Product & Services Guide - South Office

Our legacy propels us.

WE’VE BEEN AROUND THE BLOCK ONCE OR T W I C E A N D TO U R I S M IS OUR JAM. There aren’t many people around who have the same vision and aptitude that we do, we’ve looked. With 50+ years of experience, we bring you a book (in your hands right now) that’s both our bread and butter as well as what’s just around the bend for Vector & Ink. If you want to turn shoppers into buyers, lookers into likers, thinkers into doers, and maybes into definitely- then we’re ready to partner with you.

advertising OPPORTUNITIES

Opportunities

6

If the flip flop fits, then wear that strappy thong of a shoe ADVERTISING OPPORTUNITIES: • ¼ Page • ½ Page (vertical or horizontal) • Full Page • 2-Page Spread • Advertorial • Coupon

This flip flop is meant for the right audience, whether beachcomber or not, the Southwest Florida Travel Guide reaches customers looking for on-shore and off-shore fun. We don’t mean to rock the boat, but we do anyways, reaching them right at their vacation decision making tipping point with coupons that leave an impact. As they make their descent in, our SWFL Travel Guide is waiting on the landing strip, flashy look and all, as if it is calling them home.

AUD IENCE: Mainly tourists and some seasonal residents can be expected to snag this book as they are looking to know where to go, what to do, and the best deals.

WINT ER -SP R ING CIR CUL AT ION: 225,000* January 15, 2020 - June 17, 2020 SUM M ER -FA LL CIR CUL AT ION: 225,000* June 17, 2020 - January 15, 2021 D IST R IBU T ION: 600 locations and online at swflorida.travel

*Approximate dates and quantities.

Photo Credit: Old Sparky Productions, Inc.

The official

CHAMBER OF COMMERCE publication

Photo Credit: Gingerich Photo Art

Photo Credit: Gingerich Photo Art

FORT MYERS 2 0 2 0 R E LO C AT I O N & V I S I T O R S G U I D E

Paradise will be YOUR background playground!

ADVERTISING OPPORTUNITIES: • 1/3 Page (square or vertical) • 1/2 Page (vertical or horizontal) • 2/3 Page • Full Page • 2-Page Spread • Inside Cover • Back Inside Cover • Back Cover

They came to visit, they loved it, and are now thinking of making a move.

A move for better weather, an entrepreneurial endeavor or a retirement time move. Being new in town means they’ll need to get established again with a network they trust. Starting with the right real estate agent then on to their favorite restaurant... the Fort Myers Relocation and Visitors Guide will point them in the right direction and connect them with reputable businesses. They know their new hometown will have a paradise of a playground. And by providing this guide we did the homework for them, even spoiled them a bit.

AUD IENCE: Those who pick up this book are traveling for business, for pleasure, and some for forever. Not all hate the winter, but down here we assume they do.

A NNUA L CIR CU L AT ION: 10,000* January 6, 2020 - January 8, 2021 D IST R IBU T ION: Distributed in 50+ key locations in the Fort Myers area. These locations include the Chamber of Commerce, hotels, real estate offices, mortgage offices, medical practices, online and more!

*Approximate dates and quantities.

The official

CHAMBER OF COMMERCE publication

Photo Credit: Chris Shimp/ PhotoSell Florida

CAPE CORAL R E LO C AT I O N A N D V I S I TO R S G U I D E

*Recalculating.* *Redirecting.* *Turn Around.* Whatever your navigation screams at you, ours sings, “You’ve arrived ADVERTISING OPPORTUNITIES: • 1/3 Page (square or vertical) • 1/2 Page (vertical or horizontal) • 2/3 Page • Full Page • 2-Page Spread • Fold-Out Cover • Inside Cover(s): A,B,C

at Cape Coral” after the long journey.

They came to visit, they loved it, and are now thinking of making a move to this waterfront wonderland. Being new in town means they’ll need to get established again with a network they trust. Starting with the right real estate agent on to finding their favorite restaurant, maybe even someone to fix their broken navigation system. The Cape Coral Relocation and Visitors Guide will direct readers to anything and everything they ever wanted to know about Cape Coral - and probably a whole lot they didn’t know they wanted to know.

• Back Inside Cover

AUD IENCE: Readers of the Cape Coral Relocation and Visitors

• Back Cover

Guide are potential and NEW residents. Some are staying, period.

Some are just staying for set timeframe. All are looking for your place of business.

A NNUA L CIR CU L AT ION: 10,000* January 6, 2020 - January 8, 2021 D IST R IBU T ION: Cape Coral Relocation and Visitors Guides are available at the Cape Coral Welcome Center and it’s also distributed by realtors, local businesses, and hotels with an online version as well. *Approximate dates and quantities.

THE OFFICIAL

CHAMBER OF COMMERCE PUBLICATION

THE ISLANDS OF

SANIBEL

V I S I T O R S

CAPTIVA

G U I D E

Naturally they’ll love it here.

ADVERTISING OPPORTUNITIES: • 1/6 Page (vertical or horizontal) • 1/3 Page (square or vertical) • 1/2 Page (vertical or horizontal) • 2/3 Page

They drove over the scenic causeway, raced a pelican or two along the way, when their eye caught a colorful island style building at the bottom of the bridge. Arriving at the shelling capital of the world, they sure need to know how to find countless varieties of rare shells and the welcome center has all the answers. Inside, a Sanibel & Captiva Visitors Guide with all the local scoop will be waiting for them. And remember, no snowy shoes welcome here!

• Full Page

AUD IENCE: Readers of the Sanibel & Captiva Visitors Guide are

• 2-Page Spread

looking for the best places to stay, eat, shop and play. Some are here for the first time and some are perennial visitors wondering what’s new.

They might have done their research online, but they are hungry for that local piece of advice.

• Inside Cover • Back Inside Cover • Back Cover

A NNUA L CIR CU L AT ION: 100,000* February 12, 2020 - February 12, 2021 D IST R IBU T ION: The Sanibel & Captiva Visitors Guide is available at the welcome center located at the one and only entrance to the islands. The guides are also distributed at local hotels, shopping centers, real estate offices, and there’s an online digital version available too.

*Approximate dates and quantities.

Photo Credit: American Sandsculpting Championship

TH E O FF I CI AL

CHAMBER OF COMMERCE P UB L I C ATI O N

ADVERTISING OPPORTUNITIES: • 1/3 Page (square or vertical) • 1/2 Page (vertical or horizontal) • 2/3 Page • Full Page • 2-Page Spread • Inside Cover • Back Inside Cover • Back Cover

Reel in the cast! We got something on our line. None other than a 12-month round-er. Visitor info caught daily and served fresh.

Showcasing the greatest catch of a place, Fort Myers Beach is a place offering both a tranquil beach as well as exiting watersports. The beers you had while broke in college as well as some of the most elaborate cocktails mixed up all in ONE place. People you’d love to befriend and those who are quite a spectacle to people watch. The best of both worlds for a variety of visitors. Sounds like a match that only the sunshine state could provide.

A NNUA L CIR CU L AT ION: 15,000* June 17, 2020 - June 16, 2021 D IST R I BU T ION: FMB Visitors Guides are distributed at the Chamber’s Welcome Center, Times Square’s information booth, and many other beach locations with a copy available online too. *Approximate dates and quantities.

OVER

300

RACK LOCATIONS

S O U T H W E S T

F L O R I D A

DISTRIBUTION Watch us Cupid Shuffle and Floss all at once.

DISTRIBUTION OPPORTUNITIES: • Travel Guides • Brochures • Rack Cards • Maps

The dance never stopped but we perfected our moves. Our partners call us agile and in the current state of the industry we have to be. While everything can be found on devices nowadays, nothing compares to the nostalgia of holding a piece of literature in your hands. We don’t know their names, but we know they want paper and with our fine-tuned routes and experienced drivers, PAPER they will get.

AUD IENCE: Over 300 rack locations all over Southwest Florida – all serviced and maintained regularly by our drivers and our trucks.

D IST R IBU T ION: 6 month and annual routes available.

We are the most recognized company in Southwest Florida for travel and hospitality brochure & travel guide distribution.

handcrafted CAPABILITIES

Capabilities

WEB Where Beyonce meets Einstein.

We exist at the intersection of funky cool and wicked smart. First we dazzle them. Then we captivate them, leaving mouths dropped wide open. Mouths that stay that way for days. Speaking to your choice audiences, not just the leftovers all the big guys missed. They want responsive. They want personalized. They want solutions. We’re Albert Einstein dressed in Beyonce’s Super Bowl-worthy attire.

CAPABILITIES: • Website Design • Development • API Integrations • User Experience • User Interface • Content Creation • Software Integrations • Responsive Design • Quality Assurance • Hosting Management

DESIGN Marshmallow + Chocolate + Graham Cracker = S’more There are two types of people in this world. Those who burn their s’more out of excitement to put that ooey gooey treat into their mouths… and those who let it roast to magical golden brown perfection. Either way, we like ya. Whether you want something fast, easy and delicious or that longer, slower, and more satisfying process that provides for an equally tasty delight– we are your agency.

CAPABILITIES: • Ideation • Signage • Collateral Design • Art Direction • Advertising • Packaging • Publications • Graphic Design • Drone Photography • Video

BRAND Our sashes are covered in a plethora of badges.

Strategy execution badge? Got it. Crushing the status quo badge?

Earned it shortly after we opened up shop. Storytelling badge?

Pro-status. Marrying practical with flashy badge? Let us offer up our latest work to answer that question. Swapping stale for trend-setter badge? Yup. The Girl Scouts would be proud.

CAPABILITIES: • Brand Identity • Swag • Strategic Media Plan • Billboards • Promotions • Cross-Platform Integration • Strategy • Social Media • Opportunity Mapping • Trade Show Displays

DIGITAL REACH Babies are born with the ability to use devices, doctors say.

Did you believe us? Ha! Well, that’s not necessarily the case- but it might as well be. We aim for innovative but sustainable digital approaches in a fluctuating, tech-savvy world. We’re jogging right alongside you on your morning run and we’re there with you well beyond the day’s last social media scroll.

CAPABILITIES: • SEO & SEM • Email Marketing • Analytics & Reporting • Paid Advertising • Pay Per Click • Google Analytics • OTT • Retargeting • Social Media • Digital Display Advertising

ENVIRONMENTAL Let us be the first to raise our hands, all 37 of them.

Who understands what it’s like to have a creative vision but no one to see it to fruition? Is there anyone out there who cares just as much about your brand integrity as you do? Let us do the heavy lifting. Inside our company’s nucleus exists a variety of talent. The go-getters, won’t take no for an answerers, stay up all nighters, and risk-takers. We’ll pull that vision out of your mind and make it a living, breathing space — with the heart of your business beating at its center.

CAPABILITIES: • Interior Design • Branded Environments • Experiential Design • Brand Strategy • Graphic Design • Architect Collaboration • Brand Culture Development • Creative Acquisition

LET’S STAY CONNECTED.

VECTORANDINK.COM

NORTH OFFICE WISCONSIN DELLS, WI 608-254-8770

SOUTH OFFICE FORT MYERS, FL 2 3 9 -3 37- 0 9 9 9

Vector & Ink is a wholly owned subsidiary of Ad-Lit Inc.