy

excellence

Kalwall leads the fenestration industry in high performance daylighting, with superior u-values and fantastic solar heat gain control. Our translucent panels deliver perfect daylighting for competitive spaces, ensuring high visual acuity and glare-free environments for peak performance for athletes and spectators alike.

Controlled daylighting in buildings is proven to pay back in more than just electrical and cooling costs, promoting human health and reducing carbon footprint. That’s good for both your bills and the environment.

For nearly 70 years, Kalwall has led the diffuse daylighting revolution with high performance translucent building systems. Our products are utilized in over 1000+ LEED-certified and Zero Energy Buildings. Our complimentary daylight modeling service and composites technology is unrivaled and no other company in the world has dedicated more years, resources, creativity and innovation into the science and art of sustainable daylighting. The proof is in the performance.

®

Facades | Skyroofs | Skylights | Canopies

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kalwall.com

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ATHLETIC

FACILITY EXPERTS CONTACT US

Site Evaluations Customization 3D Designs Power Racks Flooring & Turf

Laundrylux Distribution, as part of their business, offers commercial laundry equipment to schools. This equipment can be used to provide laundry services for students and staff within the school building, addressing challenges like limited access to laundry facilities. Laundrylux has six decades of experience with planning, designing and managing commercial laundry systems, and as the North American distributor of Electrolux and Wascomat machines, they provide access to the highest quality equipment available.

Website: laundrylux.com

contactus@h2igroup.com

888-239-8747

EXCEPTIONAL SOLUTIONS FOR ATHLETIC SPACES H2I Group is your trusted partner for exceptional gymnasiums, stadiums, and sports facilities for schools, colleges, and communities. We build, remodel, maintain, and equip- ensuring excellence in every project.

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COACHES ONE APP FOR STATS, MAXES, & RECRUITING

100% FREE

FOR ATHLETES, COACHES, & RECRUITERS

IN-SEASON Manually input stats the way you have been doing for years or use our REAL STATS APP. Either way, all stats are automatically added to each athlete’s profile and all relevant stat reports.

OFF-SEASON NO MORE CLIPBOARDS! Easily film player’s weight room maxes on your phone and upload them to the athlete’s profile. Your team’s data will be automatically added to your MAXES & MEASURABLES spreadsheet.

RECRUITING Our team’s LIVE PROSPECT SHEET is automatically created which recruiters can view and then reach out to you or your players directly via our 1-way communication platform.

SCHOOL NAME, TEAM NAME (FIRST AND LAST)

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ACADEMIC POS

GRAD YEAR

GPA

3.2

Simeon Brown

73

OT

2025

Brisen Budt

69

OT

2026

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19

CB

2025

Zach Johnson

12

QB

2026

AJ Craft

15

CB

2026

Dawson Creager

89

TE

2025

Braddley Daniel

77

OT

2026

Donovan Dempsey

7

CB

2025

4

Jaelon Dixon

28

RB

2025

4.1

Mason Dotson

96

DT

2026

4.5

Michael Evans

13

CB

2025

4

Miles Gibson

22

CB

2025

4.5

DT

2026

Angel Gonzalez

DOWNLOAD THE APP

#

MEASUREMENTS HEIGHT

5’ 11 1/2" 6’ 0"

WEIGHT

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190

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225

330

215

225

365

225

289

74 5/8"

9.625

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200

9.25

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180

4.7

225

365

225

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6’ 3"

195

5.1

185

315

200

3.9

6’ 3" 5’ 10 7/8" 5’ 7 1/2"

305

5.9

280

475

225

225

365

225

240

475

270

6’ 3 1/2" 5’ 11 1/8" 5’ 7 1/2"

246

290

405

235

185

315

185

190

415

225

5’ 0"

200

3.4

181

74"

4.49

35"

82 5/8"

158

4.8 67 7/8"

190

8.5

175

142

4.61

8

4.8

4.2

5.03

4.27

VISIT BOOTH 806 NOW AVAILABLE FOR BASEBALL, BASKETBALL, SOCCER, SOFTBALL, VOLLEYBALL KB3SPORTS.COM

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“Come See Our Showroom” Schedule a visit at the LED Partners Showroon to go over all the Scoreboards, Hardware, Software and Support Services

Scoreboards

required for pro experience.

ALIEF ISD CRUMP STADIUM

PEARLAND ISD STADIUM

ST. PIUS  KUBIAK STADIUM

Ribbon Boards

Game Day Productions

Design Build Services

BERRY CENTER  CYFAIR FCU STADIUM

LED PARTNERS  MDC CONTROL ROOM

LED PARTNERS  MEETING & DESIGN CENTER

832-797-4466

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www.ledpartners.com

11857 Cutten Rd., Houston, TX 77066 2025 THSADA Partner Playbook

5/8/25 1:34 PM

An affordable, efficient, innovative solution for more efficient storage.

Levrack provides the flexibility to store your helmets, jerseys, shoes, athletic training gear in one modular system. Customized to your needs

��������������������

.

U S PAT E N T N U M B E R

(402) 875-9466 info@levrack.com www.levrack.com CAGE CODE: 89X14 UEI: YM4JME1YDPJ4

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WOOD SPORT LOCKER

CUSTOM INSTALLS

BENCHES

Get Your Team GAME READY!

Metal, Plastic, Phenolic & Wood Lockers

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Whatever your SPORT, LISCO custom manufactured athletic facility equipment will make you look like a WINNER! www.liscosports.com lisco@swbell.net

STRENGTH

M

eca Sportswear: A premiere provider of Letter Jackets and Chenille Awards. 56 years of experience and a proud supporter of the THSADA. Main Contact: 608-374-6450 or Sales@ MecaSportswear.com

WITHOUT LIMITS

The configurable design of our Magnum MX Racks and the 70 attachment options available allow for virtually endless storage and training components — all built to last in the most intense training environments.

Discover how you can build the ultimate rack for your team at MXRacks.MatrixFitness.com matrixfitnessusa | info@matrixfitness.com | 866.693.4863

FINALLY.

One place for everything.

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All on your OWN official athletics app & website.

SCAN TO GET STARTED Get an app & website for YOUR athletic program.

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CONNECT WITH US! www.mascotmedia.net FIND US ON SOCIAL MEDIA

2025 THSADA Partner Playbook

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McKinney ISD Stadium McKinney, Texas

Experience Matters Whether it’s an iconic venue like the Dallas Cowboys AT&T Stadium or McKinney ISD Stadium in McKinney, Texas, Musco’s sports lighting systems continue to be

Scan here for more information, or visit promo.musco.com/southwest-region

the solution of choice around the world.

Our superior project management expertise, light control technology, system reliability and warranty, and special effects capabilities create unforgettable experiences for players and fans alike. ©2025 Musco Sports Lighting, LLC · ADTX25-1

Neshannock High School New Castle, Pennsylvania

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PARAGON SPORTS CONSTRUCTORS DESIGN BUILD | STADIUM CONSTRUCTION | SYNTHETIC TURF

TRACK SURFACING | COURT SURACING | NATURAL GRASS | MAINTENANCE

PARAGO N-S PO RTS .CO M

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Designing Better Game-Day Experiences Elevating The Moments That Matter

Sports Architecture | Engineering | Playing Surface Design

PBK.com 48

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2025 THSADA Partner Playbook

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Weather Safety Without the Guesswork On-Site WBGT Readings

Real-Time Lightning Detection

Automated Alerts

TRUSTED BY SCHOOLS ACROSS TEXAS AND NATIONWIDE

Start a free 2week trial Scan QR Code perryweather.com /free-trial/

4.8 out of 5

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Darin Eberly Houston 281-799-4875 deberly@pioneerathletics.com

Justin Kupper Dallas-Fort Worth 817-734-1407 jkupper@pioneerathletics.com

YOUR PARTNER FOR SPORTS FIELDS & ATHLETIC FACILITIES Field Marking Paints & Equipment Sports Accessories | Turf Maintenance Infield Maintenance | Stencils | Windscreens Protective Padding | Facility Disinfection

Eloy Atkinson Austin/San Antonio 830-399-0304 eatkinson@pioneerathletics.com

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Sponsored by the NIAAA and the NFHS, the National Athletic Directors Conference is the premier annual conference for interscholastic athletic administrators. The 2025 NIAAA National Conference will be held in Tampa, FL from December 12-16 at the Tampa Convention Center. It is the perfect time to:

Easy Facility Scheduling

WIN GAMES, NOT PAPERWORK.

• Take any of our Leadership Training Institute (LTI) courses taught by our national instructors • Hear from expert speakers on today’s biggest challenges in interscholastic athletics • Network with other athletic administrators around the country • Here’s what the conference means to your peers.

For more information, go to niaaa.org.

Seamless Coach & Staff Coordination

The Smarter Way to Manage Texas Athletics.

Play Axion simplifies Texas athletics management—from facility scheduling and event planning to staffing and gameday operations.

Spend less time juggling logistics and more time building champions.

See why the top Texas programs choose Play Axion.

Visit www.playaxion.com or call us today at 1-888-602-9466!

Stress-Free Gameday Management

I Houston Austin / San Antonio info@covington.com Covington.com 713-956-2700

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Dallas / Fort Worth Amarillo dallas@ponder.com ponder.com 972-248-9001

n Track and Field, you need equipment that outlasts the budget, because the budget NEVER lasts. There’s no bigger investment on your track than a high jump or pole vault setup.

In 1962, we sent our first pair of pole vault standards to Hobart High School in Hobart, Indiana.

Since then, we’ve been striving to manufacture the best Track and Field equipment available at competitive prices to keep your athletes as successful and safe as possible. We’ve been a family company for nearly 60 years, never having been sold or reorganized.

For more, go to: richeyathletics.com

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THSADA HALL OF HONOR Name

Region School District

Year

Name

Region School District

Year

Brenda Marshall

8

2024

Fred Clausen

3

2009

Corpus Christi ISD

Grand Prairie ISD

Todd Vesely

3

Fort Worth ISD

2024

Ken Purcell

5

Denton ISD

2009

Ray Zepeda

6

UIL

2024

Cliff Odenwald

3

Plano ISD

2008

Philip O’Neal

3

Mansfield ISD

2024

Richard Avila

8

Corpus Christi ISD

2008

Maria Kennedy

4

El Paso ISD

2024

Ronnie Bell

5

Alief ISD

2008

Debbie Fuchs

5

Clear Creek ISD

2024

Tim Whalen

2

Midland ISD

2008

David Kuykendall

3

Frisco ISD

2023

Bill Bundy

5

Katy ISD

2007

Dr. Susan Elza

NA

NA

2023

Joe Barnett

3

Irving ISD

2007

Shawn Pratt

3

McKinney ISD

2023

Larry Peil

5

Cypress Fairbanks ISD

2007

Rodney Chant

2

San Angelo ISD

2023

Mike Jenkins

3

Richardson ISD

2007

Debbie Decker

5

Katy ISD

2022

Ted Brevelle

3

Grapevine-Colleyville ISD

2007

Chris Feris

3

Birdville ISD

2022

Joe Young

5

Aldine ISD

2006

Rodney Saveat

5

Beaumont ISD

2022

Keith Kilgore

5

Fort Bend ISD

2006

Don Murphy

3

Grand Prairie ISD

2022

Mickey DeLamar

3

Mesquite ISD

2006

1

Amarillo ISD

2006

3

Irving ISD

2005

Dr. Charles Breithaupt

9

UIL

2020

Tex Nolan

Marmion Dambrino

5

Houston ISD

2020

Don Poe

Steve Williams

3

Allen ISD

2020

Jerry Comalander

5

North East ISD

2005

Johanna Denson

6

Pflugerville ISD

2018

Paul Galvan

3

Fort Worth ISD

2005

Rene Aguilar

4

Clint ISD

2018

Toby Ingersoll

5

Aldine ISD

2005

5

Houston ISD

2004

6

Longview ISD

2004

Ronny Peacock

5

Tomball ISD

2018

Betty Roberts

Bob DeJonge

3

Keller ISD

2017

Doug Cox

Mark Ball

1

Lubbock ISD

2017

Ebbie Neptune

6

Eanes ISD

2004

Ed Warken

5

Galena Park ISD

2004

Tom Pruett

8

Victoria ISD

2017

Jim Slaughter

2

San Angelo ISD

2016

Gaylard Fenley

8

Alamo Heights ISD

2003

8

Northside ISD

2003

7

Brownsville ISD

2003

Kelly Horn

8

North East ISD

2016

James “Dub” Farris

Winlon Knowles

6

Pine Tree ISD

2016

Joe Rodriguez

Dick Rittman

2

San Angelo ISD

2015

Neal Wilson

3

Lewisville ISD

2003

Bettye Zachery

5

Houston ISD

2002

John Crawford

3

Coppell ISD

2015

Richard Thompson

7

Sharyland Isd

2015

Charles Qualls

3

Mesquite ISD

2002

6

Killeen ISD

2002

2

Wichita Falls ISD

2001

Bill Daws

5

Clear Creek ISD

2014

Ed Cauley

Kenny Humphreys

5

Spring ISD

2014

Bill Jeter

Bob Dubey

3

Richardson ISD

2013

Ellie Noack

6

Austin ISD

2001

7

Harlingen ISD

2001

5

Humble ISD

2000

Karen Funk

8

North East ISD

2013

Lupe “Chipper” Zamora

Willa Gipson

3

Birdville ISD

2013

Benny Carter

Gil Garza

8

San Antonio ISD

2012

Kelly Reeves

6

Round Rock ISD

2000

Rudy De Los Santos

8

Harlandale ISD

2012

Richard Flores

7

Edinburg CISD

2000

Rusty Dowling

5

Katy ISD

2012

Tommy Maddox

8

Edgewood ISD

2000

7

McAllen ISD

1999

1

Lubbock ISD

1999

Doug McCutchen

2

San Angelo ISD

2011

B.R. “Poppy” Rodriguez

Jim Loerwald

6

Round Rock ISD

2011

Greg Sherwood

Pete Vela

7

Weslaco ISD

2011

Jim Ashmore

5

Houston ISD

1999

Robert Young

5

Klein ISD

2011

Frank Arnold

8

Judson ISD

1998

Daryl Wade

5

Houston ISD

2010

Leroy Crump

5

Alief ISD

1998

5

Spring Branch ISD

1998

1

Amarillo ISD

1998

L.P. Jones

5

Spring Branch ISD

2010

Mike Williamson

Michael Mitchell

5

Beaumont ISD

2010

Sonny Lang

Sheri Stice

5

Cypress Fairbanks ISD

2010

Sonny Novak

5

Klein ISD

1998

Bubba Fife

5

Katy ISD

2009

Gerald Beal

3

Fort Worth ISD

1997

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THSADA HALL OF HONOR Name

Region School District

Year

Name

Region School District

Year

Homer Johnson

3

1997

Jim Arnold

3

Carrollton/Farmers Branch ISD

1989

Tom Watson

6

Texarkana ISD

1988

Garland ISD

Hulin Smith

3

Hurst-Euless-Bedford ISD

1997

Buddy Hopson

5

Fort Bend ISD

1996

Clint Humphreys

6

Longview ISD

1996

Araulfo “Zam” Zamora

8

Laredo ISD

1987

4

El Paso ISD

1987

3

Fort Worth ISD

1987

Ken Pridgeon

5

Cypress Fairbanks ISD

1996

Armando “Jeep” Gutierrez

Roy Wallace

8

Judson ISD

1995

James L. Willingham

James Hayden

3

Arlington ISD

1994

Joe Golding

2

Wichita Falls ISD

1987

John McGuire

1

Amarillo ISD

1987

Ruth Meredith

4

El Paso ISD

1994

Allen Boren

5

Klein ISD

1993

De Walker

1

Amarillo ISD

1986

2

Ector County ISD

1986

5

Pasadena ISD

1986

Clay Cox

4

El Paso ISD

1993

Jack Brewer

Jimmy Littleton

8

San Antonio ISD

1993

Weldon Phillips

Joe Means

6

Round Rock ISD

1993

C.E. Haynes

8

Corpus Christi ISD

1985

Joe Bill Fox

3

Birdville ISD

1985

Henry Carroll

8

San Antonio ISD

1992

Marvin Gustafson

8

Northside ISD

1992

Pete Ragus

1

Lubbock ISD

1984

2

Abilene ISD

1984

5

Port Arthur ISD

1983

Mayfield Workman

3

Arlington ISD

1992

Shorty Lawson

Carl Spoonemore

5

Brazosport ISD

1991

Howland Reich

Charlie Dyer

3

Dallas ISD

1991

Joe Tusa

5

Houston ISD

1983

3

Fort Worth ISD

1983

John Clark

3

Plano ISD

1991

Lon Goldstein

Gerald Myers

5

Pasadena ISD

1990

Bob Shelton

3

Dallas ISD

1982

Jim Ketham

5

Deer Park ISD

1990

Pete Sultis

5

Goose Creek ISD

1981

Ronny White

3

Fort Worth ISD

1990

Sports Memorabilia Redefined Athletes deserve a custom award that reminds them of the hardwork they put in and the achievements they accomplish. Our fully personalized and highquality products are perfect for athletes, gifts, awards and more!

Drop an email to scott@collectiblecanvas.com, or visit collectiblecanvas.com.

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PracticePlan is a no-cost facility rental platform designed to streamline your entire process, completely automating it to include scheduling, collection of liability insurance, payments, refunds, availability, and much more. Our platform has proven to generate more revenue! Your assets will be seen by area STREAMLINES S users, allowing them to make practice venue decisions RENTAL based on proximity, price, and availability.

PROCESS

More revenue + no cost = NO BRAINER!

PracticePlan P Pr racti ra t cePlan has been an ti f r our district. fo dis i tri is r ct.. ri excellent addition for l simplifi ly f ed our fi It has not only simplified rrental re ntal sy ssystem ystem but also made it ys more r eff re ffi ff ficient. We W absolutely l ly efficient. v Pr ve P racti ra t cePlan! It has helped ti love PracticePlan! multip i le departments, ip departments ts, ts s, not only l ly multiple our athletic department.

GENERATES NEW W REVENUE

Dana Waddle

Collects Liability Insurance

Assistant Athletic Director, Denison ISD

REGISTRATION CUSTOMIZATION N Provides Approval Control

No Cost to You

Our platform does not cost you a penny.

No minimums, no contract. Just a great solution.

Our fees come from the participants who use your facilities so you collect 100% of what you charge for rentals. info@practiceplan.io 58

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C Calendar Integration

www.practiceplan.io 2025 THSADA Partner Playbook

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Proud Champion Sponsor of

BUILT ON QUALITY FOR 50 YEARS

STRENGTH CARDIO FLOORING www.pmxstrength.com orders@pmxstrength.com (800) 231-6652 2025 THSADA Partner Playbook

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YOUR YO OUR SILENT PERSONALL TRAINER TRA RA RAINER

DEFEND YOUR PLAYERS, COACHES, AND STAFF AGAINST AIRBORNE THREATS Staph Bacteria S

Influenza

MRSA M

Odors

Mold M

Pollen

CleanAirInSchools.com 60

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BUILT DIFFERENT. BUILT FOR EXCELLENCE. With over 60 years of elite craftsmanship, Red Dot Buildings creates innovative athletic facilities with obstruction-free spaces that keep your team practicing year-round. Our customizable metal building systems eliminate weather-related downtime, giving your athletes the competitive edge. From gymnasiums to training facilities—we build champions through spaces designed for a winning edge.

800.790.8564 sales_admin@reddotbuildings.com reddotbuildings.com

2025 FALL FORUM RETURNING TO SAN ANTONIO Fall Forum heads back to its original home on October 5-6 and will be headquartered at the same venue – Northside ISD. The two-day workshop, which began in 2019, is presented by Hometown.

Fall Forum provides another engagement opportunity for athletic administrators from all regions of Texas.

Our array of extensive speakers includes superintendents, representatives of the UIL, athletic administrators, sponsors and industry leaders in athletic facilities.

Attendees will again receive TAAC credit for specific sessions. Additionally, the UIL’s informative session will focus on its upcoming Legislative Council meeting, which is slated for October 19-20 in Austin.

More than 200 athletic administrators have annually attended Fall Forum.

Check out Thsada.com and/or follow the THSADA @OfficialTHSADA to register for Fall Forum and review the session-by-session agenda.

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MEMBERSHIP: SUPPORT YOUR REGION MEETINGS

T

he THSADA hosts nearly 50 Region Meetings throughout the school year, in each of eight areas across the state.

Region Directors are elected by their peers every two years, and provide management and facilitation over each Region Meeting. While Region 4 begins its meetings at 9 AM (local), most all other regions start at 10 AM (local) and end with lunch.

It’s a terrific opportunity for our membership of athletic administrators to network with peers in their region. Aspiring athletic administrators also benefit from building their area network while staying in the loop with the latest updates from the THSADA and its committees.

A handful of innovative sponsors start each business meeting, and guest speakers often include representatives from various associations, including, among others: the TASO, TGCA, THSCA and UIL. The following is a breakdown of each region, our Region Director for the 2025-26 school year, the coverage area and the frequency of Region Meetings throughout the school year. Because of Spring Sponsor Showcase, Fall Forum and the NIAAA National Conference, Region Meetings may be omitted during the months of March, October and December.

To find out the latest on every Region Meeting throughout the year, we encourage you to follow @OfficialTHSADA. Included with each meeting preview on social is a reminder of the access code on sportsYou for the particular region.

Region 1 Director: Jaime Boswell, Andrews ISD Major Areas: Amarillo and Lubbock Overview: Traditionally meet monthly between August and April, with an assortment of meetings both live and (due to the vastness of this region) virtual.

Region 2 Director: Jim Garfield, Abilene ISD Major Areas: Abilene, Midland/Odessa and Wichita Falls Overview: Often combine Region Meetings with Region 1. See above for frequency.

Region 3 Director: Jennifer Frazier, McKinney ISD Major Areas: DFW and East Texas Overview: Monthly between September and May. Region 4 Director: David Cervantes, El Paso ISD Major Areas: Greater El Paso area Overview: Monthly between August and May. Region 5 Director: Mike Bass, Alvin ISD Major Areas: Greater Houston area Overview: Monthly between August and May. Region 6 Director: Jason Dean, Georgetown ISD Major Areas: Greater Austin area, Waco, Bryan-College Station Overview: Monthly between August and May. Region 7 Director: Gilbert Leal, Brownsville ISD Major Areas: Rio Grande Valley Overview: Monthly between August and May. Region 8 Director: Jay Govan-Northside ISD Major Areas: Greater San Antonio area, Hill Country Overview: Monthly between September and May.

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REFREPS OFFICIATING EDUCATION SYSTEM

COURSE OFFERING

Team Sports Officiating PEIMS Code: N116000012 Abbreviation: TEAMOFF TEA Approved Innovative Course

TURN-KEY OFFICIATING EDUCATION CURRICULUM FOR TODAY'S LEARNER

WHAT THEY'RE SAYING “RefReps is a great, user-friendly platform that students can use as part of a team officiating program. RefReps covers multiple sports, with a variety of modules and activities students can complete on their on and in a classroom setting.”

- Michael Dorantes

Standardized digital course curriculum Detailed instructor guides & course outlines

Future Officials Academy Coordinator

Resources for active learning opportunities

STUDENT EMPLOYABILITY

Features built in assessments & reporting

Refereeing

Work: 30hrs Get Paid: $1350+ (Forbes, 2019)

Traditional Student Jobs

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Innovative & interactive POV video content

TEACH STUDENTS TO REFEREE Football

Baseball

Softball

Basketball

Volleyball

Flag Football

Lacrosse (Boys & Girls)

Soccer

Wrestling

Field & Ice Hockey Swim & Dive

Track & Field

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Over the last decade, RS3 Turf has been highly sought out by professional, collegiate, high school and youth sports organizations for our expertise in the realm of athletic surface management. Armed with award-winning knowledge, RS3 Turf can help you get the most out of your sports facilities.

RS3 Turf provides in-house, turnkey resolutions for all facets of sports field construction and operates with total transparency and integrity during the entire process.

Turf@RS3Sports.com

We are Schmitz.

ScoreVision software is a flexible, easy-to-use platform for fan engagement and athletics scoring.

Our software makes it easy for teams to engage their fans with tools for scoring, video capture, streaming, social media management, in-venue production, and fan engagement – all packed into an easy-to-use, cloud-based platform backed by top-notch customer support.

We produce for a broad range of applications and recycle foam to process it into high-quality shock pads: ProPlay.

No one sees the difference, but with ProPlay you make the difference. ProPlay is our high-performance shock pad, the perfect base for high-quality artificial grass systems for sports, playgrounds and other applications. It delivers proven performance and superior drainage capabilities. This sustainable shock pad makes your field or playing surface safe, comfortable and lasting. When it is no longer needed for its original application it can even be recycled.

sales@schmitzfoam.com

www.scorevision.com 254-760-0615

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PURPOSE. PASSION. PEOPLE.

ROCK HILL HS

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South Texas Horticultural Services, LLC is a premier provider of natural athletic turf maintenance solutions, proudly serving sports complexes, schools, municipalities, and private facilities across all Texas. With two partners and over 30 years of industry expertise each, we specialize in the maintenance and performance optimization of natural athletic field turf.

Our team is committed to delivering safe, attractive, and high-performance playing surfaces tailored to the demands of turf sports. Using sophisticated science-based turf management practices, we offer services including soil testing, aeration, topdressing, custom fertilization, overseeding, intensive pest management and precision irrigation management.

What sets us apart is our focus on sustainability and long-term turf health. We prioritize environmentally responsible practices to ensure fields stay play and practice ready for our athletes.

Whether you’re preparing for a championship season or maintaining year-round excellence, South Texas Horticultural Services delivers dependable expertise with results you can see — and feel underfoot. Let us help you elevate your field to professional standards.

Contact Us: Doug Penticoff, Partner/Turf Grass Superintendent, 956-832-2233 dpenticoff@stxhort.com David Ivory, Partner/Horticulturalist, 956-203-7201 divory@stxhort.com

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Premier destination for LED sports mdisplays. Based in Texas, we build scorer’s tables, video boards, plus many additional products.

SCORERS TABLES VIDEO BOARDS

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Because it’s about more than games.

—Snap! Mobile One lets you go deeper.

You’re not just managing competitions—you’re shaping character, school spirit, and lasting memories. With Snap! Mobile One, you can oversee scheduling, payments, scheduling, communication, fundraisers, and more in one place—giving you more time to nurture the heart and soul of your athletic programs.

Take back your time.

Visit snapraise.com/sports-program-management.

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O

ur passion is the same as our first day of business in the 1970s. That’s when our founders, highly-respected collegiate coaches, helped expand volleyball throughout North America with the first safe in ground net system without dangerous wires. Throughout our history, we’ve raised the bar for quality, performance and customer experience in the sport of volleyball. That standard continues today.

For more, go to: sportsimports.com

Texas Fields.

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• Performance-driven turf systems for every sport.

• 100% USA manufacturing from pellet to play.

• Proud partner to Texas schools, proven nationwide.

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BEFORE 3-POINTERS BEFORE ALUMINUM BATS BEFORE NO-HUDDLE OFFENSES

THERE WAS

PROUDLY PROVIDING TEXAS WITH SCOREBOARDS SINCE 1971.

Spectrum and Watchfire have a combined experience of 144 years, providing the best scoreboards, displays, and audio systems across Texas. With local service teams, you can be confident you’ll receive the highest quality service in the least amount of time. Add a videoboard to your fixed digit and give fans an unforgettable experience backed by an impressive history.

Call 800-637-2645 or visit watchfire.com to learn more.

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THSADA CONGRATULATES...

Congratulations to André Walker-Director of Athletics-Houston ISD who will become the 54th President of the Texas High School Athletic Directors Association.

The THSADA would like to congratulate Dr. Charles Breithaupt on a career wellserved and his selection to the THSADA Board ofadDirectors. thsada 1.pdf 1 3/25/2025 10:23:11 AM

STEC Equipment Inc. is the industry leader in specialized turf equipment distribution. We take great pride in offering the latest INNOVATION from around the world. These specialized products are of the highest QUALITY. STEC Equipment DELIVERS them directly to you; the sports turf manager, golf course superintendent and turfgrass professional.

C

1.

M

We Are The Official Letter Jacket Provider For The THSCA

Y

sales@stecequipment.com

CM

2.

MY

We Are A Cornerstone Sponsor Of The THSCA

CY

CMY

K

3.

We Are Former Head Coaches, Athletics Directors, And Educators Experienced In Working With Parents And Students 4.

5.

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We Ship In 8 weeks Or Less

We are Your Letter Jacket Specialist ™

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TRUSTED PARTNER OF

Elevate Your Team Culture School-Safe Communication, Built for Coaches Improve day-to-day team communication with a platform built for coaches, not classrooms. sportsYou stores all district communications and can provide messaging history to administrators upon request.

sportsYou is a school-safe platform Free for schools + built for coaches sportsYou does not sell individual user data Districts can access communication history

Streamline Your Athletic Communication 1.

Sign up for sportsYou

2. Set up your teams 3. Invite coaches + designate them as admins 4. Share the team code to add members

Download the sportsYou App to Get Started

Your data is encrypted and stored in the US sportsYou is a 100% American-owned company

Join for free! www.sportsyou.com

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Joining the BuyBoard Is Free and Easy!

BuyBoard was created in 1998 to increase the purchasing power of government entities as well as Texas school districts including open enrollment and college/university charter schools to simplify their purchasing by using a customized online purchasing system.

Combining the purchase power provides members—big and small—the leverage to achieve better pricing on products, equipment and services they use every day.

Contact BuyBoard to answer questions you may have: 800-695-2919, or info@buyboard.com.

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Two Old Goats products are good for arthritis and joint pain.

We’ve been in business since 2008. www.twooldgoats.com 866-324-3787

For over 25 years, Techline Sports Lighting has been a nationwide leader in sports lighting solutions.

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PROUD SPONSOR OF THSADA

Game Ready Sports Design Creating spaces that ignite passion

Learn more about our athletic facilities in Texas

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MENU SERVICES Track Construction Natural Grass Fields Synthetic Field Construction S t a di u m C o n s t r u c t i o n Tennis Court Construction Service and Maintenance Stadium Lighting Surface Maintenance and Repair D E S S E R T

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PAST PRESIDENTS Years

Site of Conference

President

Years

Site of Conference

President

1972

San Antonio

Joe Bill Fox

1999

Austin

Ed Cauley

1973

San Antonio

Stoney Phillips

2000

Arlington

Ed Warken

1974

San Antonio

Lon Goldstein

2001

San Antonio

Don Poe

1975

Fort Worth (CS)

Pete Sultis

2002

Corpus Christi

Joe Young

1976

Houston (CS)

Bob Shelton

2003

Galveston

Jerry Comalander

1977

Dallas* (1st separate Conference)

James Willingham

2004

Irving

Richard Avila/Cliff Odenwald

1978

El Paso

Howland Reich

2005

Austin

Cliff Odenwald

1979

Laredo

C.E. Haynes

2006

Brownsville

Larry Peil

1980

El Paso

Shorty Lawson

2007

The Woodlands

Joe Rodriguez

1981

San Antonio

Armondo Gutierrez

2008

Arlington

Fred Clausen

1982

Laredo

John Clark

2009

Brownsville

Robert Young

1983

Dallas

Charlie Dyer

2010

San Antonio

Gil Garza

1984

Laredo

Gerald Meyer

2011

League City

Joe Barnett

1985

Laredo

Jim Arnold

2012

Dallas

Bob Dubey

1986

San Antonio

Allen Boren

2013

San Angelo

Karen Funk

1987

El Paso

Marvin Gustafson

2014

Houston

Bill Daws

1988

El Paso

Clint Humphreys

2015

Frisco

Bob DeJonge

1989

Corpus Christi

Mike Williamson

2016

San Marcos

Chris Feris

1990

McAllen

Ronny White

2017

Waco

John Crawford

1991

Odessa

James Hyden

2018

Waco

Debbie Decker

1992

El Paso

Leroy Crump

2019

Waco

Shawn Pratt

1993

Amarillo

Sonny Lang

2020

Waco

Rodney Chant

1994

Corpus Christi

Sonny Novak

2021

Round Rock

David Kuykendall

1995

Midland

Frank Arnold

2022

Round Rock

Debbie Fuchs

1996

Laredo

Kelly Reeves

2023

Round Rock

Philip O’Neal

1997

San Antonio

Poppy Rodriguez

2024

Round Rock

Leslie Slovak

1998

Houston

Ruth Meredith

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SYNTHETIC TURF

RUNNING TRACKS

INDOOR ATHLETIC FLOORING

RACKET & SPORTS COURTS

OVER 25 YEARS OF EXPERIENCE, A LEADING WARRANTY, AND FINANCIALLY STRONG

AT THE SURFACE OF HUNDREDS OF ELITE COLLEGIATE, HIGH SCHOOL, AND COMMUNITY PROGRAMS ACROSS TEXAS

INDUSTRYLEADING SYSTEM DESIGN WITH PROVEN DURABILITY & LONGEVITY

COMMITTED TO PROTECTING PEOPLE & PLANET THROUGH INNOVATIVE SUSTAINABILITY PROGRAM

SPORTS CONSTRUCTION

ONE SOLUTION FOR YOUR ENTIRE VENUE EASY PROCESS FROM START TO FINISH

PROUD PARTNER

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QUAD A SPONSORED BY TARKETT SPORTS

T

he THSADA’s Aspiring Athletic Administrators Academy (QUAD A), presented by Tarkett Sports, is an introduction to the duties and responsibilities specific to a Texas Athletic Administrator.

The THSADA created a program designed for those individuals who would like to pursue a career as an Athletic Administrator in the State of Texas. Major topics covered provide an individual with an understanding of what Athletic Administrators must be familiar with in order to be successful in athletic administration.

In addition, the QUAD A program will enable candidates to network with Athletic Administrators from across the state.

certificate of completion.

Additionally, QUAD A participants have an opportunity to have their résumé reviewed at Spring Sponsor Showcase or State Conference by a school district superintendent or athletic administrator.

Participants in QUAD A may attend TAAC sessions while participating in the QUAD A program. QUAD A courses are not counted toward the state certification program (TAAC).

You must be an Active or Associate member of the THSADA in order to attend any THSADA sanctioned event. QUAD A and TAAC session videos are available to those who register for the THSADA event.

The basic topics below are examples of content presented within QUAD A and are offered either at Spring Sponsor Showcase or State Conference: • • • • • • • •

Athletic Budgets Hiring Coaches/Athletic staff How to Conduct Staff Meetings Managing Athletic Events UIL Requirements/DEC How to Interview for an Athletic Director Position The Importance of Networking Building a Positive Culture

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Beginning with 2025 Spring Sponsor Showcase, QUAD A courses taken by participants are now tracked similar to TAAC Courses. Once a QUAD A participant completes a course from each QUAD A content area (100-700), they will receive a

For QUAD A questions, please contact: Johanna Denson johanna. denson@thsada.com, or Jody Hormann jody.hormann@thsada.com

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THSADA LAUNCHES JHAMS In 2024, the THSADA launched at its State Conference a Professional Development program structured specifically for Junior High and Middle School Coordinators.

This program, called JHAMS (Junior High And Middle School), enhances the growth and vision for those individuals that lead programs, or have a goal to lead programs, at the Junior High and Middle School level.

JHAMS content is developed by Junior High and Middle School Coordinators as well as District-level Athletic Directors.

In addition to JHAMS content now offered at its annual State Conference, the THSADA also produces one-day JHAMS events at campus sites throughout Texas. Both the Katy ISD and McKinney ISD hosted JHAMS events during the 2024-25 school year, attracting a total of 300+ attendees. Follow the THSADA @OfficialTHSADA for where JHAMS events may be headed during the 2025-26 school year.

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11/1/2022 8:19:32 PM

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O

ur mission is, to help provide the safest, most aesthetically appealing and functional facility for your athletic and personal needs. Whether at your school, private facility, or home, we provide services and products to meet your requirements as they pertain to windscreen, privacy screen, safety pads, fence toppers, and netting.

For more, go to: trfacilityservices.com

“UCS

is the premiere manufacturer of track & field equipment, football field equipment, team seating and equipment for facility construction. Manufacturing high quality equipment for over 55 years, UCS is proud to be a made-in-America business. For quotes, contact UCS Texas Sales - Dan Huskerson - 512.748.1192 danh@ucsspirit.com

GET READY FOR THE FOOTBALL SEASON wi th

See it live, visit us:

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EVERY MINUTE WE SAVE YOU CAN BE SPENT CHANGING LIVES We offer solutions to make your job easier - giving you more time to make an impact.

While we’re the best at equipping athletes, you’re the best at equipping lives... and that’s the real final score.

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Apparel • Uniforms • Equipment • Weight Room • Fundraising BSNSPORTS.com

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THSADA 2025-26 BOARD OF DIRECTORS AND STAFF 2025-2026 Board of Directors Officers President-Andre Walker-Houston ISD President-elect-Rob Davies-Harlingen CISD

THSADA Committee Chairs (Cont.)

(Board Committee) Athletics: Stan Leech-Boerne ISD (Finance Committee)-Chair Officials: Mike Bass-Alvin ISD (Finance Committee) Professional Education: Johanna Denson-THSADA NIAAA: Brenda Marshall-Corpus Christi ISD

(Resolutions)-Chair

(Resolutions)

Region Directors Region 1-Jaime Boswell-Andrews ISD Region 2-Jim Garfield-Abilene ISD Region 3-Jennifer Frazier-McKinney ISD Region 4-David Cervantes-El Paso ISD Region 5-Mike Bass-Alvin ISD Region 6-Jason Dean-Georgetown ISD Region 7-Gilbert Leal-Brownsville ISD Region 8-Jay Govan-Northside ISD

(Operations) (Strategic Planning) (Operations)-Chair (Strategic Planning)-Chair Strategic Planning (Strategic Planning) (Operations) (Strategic Planning)

Ex-Officio Dr. Roland Hernandez-Superintendent-Corpus Christi ISD (Resolutions) Dr. Joe Young-Superintendent-Brownwood ISD (Strategic Planning) Dr. Charles E. Breithaupt-(former) Executive Director-UIL (Resolutions)

THSADA Committee Chairs Membership: Tom Lee-Mission CISD Awards: Dean Colbert-Aldine ISD Policy: Dr. Silvia Salinas-Del Valle ISD Publications: Andrea Edwards-Amarillo ISD

(Resolutions) (Operations) (Resolutions) (Resolutions)

Executive Staff Executive Director-Rusty Dowling Associate Executive Director-Bob DeJonge Assistant Executive Director-Jody Hormann Senior Director-Johanna Denson

(Finance Committee) (Operations) (Strategic Planning) (Resolutions)

THSADA Staff Director of Administrative Services: Ellissa Unger (Operations) Director of Finance: Diane McKay (Finance Committee) Director of JHAMS: Bill Daws Director QUAD A: David Kuykendall/Debbie Fuchs Director of Exhibits/Sponsorships: Dave Stephenson Director of Convention Services: Lisa Stephenson Director of Technology: Jeff Lillibridge Director of Membership: Mary Cooksley Event Technology Coordinator: Stuart Raty State Conference Golf Coordinator: Joe Barnett

Thank you 2024-25 THSADA Board of Directors! Front Row – L-R: Tom Lee-Mission CISD, Dr. Silvia Salinas-Del Valle ISD, Stan Leech-Boerne ISD, Andrea Fluhman-Amarillo ISD, Joe Bill Fox-1st President-THSADA; Middle Row – L-R: Mike Bass-Alvin ISD, Jim Garfield-Abilene ISD, David Cervantes-El Paso ISD, Jay Govan-Northside ISD, Rob Davies-Harlingen CISD, Dr. Roland Hernandez-Corpus Christi ISD, Dr. Joe Young-Brownwood ISD, Jennnifer Frazier-McKinney ISD, Jason Dean-Georgetown ISD, Rusty Dowling-THSADA; Back Row – L-R: Jody Hormann-THSADA, Bob DeJonge-THSADA, Leslie Slovak-Richardson ISD, Andre Walker-Houston ISD. Not Pictured: Toby Tucker-New Home ISD, Brenda Marshall-Corpus Christi ISD, Johanna Denson-THSADA

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Texas Championships Should Never Fade.

We all know that winning titles in the state of Texas is no small feat.

Let's honor the dedication of those student athletes, coaches & supportive communities who’ve rallied to reach the top by celebrating their achievements with a passion that shines forever.

TRUSTED BY NATIONAL & STATE PARTNERS ACROSS THE COUNTRY! 614.981.5287

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Let Your Legacy Shine with Wall of Fame.

Wall of Fame is here to bring your school’s legacy to life. As the #1 touchscreen wall of fame provider in the nation, we transform school tributes to make it easier than ever to celebrate your championships, showcase your school’s history & honor your proudest moments forever.

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Unique Funding Options

Complete Turnkey Solutions

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VEO Technologies Gen $200 of nhhoogh nhe TTHDAD connennion

Capture your greatness Share it with the world Improve your game. Veo it.

Vertical Raise is the premier online donation platform. We utilize email, text messaging and social media campaigns to exponentially increase the reach of your fundraiser. The foundation of our company’s success is built upon our bestin-class email deliverability, detailed tracking and the complete personalization of every page.

Ready to Get Started: Call us @ 888-853-0355, or email us @ Support@verticalraise.com

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CAMPUS Sports Marketing for High Schools

Looking for more coverage on your high school athletic teams this season?

VYPE can help!

The VYPE Campus model is designed to create exclusive content for schools and teams. It’s a great way to showcase your athletic program and elevate your brand in Texas! Here’s how we do it:

www

Custom VYPE Magazine & Content

Game Film Production

Livestream Broadcasts

Dedicated Team Sites on VYPE.com

VYPE Social Media Accounts

Video Highlights & Documentaries

Media Days & Game Photography

Custom Sports Graphics

For more information on how VYPE can tell your story, please contact our team!

VYPE Media 2025 THSADA Partner Playbook

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WHEN CULTURE MAT TERS WINDSCREEN | WALL WRAPS | DOOR WRAPS | GOAL BOARDS | WINDOWS | YARD SIGNS | DECALS | VEHICLE GRAPHICS

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IDEAS TURNED INTO DESIGN.

THOROUGHLY “...the systems have transformed the fan experience at Carrico-bringing energy, excitement, and a true sense of community to every event.” ~ Joey Florence, Denton ISD

FEATURED PROJECT: Denton ISD, Carrico Stadium

WJHW, your go-to teammate for impartial and essential consulting & design to guide technology and fan experience.

“...our Northside video boards actually brought our communities together. Your team provided great resources on how to recognize and involve our fans in the overall game experience, which was well received.”

“I strongly encourage them [Districts] to do their homework and make sure they have a committed team like WJHW to make your video boards stand out and have something your community can be proud of.”

Northside ISD, The Stadium at Dub Farris Athletic Complex

~Stan Laing, Assistant Superintendent for Athletics Northside Independent School District

Dallas / Houston / San Antonio / Denver

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TRUSTED PARTNER OF

School-Safe Communication, Free for Schools + Built for Sports Find your unique access code below to join your THSADA Region.

THSADA Members

Region 1

Region 2

Region 3

Region 4

Region 5

Region 6

Region 7

R5AD-9D59

NU3P-X3H5 DD6X-UU8M

WLK6-7992

5TD7-J3EA 6L6J-JJYE JV8S-9PVQ UKHH-MSF7

Region 8

TSZZ-G5ZM Join for free! www.sportsyou.com

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PLAYBOOK INDEX OF THSADA PARTNERS AAI Trophies. . . . . . . . . . . . . . . . . . . . . . .2 ACE Sports * . . . . . . . . . . . . . . . . . . . . . . .3 Adrenaline Fundraising . . . . . . . . . . . . . .2 Aktivate . . . . . . . . . . . . . . . . . . . . . . . . . . .2 Balfour* . . . . . . . . . . . . . . . . . . . . . . . . . . .4 Ballfrog . . . . . . . . . . . . . . . . . . . . . . . . . . .2 Bison Construction Services . . . . . . . . . .6 Boost Treadmills. . . . . . . . . . . . . . . . . . . .6 Brock USA*. . . . . . . . . . . . . . . . . . . . . . . .8 The Brokerage Store . . . . . . . . . . . . . . . . .2 Brushfire Ticketing*. . . . . . . . . . . . . . . .10 Certor Sports*. . . . . . . . . . . . . . . . . . . . .13 CoachComm . . . . . . . . . . . . . . . . . . . . . . .2 Collectible Canvas . . . . . . . . . . . . . . . . .57 Concordia University . . . . . . . . . . . . . . .12 Counsilman-Hunsaker. . . . . . . . . . . . . .12 Covermaster . . . . . . . . . . . . . . . . . . . . . .12 Daktronics*. . . . . . . . . . . . . . . . . . . . 14-15 Danley Sounds Labs* . . . . . . . . . . . . . . .16 Dollamur Sports Surfaces . . . . . . . . . . .18 DragonFly Athletics . . . . . . . . . . . . . . . .12 DTN* . . . . . . . . . . . . . . . . . . . . . . . . . . . .17 Eccker Sports Group*. . . . . . . . . . . . . . .19 Equalis Group . . . . . . . . . . . . . . . . . . . . .18 Equitable Advisors* . . . . . . . . . . . . . . . .20 FanWord . . . . . . . . . . . . . . . . . . . . . . . . . .5 Fielder’s Choice* . . . . . . . . . . . . . . . . . . .21 FootballU. . . . . . . . . . . . . . . . . . . . . . . . .18 Future Coaches of TX. . . . . . . . . . . . . . .18 Game Court Services* . . . . . . . . . . . . . .22 Game One* . . . . . . . . . . . . . . . . . . . . . . .23 GameStrat* . . . . . . . . . . . . . . . . . . . . . . .24 Gill Athletics . . . . . . . . . . . . . . . . . . . . . .26 Gilman Gear* . . . . . . . . . . . . . . . . . . . . .27 Gipper . . . . . . . . . . . . . . . . . . . . . . . . . .*28 GoVision* . . . . . . . . . . . . . . . . . . . . . . . .29 Grand Landscapes & Athletics . . . . . . .32 GroupFund* . . . . . . . . . . . . . . . . . . . . . .30 Guardian Sports . . . . . . . . . . . . . . . . . . .32 Hellas Construction* . . . . . . . . . . . . . . .31 Helmet Tracker . . . . . . . . . . . . . . . . . . . .32 Hometown*. . . . . . . . . . . . . . . . . . . . . . .33 Honest Game*. . . . . . . . . . . . . . . . . . . . .34 Huckabee*. . . . . . . . . . . . . . . . . . . . . . . .35 Hudl* . . . . . . . . . . . . . . . . . . . . . . . . . . . .36 96

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HydroWorx . . . . . . . . . . . . . . . . . . . . . . .32 H2I Group . . . . . . . . . . . . . . . . . . . . . . . .38 Johnson Comm. Fitness. . . . . . . . . . . . .38 Kalwall Structures Unlimited* . . . . . . .37 KB3 Sports*. . . . . . . . . . . . . . . . . . . . . . .39 KwikGoal. . . . . . . . . . . . . . . . . . . . . . . . .38 LaundryLux . . . . . . . . . . . . . . . . . . . . . .38 LED Partners*. . . . . . . . . . . . . . . . . . . . .40 Levrack* . . . . . . . . . . . . . . . . . . . . . . . . .41 LISCO . . . . . . . . . . . . . . . . . . . . . . . . . . .44 List Industries* . . . . . . . . . . . . . . . . . . . .42 Mammoth Sports Construction* . . . . .43 Mascot Media . . . . . . . . . . . . . . . . . . . . .44 Matrix Fitness . . . . . . . . . . . . . . . . . . . . .44 Meca Sportswear . . . . . . . . . . . . . . . . . .44 Microframe . . . . . . . . . . . . . . . . . . . . . . .54 Musco Lighting*. . . . . . . . . . . . . . . . . . .45 NAH Covington . . . . . . . . . . . . . . . . . . .54 Neptune GameTime * . . . . . . . . . . . . . .25 Nevco Sports* . . . . . . . . . . . . . . . . . . . . .46 NIAAA. . . . . . . . . . . . . . . . . . . . . . . . . . .54 Paragon Sports Constructors*. . . . . . . .47 PBK* . . . . . . . . . . . . . . . . . . . . . . . . . . . .48 Perry Weather* . . . . . . . . . . . . . . . . . . . .49 Pioneer Athletics*. . . . . . . . . . . . . . . . . .50 Play Axion. . . . . . . . . . . . . . . . . . . . . . . .54 PlayOn! Sports* . . . . . . . . . . . . . . . . . . .51 Pogue Construction* . . . . . . . . . . . . . . .52 Ponder Company . . . . . . . . . . . . . . . . . .54 Power Lift* . . . . . . . . . . . . . . . . . . . . . . .53 PracticePlan* . . . . . . . . . . . . . . . . . . . . .58 ProCom Headsets . . . . . . . . . . . . . . . . . .54 ProMaxima* . . . . . . . . . . . . . . . . . . . . . .59 ProtectED* . . . . . . . . . . . . . . . . . . . . . . .60 QHF Sports* . . . . . . . . . . . . . . . . . . . . . .61 Rank One*. . . . . . . . . . . . . . . . . . . . . . . .63 Red Dot Buildings . . . . . . . . . . . . . . . . .62 RefReps* . . . . . . . . . . . . . . . . . . . . . . . . .65 RFS Sports* . . . . . . . . . . . . . . . . . . . . . . .67 Richey Athletics . . . . . . . . . . . . . . . . . . .54 Romeo Music . . . . . . . . . . . . . . . . . . . . .66 RS3 Turf. . . . . . . . . . . . . . . . . . . . . . . . . .66 Samson Equipment . . . . . . . . . . . . . . . .66 Schmitz Foam Products. . . . . . . . . . . . .66 ScoreVision . . . . . . . . . . . . . . . . . . . . . . .66

SCG Fields . . . . . . . . . . . . . . . . . . . . . . . .68 Sideline Interactive. . . . . . . . . . . . . . . . .70 Sideline Power . . . . . . . . . . . . . . . . . . . .70 Sign Champ*. . . . . . . . . . . . . . . . . . . . . .69 Snap! Mobile* . . . . . . . . . . . . . . . . . . . . .71 South TX Hort. Services . . . . . . . . . . . .68 Spectrum by Watchfire*. . . . . . . . . . . . .73 SPI Nets . . . . . . . . . . . . . . . . . . . . . . . . . .70 Spirit Sox USA . . . . . . . . . . . . . . . . . . . .72 SportsEdge . . . . . . . . . . . . . . . . . . . . . . .70 Sports Imports . . . . . . . . . . . . . . . . . . . .72 Sportsfield Specialties . . . . . . . . . . . . . .72 SportsYou* . . . . . . . . . . . . . . . . . . . . . . .75 Sprinturf . . . . . . . . . . . . . . . . . . . . . . . . .72 SSR Jackets . . . . . . . . . . . . . . . . . . . . . . .74 Stantec* . . . . . . . . . . . . . . . . . . . . . . . . . .77 STEC Equipment . . . . . . . . . . . . . . . . . .74 Sturdisteel . . . . . . . . . . . . . . . . . . . . . . . .74 Symmetry Sports Construction*. . . . . .78 TABS BuyBoard . . . . . . . . . . . . . . . . . . .76 Tarkett Sports* . . . . . . . . . . . . . . . . . . . .80 Techline Sports Lighting . . . . . . . . . . . .76 Thor Guard . . . . . . . . . . . . . . . . . . . . . . .84 360 Athletics . . . . . . . . . . . . . . . . . . . . . .76 TinyMobileRobots* . . . . . . . . . . . . . . . .82 Touchstone Digital Solutions. . . . . . . . .84 TR Facility Services . . . . . . . . . . . . . . . .85 Turf Tank. . . . . . . . . . . . . . . . . . . . . . . . .85 Two Old Goats . . . . . . . . . . . . . . . . . . . .76 UCS . . . . . . . . . . . . . . . . . . . . . . . . . . . . .85 Varsity Brands*. . . . . . . . . . . . . . . . . . . .86 Varsity Made . . . . . . . . . . . . . . . . . . . . . .90 Veo . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .90 Vertical Raise . . . . . . . . . . . . . . . . . . . . .90 VYPE Media* . . . . . . . . . . . . . . . . . . . . .91 Wall of Fame* . . . . . . . . . . . . . . . . . . 88-89 Waterboy Graphics* . . . . . . . . . . . . . . . .92 Whataburger* . . . . . . . . . . . . . . . . . . . . .93 WJHW* . . . . . . . . . . . . . . . . . . . . . . . . . .94 Xara Soccer . . . . . . . . . . . . . . . . . . . . . . .90

*Official Sponsor of the THSADA

2025 THSADA Partner Playbook

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