Volunteer Sharings

I belong to the marketing team and I am responsible for the promotion of the social media accounts, including making an outline of the promotion plan, drafting content, video production, and social media account management

About the memorable moment, is one of our social media promotions, the Markham Bingo Challenge. In the plan, we would like to make some noise for the activity and interaction with Instagram users for attracting them to join. From my observation on Across’s Instagram, I found out that there are more and more people joining the Bingo activity and the number is out of my expectation. Some of my colleagues (I work in Markham) reflect that the bingo activity lists out some things that they never try and which make that they plan to do in the future. This is the most memorable moment for me.

I think CM is a good activity to let people explore more about the city and make connections with the community and people. Actually, I have just arrived in Toronto for around 3 months and I am not really familiar with Markham. There are many places in Markham I never visited. However, through shooting the promotion video, I visited Markham and I seem like I know more about Markham Besides, I have made friends and nice people through CM which is an unexpected bonus for me. I feel closer to Toronto and Toronto’s people because of CM. I hope the participant feels closeness after joining this activity