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THSADA Playbook 2025

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2025 Partner Playbook

Delivering the most innovative companies in Texas high school athletics direct to your office and conference room, as a must-have A-to-Z reference guide when considering your 2025-2026 purchasing decisions.

Every company featured in our Partner Playbook supports the THSADA and its endeavors.

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“Recognition is Rewarding”

“Recognition is Rewarding”

Since 1974, The Brokerage Store, Inc. has excelled in offering specialized accident insurance programs. Student/Athletic Accident Insurance, Special Risk Policies, Individual Accident Plans, and AD&D Coverage are just a few of the types of coverage that we offer. We are one of the leaders in the Student/Athletic Accident Insurance K-12 market in Texas. We currently insure over 200 school districts for this type of coverage.

Ballfrog builds customized and branded mobile apps and websites for high schools across the country. We bring together schedules, rosters, social media, chat/ messaging, merch, tickets, news, scores, and more into a one-stop shop created specifically for the school we are partnering with. We help grow the school’s brand and identity, not ours. Visit us @ Ballfrog.com

FROM THSADA EXECUTIVE DIRECTOR RUSTY

Iwould like to take this opportunity to thank all of our sponsors and exhibitors for their continued support of the Texas High School Athletic Directors Association, as well as the student-athletes and coaches in the State of Texas.

Our members are mindful of the family of companies that provide corporate support and are well aware that we are as dependent on your products and services as you are on our business selections.

The purpose of our Partner Playbook is to further elevate those businesses that have maintained their support, enthusiasm and belief in the Texas High School Athletic Directors Association.

Our sponsors and exhibitors can be easily located throughout the Partner Playbook as they are presented in an A-to-Z format. There is also a handy, A-to-Z index in the back of the Partner Playbook to track our sponsors and exhibitors.

Our Partner Playbook also pays tribute to our latest PBK Hall of Honor inductees, who we will recognize at our 2025 State Conference as well a 50-plus year history of the THSADA and previews key events on our 2025-26 calendar.

We thank you for that support and we look forward to working with you.

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Prior to 1955, there were only six full-time Athletic Directors in Texas. They were Joe Tusa-Houston ISD, Claud E. Kellam-San Antonio ISD, Herman Clark-Fort Worth ISD, P.C. Cobb-Dallas ISD, L.W. McConahie-El Paso ISD (Future Executive Director-THSCA) and Toney Burger-Austin ISD

School populations grew rapidly over the next decade and the need for more oversight of athletic programs became very evident. Four more Athletic Directors were added and to the following cities:

Dee Walker-Amarillo ISD, Buddy Brothers-Lubbock ISD, Tonto Coleman-Ector County ISD, and Chatter Allen-Corpus Christi ISD.

The timing was almost perfect for the creation of the Texas High School Athletic Directors Association. In the spring of 1970, Athletic Directors from across Texas and the National Health/Physical Education Association met in Houston. At that time, many Athletic Directors also served as administrators over health and physical education in their districts. While attending this meeting, it was decided by those Directors in attendance that they have a sub-meeting to share specific ideas and ask questions. Joe Tusa of Houston ISD arranged the meeting location. Those individuals in attendance at the first meeting were:

Joe Tusa-Houston ISD

Joe Golding-Wichita Falls ISD

Chuck Moser-Abilene ISD

Shorty Lawson-Abilene ISD

Stoney Phillips-Pasadena ISD

Pete Sultis-Goose Creek ISD

Lon Goldstein-Fort Worth ISD

James Willingham-Fort Worth ISD

Bob Shelton-Dallas ISD

Barry Ehlert-San Antonio ISD

Tom Pruitt-Victoria ISD

Howland Reich-Port Arthur ISD

Homer Johnson-Garland ISD

Allan Boren-Klein ISD

C.E. Haynes-Corpus Christi ISD

Gerald Meyers-Pasadena ISD

HIST ORY

Bob Harrell-Irving ISD

Bull Workman-Arlington ISD

Winlon Knowles-Pine Tree ISD

Armando Gutierrez-El Paso ISD

Joe Bill Fox-North East ISD

Kelly Horn-North East ISD

During this meeting the discussion moved to forming a state organization specifically for athletic administrators. The new group would continue close ties with the THSCA but have an independent charter. The decision was made to form the Texas High School Athletic Directors Association.

The first officers of this new Association were Joe Bill Fox-President, Stoney Phillips-Vice President, and Lon Goldstein-Secretary.

The group decided to hold its first independent meeting of the THSADA in San Antonio in 1971, the week after the state basketball tournament. The main goals established at this time were to improve the means of communication within schools and fill a much-needed role in athletic administration within school districts and throughout the state.

The ‘71 meeting was held at the La Mansion Hotel and was deemed a success. There was no budget allocated so the hotel

allowed the THSADA to defer payment until after the conference. Attendance was over 50 individuals. The next two meetings were in the same hotel with Lon Goldstein and Stoney Phillips presiding.

“I cannot compliment these early day members enough for their willingness to contribute in any way possible. I cannot begin to list the names of those involved but every large school district and section of the state was represented. These early day leaders have paved the way for an organization that is held in such high esteem as it is today”. Joe Bill Fox-former President-THSADA.

With the growth and elevated profile of the THSADA, the first Executive Director was selected in March 2012. Rusty Dowling, formerly Director of Athletics for the Katy ISD, was hired to oversee the organizational and administrative concerns of the THSADA.

The leadership model of the THSADA was changed in July of 2014 to better represent all areas of Texas. An annual membership election for the office of Vice President takes place every year with the process of the VP moving through the administrative positions of Vice President, then to President-elect then eventually into the position of President. Three

Joe Bill Fox, the first president of the THSADA in 1970, has been a mainstay at our State Conference since its 50th anniversary.

additional Board members were selected to fully represent all eight regions of the THSADA. The Board Historian and Board Secretary were re-purposed to permanent, non-voting members of the Board.

The event calendar for the THSADA became more established. Along with the annual THSADA State Conference, the THSADA has active participation in the summer TGCA and THSCA Summer Conventions as well as involvement in regular Region Meetings throughout the state. The establishment of committees were organized to assist the THSADA and was also critical and allowed for additional member engagement.

Significant to the THSADA was the development of the Texas Athletic Administrators Certification (TAAC) program. This is a Texas-based athletic administrators’ curriculum that utilizes a faculty of current athletic administrators, industry professionals, UIL/TAPPS staff and school superintendents. This certification will validate that an athletic administrator, in the State of Texas, has taken courses of study that will improve effectiveness as an athletic administrator.

Below are key dates and initiatives in the history of the THSADA.

1970

Athletic Directors from across Texas and the National Health/Physical Education Association meet in Houston to form the Texas High School Athletic Directors Association, a state organization specifically for athletic administrators. The first officers of this new Association are Joe Bill Fox (President), Stoney Phillips (Vice President) and Lon Goldstein (Secretary).

1971

First independent meeting of the THSADA is held at the La Mansion Hotel in San Antonio the week after the state basketball tournament. The main goals of the meeting were to improve the means of communication within schools and fill a much-needed role in athletic administration.

Attending this meeting are Barry Ehlert (San Antonio ISD), Joe Golding (Wichita Falls ISD), Lon Goldstein (Fort

Worth ISD), Homer Johnson (Garland ISD), Shorty Lawson (Abilene ISD), Chuck Moser (Abilene ISD), Stoney Phillips (Pasadena ISD), Tom Pruitt (Victoria ISD), Howland Reich (Port Arthur ISD), Bob Shelton (Dallas ISD), Pete Sultis (Goose Creek ISD), Joe Tusa (Houston ISD) and James Willingham (Fort Worth ISD).

1981

The Hall of Honor begins, with the first inductee Pete Sultis (Goose Creek ISD). More than 115 members have been added in the past 40 years.

1988

Joe Means (Round Rock ISD) is the first honoree for the State Award of Merit. The annual award winner has demonstrated long-term contribution of leadership and meritorious service to their profession of interscholastic athletics at the state and national level. The award now includes the name of the late Kelly Reeves (Round Rock ISD).

1998

Ruth Meredith (El Paso ISD), who became the first female inducted into the Hall of Honor in 1994, becomes the first female to serve as association president. Karen Funk (North East ISD) follows suit as president in 2013, Debbie Decker (Katy ISD) in 2018 and Debbie Fuchs (Clear Creek ISD) in 2022.

2006

South Texas ends a 10-year gap and returns as host of State Conference, in Brownsville. The city of Brownsville would host again in 2009. Laredo served as host in 1979, ’82, ’84, ’85 and ’96.

2008

NIAAA member who has made significant contributions and demonstrated excellence in professional development at the local, state and national levels. The first honoree is Larry Peil (Cy-Fair ISD), who would later serve the THSADA as one of the primary architects of its TAAC program.

2012

With the growth and elevated profile of the THSADA, the first-ever Executive Director is selected in March. Rusty Dowling, formerly Director of Athletics for the Katy ISD, is hired to oversee the organizational and administrative concerns while also generating association revenue through marketing initiatives and annual membership.

2013

The Frank Kovaleski Professional Development Award is launched. The Kovaleski is presented annually to a

Region Athletic Administrators of the Year begin being recognized, as well as another annual platform sponsored by Whataburger to award a pair of $1,500 scholarships to deserving student-athletes.

Membership in the THSADA exceeds 250.

2014

Leadership model changes in July to better represent all regions of Texas. An annual membership election for the office of Vice President is instituted, with the process of the VP moving through the administrative positions of Vice President, then to President-elect, then eventually into the position of President. Three additional Board members are selected to

Ruth Meredith
Pete Soltis

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fully represent all eight THSADA regions. The Board Historian and Board Secretary were re-purposed to permanent, non-voting members of the Board.

2015

The Joe Bill Fox Award is launched, to annually honor an individual who has provided invaluable service to the THSADA in truly outstanding fashion. The first honoree is Kathy Mathis, who served the THSADA faithfully and tirelessly in a varsity of key roles (led by membership oversight) before her retirement in 2019.

2016

Membership in the THSADA doubles in three years of hiring an Executive Director and exceeds 500.

2017

The Waco Convention Center begins its three-year run as annual host of State Conference.

Membership in the THSADA exceeds 750.

2018

Continued growth of the THSADA allows for the addition of an Assistant Executive Director. This new position is filled by Bob DeJonge, formerly Director of Athletics of the Keller ISD.

After years in development, the Texas Athletic Administrators Certification curriculum is launched at State Conference, thanks in part to the foundational efforts of Larry Peil (retired, Cy-Fair ISD), among others. This athletic administrators’ curriculum comprised of 28 courses utilizes a faculty of current athletic administrators, industry professionals, UIL/ TAPPS staff and school superintendents. Johanna Denson (retired, Tyler, Waco and Pflugerville ISDs), currently oversees TAAC for the THSADA.

2019

Members of the inaugural TAAC graduating class are honored with certificates at their respective Region Meetings beginning in the fall. With online education available to complete certification, this number totaled 74 administrators by the end of the year.

A 1 1/2 -day workshop, Fall Forum is launched as an annual fall event to provide another educational opportunity for membership. Nearly 200 members attend Fall Forum at the Northside ISD’s Farris Athletic Complex in San Antonio. Speakers included superintendents, representatives of the UIL, athletic administrators, sponsors and industry leaders in athletic facilities.

Membership in the THSADA exceeds 1,000.

2020

Due to Covid-19, the State Conference is postponed, then moved virtual, in December.

2021

In March, Kalahari Resorts & Conventions in Round Rock hosts the inaugural Spring Sponsor Showcase. Similar to Fall Forum, Spring Sponsor Showcase provides another engagement opportunity between membership and our sponsor family, sandwiched around educational opportunities for membership.

The association celebrated its 50th-annual by returning its State Conference to the Austin area for the first time since 2005. The site was Kalahari, which remains as annual host of State Conference. Joe Bill Fox attends, and is celebrated, during festivities celebrating the 50th State Conference.

Membership in the THSADA exceeds 1,250.

2022

Aspiring Athletic Administrators Academy (QUAD A), which is designed to present a pathway for coaches who would like to eventually pursue a career as an Athletic Administrator in the State of Texas and is essentially a precursor to the TAAC program, is launched at State Conference.

Fall Forum Presented by HomeTown Ticketing begins the first of two years headquartered at Estancia del Norte in San Antonio. Professional development offerings were held on Day 2 at the North East ISD.

Membership in the THSADA exceeds 1,500.

During its December meeting, the THSADA Board of Directors announced that Dr. Roland Hernandez (Superintendent of Schools, Corpus Christi ISD) and Dr. Joe Young (Superintendent of Schools, Brownwood ISD) have been selected to serve a two-year term on the THSADA Board of Directors. Both Dr. Hernandez and Dr. Young will serve as Ex-Officio members of the Board. The THSADA voted unanimously to add two ISD Superintendents to the BOD in order to bring a district leader’s perspective to the THSADA and to further strengthen the alliance between Athletic Directors and ISD Superintendents.

2023

Spring Sponsor Showcase Presented by ProtectED brings membership back to Waco for the first time since State Conference in 2019.

Membership in the THSADA exceeds 1,750.

2024

Leslie Slovak (Richardson ISD) begins her term as President at the State Conference, becoming the fifth woman to lead the THSADA and third since 2018. A new addition to the State Conference is the introduction of the Junior High and Middle School programs (JHAMS) that feature professional development especially for those campus leaders at that level.

The first full-time addition to the THSADA since 2018 is Jody Hormann, who is named Assistant Executive Director. Bob DeJonge is promoted to Associate Executive Director.

2025

One-day JHAMS events – free and open to campus leaders in junior high and middle school athletics, are held in Katy and McKinney and each program attracts more than 125 attendees.

Spring Sponsor Showcase, which shifts to Margaritaville Resort on Lake Conroe for its fifth edition, sets a record with more than 270 attendees.

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THSADA HALL OF HONOR

Name

Brenda Marshall8Corpus Christi ISD2024

Todd Vesely 3 Fort Worth ISD 2024

Ray Zepeda 6UIL 2024

Philip O’Neal 3Mansfield ISD 2024

Maria Kennedy 4El Paso ISD 2024

Debbie Fuchs 5Clear Creek ISD 2024

David Kuykendall3Frisco ISD 2023

Dr. Susan Elza NANA 2023

Shawn Pratt 3McKinney ISD 2023

Rodney Chant 2 San Angelo ISD 2023

Debbie Decker 5Katy ISD 2022

Chris Feris 3Birdville ISD 2022

Rodney Saveat 5Beaumont ISD 2022

Don Murphy 3Grand Prairie ISD2022

Dr. Charles Breithaupt9UIL 2020

Marmion Dambrino5Houston ISD 2020

Steve Williams 3Allen ISD 2020

Johanna Denson 6Pflugerville ISD 2018

Rene Aguilar 4Clint ISD 2018

Ronny Peacock 5Tomball ISD 2018

Bob DeJonge 3Keller ISD 2017

Mark Ball 1Lubbock ISD 2017

Tom Pruett 8 Victoria ISD 2017

Jim Slaughter 2 San Angelo ISD 2016

Kelly Horn 8North East ISD 2016

Winlon Knowles 6 Pine Tree ISD 2016

Dick Rittman 2 San Angelo ISD 2015

John Crawford 3Coppell ISD 2015

Richard Thompson 7Sharyland Isd 2015

Bill Daws 5Clear Creek ISD 2014

Kenny Humphreys5Spring ISD 2014

Bob Dubey 3Richardson ISD 2013

Karen Funk 8North East ISD 2013

Willa Gipson 3Birdville ISD 2013

Gil Garza 8 San Antonio ISD 2012

Rudy De Los Santos8Harlandale ISD 2012

Rusty Dowling 5Katy ISD 2012

Doug McCutchen2 San Angelo ISD 2011

Jim Loerwald 6Round Rock ISD2011

Pete Vela 7Weslaco ISD 2011

Robert Young 5Klein ISD 2011

Daryl Wade 5Houston ISD 2010

L.P. Jones

5Spring Branch ISD2010

Michael Mitchell5Beaumont ISD 2010

Sheri Stice

5Cypress Fairbanks ISD2010

Bubba Fife 5Katy ISD 2009

Fred Clausen 3 Grand Prairie ISD2009

Ken Purcell 5Denton ISD 2009

Cliff Odenwald 3Plano ISD 2008

Richard Avila 8Corpus Christi ISD2008

Ronnie Bell 5Alief ISD 2008

Tim Whalen 2 Midland ISD 2008

Bill Bundy 5Katy ISD 2007

Joe Barnett 3 Irving ISD 2007

Larry Peil 5Cypress Fairbanks ISD 2007

Mike Jenkins 3Richardson ISD 2007

Ted Brevelle 3Grapevine-Colleyville ISD2007

Joe Young 5Aldine ISD 2006

Keith Kilgore 5Fort Bend ISD 2006

Mickey DeLamar 3Mesquite ISD 2006

Tex Nolan 1Amarillo ISD 2006

Poe 3 Irving ISD 2005

Jerry Comalander5North East ISD 2005 Paul Galvan 3 Fort Worth ISD 2005

Toby Ingersoll 5Aldine ISD 2005

Betty Roberts 5Houston ISD 2004

Doug Cox 6Longview ISD 2004

Ebbie Neptune 6Eanes ISD 2004

Ed Warken 5Galena Park ISD 2004

Gaylard Fenley 8Alamo Heights ISD2003

James “Dub” Farris 8Northside ISD 2003

Joe Rodriguez 7Brownsville ISD 2003

Neal Wilson 3Lewisville ISD 2003

Bettye Zachery 5Houston ISD 2002

Charles Qualls 3Mesquite ISD 2002

Ed Cauley 6Killeen ISD 2002

Bill Jeter 2Wichita Falls ISD 2001

Ellie Noack 6Austin ISD 2001

Lupe “Chipper” Zamora 7Harlingen ISD 2001

Benny Carter 5Humble ISD 2000

Kelly Reeves 6Round Rock ISD2000

Richard Flores 7Edinburg CISD 2000

Tommy Maddox 8Edgewood ISD 2000

B.R. “Poppy” Rodriguez 7McAllen ISD 1999

Greg Sherwood 1Lubbock ISD 1999

Jim Ashmore 5Houston ISD 1999

Frank Arnold 8Judson ISD 1998

Leroy Crump 5 Alief ISD 1998

Mike Williamson 5Spring Branch ISD1998

Sonny Lang 1Amarillo ISD 1998

Sonny Novak 5Klein ISD 1998

Gerald Beal 3 Fort Worth ISD 1997

THSADA HALL OF HONOR

Homer Johnson 3Garland ISD 1997

Hulin Smith 3Hurst-Euless-Bedford ISD1997

Buddy Hopson 5Fort Bend ISD 1996

Clint Humphreys 6Longview ISD 1996

Ken Pridgeon 5Cypress Fairbanks ISD 1996

Roy Wallace 8Judson ISD 1995

James Hayden 3Arlington ISD 1994

Ruth Meredith 4El Paso ISD 1994

Allen Boren 5 Klein ISD 1993

Clay Cox 4El Paso ISD 1993

Jimmy Littleton 8 San Antonio ISD 1993

Joe Means 6 Round Rock ISD1993

Henry Carroll 8 San Antonio ISD 1992

Marvin Gustafson8Northside ISD 1992

Mayfield Workman 3Arlington ISD 1992

Carl Spoonemore5Brazosport ISD 1991

Charlie Dyer 3Dallas ISD 1991

John Clark 3Plano ISD 1991

Gerald Myers 5Pasadena ISD 1990

Jim Ketham 5Deer Park ISD 1990

Ronny White 3 Fort Worth ISD 1990

Jim Arnold

3Carrollton/Farmers Branch ISD 1989

Tom Watson 6Texarkana ISD 1988

Araulfo “Zam” Zamora 8Laredo ISD 1987

Armando “Jeep” Gutierrez 4El Paso ISD 1987

James L. Willingham 3 Fort Worth ISD 1987

Joe Golding 2Wichita Falls ISD1987

John McGuire 1Amarillo ISD 1987

De Walker 1Amarillo ISD 1986

Jack Brewer 2Ector County ISD1986

Weldon Phillips 5Pasadena ISD 1986

C.E. Haynes 8Corpus Christi ISD1985

Joe Bill Fox 3 Birdville ISD 1985

Pete Ragus 1Lubbock ISD 1984

Shorty Lawson 2Abilene ISD 1984

Howland Reich 5 Port Arthur ISD 1983

Joe Tusa 5Houston ISD 1983

Lon Goldstein 3 Fort Worth ISD 1983

Bob Shelton 3Dallas ISD 1982

Pete Sultis 5Goose Creek ISD1981

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2025 FALL FORUM RETURNING TO SAN ANTONIO

Fall Forum heads back to its original home on October 5-6 and will be headquartered at the same venue –Northside ISD. The two-day workshop, which began in 2019, is presented by Hometown.

Fall Forum provides another engagement opportunity for athletic administrators from all regions of Texas. Our array of extensive speakers includes superintendents, representatives of the UIL, athletic administrators, sponsors and industry leaders in athletic facilities.

Attendees will again receive TAAC credit for specific sessions. Additionally, the UIL’s informative session will focus on its upcoming Legislative Council meeting, which is slated for October 19-20 in Austin.

More than 200 athletic administrators have annually attended Fall Forum.

Check out Thsada.com and/or follow the THSADA @OfficialTHSADA to register for Fall Forum and review the session-by-session agenda.

MEMBERSHIP: SUPPORT YOUR REGION MEETINGS

The THSADA hosts nearly 50 Region Meetings throughout the school year, in each of eight areas across the state.

Region Directors are elected by their peers every two years, and provide management and facilitation over each Region Meeting. While Region 4 begins its meetings at 9 AM (local), most all other regions start at 10 AM (local) and end with lunch.

It’s a terrific opportunity for our membership of athletic administrators to network with peers in their region. Aspiring athletic administrators also benefit from building their area network while staying in the loop with the latest updates from the THSADA and its committees. A handful of innovative sponsors start each business meeting, and guest speakers often include representatives from various associations, including, among others: the TASO, TGCA, THSCA and UIL.

The following is a breakdown of each region, our Region Director for the 2025-26 school year, the coverage area and the frequency of Region Meetings throughout the school year. Because of Spring Sponsor Showcase, Fall Forum and the NIAAA National Conference, Region Meetings may be omitted during the months of March, October and December.

To find out the latest on every Region Meeting throughout the year, we encourage you to follow @OfficialTHSADA. Included with each meeting preview on social is a reminder of the access code on sportsYou for the particular region.

Region 1

Director: Jaime Boswell, Andrews ISD

Major Areas: Amarillo and Lubbock

Overview: Traditionally meet monthly between August and April, with an assortment of meetings both live and (due to the vastness of this region) virtual.

Region 2

Director: Jim Garfield, Abilene ISD

Major Areas: Abilene, Midland/Odessa and Wichita Falls Overview: Often combine Region Meetings with Region 1. See above for frequency.

Region 3

Director: Jennifer Frazier, McKinney ISD

Major Areas: DFW and East Texas

Overview: Monthly between September and May.

Region 4

Director: David Cervantes, El Paso ISD

Major Areas: Greater El Paso area

Overview: Monthly between August and May.

Region

5

Director: Mike Bass, Alvin ISD

Major Areas: Greater Houston area Overview: Monthly between August and May.

Region

6

Director: Jason Dean, Georgetown ISD

Major Areas: Greater Austin area, Waco, Bryan-College Station Overview: Monthly between August and May.

Region

7

Director: Gilbert Leal, Brownsville ISD

Major Areas: Rio Grande Valley Overview: Monthly between August and May.

Region

8

Director: Jay Govan-Northside ISD

Major Areas: Greater San Antonio area, Hill Country Overview: Monthly between September and May.

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We are Schmitz.

We produce for a broad range of applications and recycle foam to process it into high-quality shock pads: ProPlay. No one sees the difference, but with ProPlay you make the difference. ProPlay is our high-performance shock pad, the perfect base for high-quality artificial grass systems for sports, playgrounds and other applications. It delivers proven performance and superior drainage capabilities. This sustainable shock pad makes your field or playing surface safe, comfortable and lasting. When it is no longer needed for its original application it can even be recycled. sales@schmitzfoam.com

South Texas Horticultural Services, LLC is a premier provider of natural athletic turf maintenance solutions, proudly serving sports complexes, schools, municipalities, and private facilities across all Texas. With two partners and over 30 years of industry expertise each, we specialize in the maintenance and performance optimization of natural athletic field turf. Our team is committed to delivering safe, attractive, and high-performance playing surfaces tailored to the demands of turf sports. Using sophisticated science-based turf management practices, we offer services including soil testing, aeration, topdressing, custom fertilization, overseeding, intensive pest management and precision irrigation management.

What sets us apart is our focus on sustainability and long-term turf health. We prioritize environmentally responsible practices to ensure fields stay play and practice ready for our athletes.

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Our passion is the same as our first day of business in the 1970s. That’s when our founders, highly-respected collegiate coaches, helped expand volleyball throughout North America with the first safe in ground net system without dangerous wires. Throughout our history, we’ve raised the bar for quality, performance and customer experience in the sport of volleyball. That standard continues today. For more, go to: sportsimports.com

THSADA CONGRATULATES...

STEC Equipment Inc. is the industry leader in specialized turf equipment distribution. We take great pride in offering the latest INNOVATION from around the world. These specialized products are of the highest QUALITY.

STEC Equipment DELIVERS them directly to you; the sports turf manager, golf course superintendent and turfgrass professional.

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Congratulations to André Walker-Director of Athletics-Houston ISD who will become the 54th President of the Texas High School Athletic Directors Association.
The THSADA would like to congratulate Dr. Charles Breithaupt on a career wellserved and his selection to the THSADA Board of Directors.

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Contact BuyBoard to answer questions you may have: 800-695-2919, or info@buyboard.com.

Game Ready Sports Design

PAST PRESIDENTS

YearsSite

1972 San Antonio Joe Bill Fox

1973 San Antonio Stoney Phillips

1974 San Antonio Lon Goldstein

1975 Fort Worth (CS) Pete Sultis

1976Houston (CS) Bob Shelton

1977Dallas* (1st separate Conference) James Willingham

1978El Paso Howland Reich

1979Laredo C.E. Haynes

1980El Paso Shorty Lawson

1981 San Antonio Armondo Gutierrez

1982Laredo John Clark

1983Dallas Charlie Dyer

1984Laredo Gerald Meyer

1985Laredo Jim Arnold

1986 San Antonio Allen Boren

1987El Paso Marvin Gustafson

1988El Paso Clint Humphreys

1989Corpus Christi Mike Williamson

1990McAllen Ronny White

1991Odessa James Hyden

1992El Paso Leroy Crump

1993Amarillo Sonny Lang

1994Corpus Christi Sonny Novak

1995Midland Frank Arnold

1996Laredo Kelly Reeves

1997 San Antonio Poppy Rodriguez

1998Houston Ruth Meredith

YearsSite

1999Austin Ed Cauley

2000Arlington Ed Warken

2001 San Antonio Don Poe

2002Corpus Christi Joe Young

2003Galveston Jerry Comalander

2004Irving Richard Avila/Cliff Odenwald

2005Austin Cliff Odenwald

2006Brownsville Larry Peil

2007 The Woodlands Joe Rodriguez

2008Arlington Fred Clausen

2009Brownsville Robert Young

2010 San Antonio Gil Garza

2011League City Joe Barnett

2012Dallas Bob Dubey

2013 San Angelo Karen Funk

2014Houston Bill Daws

2015Frisco Bob DeJonge

2016San Marcos Chris Feris

2017Waco John Crawford

2018Waco Debbie Decker

2019Waco Shawn Pratt

2020Waco Rodney Chant

2021Round Rock David Kuykendall

2022Round Rock Debbie Fuchs

2023Round Rock Philip O’Neal

2024Round Rock Leslie Slovak

OVER 25 YEARS OF EXPERIENCE, A LEADING WARRANTY, AND FINANCIALLY STRONG

AT THE SURFACE OF HUNDREDS OF ELITE COLLEGIATE, HIGH SCHOOL, AND COMMUNITY PROGRAMS ACROSS TEXAS

INDUSTRYLEADING SYSTEM DESIGN WITH PROVEN DURABILITY & LONGEVITY

COMMITTED TO PROTECTING PEOPLE & PLANET THROUGH INNOVATIVE SUSTAINABILITY PROGRAM

ONE SOLUTION FOR YOUR ENTIRE VENUEEASY PROCESS FROM START TO FINISH

SYNTHETIC TURF RUNNING TRACKS INDOOR ATHLETIC FLOORING
CONSTRUCTION RACKET & SPORTS COURTS

QUAD A SPONSORED BY TARKETT SPORTS

The THSADA’s Aspiring Athletic Administrators Academy (QUAD A), presented by Tarkett Sports, is an introduction to the duties and responsibilities specific to a Texas Athletic Administrator. The THSADA created a program designed for those individuals who would like to pursue a career as an Athletic Administrator in the State of Texas. Major topics covered provide an individual with an understanding of what Athletic Administrators must be familiar with in order to be successful in athletic administration. In addition, the QUAD A program will enable candidates to network with Athletic Administrators from across the state.

The basic topics below are examples of content presented within QUAD A and are offered either at Spring Sponsor Showcase or State Conference:

• Athletic Budgets

• Hiring Coaches/Athletic staff

• How to Conduct Staff Meetings

• Managing Athletic Events

• UIL Requirements/DEC

• How to Interview for an Athletic Director Position

• The Importance of Networking

• Building a Positive Culture

Beginning with 2025 Spring Sponsor Showcase, QUAD A courses taken by participants are now tracked similar to TAAC Courses. Once a QUAD A participant completes a course from each QUAD A content area (100-700), they will receive a

certificate of completion. Additionally, QUAD A participants have an opportunity to have their résumé reviewed at Spring Sponsor Showcase or State Conference by a school district superintendent or athletic administrator.

Participants in QUAD A may attend TAAC sessions while participating in the QUAD A program. QUAD A courses are not counted toward the state certification program (TAAC). You must be an Active or Associate member of the THSADA in order to attend any THSADA sanctioned event. QUAD A and TAAC session videos are available to those who register for the THSADA event.

For QUAD A questions, please contact: Johanna Denson johanna. denson@thsada.com, or Jody Hormann jody.hormann@thsada.com

THSADA LAUNCHES JHAMS

In 2024, the THSADA launched at its State Conference a Professional Development program structured specifically for Junior High and Middle School Coordinators.

This program, called JHAMS (Junior High And Middle School), enhances the growth and vision for those individuals that lead programs, or have a goal to lead programs, at the Junior High and Middle School level.

JHAMS content is developed by Junior High and Middle School Coordinators as well as District-level Athletic Directors.

In addition to JHAMS content now offered at its annual State Conference, the THSADA also produces one-day JHAMS events at campus sites throughout Texas. Both the Katy ISD and McKinney ISD hosted JHAMS events during the 2024-25 school year, attracting a total of 300+ attendees. Follow the THSADA @OfficialTHSADA for where JHAMS events may be headed during the 2025-26 school year.

Our mission is, to help provide the safest, most aesthetically appealing and functional facility for your athletic and personal needs. Whether at your school, private facility, or home, we provide services and products to meet your requirements as they pertain to windscreen, privacy screen, safety pads, fence toppers, and netting. For more, go to: trfacilityservices.com

“UCSis the premiere manufacturer of track & field equipment, football field equipment, team seating and equipment for facility construction. Manufacturing high quality equipment for over 55 years, UCS is proud to be a made-in-America business. For quotes, contact UCS Texas Sales - Dan Huskerson - 512.748.1192danh@ucsspirit.com

THSADA 2025-26 BOARD OF DIRECTORS AND STAFF

2025-2026

Board of Directors

Officers (Board Committee)

President-Andre Walker-Houston ISD (Finance Committee)-Chair

President-elect-Rob Davies-Harlingen CISD (Finance Committee)

Region Directors

Region 1-Jaime Boswell-Andrews ISD (Operations)

Region 2-Jim Garfield-Abilene ISD (Strategic Planning)

Region 3-Jennifer Frazier-McKinney ISD (Operations)-Chair

Region 4-David Cervantes-El Paso ISD (Strategic Planning)-Chair

Region 5-Mike Bass-Alvin ISD Strategic Planning

Region 6-Jason Dean-Georgetown ISD (Strategic Planning)

Region 7-Gilbert Leal-Brownsville ISD (Operations)

Region 8-Jay Govan-Northside ISD (Strategic Planning)

Ex-Officio

Dr. Roland Hernandez-Superintendent-Corpus Christi ISD (Resolutions)

Dr. Joe Young-Superintendent-Brownwood ISD (Strategic Planning)

Dr. Charles E. Breithaupt-(former) Executive Director-UIL (Resolutions)

THSADA Committee Chairs

Membership: Tom Lee-Mission CISD (Resolutions)

Awards: Dean Colbert-Aldine ISD (Operations)

Policy: Dr. Silvia Salinas-Del Valle ISD (Resolutions)

Publications: Andrea Edwards-Amarillo ISD (Resolutions)

THSADA Committee Chairs (Cont.)

Athletics: Stan Leech-Boerne ISD (Resolutions)-Chair

Officials: Mike Bass-Alvin ISD

Professional Education: Johanna Denson-THSADA

NIAAA: Brenda Marshall-Corpus Christi ISD (Resolutions)

Executive Staff

Executive Director-Rusty Dowling (Finance Committee)

Associate Executive Director-Bob DeJonge (Operations)

Assistant Executive Director-Jody Hormann (Strategic Planning)

Senior Director-Johanna Denson (Resolutions)

THSADA Staff

Director of Administrative Services: Ellissa Unger (Operations)

Director of Finance: Diane McKay (Finance Committee)

Director of JHAMS: Bill Daws

Director QUAD A: David Kuykendall/Debbie Fuchs

Director of Exhibits/Sponsorships: Dave Stephenson

Director of Convention Services: Lisa Stephenson

Director of Technology: Jeff Lillibridge

Director of Membership: Mary Cooksley

Event Technology Coordinator: Stuart Raty

State Conference Golf Coordinator: Joe Barnett

Jody Hormann-THSADA, Bob DeJonge-THSADA, Leslie Slovak-Richardson ISD, Andre

ISD, Johanna Denson-THSADA

Thank you 2024-25 THSADA Board of Directors! Front Row – L-R: Tom Lee-Mission CISD, Dr. Silvia Salinas-Del Valle ISD, Stan Leech-Boerne ISD, Andrea Fluhman-Amarillo ISD, Joe Bill Fox-1st President-THSADA; Middle Row – L-R: Mike Bass-Alvin ISD, Jim Garfield-Abilene ISD, David Cervantes-El Paso ISD, Jay Govan-Northside ISD, Rob Davies-Harlingen CISD, Dr. Roland Hernandez-Corpus Christi ISD, Dr. Joe Young-Brownwood ISD, Jennnifer Frazier-McKinney ISD, Jason Dean-Georgetown ISD, Rusty Dowling-THSADA; Back Row – L-R:
Walker-Houston ISD. Not Pictured: Toby Tucker-New Home ISD, Brenda Marshall-Corpus Christi
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Adrenaline Fundraising.

Aktivate

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Ballfrog

Bison Construction Services

Boost Treadmills.

Brock USA*.

Brushfire Ticketing*.

Certor Sports*.

CoachComm

Collectible Canvas

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Covermaster

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Danley Sounds Labs*.

Dollamur Sports Surfaces

DragonFly Athletics

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Equitable Advisors*

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Game Court Services*

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GameStrat*

Gill Athletics.

Gilman Gear*

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GroupFund*

Guardian Sports

Hellas Construction*

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Kalwall Structures

KB3 Sports*.

KwikGoal

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LED Partners*.

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Mammoth Sports Construction*

Mascot Media

Matrix Fitness

Meca Sportswear

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