FEB/MAR 2023 OREGON CITY COMMUNITY ADVANTAGE MAGAZINE EVERYTHING OREGON CITY + A LITTLE BIT MORE SPOTLIGHT River Road Garage MEET THE ARTIST Doc Severinsen HISTORY Red Velvet Cake BEAVERCREEK TAX SERVICE HAVE A STRESS-FREE TAX SEASON CALL TODAY! 503.557.0130
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FEATURE: Beavercreek Tax Services
ADMINISTRATION
Matthew Nelson, Publisher Catrina Nelson, CFO
Tara Weidman, Executive Assistant
Donovan Darling, Content Manager
PRODUCTION
Jeremy Okai Davis, Art Director
Stacy Benner, Sr. Graphic Designer
Holly Darling, Sr. Graphic Designer
Shawn Schmidt, Sr. Graphic Designer
Hilary Berg, Sr. Graphic Designer
CONTRIBUTING WRITERS
Tyler Francke Dennis McNabb
David Bates Robert Matsumura
Patti Jo Brooks Olive Gallagher
Angie Helvey Sherry Dorn
CONTRIBUTING PHOTOGRAPHERS
Carly Carpenter Kara Langley
Laurel Bice Hayley Starkey
6
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RECIPE: Chocolate Strawberry Shortcake
HISTORY: Red Velvet Cake
COVER PHOTO: CARLY CARPENTER
Malaina Kinne Angie Helvey
Brittney Waterman Henry Schifter
Andrew Sambuceto Tyler Francke
ADVERTISING SPECIALISTS
Don Ormsby Bill Kistler
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30 Oregon City Community Advantage Magazine ★ FEB/MAR 2023
SPOTLIGHT: River Road Garage I · N T · H · I · S I · S · S · U · E 8
MEET THE ARTIST: Doc Severinsen
3 Any Pizza Any Size Any Stuffed Crust Pizza Any Large Pizza Any LargePizza Signature Pepperoni Pizza Choose Your Gourmet Delite® LARGE LARGE Fresh Pan In Large Only Includes Signature Gourmet Delite ®, Stuffed, Fresh Pan or Create Your Own up to 5 Classic Toppings. Additional Charge For Gourmet Toppings. Red Sauce & Premium Pepperoni Family Size $3 More Family Size $3 More Family Size $3 More 12 2 14 14 15 LSM03 LSM03 LSM03 LSM03 LSM03 LSM03 IN-STORE ONLY. Valid at participation location for a limited time. Not valid with other offers. Cannot be sold, transfered or duplicated. Limit 1. 924 AMP03717 IN-STORE ONLY Valid at participation location for a limited time. Not valid with other offers. Cannot be sold, transfered or duplicated. Limit 1. 937 AMP03717 IN-STORE ONLY. Valid at participation location for a limited time. Not valid with other offers. Cannot be sold, transfered or duplicated. Limit 1. AMP03716 IN-STORE ONLY Valid at participation location for a limited time. Not valid with other offers. Cannot be sold, transfered or duplicated. Limit 1. 1800 AMP03716 IN-STORE ONLY. Valid at participation location for a limited time. Not valid with other offers. Cannot be sold, transfered or duplicated. Limit 1. 964 AMP03716 IN-STORE ONLY. Discount off regular menu price. Excludes Mini Murph®, FAVE® and desserts. Valid at participation location for a limited time. Not valid with other offers. Cannot be sold, transfered or duplicated. Limit 1. 1662 AMP03716 OREGON CITY 358 Warner Milne Located in the Hilltop Mall 503-655-7272 Expires 04/15/23 Expires 04/15/23 Expires 04/15/23 Expires 04/15/23 Expires 04/15/23 Expires 04/15/23 BUY TWO CUBANO SANDWICHES AND TWO BEVERAGES AND RECEIVE Must present coupon. Not valid with other offers. Not valid during Happy Hour. Expires 4/15/23 Must present coupon. Not valid with other offers. Not valid during Happy Hour. Expires 4/15/23 OREGON WITH PURCHASE OF $50 OR MORE $10 OFF HAPPY HOUR* 3-6 DAILY $1OFF *APPETIZERS DRAFT & WINE *WELL DRINKS 50¢ OFF $5 OFF ON THE HEART OF MAIN STREET! 709 MAIN ST SUITE 101• OREGON CITY 503.387.5678 • bistrocubanooc.com OPEN: FRI & SAT 11AM-10PM SUN, MON & THURS 11AM-9PM TUES & WED WE ARE CLOSED SALADS • ISLAND BOWLS • SANDWICHES • KIDS MEALS • CHEF'S SPECIALS Experience Cuba in the Northwest BURGERS • TAPAS • ENTREES • DRINKS • COCKTAILS 4 To Advertise With Us, Call 503.825.2111
423 Beavercreek Rd, Oregon City • 503-305-6486 • pitapitusa.com CATERING SPECIAL! $50 OFF ANY ORDER OF $200 OR MORE Not valid with any other offer. Expires 4/15/23 SAVE NOW! $5 OFF ANY ORDER OF $30 OR MORE Not valid with any other offer. Expires 4/15/23 FreshThinking HealthyEating!
RIVER ROAD GARAGE Taking Care of People in the Right Way
By Patti Jo Brooks, Contributing Writer
Photos by Craig Brubaker
Located in Milwaukie, River Road Garage is a familybased automotive business where everyone is treated like family! They believe in fair pricing, quality repairs, and getting you back on the road safely.
Lance Lewallen, owner and operator of River Road Garage, is proud to have a team of highly qualified technicians who are led by an ASE (Automotive Service Excellence) master tech—the highest level of certification available in the industry. “You get clear and precise information on the approach to your repairs or the needs of your vehicle,” says Lance. If other services are advised, rest assured, Lance’s sole motive is safety. He will never use scare tactics or try to “force-feed” repairs that aren’t necessary. His goal is to educate, inform, and above all— to be safe.
Lance has been at the River Road location since January of 2018 and active in the industry for 30 years. He was born and raised in Oregon City, and as a teenager liked to race cars. He participated in the Automotive Program at Oregon City High School, and at Clackamas Community College he obtained a Bachelor of Applied Science degree in Automotives.
Customer Service is a high priority for River Road Garage. Lance and his techs are not afraid to look outside
the box to find a solution, or spend a little extra time if needed. Lance shares that he’s a “visual and verbal communicator who likes to explain face-to-face, or over the phone.” He routinely follows up with clients who have had major mechanical repairs to confirm that all work and parts are in perfect order and performing as expected.
Community involvement plays a role in Lance’s efforts to give the best possible care to the citizens of Milwaukie and the surrounding area. He’s active in Scouts and also provides service work within the local neighborhoods. He wants it known that River Road Garage is as much as a partner in the community as it is an automotive repair and service shop.
Lance Lewallen’s River Road Garage is a friendly, approachable company with a family feel that believes in “just taking care of people in the right way.” Remember, Lance quips, referring to the mechanical realm, “If a human made it, we can fix it!
River Road Garage is located at 14518 SE River Road in Milwaukie. Give them a ring at 503-765-8119, or check out their website at riverroadgarage.com.
BUSINESS
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SPOTLIGHT
COMPLETE AUTO REPAIR & SERVICE $5 off ANY REGULAR PRICED OIL CHANGE Not valid with any other offers. Offers cannot be combined. Call for appointment. Expires 4/15/23 $50off ANY SERVICE OVER $500 Not valid with any other offers. Offers cannot be combined. Call for appointment. Expires 4/15/23 Complete Exhaust Services Domestic & Import Repair Suspension & Alignment · Transmission & Clutch Check Engine Lights ∙ Tires & Brakes CUSTOM EXHAUST SERVICE 10% off Decreases emissions and improves sound Not valid with any other offers. Offers cannot be combined. Call for appointment. Expires 4/15/23 SAVE ON AUTO REPAIR OC OC OC OC COOLING SYSTEM FLUSH $12995 (for most cars, call for details plus disposal fees) Cannot combine with any other offers. Must present coupon at time of estimate. Expires 4/15/23 14518 SE River Road • Milwaukie • 503-765-8119 HOURS: 7:30am to 5pm Monday thru Friday • Closed Saturday and Sunday Aluminized Piping Custom Bending MagnaFlow Performance Catalytic Converters & Mufflers
Have A Stress-Free Tax Season
By Dennis McNabb, Contributing Writer | Photos by Carly Carpenter
The holiday season is behind us and 2023 has begun… and we’re all looking forward to spring’s arrival as well as getting our income tax returns filed and off our to-do list. Beavercreek Tax Service always welcomes new clients, but as you can imagine they do get somewhat “swamped” in March each year as folks realize the filing deadline is almost upon them!
Beavercreek Tax Service’s dynamic team works diligently on preparing income tax returns on a first-come, first-serve basis. Many of their clients take advantage of the “drop-off” system, where they are welcome to visit the office on Beavercreek Road anytime during office hours, to submit their information and tax documents and get in the “queue.” However, Beavercreek Tax Service also welcomes “sit-down” appointments should you feel your situation is complex or simply wish to get acquainted with their services. Please call 503-557-0130 to schedule.
It’s time to gather up your tax documents and information
for your 2022 returns. Organized tax records make preparing a complete return easier and help avoid errors that can lead to processing delays. You are encouraged to bring in your tax documents as early as possible (once you’ve received them all), to allow time to complete your income tax returns by the April 18th deadline.
For personal returns, tax documents can include everything from mortgage interest and property tax statements, pension fund disbursements and social security benefits, to receipts for medical expenses and charitable donations, and of course the W-2, your statement of earnings from your employer. The deadline for issuing W-2s and 1099s is January 31, 2023. The deadline for brokerage statements is February 15, 2023.
As an established business, Beavercreek Tax Service does not close its doors once tax season is over. From January 23rd to April 18th the tax office is open Monday through Friday from 10:00 am to 6:00 pm, and Saturdays from 10:00 am to 5:00 pm.
FEATURE BEAVERCREEK TAX SERVICE
8 To Advertise With Us, Call 503.825.2111
During the remainder of the year you will find them open every Monday through Thursday from 10:00 am to 5:00 pm. They enjoy being available to their clients all year long while providing bookkeeping, payroll and tax planning services.
Family-owned and -operated since 2006, Amber Skyles is the current owner, having taken over from her stepmother, Debra Sheehan, who passed away in 2018. Tax Professionals Kara Oaks, Edna Peterson, Marilyn Post, Maria Brookshire-Rhay and Dan Ernst make up the team of tax preparers at Beavercreek Tax. Both Zandie Lawson and Gabe Holmes are ready to greet you as the customer service representatives. These are friendly, knowledgeable, and experienced people who are ready, willing, and able to help with the massive headache that tax season brings. You just need to call!
Amber wants all existing and potential clients to understand they are there to build relationships. This way the tax preparation team at Beavercreek Tax Service can truly provide the best customer service available in the business. No more stress-filled, down-to-the-wire, last minute efforts to get help at the strip mall tax offices. You can visit during the off-season to get ahead of the game and receive all the advice and one-on-one tax planning you need.
Many clients have previously found themselves in trouble after doing their taxes on their own, receiving notifications from the
IRS or State Agencies of mistakes or missing documentation, or even notice of an audit. But the experts at Beavercreek Tax Service can handle these prickly situations and are ready to help walk you through it. As for small businesses having trouble navigating the complicated ins and outs of payroll or keeping your books in order, they can assist and provide you with accurate and reliable means for overcoming those challenges.
Even better news is that Beavercreek Tax Service can assist with tax returns in all 50 states! Don’t be fooled into thinking you have to consult with a tax professional from a different state to handle taxes there. Beavercreek Tax Service is equipped to prepare returns for every state.
With friendly service, knowledgeable staff and competitive rates from a local, family-owned business that’s dedicated to customers year-round, why would you even consider going anywhere else? To show their appreciation to their clients, Beavercreek Tax Service offers 3 types of discounts: Seniors 65+ and New Clients receive $25 off tax preparation; if you refer a friend or neighbor, you also receive a $25 discount (limited to one discount per client per year).
Beavercreek Tax Service is located at 402 Beavercreek Road, Suite 100, in Oregon City. Call them at 503-557-0130 or email info@ beavercreektaxservice.com to set up your consultation, or visit them online at www.beavercreektaxservice.com for more information.
PERSONAL & BUSINESS TAXES TAX PREPARATION BOOKKEEPING PAYROLL TAX PLANNING BEAVERCREEK TAX SERVICE New Client Special $25 off Tax Prep New clients only. Must present coupon. Restrictions apply. Call for details. Expires 4/18/23 YOUR TAX, BOOKKEEPING & PAYROLL SPECIALISTS BEAVERCREEK TAX SERVICE LOCALLY OWNED & OPERATED CALL TODAY! 503.557.0130 402 BEAVERCREEK RD SUITE 100 • OREGON CITY OPEN YEAR ROUND - TAX SEASON FEB - APR MON-FRI 10-6, SAT 10-5 Visit CommunityAdvantageMagazines.com 9
Growing to Serve
The Canby Center launches 90-day campaign to raise $800,000 for expansion
To date, The Canby Center has raised more than $7 million for the project — nearly 90% of its total campaign goal of $8 million. Steve says the Center receives generous support from a diverse network of churches, businesses, organizations, and individual donors.
By Tyler Francke, Contributing Writer
The Canby Center, a faith-based, service-oriented nonprofit serving local youth and families, has launched a 90-day, $800,000 fundraising campaign that will allow the organization to complete the most significant expansion in its history and enable them to serve the growing needs in Canby — now and for decades to come.
This campaign will make it possible to renovate and more than triple the Center’s existing space on southwest Second Avenue, adding 11,000 square feet for food distribution, classrooms, a job center, offices, and more. It will also open the door to expanding its highly successful Thriving Together program, launching a new youth-mentoring program and deepening partnerships with other organizations that are also serving the Canby community.
“This campaign really is about so much more than raising a building,” Steve Nelson, Development Director for The Canby Center, explains. “The long-term impact that we are expecting to make has to do with alleviating poverty in Canby, and this new facility is going to allow us to do a much bigger and better job of that in our community.”
Significant grant support, including a $600,000 award from the M.J. Murdock Charitable trust and a $1.125M grant from the State of Oregon, has created major momentum towards seeing the campaign goal met. However, the majority of contributors to The Canby Center’s campaign — more than 60% — has come from individual donors.
Still, the majority of contributions to The Canby Center’s capital campaign — more than 60% — has come from individual donors.
“These are folks who have compassion for our community, they love what we are doing, and they want to support it,” Steve says. “I think it shows that we are making a difference here, and those who see that want to help. And they know that their dollars are well-stewarded here. We make the most of the gifts that are given, and they have an immediate impact in our community.”
This final, public phase of the campaign will involve broadly sharing the Center’s vision for the building expansion and the positive impact it will make on the community in the coming decades, Steve says. They also hope to use the campaign as a springboard to bring their model of empowering, dignityrestoring poverty alleviation to other communities.
“We’re so excited to be on the home stretch of fundraising for this new building that’s going to expand our reach in the community,” Steve says. “In order to do that and do it well, we know that we need all of our community to be involved and participating in any way they can, [such as] donating, volunteering or connecting with The Canby Center in other ways.”
To learn more about The Canby Center’s planned expansion and capital campaign, visit thecanbycenter.org/building.
NONPROFIT SPOTLIGHT THE CANBY CENTER
10 To Advertise With Us, Call 503.825.2111
TOP: A rendering shows the north side of the proposed building for The Canby Center. ABOVE: The employment center. TOP RIGHT: A classroom. BOTTOM RIGHT: A perspective of view of the building.
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Wedding Singer
One of my alltime favorite Adam Sandler movies, this is absolutely drenched in ’80s pop culture–movies, cars, fashion, and music. The story follows a talented, funny, and likable wedding singer (Sandler) living in his brother’s basement and who’s terribly in love with the wrong girl. His heart gets broken (of course) and he plunges into a deep pit of despair but refuses to quit working–singing for couples in love–to much expected comedy. Eventually he meets his dream girl (a very cute Drew Barrymore) who’s in love with the wrong guy. Hilarity, flirting, and crossed signals abound, it also stars Alexis Arquette, Christine Taylor, Allen Covert, and more, plus a cameo by Billy Idol. It’s bright and cute and wacky. Rated a strong PG-13 for language and mature content, save this for the older kiddos.
Trolls
Eternal Sunshine Of The MindSpotless
With pure blissful technicolor and heartthumping pop music by Justin Timberlake, the Trolls movie skywrites in bombastic sparkly letters the message of love, joy, happiness, and positivity. A classic Us vs. Them, the meanie ogre Bergens threaten to capture the Trolls once for all–to eat the Trolls one-by-one and finally feel happy. Surely, there’s a better way to find happiness! And through conflict, trial-and-error, and lesson-learning, the Trolls teach the Bergens how to be happy WITHOUT eating others. On a smaller scale, there’s a classic love story: the untrusting hermit, Branch (Justin Timberlake), meets the happy-go-lucky girl-next-door, Princess Poppy (Anna Kendrick). Their relationship very much parallels the Bergens vs. Trolls in their quest to conquer grumpiness and trust. And shocker, they fall in love. There’s singing, dancing, love, good feelings, and colors you’ve never seen before! Rated PG for mild rude humor and the threat of being eaten (I did tell you). Stream these movies where available, or rent from your local movie store, library, or rental kiosk.
This mindblowingly original sci-fi drama romance came barreling out of the early 2000s with an Academy Award for Best Writing and a slew of other awards. One of Jim Carrey’s earlier dramatic roles, his and Kate Winslet’s characters have a bad breakup and opt to have their relationship erased from memory by an experimental doctor, played by Tom Wilkinson. Also starring Kirsten Dunst and Elijah Wood. It’s surreal, quirky, indie, funny, sad, and far too relatable. As chaotic as it is, it’s utterly human with a heartwarming ending. Rated R for language, drug and mature content
POP CULTURE VALENTINE’S MOVIES
(2016)
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(2000)
(1998)
SLOW ROASTED PRIME RIB SERVED DAILY AFTER 4PM HAPPY SERVEDHOUR DAILY 2-6PM & 8-9PM SUNDAY11AM-2PMBRUNCH Celebrate With Your Valentine At Rivershore $5 OFF Any Order of $30 or More Must present coupon. Not valid with any other offers or on holidays. Expires 4/15/23 FREE APPETIZER With Purchase of 1 Entree & 2 Beverages (Not Valid On Happy Hour Menu) Must present coupon. Not valid with any other offers or on holidays. Expires 4/15/23 1900 Clackamette Drive Oregon City • 503-655-5155 RivershoreRestaurant.com We Have The NFL Ticket!
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Offering Repair, Replace, Relax! PACIFIC HOT TUB SOLUTIONS SALES SERVICES SUPPLIES FREE Diagnostic with Completed Repair over $500 6-month no-interest financing on repairs over $1000. Must present coupon. Expires 4/15/23 $169 VALUE $100 OFF HOT TUB CLEANING Must present coupon. Expires 4/15/23 13851 Beavercreek Rd., Oregon City • 503-913-2189 • pacifichottubsolutions.com Service, Repair, Supplies, PLUS Consignment & Reconditioned Hot Tubs and Swim Spas MAINTENANCE SPECIAL 10% OFF Tree Services CALL FOR DETAILS One coupon per person. Must present coupon. Expires 4/15/23 LOCAL TREE EXPERTS TREE REMOVAL • PRUNING SHAPING • WIND THINNING BRUSH REMOVAL 503-498-9488 Visit: sequoia3service.com 24-Hour Emergency Service 7 Days A Week Visit CommunityAdvantageMagazines.com 15
WORD SEARCH SUDOKU
Difficulty: Tough
© 2020 KrazyDad.com | Reprinted here with permission.
Fill in the blank squares so that each row, each column and each 3-by-3 block contain all of the digits 1 thru 9. Use logic and solve the puzzle without guesswork. For puzzle solving tips, and more puzzles, visit KrazyDad.com.
SOLUTIONS:
DEAR FEBRUARY FLOWERS GIFT HEART HUG KISS LOVE RED SWEETHEART TREATS VALENTINE TNHRSCZHRWDJDDK RGCPQSHVUGLOVEX EDUYSKWODGKISSG AWPZIFOECHTVTDC THIYRXYLEORGBCA SIDGWSPWUTLEGNR EZHLRWNNBFHADPD GAEVALENTINETDS WSALGIFTPTLBAEB KXRXRHCKQSFWERX AATFEBRUARYSXNT TGMUFCJCANDYJUV XADEARTUDYPOCSK HRKDJHXTJBCVBPB KRXDDOTFLOWERSF WORDLIST: FEB22 CANDY CARDS CHOCOLATE CUPID DEAR FEBRUARY FLOWERS GIFT HEART HUG KISS LOVE RED SWEETHEART TREATS VALENTINE KDDDJRWZHSCNHRT VEXLOUGHVQSCPRG GSSKIDGWOYSKUED CTDTVCHOEIFPZAW ABCRGEOYLRXIYTH RGNLEUTPWWSDGSI DHADPBFNNRWHLEZ DSETINNTLEAEVAG BAEBLPTFTGIALWS RXWESFKQRHCRXKX NTYSXARRUEBTFAA VJUDYANJCFCMUTG KCSPODYTUARDEXA VBPBCJBXTJHKDHR FRSWELOTFDOKRXD LISTWORD: © 2020 KrazyDad.com Difficulty: Tough Fill in the blank squares so that each row, each column and each 3-by-3 block contain all of the digits 1 thru 9. Use logic and solve the puzzle without guesswork. For puzzle solving tips, and more puzzles, visit KrazyDad.com. SUDOKU Answer 5 9 8 7 4 4 7 8 2 3 9 5 2 6 4 9 8 7 3 4 3 9 1 2 8 8 9 2 6 7 7 2 6 5 4 3 1 6 4 9 3 7 2 5 3 4 2 9 1 6 8 1 6 3 5 3 6 2 1 1 6 1 5 6 7 5 5 3 4 1 1 8 9 5 8 7 8 9 2 7 4 CANDY CARDS CHOCOLATE CUPID DEAR FEBRUARY FLOWERS GIFT HEART HUG KISS LOVE RED SWEETHEART TREATS VALENTINE 3 6 2 1 1 6 1 5 6 7 5 5 3 4 1 1 8 9 5 8
7 8 9 2 7 4 © 2020 KrazyDad.com
SUDOKU By KrazyDad
4 3 9 1 2 8 8 9 2 6 7 7 2 6 5 4 3 1 6 4 9 3 7 2 6 7 5 5 3 4 1 1 8 9 5 8
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To Advertise With Us, Call 503.825.2111 R3 358 Warner-Milne Rd. #110, Oregon City 503.657.0307 animalhousepetandsupplies.com THE PLACE WHERE Pets Would Bring 20% off ONE ITEM Excludes dog food, cat food, live animals & flea medicine 25% off $50 FISH PURCHASE 30% off CAT TOYS 30% off BIRD TOYS 25% off REPTILE BEDDING Pet Supplies With 40 years of experience, our family-owned and -operated full-line pet store is a one-stop shop for all of your animal needs. CAT FOOD $3 off $5 off *7 pounds & below **Above 7 pounds SMALL BAGS* LARGE BAGS** Only with Coupon. Expires 4/15/23 Only with Coupon. Expires 4/15/23 Only with Coupon. Expires 4/15/23 Only with Coupon. Expires 4/15/23 Only with Coupon. Expires 4/15/23 Only with Coupon. Expires 4/15/23 PACIFIC HOT TUB SOLUTIONS Enjoy a Steamy Romance 35% OFF OFF ALL NEW HOT TUBS* *SOME RESTRICTIONS APPLY. MUST PRESENT COUPON. EXPIRES 4/15/23 $500 OFF ThomsonTec MINERAL PURIFICATION WITH THE PURCHASE OF A NEW HOT TUB MUST PRESENT COUPON. EXPIRES 4/15/23 NEW Hot Tubs & Swim Spas Welcome to House of Hydrotherapy A DIVISION OF 13851 Beavercreek Rd., Oregon City • 503-913-2189 • pacifichottubsolutions.com
R4 To Advertise With Us, Call 503.825.2111 BEFORE AFTER ROOF REPAIR ROOF REPLACEMENT GUTTERS GUTTER GUARDS SKYLIGHTS ATTIC INSULATION $500 ANY FULL ROOF REPLACEMENT PROJECT. Restrictions apply. Call for details. Coupons must be presented and redeemed at time of sale. Cannot be combined with any other offer. Expires 4/15/23 OFF $200 ANY AIR SEALING & INSULATION PACKAGE Cannot be combined with any other offer. Not valid for prior work, must be presented and redeemed at time of estimate. Expires 4/15/23. OFF Josh Lowe OWNER ROOFING! 503-683-8282 KRSofOregonMag.com CCB #231578 IT’S NOT RIGHT! It’s wasting your money every month and making your home uncomfortable. If your ATTIC looks like this… THIS IS RIGHT! WHY WAIT? It pays for itself! And it’s what’s underneath that makes your whole house WARMER in winter and COOLER in summer. Call us for a free estimate and find out what it is! CCB #176741 Contact us for a FREE ESTIMATE 503-744-5004 DrEnergySaverPNW.com A NEW ROOF FOR AS LITTLE AS $175 A MONTH!* *Based on $15,000 Reroof
To Advertise With Us, Call 503.825.2111 R5 Closets byDesign® Imagine your home, totally organized! Custom Closets, Garage Cabinets, Home Offices, and more... 40% Off Plus Free Installation 15% Off PLUS TAKE AN EXTRA Terms and Conditions: 40% off any order of $1000 or more or 30% off any order of $700-$1000 on any complete custom closet, garage, or home office unit. Take an additional 15% off on any complete system order. Not valid with any other offer. Free installation with any complete unit order of $850 or more. With incoming order, at time of purchase only. Expires 2/28/23. Offer not valid in all regions. Call for a free in home design consultation 503-966-8021 AM closetsbydesign.com SPECIAL FINANCING FOR 12 MONTHS! With approved credit. Call or ask your Designer for details. Not available in all areas Follow us Licensed and Insured. OR CCB #235345 CARPET CLEANING PROFESSIONALS HALLWAYS COUNT AS ONE ROOM STAIRS COUNT AS ONE ROOM $ 5 FEE WOW! WOW! ONLY $15 EXTRA per room for heavily soiled rooms no exceptions 1/2 OFF All Furniture WOW! 1/2 OFF Scotchgard® WOW! 1/2 OFF All Area Rugs WOW! Deep Steam Cleaning WOW! No Square Footage Limit! WOW! COUPON COUPON COUPON COUPON DEEP STEAM CLEANING DEEP STEAM CLEANING DEEP STEAM CLEANING $8995 $11995 24 hour cancellation or reschedule notice required. With this coupon. Not valid with any other offer. Expires 4/15/23. 24 hour cancellation or reschedule notice required. With this coupon. Not valid with any other offer. Expires 4/15/23. 24 hour cancellation or reschedule notice required. With this coupon. Not valid with any other offer. Expires 4/15/23. 24 hour cancellation or reschedule notice required. With this coupon. Not valid with any other offer. Expires 4/15/23. WOW! WOW! WOW! 3-4 ROOMS SPECIAL 5-6 ROOMS SPECIAL 7-8 ROOMS SPECIAL LUXURY 9-10 ROOMS SPECIAL $15995 $18995 DEEP STEAM CLEANING FREE Pre-Spotting FREE Oxi-Brighteners FREE Mild Deodorizers FREE Pre-Treatment 50% off Expert Pet Stain & Odor Removal ONLY $49 Covers Whole House Best Price BES TPRICE CARPET CARE 971.284.8375 IMPORTANT One Large Living/Dining Room & XXL Rooms Are Considered TWO Rooms - NO Exceptions Any 2nd Floor $20 Extra - NO Exceptions Any 3rd Floor $40 Extra - NO Exceptions $10 FUEL TRIP CHARGE
The
Origins of the Tater Tot
A Tasty Oregon Invention
By Robert Matsumura, Contributing Writer
The Tater Tot. It’s hard to resist these crunchy golden-brown potato morsels piled high in a basket, or nestled on a plate accompanying our favorite burger or sandwich. For many of us, “Tater Tot” and “comfort food” go hand-in-hand. It’s ingrained in our culture—at least from a food perspective!
But did you know that these world famous potato nuggets were invented in Oregon, and that they were the creative byproduct of potato scraps originally used as cattle feed? The story of the Tater Tot traces back to two young Mormon entrepreneurs named Nephi and Golden Griggs who came of age during the Great Depression. Originally from Idaho, the Griggs brothers were potato farmers like most of their neighbors. Throughout the Great Depression and World War II, the Griggs survived by growing and selling potatoes, but during the postwar years as Americans increasingly turned to convenience foods—frozen foods in particular—the Nephi brothers were certain that their road to riches lay in servicing this growing demand.
Convinced that the future of produce resided in the frozen food section, the two brothers mortgaged their farms to purchase a flash-freezing plant in Northeastern Oregon for $500,000 (approximately $4.5 million today). As the factory was located on the border between Oregon and Idaho, they chose to name their new company Ore-Ida.
Corn and potatoes were Ore-Ida’s mainstay and the company soon became the largest distributor of sweet corn in the country, but the real profit lay in french fries. French fries, though immensely profitable, posed certain production problems. Nephi (the leader of the two brothers) described their challenge as follows: “We had a problem separating the fries from the slivers and small pieces of
potatoes that occurred when slicing the irregular shaped potatoes.” Instead of wasting the scrap pieces, the brothers had been feeding it to their cattle and other livestock.
Despite the fact that their potato scraps were being utilized as feed for farm animals, Nephi Griggs—always focused on efficiency and profit maximization—was bothered by their inability to derive any revenue from the constant flow of potato byproducts. In a letter to an OreIda colleague, Nephi vented his frustration at not putting to better use “product that has been purchased from the grower, stored for months, gone through the peeling process, gone through the specking lines and trimmed off defects, only to be eliminated into the cattle feed.”
An unexpected visit by a representative from an equipment manufacturing company, however, proved to be serendipitous. Although the company representative was there to demonstrate a prune sorter, Nephi and his plant superintendent envisioned utilizing the equipment in a different manner. Instead of sorting prunes, could the machinery be refashioned to sort irregular potato pieces from french fries? To their delight, it could.
It wasn’t long before the Griggs and their people at Ore-Ida devised a creative use for the supply of potato scraps. By smashing the bits together using new machinery, then blanching, forming the crushed potatoes into nuggets, and cooking them in oil, a completely new product was
HISTORY
R6 To Advertise With Us, Call 503.825.2111
created. These potato nuggets could subsequently be frozen, bagged, and distributed. Although the original idea was for the nuggets to be fried, it was soon discovered that baking them produced equally good results. According to Nephi, a man on their research committee who “traveled the markets playing a ukulele and demonstrating our product,” came up with the name. Unfortunately, the man’s name has been lost to history, though his talent for creative alliteration lives on. The name “Tater Tot” is iconic across the world for fun, palate-pleasing, potato goodness.
Nephi remarked in his notes (which are now housed at the J. Willard Marriott
“new product has about a three year
the “Tater Tot” name, purchased additional machinery, and began mass producing their tasty invention.
Despite the success of the Tater Tot, the process to create them was a bit of a sticky mess—literally. New equipment had to be fashioned to deal with the starchy potato product. Steel drums the diameter of a human torso rotated continuously filling tot-sized molds with potato. These molded potatoes would then be ejected onto a conveyor belt and sent down a line for seasoning and subsequent freezing.
Ore-Ida’s commitment to the Tater Tot, in spite of production difficulties, proved a gamble worth taking. The Griggs brothers’ promotion of their new product at the 1954 National Potato Convention was a huge hit, garnering interest in Tater Tots throughout the industry. The media was also quick to embrace Tater Tots as a convenient
new food for snacks and meals that was tasty and easy to prepare. So successful was the Tater Tot that Nephi referred to it as their “hero profit item,” and cited it as responsible for making Ore-Ida a household name. By the end of the 1950s, Ore-Ida had captured 25 percent of the domestic frozen potato market. A second plant was opened in 1960, and by 1961 Ore-Ida had gone public.
In 1964, despite generating an annual profit of $31 million, problems within the family necessitated the sale of Ore-Ida. The Griggs sold the company to H.J. Heinz in 1965 for $30 million. The Heinz purchase of Ore-Ida was the company’s first foray into the frozen food market. By the time Heinz merged with Kraft in 2015, the Tater Tot was so common of a product that few people realized the name was still trademarked to Ore-Ida. An advertising campaign was even created to differentiate OreIda tots from the competition. The campaign warned, “Don’t be fooled by Imi-taters,” because Ore-Ida Tater Tots were the “original and only.”
Today, as one of America’s cherished food items, Tater Tots have been incorporated in multitudes of home recipes and even elevated to culinary feature items at certain restaurants. There is no end of possibilities when it comes to something as versatile as the Tater Tot! So, next time you find yourself reaching for a crispy golden Tater Tot, think of the Griggs brothers and the Oregonian ingenuity that transformed cattle feed into a delectable treat enjoyed by millions.
To Advertise With Us, Call 503.825.2111 R7
Nephi Grigg was the inventor of the Tater Tot
WINDOW
HAVE YOU RECEIVED A QUOTE ARE NOW SUFFERING FROM I’M THE ONE “THEY” DON’T
BECAUSE I OFFER MORE ENERGY EFFICIENT 60% LESS THAN THE SALE PRICES OF
WITH NO SALESMAN AND LOW OVERHEAD I CAN OFFER YOU THE MORE ENERGY EFFICIENT HEAT BLOCKER EXTREME® TRIPLE PANE WINDOWS FOR UP TO 60% LESS THAN MOST OTHER COMPANIES SALE PRICES FOR DOUBLE PANE!
OWNER: DAVID THOMAS
GIVE ME 45 MINUTES AND I COULD SAVE YOU THOUSANDS!
Dave's presentation took 30 minutes and the price was 1/3 the cost of double pane windows and a 4 hour presentation by another company…….. The reduction in street noise with these new windows is amazing…….. JUST 1 OF OVER 300 FIVE STAR REVIEWS!
MY WINDOW MANUFACTURER PROVIDES THE CREWS FOR EXPERT INSTALLATION.
MOST HOMES COMPLETED IN 1-2 DAYS
Charles in Estacada
My husband installed doors and windows for 30 years (retired) and he said the installers were the best he's seen. The windows are great and the price was even greater! Thanks Dave!
R8 To Advertise With Us, Call 503.825.2111
QUOTE
PRO SERIES TRIPLE PANE
INCENTIVES 100’s
ASK ABOUT CASH
OF REVIEWS!
To Advertise With Us, Call 503.825.2111 R1 Portland’s Custom Garage Experts Garage Shelving Garage Cabinets Garage Flooring Garage Slatwall Coordinated Design Overhead Storage 503-479-4953 • garagesolutionsportland.com It’s More Than Just GARAGE STORAGE. It’s Your Life! GARAGE SOLUTIONS NORTHWEST OR CCB# 199592 WA#GARAGSN805KA FREE With Any $1200 Purchase Call Today For A Free Consultation! 503-479-4953 Not Valid With Any Other Offers. Exp 4/15/23 TOOL RACK
Fall in love with your patio! VISIT US ONLINE! 503-744-6394 Patio Cover People Are HAPPY PEOPLE! Call Pricing!For $300 OFF PATIO COVERS Get our FREE Estimate Then Present Coupon For Real Savings $500 OFF PATIO ROOMS Get our FREE Estimate Then Present Coupon For Real Savings Mention Frog Coupons Magazine when calling. With this coupon. Not valid with other offers or prior purchases. Expires 4/15/23 Mention Frog Coupons Magazine when calling. With this coupon. Not valid with other offers or prior purchases. Expires 4/15/23 Licensed • Bonded • Insured OR CCB#236429 • WA#DIRELSV795MB PATIO COVERS AND ROOMS
To Advertise With Us, Call 503.825.2111 R3 358 Warner-Milne Rd. #110, Oregon City 503.657.0307 animalhousepetandsupplies.com THE PLACE WHERE Pets Would Bring 20% off ONE ITEM Excludes dog food, cat food, live animals & flea medicine 25% off $50 FISH PURCHASE 30% off CAT TOYS 30% off BIRD TOYS 25% off REPTILE BEDDING Pet Supplies With 40 years of experience, our family-owned and -operated full-line pet store is a one-stop shop for all of your animal needs. CAT FOOD $3 off $5 off *7 pounds & below **Above 7 pounds SMALL BAGS* LARGE BAGS** Only with Coupon. Expires 4/15/23 Only with Coupon. Expires 4/15/23 Only with Coupon. Expires 4/15/23 Only with Coupon. Expires 4/15/23 Only with Coupon. Expires 4/15/23 Only with Coupon. Expires 4/15/23 PACIFIC HOT TUB SOLUTIONS Enjoy a Steamy Romance 35% OFF OFF ALL NEW HOT TUBS* *SOME RESTRICTIONS APPLY. MUST PRESENT COUPON. EXPIRES 4/15/23 $500 OFF ThomsonTec MINERAL PURIFICATION WITH THE PURCHASE OF A NEW HOT TUB MUST PRESENT COUPON. EXPIRES 4/15/23 NEW Hot Tubs & Swim Spas Welcome to House of Hydrotherapy A DIVISION OF 13851 Beavercreek Rd., Oregon City • 503-913-2189 • pacifichottubsolutions.com
R4 To Advertise With Us, Call 503.825.2111 BEFORE AFTER ROOF REPAIR ROOF REPLACEMENT GUTTERS GUTTER GUARDS SKYLIGHTS ATTIC INSULATION $500 ANY FULL ROOF REPLACEMENT PROJECT. Restrictions apply. Call for details. Coupons must be presented and redeemed at time of sale. Cannot be combined with any other offer. Expires 4/15/23 OFF $200 ANY AIR SEALING & INSULATION PACKAGE Cannot be combined with any other offer. Not valid for prior work, must be presented and redeemed at time of estimate. Expires 4/15/23. OFF Josh Lowe OWNER ROOFING! 503-683-8282 KRSofOregonMag.com CCB #231578 IT’S NOT RIGHT! It’s wasting your money every month and making your home uncomfortable. If your ATTIC looks like this… THIS IS RIGHT! WHY WAIT? It pays for itself! And it’s what’s underneath that makes your whole house WARMER in winter and COOLER in summer. Call us for a free estimate and find out what it is! CCB #176741 Contact us for a FREE ESTIMATE 503-744-5004 DrEnergySaverPNW.com A NEW ROOF FOR AS LITTLE AS $175 A MONTH!* *Based on $15,000 Reroof
To Advertise With Us, Call 503.825.2111 R5 Closets byDesign® Imagine your home, totally organized! Custom Closets, Garage Cabinets, Home Offices, and more... 40% Off Plus Free Installation 15% Off PLUS TAKE AN EXTRA Terms and Conditions: 40% off any order of $1000 or more or 30% off any order of $700-$1000 on any complete custom closet, garage, or home office unit. Take an additional 15% off on any complete system order. Not valid with any other offer. Free installation with any complete unit order of $850 or more. With incoming order, at time of purchase only. Expires 2/28/23. Offer not valid in all regions. Call for a free in home design consultation 503-966-8021 AM closetsbydesign.com SPECIAL FINANCING FOR 12 MONTHS! With approved credit. Call or ask your Designer for details. Not available in all areas Follow us Licensed and Insured. OR CCB #235345 CARPET CLEANING PROFESSIONALS HALLWAYS COUNT AS ONE ROOM STAIRS COUNT AS ONE ROOM $ 5 FEE WOW! WOW! ONLY $15 EXTRA per room for heavily soiled rooms no exceptions 1/2 OFF All Furniture WOW! 1/2 OFF Scotchgard® WOW! 1/2 OFF All Area Rugs WOW! Deep Steam Cleaning WOW! No Square Footage Limit! WOW! COUPON COUPON COUPON COUPON DEEP STEAM CLEANING DEEP STEAM CLEANING DEEP STEAM CLEANING $8995 $11995 24 hour cancellation or reschedule notice required. With this coupon. Not valid with any other offer. Expires 4/15/23. 24 hour cancellation or reschedule notice required. With this coupon. Not valid with any other offer. Expires 4/15/23. 24 hour cancellation or reschedule notice required. With this coupon. Not valid with any other offer. Expires 4/15/23. 24 hour cancellation or reschedule notice required. With this coupon. Not valid with any other offer. Expires 4/15/23. WOW! WOW! WOW! 3-4 ROOMS SPECIAL 5-6 ROOMS SPECIAL 7-8 ROOMS SPECIAL LUXURY 9-10 ROOMS SPECIAL $15995 $18995 DEEP STEAM CLEANING FREE Pre-Spotting FREE Oxi-Brighteners FREE Mild Deodorizers FREE Pre-Treatment 50% off Expert Pet Stain & Odor Removal ONLY $49 Covers Whole House Best Price BES TPRICE CARPET CARE 971.284.8375 IMPORTANT One Large Living/Dining Room & XXL Rooms Are Considered TWO Rooms - NO Exceptions Any 2nd Floor $20 Extra - NO Exceptions Any 3rd Floor $40 Extra - NO Exceptions $10 FUEL TRIP CHARGE
The
Origins of the Tater Tot
A Tasty Oregon Invention
By Robert Matsumura, Contributing Writer
The Tater Tot. It’s hard to resist these crunchy golden-brown potato morsels piled high in a basket, or nestled on a plate accompanying our favorite burger or sandwich. For many of us, “Tater Tot” and “comfort food” go hand-in-hand. It’s ingrained in our culture—at least from a food perspective!
But did you know that these world famous potato nuggets were invented in Oregon, and that they were the creative byproduct of potato scraps originally used as cattle feed? The story of the Tater Tot traces back to two young Mormon entrepreneurs named Nephi and Golden Griggs who came of age during the Great Depression. Originally from Idaho, the Griggs brothers were potato farmers like most of their neighbors. Throughout the Great Depression and World War II, the Griggs survived by growing and selling potatoes, but during the postwar years as Americans increasingly turned to convenience foods—frozen foods in particular—the Nephi brothers were certain that their road to riches lay in servicing this growing demand.
Convinced that the future of produce resided in the frozen food section, the two brothers mortgaged their farms to purchase a flash-freezing plant in Northeastern Oregon for $500,000 (approximately $4.5 million today). As the factory was located on the border between Oregon and Idaho, they chose to name their new company Ore-Ida.
Corn and potatoes were Ore-Ida’s mainstay and the company soon became the largest distributor of sweet corn in the country, but the real profit lay in french fries. French fries, though immensely profitable, posed certain production problems. Nephi (the leader of the two brothers) described their challenge as follows: “We had a problem separating the fries from the slivers and small pieces of
potatoes that occurred when slicing the irregular shaped potatoes.” Instead of wasting the scrap pieces, the brothers had been feeding it to their cattle and other livestock.
Despite the fact that their potato scraps were being utilized as feed for farm animals, Nephi Griggs—always focused on efficiency and profit maximization—was bothered by their inability to derive any revenue from the constant flow of potato byproducts. In a letter to an OreIda colleague, Nephi vented his frustration at not putting to better use “product that has been purchased from the grower, stored for months, gone through the peeling process, gone through the specking lines and trimmed off defects, only to be eliminated into the cattle feed.”
An unexpected visit by a representative from an equipment manufacturing company, however, proved to be serendipitous. Although the company representative was there to demonstrate a prune sorter, Nephi and his plant superintendent envisioned utilizing the equipment in a different manner. Instead of sorting prunes, could the machinery be refashioned to sort irregular potato pieces from french fries? To their delight, it could.
It wasn’t long before the Griggs and their people at Ore-Ida devised a creative use for the supply of potato scraps. By smashing the bits together using new machinery, then blanching, forming the crushed potatoes into nuggets, and cooking them in oil, a completely new product was
HISTORY
R6 To Advertise With Us, Call 503.825.2111
created. These potato nuggets could subsequently be frozen, bagged, and distributed. Although the original idea was for the nuggets to be fried, it was soon discovered that baking them produced equally good results. According to Nephi, a man on their research committee who “traveled the markets playing a ukulele and demonstrating our product,” came up with the name. Unfortunately, the man’s name has been lost to history, though his talent for creative alliteration lives on. The name “Tater Tot” is iconic across the world for fun, palate-pleasing, potato goodness.
Nephi remarked in his notes (which are now housed at the J. Willard Marriott
“new product has about a three year
the “Tater Tot” name, purchased additional machinery, and began mass producing their tasty invention.
Despite the success of the Tater Tot, the process to create them was a bit of a sticky mess—literally. New equipment had to be fashioned to deal with the starchy potato product. Steel drums the diameter of a human torso rotated continuously filling tot-sized molds with potato. These molded potatoes would then be ejected onto a conveyor belt and sent down a line for seasoning and subsequent freezing.
Ore-Ida’s commitment to the Tater Tot, in spite of production difficulties, proved a gamble worth taking. The Griggs brothers’ promotion of their new product at the 1954 National Potato Convention was a huge hit, garnering interest in Tater Tots throughout the industry. The media was also quick to embrace Tater Tots as a convenient
new food for snacks and meals that was tasty and easy to prepare. So successful was the Tater Tot that Nephi referred to it as their “hero profit item,” and cited it as responsible for making Ore-Ida a household name. By the end of the 1950s, Ore-Ida had captured 25 percent of the domestic frozen potato market. A second plant was opened in 1960, and by 1961 Ore-Ida had gone public.
In 1964, despite generating an annual profit of $31 million, problems within the family necessitated the sale of Ore-Ida. The Griggs sold the company to H.J. Heinz in 1965 for $30 million. The Heinz purchase of Ore-Ida was the company’s first foray into the frozen food market. By the time Heinz merged with Kraft in 2015, the Tater Tot was so common of a product that few people realized the name was still trademarked to Ore-Ida. An advertising campaign was even created to differentiate OreIda tots from the competition. The campaign warned, “Don’t be fooled by Imi-taters,” because Ore-Ida Tater Tots were the “original and only.”
Today, as one of America’s cherished food items, Tater Tots have been incorporated in multitudes of home recipes and even elevated to culinary feature items at certain restaurants. There is no end of possibilities when it comes to something as versatile as the Tater Tot! So, next time you find yourself reaching for a crispy golden Tater Tot, think of the Griggs brothers and the Oregonian ingenuity that transformed cattle feed into a delectable treat enjoyed by millions.
To Advertise With Us, Call 503.825.2111 R7
Nephi Grigg was the inventor of the Tater Tot
WINDOW
HAVE YOU RECEIVED A QUOTE ARE NOW SUFFERING FROM I’M THE ONE “THEY” DON’T
BECAUSE I OFFER MORE ENERGY EFFICIENT 60% LESS THAN THE SALE PRICES OF
WITH NO SALESMAN AND LOW OVERHEAD I CAN OFFER YOU THE MORE ENERGY EFFICIENT HEAT BLOCKER EXTREME® TRIPLE PANE WINDOWS FOR UP TO 60% LESS THAN MOST OTHER COMPANIES SALE PRICES FOR DOUBLE PANE!
OWNER: DAVID THOMAS
GIVE ME 45 MINUTES AND I COULD SAVE YOU THOUSANDS!
Dave's presentation took 30 minutes and the price was 1/3 the cost of double pane windows and a 4 hour presentation by another company…….. The reduction in street noise with these new windows is amazing…….. JUST 1 OF OVER 300 FIVE STAR REVIEWS!
MY WINDOW MANUFACTURER PROVIDES THE CREWS FOR EXPERT INSTALLATION.
MOST HOMES COMPLETED IN 1-2 DAYS
Charles in Estacada
My husband installed doors and windows for 30 years (retired) and he said the installers were the best he's seen. The windows are great and the price was even greater! Thanks Dave!
R8 To Advertise With Us, Call 503.825.2111
QUOTE
PRO SERIES TRIPLE PANE
INCENTIVES 100’s
ASK ABOUT CASH
OF REVIEWS!
To Advertise With Us, Call 503.825.2111 R9 QUOTE SHOCK? QUOTE TO REPLACE YOUR OLD WINDOWS AND FROM WINDOW REPLACEMENT QUOTE SHOCK? DON’T WANT YOU TO CALL! ® EFFICIENT TRIPLE PANE WINDOWS FOR UP TO OF MOST OTHER COMPANIES DOUBLE PANE! SERIES HEAT BLOCKER EXTREME® PANE WINDOWS AND SLIDING GLASS DOORS HEAT BLOCKER EXTREME® WITH TRIPLE PANE TECHNOLOGY HAVE A U-FACTOR RANGE OF .17 - .24 MAKING THEM ONE OF THE MOST ENERGY EFFICIENT AND NOISE REDUCING RESIDENTIAL REPLACEMENT WINDOWS AVAILABLE! BACKED BY ONE OF THE BEST WARRANTIES IN THE INDUSTRY. THESE AMAZING TRIPLE PANE WINDOWS ARE UP TO 50% MORE ENERGY EFFICIENT THAN DOUBLE PANE! 100’s 5 STAR REVIEWS! ROYAL EXTERIORS SAVING HOMEOWNERS THOUSANDS FOR OVER 15 YEARS 503-534-3748 RoyalExteriorsllc.com LICENSED / BONDED / INSURED CCB#206144
A SHINING EXAMPLE IN OUR COMMUNITY
By Dennis McNabb, Contributing Writer
Mattress stores seem to be a dime a dozen, with locations on virtually every street corner and dozens of online options as well. And you’d think the buying experience would be the same as the next, right? Wrong. For starters, there’s the personability. Sean has been in the business for over 25 years. He started the parent company Furniture Showcase, Inc. in 1995, and has been serving the community as Mattress World Northwest (MWNW) since 2004. He and his team are dedicated to making your mattress buying experience one of a kind. In talking to Sean, it’s obvious he cares deeply about his employees and his customers.
Sean spoke passionately about MWNW’s three-pronged approach to business success. Firstly, they are dedicated to helping their customers get a better night’s sleep. Thorough training and the largest selection in the NW allow them to assist every person to find the most comfortable mattress for a better night’s sleep.
Secondly, MWNW’s business mission is making sure their employees are happy. This is one of those places you hear about but rarely find – a place young folks start working at and never leave! They legitimately treat their employees like family and empower them to live their best lives.
Most impressive and thirdly, MWNW prioritizes giving to the communities they reside in. Sean and the MWNW team incorporate charitable giving and philanthropy into the corporate culture. Walk into any one of their stores throughout the year, and you’ll see they are promoting some sort of fundraising event, whether it’s in support of Polar Plunge For Special Olympics Oregon, the Cystic Fibrosis Foundation, Susan G. Komen’s Race for the Cure, the Senior Citizens Council of Clackamas County, or one of our local schools.
In the month of March, all MWNW stores will be asking for donations to support Polar Plunge
for Special Olympics Oregon. Their main fundraiser, The Polar Plunge, takes place March 11 at Willamette Park in Portland.
SEAN HATHAWAY Owner
According to Special Olympics Oregon, “Polar Plunge is your chance to step out of your comfort zone by jumping into an unforgettable experience that directly impacts the lives of Special Olympics Oregon Athletes. By participating you provide 5,000+ Special Olympics Oregon Athletes access to sports, activities, and community.”
Here is why Special Olympics Oregon is so important: “Special Olympics Oregon believes in the transformative power and pure joy of athletic competition. Every day across the state, we help children and adults with intellectual disabilities become athletes and grow a strong, supportive community of advocates. Through year-round training and serious competition, Special Olympics participants journey along a proven pathway to better health, essential life skills and lifelong friendships.” Please help us raise funds by donating online or visiting one of our local stores. Family-owned and -operated, dedicated to providing their customers the best products at the best prices, all while donating to and participating in their local communities, Mattress World Northwest exemplifies the best of what retail businesses have to offer. This proves that not all mattress stores are created equal.
Get a better night’s sleep and help support your community at your local Mattress World Northwest, with 22 locations across Portland, Salem, Vancouver, and more. Order online at mattressworldnorthwest.com.
Special Olympics Oregon uses sports training and competition to grow acceptance and inclusion of those with intellectual disabilities. Learn more at: soor.org.
PROUD TO SUPPORT OUR COMMUNITY
B E B O L D / G E T C O L D
March 11th at Willamette Park
CANBY • 298 NW 1st Avenue • 503-266-6771 CLACKAMAS • 8861 SE Jannsen Rd • 503-594-0550 CLACKAMAS TOWN CENTER 12000 SE 82nd Ave • 503-653-6913 GRESHAM • 1160 NE Burnside • 503-907-0296 HAPPY VALLEY • 11444 SE 82nd Ave • 503-594-2750 OREGON CITY • 19502 Molalla Ave • 503-305-8905 OPEN: 10am-8 pm MON-SAT 10am-7pm SUNDAY OPEN DAILY 10 am -8 pm MON-SAT 10 am -7 pm SUNDAY VISIT US ONLINE FOR A LOCATION NEAR YOU ORDER BY PHONE: 503-594-0551
Feeling Is Believing.
STARTING AT ONLY $1,999! WE HAVE THE LARGEST SELECTION OF HIGH QUALITY, LUXURY MASSAGE CHAIRS! Improve your health and wellness with a full body massage when you want and when you need it. NO APPOINTMENTS. NO WAITING. • Recuperate from exercise • Decompress your back • Increase circulation • Address injuries GET A FREE 30-MINUTE OR 1-HOUR MASSAGE TODAY AT ANY Mattress World Northwest EVERYONE deserves INSTANT COMFORT® THE NUMBER BED That Changes With You $500 ANY MASSAGE CHAIR OFF $50 ANY SET ABOVE $299 OFF $1000 OFF ANY FLEX HEAD SET Not to be combined with other in-store sales or offers. See store for details. Expires 4/15/23 Not to be combined with other in-store sales or offers. See store for details. Expires 4/15/23 Not to be combined with other in-store sales or offers. See store for details. Expires 4/15/23
R12 To Advertise With Us, Call 503.825.2111 Coupons can not be combined. Expires 4/15/23 Coupons can not be combined. Expires 4/15/23 FREE DRYER VENT CLEANING with purchase of our home air duct cleaning service ($149 value) FREE SANITATION SPRAY with a purchase of a whole house duct cleaning ($119 value) CALL TODAY !! TIME TO REFRESH YOUR INDOOR AIR! AIR DUCT CLEANING SPECIALS DUCT CLEANING • DRYER VENT CLEANING FURNACE CLEANING • A/C CLEANING • SANITIZING SPRAY • BEFORE AFTER BEFORE AFTER ☐ ☐ ☐ ✓ Do you have pets that create dust and dander? ✓ Have you had construction done recently? ✓ Do you have a lot of dust in the home? CLEANING YOUR AIR DUCTS CAN HELP WITH ALL THIS! CALL FOR A FREE QUOTE! CLE AN S 99% OF G E R M S 503.925.315 5 LICENSED • BONDED • INSURED Family Style Customer Service DELIVERY SERVICE ▪ CUSTOM CUTTING ▪ SPECIAL ORDERS 7609 SE Stark St ▪ Portland ▪ 503.254.7387 ▪ mrplywoodinc.com A CONTRACTOR’S SECRET WEAPON FOR ALL YOUR BUILDING PROJECT NEEDS! OPEN TO THE GENERAL PUBLIC WALL PANELING ▪ MOULDING ▪ DRY FRAMING LUMBER HARDWOOD LUMBER ▪ CEDAR FENCING & DECKING TREATED LUMBER ▪ HARDWOOD PLYWOOD ▪ FINISH LUMBER
To Advertise With Us, Call 503.825.2111 R13 YOUR ENTIRE LEAFFILTER PURCHASE* Exclusive Offer – Redeem By Phone Today! THE FIRST 50 CALLERS WILL RECEIVE AN ADDITIONAL 15% OFF YOUR ENTIRE INSTALL! **Offer valid at estimate only 10% OFF SENIOR & MILITARY DISCOUNTS FINANCING THAT FITS YOUR BUDGET! 1 1Subject to credit approval. Call for details. 5% OFF PLUS! ADDITIONALLY Has Gutter Cleaning Given You Cold Feet? END WINTER GUTTER STRUGGLES ONCE AND FOR ALL THE NA TION’ S GUTTER GUARD1 2 2The leading consumer reporting agency conducted a 16 month outdoor test of gutter guards in 2010 and recognized LeafFilter as the “#1 rated professionally installed gutter guard system in America.” Manufactured in Plainwell, Michigan and processed at LMT Mercer Group in Ohio. See Representative for full warranty details. *For those who qualify. One coupon per household. No obligation estimate valid for 1 year. License# 218294 CALL US TODAY FOR A FREE ESTIMATE 1-844-440-9814 www.LeafFilter.com/15off Promo Code: 272
R14 To Advertise With Us, Call 503.825.2111 ROOFING SPECIALS! WindoWs, siding & More $1000 off Any roofing Project (MiniMuM of 1500 squAre feet) cAll for detAils Must present coupon. Not valid with any other offer. Expires 4/15/23 CALL TODAY FOR FREE ESTIMATE 503-832-5272 SERVING THE GREATER PORTLAND AREA www.AndresExteriors.com FINANCING AVAILABLE • CALL TODAY FOR DETAILS FULLY LICENSED • BONDED • INSURED ccb # 203183 50 YEAR LIMITED LIFETIME WARRANTY ON ROOFS!
To Advertise With Us, Call 503.825.2111 R15 Step into a shower enclosure that was designed for you and your routine. From the shower walls that reflect your style, to the showerhead that delivers an indulgent drench, your new custom walk-in shower design is ready and waiting. NEW YEAR OFFER $2023 Off! Escape
Ordinary With a LuxStone Shower Installed in just 2 days or less! CALL NOW FOR A FREE IN-HOME CONSULTATION 503-744-6544 *All offers expire 2/28/2023, Available on NEW orders only. Other Restrictions May Apply. Cannot be combined with any other offers. Visit Pacificbath.com for complete details. OR#213202 | WA#PACIFBC810JJ | NV#0086030 | AZ#334398 | RCE-59346
The
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To Advertise With Us, Call 503.825.2111 R9 QUOTE SHOCK? QUOTE TO REPLACE YOUR OLD WINDOWS AND FROM WINDOW REPLACEMENT QUOTE SHOCK? DON’T WANT YOU TO CALL! ® EFFICIENT TRIPLE PANE WINDOWS FOR UP TO OF MOST OTHER COMPANIES DOUBLE PANE! SERIES HEAT BLOCKER EXTREME® PANE WINDOWS AND SLIDING GLASS DOORS HEAT BLOCKER EXTREME® WITH TRIPLE PANE TECHNOLOGY HAVE A U-FACTOR RANGE OF .17 - .24 MAKING THEM ONE OF THE MOST ENERGY EFFICIENT AND NOISE REDUCING RESIDENTIAL REPLACEMENT WINDOWS AVAILABLE! BACKED BY ONE OF THE BEST WARRANTIES IN THE INDUSTRY. THESE AMAZING TRIPLE PANE WINDOWS ARE UP TO 50% MORE ENERGY EFFICIENT THAN DOUBLE PANE! 100’s 5 STAR REVIEWS! ROYAL EXTERIORS SAVING HOMEOWNERS THOUSANDS FOR OVER 15 YEARS 503-534-3748 RoyalExteriorsllc.com LICENSED / BONDED / INSURED CCB#206144
A SHINING EXAMPLE IN OUR COMMUNITY
By Dennis McNabb, Contributing Writer
Mattress stores seem to be a dime a dozen, with locations on virtually every street corner and dozens of online options as well. And you’d think the buying experience would be the same as the next, right? Wrong. For starters, there’s the personability. Sean has been in the business for over 25 years. He started the parent company Furniture Showcase, Inc. in 1995, and has been serving the community as Mattress World Northwest (MWNW) since 2004. He and his team are dedicated to making your mattress buying experience one of a kind. In talking to Sean, it’s obvious he cares deeply about his employees and his customers.
Sean spoke passionately about MWNW’s three-pronged approach to business success. Firstly, they are dedicated to helping their customers get a better night’s sleep. Thorough training and the largest selection in the NW allow them to assist every person to find the most comfortable mattress for a better night’s sleep.
Secondly, MWNW’s business mission is making sure their employees are happy. This is one of those places you hear about but rarely find – a place young folks start working at and never leave! They legitimately treat their employees like family and empower them to live their best lives.
Most impressive and thirdly, MWNW prioritizes giving to the communities they reside in. Sean and the MWNW team incorporate charitable giving and philanthropy into the corporate culture. Walk into any one of their stores throughout the year, and you’ll see they are promoting some sort of fundraising event, whether it’s in support of Polar Plunge For Special Olympics Oregon, the Cystic Fibrosis Foundation, Susan G. Komen’s Race for the Cure, the Senior Citizens Council of Clackamas County, or one of our local schools.
In the month of March, all MWNW stores will be asking for donations to support Polar Plunge
for Special Olympics Oregon. Their main fundraiser, The Polar Plunge, takes place March 11 at Willamette Park in Portland.
SEAN HATHAWAY Owner
According to Special Olympics Oregon, “Polar Plunge is your chance to step out of your comfort zone by jumping into an unforgettable experience that directly impacts the lives of Special Olympics Oregon Athletes. By participating you provide 5,000+ Special Olympics Oregon Athletes access to sports, activities, and community.”
Here is why Special Olympics Oregon is so important: “Special Olympics Oregon believes in the transformative power and pure joy of athletic competition. Every day across the state, we help children and adults with intellectual disabilities become athletes and grow a strong, supportive community of advocates. Through year-round training and serious competition, Special Olympics participants journey along a proven pathway to better health, essential life skills and lifelong friendships.” Please help us raise funds by donating online or visiting one of our local stores. Family-owned and -operated, dedicated to providing their customers the best products at the best prices, all while donating to and participating in their local communities, Mattress World Northwest exemplifies the best of what retail businesses have to offer. This proves that not all mattress stores are created equal.
Get a better night’s sleep and help support your community at your local Mattress World Northwest, with 22 locations across Portland, Salem, Vancouver, and more. Order online at mattressworldnorthwest.com.
Special Olympics Oregon uses sports training and competition to grow acceptance and inclusion of those with intellectual disabilities. Learn more at: soor.org.
PROUD TO SUPPORT OUR COMMUNITY
B E B O L D / G E T C O L D
March 11th at Willamette Park
CANBY • 298 NW 1st Avenue • 503-266-6771 CLACKAMAS • 8861 SE Jannsen Rd • 503-594-0550 CLACKAMAS TOWN CENTER 12000 SE 82nd Ave • 503-653-6913 GRESHAM • 1160 NE Burnside • 503-907-0296 HAPPY VALLEY • 11444 SE 82nd Ave • 503-594-2750 OREGON CITY • 19502 Molalla Ave • 503-305-8905 OPEN: 10am-8 pm MON-SAT 10am-7pm SUNDAY OPEN DAILY 10 am -8 pm MON-SAT 10 am -7 pm SUNDAY VISIT US ONLINE FOR A LOCATION NEAR YOU ORDER BY PHONE: 503-594-0551
Feeling Is Believing.
STARTING AT ONLY $1,999! WE HAVE THE LARGEST SELECTION OF HIGH QUALITY, LUXURY MASSAGE CHAIRS! Improve your health and wellness with a full body massage when you want and when you need it. NO APPOINTMENTS. NO WAITING. • Recuperate from exercise • Decompress your back • Increase circulation • Address injuries GET A FREE 30-MINUTE OR 1-HOUR MASSAGE TODAY AT ANY Mattress World Northwest EVERYONE deserves INSTANT COMFORT® THE NUMBER BED That Changes With You $500 ANY MASSAGE CHAIR OFF $50 ANY SET ABOVE $299 OFF $1000 OFF ANY FLEX HEAD SET Not to be combined with other in-store sales or offers. See store for details. Expires 4/15/23 Not to be combined with other in-store sales or offers. See store for details. Expires 4/15/23 Not to be combined with other in-store sales or offers. See store for details. Expires 4/15/23
R12 To Advertise With Us, Call 503.825.2111 Coupons can not be combined. Expires 4/15/23 Coupons can not be combined. Expires 4/15/23 FREE DRYER VENT CLEANING with purchase of our home air duct cleaning service ($149 value) FREE SANITATION SPRAY with a purchase of a whole house duct cleaning ($119 value) CALL TODAY !! TIME TO REFRESH YOUR INDOOR AIR! AIR DUCT CLEANING SPECIALS DUCT CLEANING • DRYER VENT CLEANING FURNACE CLEANING • A/C CLEANING • SANITIZING SPRAY • BEFORE AFTER BEFORE AFTER ☐ ☐ ☐ ✓ Do you have pets that create dust and dander? ✓ Have you had construction done recently? ✓ Do you have a lot of dust in the home? CLEANING YOUR AIR DUCTS CAN HELP WITH ALL THIS! CALL FOR A FREE QUOTE! CLE AN S 99% OF G E R M S 503.925.315 5 LICENSED • BONDED • INSURED Family Style Customer Service DELIVERY SERVICE ▪ CUSTOM CUTTING ▪ SPECIAL ORDERS 7609 SE Stark St ▪ Portland ▪ 503.254.7387 ▪ mrplywoodinc.com A CONTRACTOR’S SECRET WEAPON FOR ALL YOUR BUILDING PROJECT NEEDS! OPEN TO THE GENERAL PUBLIC WALL PANELING ▪ MOULDING ▪ DRY FRAMING LUMBER HARDWOOD LUMBER ▪ CEDAR FENCING & DECKING TREATED LUMBER ▪ HARDWOOD PLYWOOD ▪ FINISH LUMBER
To Advertise With Us, Call 503.825.2111 R13 YOUR ENTIRE LEAFFILTER PURCHASE* Exclusive Offer – Redeem By Phone Today! THE FIRST 50 CALLERS WILL RECEIVE AN ADDITIONAL 15% OFF YOUR ENTIRE INSTALL! **Offer valid at estimate only 10% OFF SENIOR & MILITARY DISCOUNTS FINANCING THAT FITS YOUR BUDGET! 1 1Subject to credit approval. Call for details. 5% OFF PLUS! ADDITIONALLY Has Gutter Cleaning Given You Cold Feet? END WINTER GUTTER STRUGGLES ONCE AND FOR ALL THE NA TION’ S GUTTER GUARD1 2 2The leading consumer reporting agency conducted a 16 month outdoor test of gutter guards in 2010 and recognized LeafFilter as the “#1 rated professionally installed gutter guard system in America.” Manufactured in Plainwell, Michigan and processed at LMT Mercer Group in Ohio. See Representative for full warranty details. *For those who qualify. One coupon per household. No obligation estimate valid for 1 year. License# 218294 CALL US TODAY FOR A FREE ESTIMATE 1-844-440-9814 www.LeafFilter.com/15off Promo Code: 272
R14 To Advertise With Us, Call 503.825.2111 ROOFING SPECIALS! WindoWs, siding & More $1000 off Any roofing Project (MiniMuM of 1500 squAre feet) cAll for detAils Must present coupon. Not valid with any other offer. Expires 4/15/23 CALL TODAY FOR FREE ESTIMATE 503-832-5272 SERVING THE GREATER PORTLAND AREA www.AndresExteriors.com FINANCING AVAILABLE • CALL TODAY FOR DETAILS FULLY LICENSED • BONDED • INSURED ccb # 203183 50 YEAR LIMITED LIFETIME WARRANTY ON ROOFS!
To Advertise With Us, Call 503.825.2111 R15 Step into a shower enclosure that was designed for you and your routine. From the shower walls that reflect your style, to the showerhead that delivers an indulgent drench, your new custom walk-in shower design is ready and waiting. NEW YEAR OFFER $2023 Off! Escape
Ordinary With a LuxStone Shower Installed in just 2 days or less! CALL NOW FOR A FREE IN-HOME CONSULTATION 503-744-6544 *All offers expire 2/28/2023, Available on NEW orders only. Other Restrictions May Apply. Cannot be combined with any other offers. Visit Pacificbath.com for complete details. OR#213202 | WA#PACIFBC810JJ | NV#0086030 | AZ#334398 | RCE-59346
The
WINTER SPECIAL • OFF SEASON PRICING • QUICKER INSTALL TIMES Black Shed with Cool Blue Heatstop Panels
Shed
Bronze Panels Black Gable, Cool Blue Panels, Decorative Columns, & Custom Railing
Gable with Shades & Columns BRING THE INSIDE OUT PLAN AHEAD & INSTALL NOW! Only with magazine. Not valid with other offers. Exp. 2/28/23 CCB #239012 - WALIC #CROWNPC784C3 Only with magazine. Not valid with other offers. Exp. 2/28/23
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The Tonight Show DOC SEVERINSEN
By David Bates, Contributing Writer
Remember Carl Hilding Severinsen? No? Actually, many of you will, although you know him as “Doc” Severinsen, the legendary American trumpet player who spent 30 years leading the NBC Orchestra on The Tonight Show Starring Johnny Carson, from 1962 to 1992.
Why “Doc,” you might wonder? There’s an Oregon connection there. Severinsen was born in Arlington over in Gilliam County in 1927. The town was roughly the size then as it is now, and his father was the only dentist in town, so Carl became known as “Doc.”
So, the millions who heard Severinsen play the trumpet on The Tonight Show have Oregon to thank. Arlington is where he first picked up an instrument; the town actually had a music store at the time, and as a youth he started with the cornet but eventually settled on the trumpet. He played in the high school band and at local dances, and he even toured with Ted Fio Rito before he graduated.
Severinsen is now 95 years old, and in August he played what was billed as his final concert at the Universal Preservation Hall in Saratoga Springs. And that wasn’t a “comeback” concert, either. Severinsen has been working hard since Carson retired in May 1992, so consider that: He’s been playing the trumpet on the road, in concert, for as long as he was on The Tonight Show since he left back when George H.W. Bush was President.
Severinsen went to work for NBC in 1949 in his early 20s and
played with the likes of Steve Allen, Eddie Fisher, and Dinah Shore. He actually played for The Tonight Show even before he began his three decades with Carson, closing out each night’s show hosted by Allen with a solo. When Allen left in 1957, he did as well, but was persuaded to return as first-chair trumpeter in 1962. Five years later, he was the bandleader.
By the end of Severinsen’s run with Carson, he was arguably the most famous band leader in the country. Millions tuned in weeknights, and moments after Carson emerged from behind the curtain, they saw Severinsen, each night wearing a different and hilariously gaudy outfit that Carson loved to poke fun at.
Severinsen said in a documentary about his life, Never Too Late: The Doc Severinsen Story, that his fashion move began with ties he’d purchased at an Italian clothing store in New York. When he and Carson developed their shtick, Severinsen made it a thing.
“I don’t look at Doc’s clothes before I come out,” Carson said one night when Severinsen was wearing a jacket with pink, purple, orange, and red horizontal stripes. “And I don’t look at them after I come out.”
How does a guy in his 90s still play the trumpet, which requires tremendous core strength and lung power? Simple. Severinsen eats right and hits the gym regularly. Consider his age and his documentary: It’s never too late!
POP CULTURE
Never Too Late: The Doc Severinsen Story (2020)
18 To Advertise With Us, Call 503.825.2111
Doc Severinsen practicing with the Oregon State University Symphonic Band, 1984
IT’S TIME FOR NEW WINDOWS ! CALL NOW FOR FREE ESTIMATES 503-765-9030 see what our customers have to say @ www.advancedenergyoregon.com OR CCB #180882 WA FUTURE*861PT Buy Now, Pay Later! “I have been helping customers save money for more than 40 years. I personally come to your home, do an exterior assessment without contact, and give you an honest estimate. Call me and see why Experience really does Matter!” Julia & Mike Werner $1000off Purchase of 8 or more windows New estimates only. Must mention this promotion. Some restrictions apply. Not valid with any other offer. Call for details. Expires 2/28/23
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FENDER COMES TO CANBY
By Patti Jo Brooks, Contributing Writer
Photos by Andrew Sambuceto
Canby Music welcomes Fender! Following a 2½ year delay from the original order date, this iconic guitar brand takes up its long-awaited place at Canby Music. Fender guitars, amps, basses, and everything else comprising the full Fender line has finally arrived. Canby Music is excited to be your local Fender dealership and offer “one of the biggest names in guitars.” With upwards of 100 guitars in the Fender line on-site, customers will have the luxury of selecting just the right instrument to fit their music style and level of expertise. Beginning with the Squier, a more affordable brand in the Fender line suitable for a beginner, moving up to the quality instruments crafted in Mexico, and ultimately the Made in the USA top-of-the-line Fender guitar. A complete inventory of amplifiers, everything from practice amps to full-stage tube amps are also available, as well as all the accessories—straps, strings, stands, and more. Don’t see something in the Fender line you’re looking for? No worries. Canby Music can order it for you!
Brian Haines, owner of Canby Music, began his business in 2008 on “kind of on a whim,” he relates. All through his 20s he had traveled on the road playing guitar in different bands. He enjoyed local success performing at fairs, rodeos, and casinos, and often performed weeklong gigs within the Western United States. On
his final road trip Brian had been gone 6 months, returning home at 29 years old. “This has all been fun and dandy,” he remembers thinking, but he also entertained the idea of settling down and having a family. Wanting to stay in music without traveling, Brian decided that “a music store would be the way to go.” He opened Canby Music in downtown Canby, and due to multiple requests he began teaching lessons as a service to the community. Along the way, band instrument rentals and repairs were also added.
After 10 years of growing business, Canby Music bought the “blue house” property in 2018 and began renovating. Completing much of the work himself, Brian opened the new location in September 2020, which includes: 4 lessons rooms staffed by instructors who teach multiple instruments, an instrument repair shop, band rentals, a high-end retail shop, and climate control throughout. In addition to more space, Brian expresses, “It’s nice and new, everything works.”
BUSINESS FEATURE CANBY MUSIC 22 To Advertise With Us, Call 503.825.2111
Canby Music hand-picks their staff of highly-qualified individuals. Nathan Doty, Repair Technician, started with Canby Music at the downtown location. Nathan is the school liaison, in charge of instrument repairs for all the local schools.
Christian Engerman, Studio Manager, teaches lessons and is responsible for lesson scheduling and billing. Lana Szenasi was “perfect” with her background in band and was assigned to school band rentals. Lana also teaches lessons and repairs instruments in the rental fleet. Ryleigh Mulhern, a school senior, came in with family and thought it would be “neat” to work in a music store. She sat and played their piano, the staff was impressed, and thought she’d be a good fit for the store. She teaches lessons and is their graphic designer. Cody McEldowney heads up Drums and School Percussion. He’s also in charge of the retail business, receiving and displaying products, and ringing up sales.
Brian continues teaching 20 or so individuals who’ve “been coming for years,” he says, “but mostly steers the ship
these days.” Living in Canby with his wife and 2 school-age children, both in Canby School District, Brian Haines knows what it means to be a local independent business owner and active community member. Brian, who’s originally from Canby, came up with the concept of Canby Music, and he states candidly, “This is as Canby as it gets.” He donates instruments and lessons to school auctions and equestrian events (showing support for his daughter who rides). He shops generously at the fireworks booth at Canby Music Boosters Club,
which raises money for high school and middle school bands. He is also a member of Canby Chamber of Commerce.
Stop by Canby Music today and check out their impressive inventory of Fender guitars as well as their other local brands such as Breedlove from Bend, OR. Don’t forget to ask about Free Financing!
Canby Music is located at 590 NW 1st Ave. in Canby. Call them at (503)263-2263 or email brian@canbymusic.com. For additional information visit their website at canbymusic.com.
590 NW 1ST AVE, CANBY • 503.263.2263 • CANBYMUSIC.COM OPEN 11-6 MONDAY-FRIDAY & 10-5 SATURDAY CLOSED SUNDAY FREE IN-HOUSE FINANCING! $500–$999 6 MONTHLY PAYMENTS $1000 AND UP 12 MONTHLY PAYMENTS LOCAL MUSIC STORE Your Truly Independent We Rent School Instruments 2 Free PRIVATE LESSONS New Students Only FREE CLEANING & ADJUSTMENT OF ANY BRASS OR WOODWIND INSTRUMENT Free Fender Custom Shop 2023 CALENDAR Coupon not valid with other offers. Other restrictions may apply. Expires 4/15/23 Coupon not valid with other offers. Other restrictions may apply. Expires 4/15/23 Coupon not valid with other offers. Other restrictions may apply. Expires 4/15/23 Coupon not valid with other offers. Other restrictions may apply. Expires 4/15/23 Free RESTRING Does not include price of strings with the purchase of any Fender products over $100 Visit CommunityAdvantageMagazines.com 23
FREE Delivery + FREE Set-Up + FREE Haul Away Save BIG with our EVERYDAY LOW PRICES! More In-stock Items than EVER! Refresh Your Home Today! $100 off Any Purchase of $500 or more, On Everyday Low Price Items *Excludes Tempur-pedic & American Leather products. One offer per household. No prior sales please. Coupon Expires 4/15/23. We’re Open Mon-Sat: 9am-5:30pm First Class Service With Top Quality Home Furnishings 27050 S. Hwy 170 • Canby 503-COMFORT (266-3678) www.canbycomfort.com “Neil and Joel, Outstanding in Their Field!” Since 1963 DELIVERING Valentine’s COMFORT Let Martin’s play Cupid and match you with the perfect furniture for your home! CUSTOM OPTIONS FOR THE PERFECT FIT!
Clackamas • 9839 SE Elon St. • 503-303-4795 Experience The Bean. Buy 1 Drink & Get The 2nd FREE $2OFF Any Purchase of $10 or more Valid only at Beaverton, Wilsonville, Clackamas & Portland Locations. Free drink of equal or lesser value. Must present coupon. Exp. 4/15/23 Valid only at Beaverton, Wilsonville, Clackamas & Portland Locations. Must present coupon. Exp. 4/15/23 (971) 393-0211 wcmobiledetailing.com Call To Schedule An Appointment On The Web Visit Us On Social Media CERAMIC COAT PROTECTION WINDSHIELD RAIN TREATMENT Ceramic Coating Keeps glass cleaner Allows water to roll off Increased visibility HEADLIGHT RESTORATION Ceramic Coating Better illumination Saves money in the long-term Increased visibility RAINY WEATHER SPECIAL Windshield & Headlight Winter Preparation Lifetime Guarantee Certified Ceramic Coat Installer Limit one. Only with coupon. Not valid with any other offers. Expires 4/15/23 Visit CommunityAdvantageMagazines.com 25
Chocolate Strawberry Shortcake
INGREDIENTS
2 cups all-purpose flour
1/3 cup white sugar
¼ cup cocoa powder
1 tablespoon baking powder
1 teaspoon baking soda
½ teaspoon salt
½ cup butter
1 cup milk
2 pints strawberries, sliced
¼ cup white sugar
1 (12 ounce) container frozen whipped topping, thawed
2 tablespoons chocolate syrup
DIRECTIONS
1. Preheat the oven to 400 degrees F (200 degrees C). Grease two 9-inch layer pans.
2. In a large mixing bowl, combine flour, 1/3 cup sugar, cocoa, baking powder, baking soda, and salt. Cut in butter until mixture resembles coarse crumbs. Add milk, mixing until just moistened. Spread batter evenly into the prepared layer pans.
3. Bake in the preheated oven for 15 minutes, or until a toothpick inserted in the center comes out clean. Cool.
4. Meanwhile, in a medium mixing bowl, combine strawberries and remaining 1/4 cup sugar. Let mixture stand for 10 minutes.
5. Remove shortcake layers from the pans. Place one layer on a serving plate; cover with 1/2 of the of strawberry mixture and 1/2 of the whipped topping. Place remaining shortcake layer on top, then remaining strawberry mixture and remaining whipped topping. Drizzle chocolate syrup over top.
RECIPE Serve this chocolate strawberry shortcake on Valentine’s Day. It’s delicious and looks beautiful.
allrecipes.com/recipe/16029/chocolate-strawberry-shortcake/
WANT TO BE IN THIS MAGAZINE? DIRECT MAIL = DIRECT RESULTS We publish 40+ local area magazines + direct mail collateral! Learn more at ActiveMediaUSA.com ADVERTISE WITH US! CALL 503.825.2111 26 To Advertise With Us, Call 503.825.2111
Well Pump Sales, Service and Installation CLACKAMAS // 503-658-7967 www.hpspipe.com // Info@HPSPipe.com CCB# 120254 Our crew of experienced well pump service professionals work hard to carry on the fundamental principles of hard work and integrity laid out by our owner Jim Roofener, when he established Hillsboro Pump Service in 1978. • Installation • Troubleshooting & Repairs • Flow Testing 250 SW Ist Avenue • Canby • 503-263-3337 Bricks & Minifigs Canby is locally owned and operated by Plastic Palette LLC. We are an authorized LEGO Retailer. LEGO and the LEGO logo are trademarks of the LEGO Group. ©2021 The LEGO Group. All rights reserved, used with permission. 20% OFF ALL BUILT USED Lego Sets (Limit 1) See Store for Details $25 OFF ALL BRICK PARTIES GREAT fOR BIRTHDAYS yOUTH GROUPS & tEAM EVENTS See Store for Details CANBY LOCATION ONLY EXPIRES 4/15/23 CANBY LOCATION ONLY EXPIRES 4/15/23 Lego Sets, minifigures & Bulk pieces! buy. sell.trade new & used buy. sell.trade new & used Our new & used LEGO selection is unmatched! used unmatched! We host awesome brick parties: Visit CommunityAdvantageMagazines.com 27
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Portland’s Finest Medical Spa
AGNES RF 50% off One Area
Agnes RF is a non-surgical radio frequency device that treats eye bags, tightens and removes fat from the neck and jawline area. Cystic acne is treated by removing the sebaceous gland.
COOLSCULPTING 50% off
Non-surgical body contouring treatment that FREEZE & ELIMINATES FAT from your body.
VANQUISH BTL ME & CELLUTONE BTL
50% off One Area Vanquish BTL ME is a non-surgical FDA cleared fat reduction used to reduce 1 to 4 inches off your body. Cellutone is a FDA approved non-invasive cellulite reduction and body contouring treatment.
SECRET RF MICRONEEDLING $899
(including face, neck & chest)
The Secret RF Microneedling System is a powerful new technology that is ideal for facial rejuvenation, improving scars, celllulite, and plumping and tightening loose skin.
CHOICE OF IPL, LASER GENESIS, NIR, CLEAR LIFT, MICRONEEDLING OR CHEMICAL PEEL
$189 PER ONE TREATMENT (ANY AREA)
IPL: Removes sun spots, age spots, acne spots and any other skin pigmentation
GENESIS: Improves fine lines, skin tone & increases collagen production
NIR: Removes the appearance of sagging skin, wrinkles and fine lines
CLEAR LIFT: Improves Melasma, Lifts sun damage, pigmentation & dark or red scars
MICRONEEDLING: Tightens, lifts & rejuvenates the skin, Improves wrinkles and fine lines
CHEMICAL PEEL: Improve the appearance and texture of the skin by increasing cell turnover
SOLEIL SIGNATURE FACIAL
50 minute facial includes steam, extractions, medical grade Microdermabrasion, collagen mask, and LED light treatment
Only $99
GIFT CERTIFICATES AVAILABLE WE ACCEPT CARE CREDIT
COMPLIMENTARY CONSULTATIONS
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THE HISTORY OF
Red Velvet Cake
By Donovan Darling, Staff Writer
Cake itself dates back to the 13th century. And for hundreds of years, cakes were basically sweet bread or what we know today as fruitcake, with dried fruits and nuts, and pretty coarse as far as dessert goes. It took about 500 years for bakers to make better cakes, breaking down the flour for a more delicate and delicious cake. But where does the traditional red velvet cake come from?
Historians believe velvet cake was invented during the Victorian Era. In the 1800s, recipes using cocoa for gourmet cakes gained popularity, and the bakers called them “velvet” cakes and served them at fancy parties. To contrast how coarse cakes used to be, they specifically called them “velvet” so the guests would know how delicate and soft the cakes were. And it seemed that bakers were obsessed with trying to perfect the cake recipe. The ingredient cocoa–first imported from the Americas in the 17th century–broke down the coarseness of the flour, resulting in a soft and velvety cake. But where does the red come from? It’s said that the red color is due to a chemical reaction of acid and cocoa, as natural cocoa is high in acidity and functions well with buttermilk and baking soda, common ingredients in cake at the time. In addition to its delectable chocolate flavor, the cocoa is what makes the cake so “velvet.”
Later in the 1900s, cake recipes began using cocoa as the main ingredient. And bakers, home and professional, found recipes for cocoa velvet cakes, red cocoa cakes, and other types. Around 1943, a then successful cookbook, The Joy of Cooking, included a red velvet cake. Irma S. Rombauer, writer of the book, stated she never cared for the cake but felt compelled to include it. And this 1943 recipe was the first official mention of the red velvet cake in U.S. media.
At the outbreak of WWII, food and supplies were rationed to soldiers and civilians, including such baking ingredients as sugar and butter. This resulted in bakers, in lieu of using sugar, choosing beets and beet juice as a sweetener. Funny enough, modern red velvet cake recipes still call for beets! The bright and rich red color of beets made for a more appealing cake, at least aesthetically. Interestingly enough, the beets also made the cake soft and moist, preventing the cake from drying out so easily while being cooked. And during the trying times of war, civilians were actually quite happy to buy red velvet cake because it was different and somehow more special. The beets didn’t adversely affect the flavor, but rather created a soft and moist texture and the dramatic red color the cake is known for, impressing guests with a bright and rich red centerpiece on the dessert table. Still popular today, red velvet remains a wildcard in the baking world, and not just as cake anymore–there’s cupcakes, pie, cookies, and red velvet chicken and waffles! So, ultimately, who is credited as creating red velvet cake?
According to The Adams Extract company, they claim to be responsible for inventing the cake in the United States, as they made a fortune selling red food coloring (instead of beets and beet juice) to make the cake possible. The Waldorf Astoria Hotel also claims they are the inventors and birthplace of red velvet cake. However, in this writer’s opinion, like language itself, it took many years and mouths and minds to evolve what we know today as red velvet cake, and no one person could possibly be credited. Next time you’re enjoying a rich slice of red velvet cake, remember all these bakers who perfected this recipe over hundreds of years!
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FREE FREE EXAM & X-RAYS For new patients without insurance Smile Oswego Dental • Lake Oswego • 503.765.5555 Smile Linn Dental • West Linn • 503.607.2222 With this coupon. Not valid with other offers or prior purchases. Offer expires 4/15/23 LAKE OSWEGO 17510 Provost, Ste. 205 (2ND Floor) 503.765.5555 SmileOswegoDental.com MONDAY 8AM-5PM | TUESDAY-FRIDAY 8AM-6PM | SATURDAY (by appointment) | CLOSED SUNDAY TEETH WHITENING New patient only with exam, FM X-rays & Cleaning ($300 Value) Smile Oswego Dental • Lake Oswego • 503.765.5555 Smile Linn Dental • West Linn • 503.607.2222 With this coupon. Not valid with other offers or prior purchases. Offer expires 4/15/23 WEST LINN 18750 SW Willamette Dr. 503.607.2222 SmileLinnDental.com Dr. Fadi Ibsies VOTED TOP DENTIST by Portland Monthly 2010-2021 HIGH-TECH FAMILY DENTISTRY FAMILY DENTAL CARE OFFICES • AGES 3 & UP • ON CALL EMERGENCY CARE NON-CORPORATE PRIVATE DENTAL OFFICE ON CALL EMERGENCY CARE Aerosol suction machines in each room for an extremely sterile environment For a COVID-19 environmentfree HAPPY NEW YEAR HAPPY NEW