Stayton Advantage Magazine - Oct 2022

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Ace Nilson Dakar Rally Competitor

By Dennis McNabb, Contributing Writer

The Dakar: 9,300 miles of the most intense, grueling, and exciting motor racing in the world! It all began back in 1976, when French competitive racer, Thierry Sabine, went off course and got lost in the Ténéré Desert while competing in a Abidjan-Nice Rally. He was so enamored with the terrain that he vowed to share it with his fellow racers.

After working tirelessly throughout the following year to establish a new course, one which incorporated the desert he was so inspired by, in December of 1977 the first Paris-Dakar Rally was staged. It was a unique event, open to all riders, and promoted a sense of friendship and camaraderie between competitors. 45 years later, the race is still organized and run with that same spirit, and it has never once failed to challenge, surprise, and excite both racers and spectators alike. This is the biggest rally-raid in the world; it’s legendary, and as such, participation for bikers and quads is limited. Candidates’ applications are carefully reviewed and selected based on previous experience in similar races. Only the best of the best are invited. So it is with great pride and gratitude that local resident, Ace Nilson, has been chosen to participate as a member of team DUUST.CO (a satellite of Red Bull KTM Factory Team). Being accepted with your first application is almost unheard of, but it speaks to Ace’s skill level

and dedication to the sport. This truly is a dream come true.

During the day, Nilson is the manager for the respiratory and cardiopulmonary departments at Legacy Emanuel Medical Center in Portland. In addition, he founded, owns, and runs High Desert Adventures, Oregon’s premier off-road motorcycle adventure company. So he is clearly a very intelligent, ambitious, and driven individual, but dirt bike riding is his true passion. This is where he gets to escape, to let everything else go, and simply focus on the task at hand. These rally-raids are a serious test of endurance, but they are also the most therapeutic and exhilarating experiences you can imagine.

Of course, the cost of entry is astronomical–in the vicinity of $100,000 for entry fees, team fees, travel, etc.–and cost-prohibitive for many people. So if you’re interested in finding out more on Ace’s adventure, fundraising or advertising opportunities, please contact him via email at Ace@highdesertadventures.net. And check out his and others’ adventures at highdesertadventures.net.

Elmer’s Flag & Banner was started by Elmer Reider in 1963. A former car salesman, Elmer learned about a new kind of business when his car lot was visited by a man whose trade was decorating dealerships with flags, signs and colorful banners. “The story goes that there was a guy who was coming around doing decorations for the car lot,” explains Dave Anchel, president of Elmer’s. “Elmer asked him if he was making any money and the guy said, ‘Better than you!’”

Elmer believed it, so he left auto sales for the car lot decorating business. The store prospered, thanks to his talent for spotting niche business opportunities, like flags and banners, and his commitment to building customer loyalty with quality products and honest service. Today, Elmer’s is Portland’s largest flag, banner and kite store, with 4,000 square feet of products, everything from weathervanes to windsocks.

Anchel grew up in rural northeast Pennsylvania, where he spent 22 years in the family business, learning how to run a successful small company. In their search for a business to purchase, Anchel and his wife visited Portland and fell in love. “We came to Portland, had some really good chocolate and said to each other, ‘We could live here,’” he recalls.

Variety is the spice of life and it’s also what you’ll find at Elmer’s. Anchel estimates the store offers some 8,000 different products, about 1,200 of which are available online. Elmer’s also makes its

own custom flags and banners, by hand and in-house. They make both high-quality, digitally designed flags and banners, and are one of the only companies in the United States that still does appliqué - the time-honored tradition of sewing one piece of fabric onto another - just like Betsy Ross.

“We make those by hand, upstairs in our sewing shop, and they look gorgeous,” Anchel explains. “It’s for when people want an heirloom qual ity flag, like of their family crest, or when a high school wins a cham pionship and wants to hoist a banner to their gymnasium ceiling.”

Elmer’s also manufactures, sells, installs and services custom poles, including two of the tallest in the state of Oregon, measuring 120 feet. “They’re monsters,” Anchel says with a laugh.

Elmer’s selection of kites, flags, banners, weather vanes, wind spin ners and other wind toys will amaze you. Looking to spruce up your home’s exterior? Stop into the retail store at 1332 NE Broadway in Portland, Monday-Friday from 8:30am to 5:30pm and Saturdays from 10am to 4pm. Or visit their website, elmersflag.com anytime.

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P a t i o C o v e r P e o p l e

by Patti Jo Brooks, Contributing Writer Photos by Carly Carpenter

Tom Moore partnered with a business associate and long-time friend to acquire Patio Cover People in September 2021. He’s excited to celebrate the first 6+ months of business with many positive changes within the company, including inventory management and scheduling, a new invoicing system, better presentation and customer clarity, improved customer service, better communication, and ensuring a positive work environment.

Tom has lived in Wilsonville for the last 15 years. He grew up in Tualatin, and his diverse background includes non-profit work, high-tech and software, and start ups. And “once upon a time” he worked for Intel. Individual Contributor, Senior Manager / Executive, and Trouble Shooter have been among his various roles. Problem-solving for struggling businesses became an area of expertise. In retrospect, rather than continuing these endeavors for outside companies, he asked himself— why not put the knowledge to use for his own business? As Tom puts it, “We solve problems and make it better.”

Patio Cover People allows Tom and his partner to implement their vision: “Build a business that stands apart.” They focus on customer needs, integrity, and delivering quality products. They also provide a mentorship atmosphere for employees to grow and thrive, meet challenges, and be happy and enthusiastic when interacting with customers.

So what does Patio Cover People do? They install highquality daylight patio covers with the option to add railings, outdoor room enclosures, decks, and concrete work to the patio cover order. One main advantage is the Acrylic material

used for their patio roof covers which allows more daylight to penetrate under the patio cover as well as filter into the home. This is especially nice for the prolific cloudy days in the Northwest. These Acrylic covers also reflect three-fourths of the heat away from the living space which creates a more comfortable environment year-round. And for winter, these patio covers are designed and engineered to withstand the snow-load and high winds here in the Northwest.

There are two styles of patio covers to choose from: Shed and Gable. The Shed style is a simple design that slopes downward off the house in a lean-to fashion. The Gable style with its upward peak provides greater visibility and is an optimal choice for a property with a view. The Gable style, particularly when coupled with an enclosure, offers an appealing aesthetic that certain clients prefer.

Patio Cover People has a reputation for treating you right, doing a quality job, and offering fair pricing. Trust is a key component within Tom’s company which he illustrates with the phrase: “Say what you do, and then do what you say.”

Patio Cover People is located at 10965 SW Commerce Circle in Wilsonville. Visit their website at patiocoverpeople.com, or call them at (503) 927-6937.