This is Braselton: The 2024 Official Town Guide

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T HE 2 0 2 4 O F F I C I A L TOW N G U I D E The Ultimate

CULINARY COMMUNITY Spotlight on the People and Plates We Love

DOG-FRIENDLY

DINING plus

ONE-OF-A-KIND

SHOPS & TROLLEY STOPS


A M E S S A G E F R O M T H E M AYO R

Welcome to

Braselton! Thank you for your interest in Braselton! We hope you will explore our town, enjoy our businesses and engage with our residents. Braselton has many food and shopping options for you to explore. You’ll find foodie options ranging from French crêpes to bold Italian to exquisite steaks. From craft beers and cocktails with live entertainment to quiet coffee shops, Braselton can help you settle in with ambiance. From fine furnishings to the latest running shoes, Braselton has shops for you. Braselton is blessed with many businesses that support your needs. Spa treatment? Salon services? Hotel accommodations? We have all these businesses and many more. Braselton’s residents enjoy their homes and celebrate our community activities. Fly your red, white and blue at our July 4th parade. Nestle in under the stars at movies on the town green. Taste a little wine or chocolate while socializing with friends or out and about with your spouse. We truly hope you savor Braselton and all it has to offer. If you see an elected official, we often ask: How can I help? We want you to have fun!

Kurt Ward M AYO R

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COVER STORY

An Eclectic and Epicurean Delight Delicious meals, unique events, unparalleled community support and the friendliest neighbors make Braselton the place we love to call home. From palette-pleasing menus to unforgettable moments, we celebrate all the ways Braselton continues to woo visitors and residents alike, bringing us all together in this town we love, bursting with life! CREDIT: Jennifer Mottola, East2West Creative

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Braselton’s Best

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Local Favorites

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Battle Between the Buns

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Braselton’s Cocktail Trail

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Fur Friends are Welcome

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Braselton Farmers Market

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We Mean Business

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Shopping Your Way Through Town

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Inspiration Around Every Corner

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Leaving a Legacy

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From Humble Beginnings

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A Look Back and a Leap Forward

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Follow the Leader!

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The Racy Side of Town

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A glimpse behind the curtain of some of your favorite restaurants

Residents chime in on their favorite bites

The ultimate burger taste test

A night on the town never tasted so good

Bring your pup to one of these patios while you dine

Learn more about some of your favorite market vendors

Buy Local Braselton is paving the way for small business

Unique finds and friendly vibes abound

How the Arts Council is bringing art to our community

How one family shaped a town

Our beloved library enters a new era

The reinvention of Braselton’s mill

All about our amazing History Tours

The Petit Le Mans brings the world to Braselton

Events Business Listings Braselton Bee Team

Learn about our new volunteer initiative

Maps


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A N E C L E C T I C and E P I C U R E A N

DELIGHT B

raselton is home to so much history. Our streets are lined with monuments to days gone by, through public art and architecture, through preservation and reinvention. Our events draw crowds from across Georgia and beyond, inviting folks to gather for shopping, dancing, dining and more. We entice wine and antique lovers to sip and shop their way through town, and we are home to beautiful parks and attractions for those wanting a little heart-pumping fun. Braselton is a destination, even for those of us who already live here. And no destination is complete without an exciting and enticing food scene.

Food is an anchor that tethers us to our lives, heritage and collective journeys as humans. Bowls filled with steaming stew on a stormy night, gooey chocolate cookies made to mend a hurting heart, flour-coated countertops prepped for three generations of hands to knead dough to perfection. Life is its own epicurean journey, often leaving our brains mapped with memories of meals shared and prepared and enjoyed with family and friends, spanning continents and decades, cultures and traditions. Flavor is threaded into each of our lived experiences; it is a part of who we are and who we go on to become.

Pictured here: Executive Chef Ariel Sigler, Cotton Calf Kitchen

In Braselton, we celebrate food with neighbors, sharing tables at our favorite hometown restaurants. We toast to our milestones, belly up to bars staffed by familiar smiling faces. We try new dishes from our diverse cuisines, the essence of family recipes and secret ingredients embuing every bite. Our 2024 issue of This is Braselton is dedicated to the stories behind the dishes, the people keeping all the plates spinning and this beautiful town full of charm and appeal that we lovingly call home.


From juicy burgers with creative twists to must-order recommendations straight from our residents’ mouths, be prepared for tummy rumbles and cravings as you flip through pages full of mouthwatering food photography, descriptions and more. You will even learn some of the history behind many of your favorite restaurants and the humans who have dedicated themselves to elevating and diversifying the culinary experience in Braselton. Also, within these pages, you will dive into some history, learning more about the Braselton library, the mill and our iconic Braselton Trolley. We expand on the town’s history with a deeper look into the Braselton family, examining their extensive contributions and living legacies. Even a more recent history lesson is hidden here, with an inside look at our new Arts Council and their philosophy and passion for bringing more art and creativity to our buildings, streets and structures. Dog lovers will find a fun resource for all the best places to dine with your doggo, along with some helpful tips for all pet parents and siblings! Braselton is a pet-friendly town, and we are always happy to see our furry neighbors out and about, at events and on our favorite patios. Every Friday from May-September, the Braselton community comes together on the town green to buy and sell homegrown produce and food products at our popular Braselton Farmers Market. Market lovers will enjoy hearing from some of our amazing vendors and getting the

inside scoop on unique finds, yummy produce and baked goods. Shoppers will also love that we have highlighted a handful of our well-curated boutiques and shopping spots that house treasure troves just waiting to be discovered. And, speaking of shops, get a behind-the-scenes look at our Buy Local program, armed with tools and resources that offer additional support to our growing community of small businesses. One thing is for sure: Each page tells a story, one that we love to tell again and again. Braselton is a town that offers the appeal of a popular getaway destination, full of delicious bites, exciting events, friendly faces and intriguing history. The best part is that you get all the food, fun, festivals and friendship right here in our small town filled with big love, creativity and a BIG appetite.

Turn to page 20 to see all the highlights of our Braselton Cocktail Trail, complete with drink recommendations and photos that pull you into the adventures of four unique groups who tackled the trail together.

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Braselton’s Best

Restaurant Pioneers Braselton’s name may be growing synonymous with “Foodie Destination,” but did you know that behind the dishes that draw the crowds are owners with a dream and the dedication to see it through? We want to just briefly draw back the curtain on some of the hearts and minds behind a few of the restaurants we love so much. A peek into their “why” will offer us a glimpse of what brought them to Braselton and our community of food lovers.

Pictured here: Vincent Price, Cotton Calf Kitchen

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PaPa Jack’s Country Kitchen

Bill Mays As a boy, Bill Mays would wake up early on Saturdays, not for the morning cartoons, but for his time in the kitchen, cooking. He jokes that his parents wondered why he couldn’t “just sleep in like everybody else,” but he followed his gut even at a young age—straight to the stove to cook up bacon, eggs and fluffy pancakes. As Bill grew up, he assumed he would follow in his father’s seafood-selling footsteps, but actually found himself working in a local country restaurant. After three years of running the kitchen there, he gave his notice and walked out, not knowing what he would do next. Next was actually an adventure in ownership, starting with two sandwich shops in Brookhaven and Atlanta and leading to a seafood restaurant in Commerce called Stringer’s Fish Camp. Bill owned that restaurant for 14 years before selling it. After that, you know most of the

story. In 2005, he opened PaPa Jack’s next to the Bottle Shop in Duncan Corners. That busy intersection of today was a little four-way stop back then with not much else around it. “People looked at me like I had lost my mind! ‘What are you doing, Bill?’” he remembers fondly. “But, it’s 2023, and somehow this ‘little old biscuit boy’ is still here!” Six years ago, PaPa Jack’s moved from their 3,000-square-foot building into the 8,000-square-foot space where they are today. “I came to Braselton because I knew it was growing at a time when the owners of the Bottle Shop, Frank and Billy Duncan, mentioned wanting a restaurant in the space next to them,” Bill states. What kept Bill here, though, were the people. He gives our elected officials and administration high marks and acknowledges that past and present members have been incredibly supportive. For Bill, even as Braselton

grows, the best part about being here is our small-town, community feel. “My employees, my customers, they have become family. Our customers are so loyal; we have served multiple generations of their families. I have watched kids grow up, get married and bring their children in to see us,” Bill muses. “Some come by daily, more than once! Most days, you can always check your clock by who’s walking in our door.” When Bill has downtime, he golfs, fishes, cares for his lawn and zones out to good music by his fire pit. He is active in our community, so you may find him at the Wine Festival, 4th of July fireworks or shopping art and antiques! He remarks, “Braselton is one-stop living. We truly have everything here to enjoy a wonderful lifestyle.” We couldn’t agree more.

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Cotton Calf Kitchen

Vincent Price A love of food was distilled in Vincent Price by the fantastic cooks surrounding him in his early years. His mother’s ability to create amazing dinners seemingly out of thin air created a warm and inviting atmosphere in his home, even drawing neighbors, friends and family. “My mother always made sure people were well-fed when leaving our home. She would say that her cooking was a love letter to those who came to dinner,” Vincent recalls. His story at Cotton Calf Kitchen began in a roundabout way. He was initially brought in to start a wine program, sell high-end wines and organize and manage their host stand. Vincent planned to use this opportunity to fund his ability to go back to school. However, plans changed when the owners, Larry Monroe and Cindy Coker Green, pictured below, were so fond of his incredible work that they asked him to come on board full-time as the new general manager. Even though the prospect of running the restaurant had been an enticing prospect to him all along, it would mean giving up his hopes of returning to school. Spoiler alert­—Vincent said yes and recalls, “Eight years later, this has been the most significant leap of faith I have ever taken in my life, and it has paid off in spades.” For Vincent, the brightest part of this journey has been his staff and the guests—a deeply valued staff who trusts him and loyal guests that always leave happy as a result.

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Vincent’s ability to pair dishes and wines, offer mouthwatering details when describing a dish and his deep love of the entire dining experience have given him an incredible gift to share with restaurant patrons. He recalls dining in New Orleans once when the “rockstar chef” Ariel Sigler approached him and asked him to describe his most beloved dining experience. In his words, “I simply described some of my most beloved and memorable family meals from growing up for him, and then he just left. I thought, ‘Have I offended him?’ But, after the dinner, this chef came back and told me that I should entertain the thought of working as a maitre’d.” Needless to say, we are all thankful Vincent and his gift of translating the language of food found their way to Braselton and Cotton Calf Kitchen. Braselton’s small-town charm was familiar to Vincent, a small-town South Carolina native. After living in several larger cities, he wanted a slower pace. He remarks, “Braselton offered proximity to a major city and the sophistication of being so close to that city, but also all of the

advantages of a small town.” Loyalty has become a guidepost for Vincent in how he runs the restaurant. Listening to guest feedback and building meaningful relationships around food have led to the longevity and popularity of Cotton Calf Kitchen, where patrons come year after year to celebrate their most precious milestones. “We experience life with our guests. We host surprise parties and engagements, providing a beautiful atmosphere and exquisite food for some of our guests’ most memorable moments,” Vincent says. When Vincent gets a little time to kick back, he relaxes at home with his husband, Dennis, and dog, Lulu, and cooks in his home kitchen. You will also find him out in the community, whether at the Rock the Block event or at Hoschton Coffee Company, grabbing a tasty drink.


Stonewall’s BBQ

Ronnie Jones Ronnie Jones comes from a long line of food enthusiasts, so his love of food is both authentic and long-standing. A father who was passionate about the industry and a mother who spent time teaching Ronnie to cook in the kitchen influenced him greatly as he grew up deciding what to do with his life. “There was never a moment in my life where my family wasn’t cooking lots of food for various occasions; it was just part of how we came together,” he recalls.

with more financial stability. And, while being my own boss has its ups and downs, at the end of the day, success is in my own hands, not someone else’s,” Ronnie explains. When it came to location, Braselton was the easy choice. With his home right down the road in Hoschton, it was not hard to see how much the town of Braselton was growing. That growth, plus access to the interstate and the city’s support, made Braselton the right place to open the doors.

Once he knew corporate America was not a good fit for him or his family, he set out on his own, with plenty of support from his father, and Stonewall’s was born. “I wanted a better life for my family, hopefully

“We have made lifelong friends and family just by cooking and serving good food here,” he remarks. “There have been too many influential and incredible people walk through our doors to count, but they have all left

an impact on me personally on how I run my business.” While Ronnie admits it is hard to take time off, he does prioritize family time, often relaxing on the back porch and taking in the view of his family’s farm. His family also enjoys attending the Petit Le Mans every year and volunteering within the community to help families whose children are fighting cancer. “It’s rewarding to help spread smiles, offer support and have fun with these families who are so deserving,” Ronnie adds.

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Jack’s Public House (and others)

Jack & Hollie Ansley Jack and Hollie have built a life and a legacy around food. It may sound like the jacket of a bestselling novel, but for Jack and Hollie, it is simply their story. We will take you back to the ‘80s, briefly, because you need to know that Jack has always loved Braselton. From 1985-1989, car enthusiast Jack was a managing partner at Road Atlanta. Before that, he was a driver, crew chief for Bob Akin and team owner for the champion USA Lotus team. Not only that, he owned 75 acres in Braselton, where he trained horses, which led to an injury that eventually led him into hospitality. When Hollie and Jack met, he had been running the Chikin Ranch at the Pendergrass Flea Market since 2003. He was known for his Chicken on a Stick and mouthwatering BBQ. At the time, Hollie was a supervisor at the Department of Family and Children Services and attending a doctoral program at UGA. After the couple opened Jacks’s in 2007, they became so busy that Hollie joined Jack in the business full-time in 2008 while finishing school. In 2012, they purchased locally loved Jeffrey’s Sports Grill. Not too long after, they leased the property now known as

Jack’s Local Station in downtown Braselton in 2017. Never a pair to back down from a challenge, in 2020, Hollie and Jack joined with friends and business associates, Lee Botts and Jim Southard, to reimagine the Traditions Golf and Country Club. Jim and Lee managed the golf side of things while Jack and Hollie renovated and reopened the restaurant, now known as Twenty7. The couple renovated and transitioned Jeffrey’s into Jack’s Public House that same year. Then, in 2021, they began building out and opening Rebar in the 1904 building. Rebar officially opened in 2023 to rave reviews. Throughout the years, Jack has used the culinary experiences and lessons he has learned to influence every part of their restaurant empire. His infamous Chicken on a Stick is still available as a menu item today at each of their locations except for Rebar. Everything Hollie knows about the industry, she has learned from Jack, and they both have had a tremendous impact on the foodie environment in Braselton. Hollie says, “Running businesses in Braselton has shown us the loyalty and support of

our customers, who are now friends, and the town management. This is a unique area where people love to dine out and support family-owned restaurants, a community we are proud to be a part of both as owners and as patrons.” The restaurant community is closeknit, according to Hollie, often sharing ideas and leaning on one another when needed. With so much support from town management and officials, local restaurants have many unique opportunities to share their menus with differing demographics, drawing guests from miles away. Even visitors notice that Braselton is unique in its small-town vibe because neighbors, business owners and town staff all seem to count one another as family. “We are invested in this community, the residents and our businesses. Our guests have become our friends, and our fellow restaurant owners have become trusted colleagues. Even during the chaos of 2020, this community never stopped supporting each other, ordering take out, tipping extra, pretty much going above and beyond to offer their support,” Hollie remarks. “We love celebrating with this community. We just love being here in Braselton; whether traveling or visiting family, this is always the best place to come home to.”


The Galloping Galette

Viviane & Yannick Fonfrede The story of the delicious galettes and crêpes we all love begins across an ocean in Western France, where Viviane and Yannick met and started their life together. Viviane grew up in a Braselton-sized town called Châteaubriant, surrounded by family and food at large gatherings. She recalls, “My favorite times were when my mom cooked galettes and crêpes every Friday night. This was a generational tradition passed down from my maternal great-grandma. These Friday night traditions became mine and Yannick’s as well. We would fill our home in Nantes with friends and family unfamiliar with our region and feed them galettes and crêpes, introducing them to our beloved delicacies and way of life.” As a freelance translator, Viviane was often able to travel to Braselton, visiting family with Yannick and cooking their specialties to share. So, around 2015, when they began to dream of opening a crêperie of their own, they thought of Braselton as a perfect spot to begin their dream. Before opening The Galloping Galette in 2017, Viviane and Yannick had very different career paths; hers in freelance translating and his in

decorating and finishing private homes for over 13 years. “There have been challenges,” Viviane shares. “This has been our first restaurant experience, our first time working together, and 2020 was simply an unprecedented time. However, through it all, this has been an exhilarating experience full of wonderful moments and people.” When asked what has been an unexpected bright spot in this journey, Viviane said, “The kindness of the South. The everlasting support from the community and town. The genuine relationships we have built over the years, whether it be with friends or our beloved guests. It has been precious and reassuring to us, with our family still based mainly in France, that Braselton is also home and family.” Viviane and Yannick also attribute their success to the town’s management and administration. From events and programs to advertising and collaboration, Braselton’s town staff is always creatively promoting and supporting its businesses. Even the relationships they have built with other business

owners have impacted the thriving of The Galloping Galette, as owners in the community are constantly helping one another and offering referrals. “We love that you don’t have to drive outside Braselton to find restaurants offering a nice diversity of foods. From casual to fine dining, it is all here. Even just in The 1904, there are varied options to enjoy,” Viviane says. Yannick and Viviane have plenty of interests to fill any downtime they find. He loves vintage cars and antiquing when he’s not cheering on the Dawgs or Atlanta United. Viviane can be found cracking open a mystery or historical novel in her quieter moments. And you would be hard-pressed to find a local business this couple doesn’t regularly support. From shopping to dining to enjoying a little pampering, Yannick and Viviane are the living embodiment of loving your neighbor. Luckily, Braselton is overflowing with people like them, full of love and loyalty and ready to support a friend at any time.

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APPETIZER Pimento cheese balls are ALWAYS part of our order at Jack’s Public House! - Lisa B.

ENTREE The Italian Combo Sub from Roman Oven is to die for! It is so big you can share it or save the leftovers for yourself. - @North Metro Eateries

Local

FAVORITES SOCIAL MEDIA POLL REPLIES

We polled our social media community on their favorite dishes from our excellent restaurants. Next time you go out to eat, try one of these beloved options from the menu!

APPETIZER Everyone must experience the Tuna Poke stack with wonton chips at Cotton Calf! - Rachel J.

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COCKTAIL/MOCKTAIL We adore the watermelon martini at Local Station! It is the perfect summertime cocktail! - @kasiedeleon

DESSERT No matter what the occasion, we will be having the stuffed cookies from Sugar n’ Proof - Marie A.

KID-FRIENDLY FAVORITES Sarazen’s patio is our favorite place to dine with kids! The servers love my boy, and he loves them! Also, so much fun for the kids to run around in the grass and play cornhole while waiting for food. - Meredith P.

KID-FRIENDLY FAVORITES The Nutella and Strawberry Crêpe from Galloping Galette tastes like a tiny bit of heaven, and our kids adore it! - Heather C.

DESSERT If you want something that everyone will love, you have to try the Snickers Cake from Pat’s (Eatery). - Rachael R.


BATTLE

BUNS B ET W E E N T H E

Are you ever just craving a juicy, well-cooked burger that delights the senses while comforting the soul? Yeah, we do, too!! So, we headed out on the town and taste-tested burgers at some of our amazing restaurants! Here you will find our stand-out favorites that we think everyone needs to try at least once! Bet your buns you will find something here to love!

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LOCAL STATION BUN IN A MILLION BECAUSE: They offer a “build your own” menu that allows each burger to be totally customized. Also, the vibes are unmatched.

LOVE AT FIRST BITE: DOUBLE STACK BURGER W/ PIMENTO CHEESE & BACON This pimento cheese is made in-house and is the best in town! We loved that you could choose from a single, double or triple patty to sandwich between the most perfect brioche bun. Their chips were crispy and delicious.

BRASELTON BREWING COMPANY BUN IN A MILLION BECAUSE: Beer. Lots of great beer. Plus, dogs are welcome outside on the patio, the atmosphere is energetic and you’re dining in a refurbished cotton gin.

JUICY EXTRAS: Don’t forget the warm blue cheese sauce to dip the chips!

LOVE AT FIRST BITE: CALIFORNIA BURGER W/ PICO DE GALLO & AVOCADO This is the perfect summer burger but can be enjoyed anytime. The pico de gallo has a kick that we all loved. We ordered freshly made and piping hot steak fries alongside and they were a hit!

JUICY EXTRAS: Try the onion rings and thank us later!

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SARAZEN’S BAR & GRILL BUN IN A MILLION BECAUSE: They have a spectacular view of the golf course! This hidden gem is off the beaten path, has great outdoor seating and is a lot of fun for kids.

LOVE AT FIRST BITE: ZINFANDEL MUSHROOM BURGER Rich in flavor, this burger made us feel right uptown. Gruyere cheese and mushrooms marinated in a zinfandel demiglace are melted on top of the two (4-ounce) premium burger patties. Those flavorful mushrooms certainly elevated the experience. This ain’t your mama’s burger, y’all!

JUICY EXTRAS: Wagyu Burger specials are offered periodically; check their website!

JACK’S PUBLIC HOUSE BUN IN A MILLION BECAUSE: This is a neighborhood spot in a great location! They always have a “burger of the month” to enjoy while you catch the big game in their high-energy space with the coolest racing vibes!

LOVE AT FIRST BITE: GREEK LOVERS They had us at tzatziki. Pile on the feta cheese, cucumbers, tomato, lettuce, olive tapenade and onion, and this burger is feta-bulous!!

JUICY EXTRAS: You can sub out the beef for turkey or grilled or fried chicken.

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RACHETTI’S CAFÉ & PIZZERIA BUN IN A MILLION BECAUSE: They give very clever names to their burgers, likeTimmy N Tommy Got in a Fight Burger, Churchill Downs Burger and Billy the Kid Burger. We were truly surprised to find so many great burgers at an Italian pizza place!

LOVE AT FIRST BITE: THE DUKE BURGER The Duke features applewood smoked bacon, homemade Carolina sauce, onion rings, cheddar AND American cheese. The buttery bun could barely carry this loaded burger, but it got the job done!

JUICY EXTRAS: Next time you’re planning an event, keep Rachetti’s catering options in mind!

PADDY’S IRISH PUB BUN IN A MILLION BECAUSE: It’s a pub, y’all! Great food and atmosphere, and we just love that the pub was built in Dublin, Ireland, and reassembled here at Chateau Elan in 1997.

LOVE AT FIRST BITE: PADDY’S OLD TIMER’S BURGER This burger was Top o’ the Morning! The Irish bacon, caramelized onions, watercress mayo and Irish cheddar cheese toppings on a brioche potato bun, along with the great atmosphere, made us want to do an Irish jig! We also love that there are options to turn this scrumptious burger into a chicken or veggie burger!

JUICY EXTRAS: Paddy’s is a stop on the Cocktail Trail! We enjoyed sipping on the Luck of the Irish before our meal. Fun and delicious!

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HOUNDSTOOTH GRILL AND TAVERN BUN IN A MILLION BECAUSE: They are right in the heart of Braselton. Come in for happy hour, stay for dinner and order the biggest burger in town—when it comes to our appetites, size does matter.

LOVE AT FIRST BITE: THE CLASSIC BURGER This hefty burger is made with a half-pound of black Angus beef and topped with melted cheddar cheese and bacon, plus all the classic offerings. It was a handful that we thoroughly enjoyed! Perfectly seasoned and wonderfully juicy.

JUICY EXTRAS: Convenient location puts you right at the Mulberry Walk trolley stop!

JACK’S BUN IN A MILLION BECAUSE: You’ll find the best dive bar vibes here, plus outstanding food. You will also love tipping the hardest-working staff in Braselton! Locals love the friendly, laid-back atmosphere, the food and the large patio for outdoor dining.

LOVE AT FIRST BITE: TURKEY BURGER Like a regular burger but on steroids. White American cheese tops this delicious turkey burger, along with fresh LTO. That’s lettuce, tomato and onion. But the big surprise was the house-made bang bang sauce which took it over the top. We agree that we could eat this one every day.

JUICY EXTRAS: The wedge salad is divine! You won’t regret adding it to your order!

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MAYNARD’S AT THE CORNER BUN IN A MILLION BECAUSE: When you’re here, it feels like Cheers­—everyone knows everyone, great bar, great outdoor space. Just the best local hangout, and you can drive your golf cart over!

LOVE AT FIRST BITE: THE SUNRISE BURGER You might think of this burger for brunch, and you would be right! However, you could order it any time of the day, and you’d still be right! We loved this classic burger with all the usual toppings plus one egg over easy. Maynard’s does it to perfection!

JUICY EXTRAS: With an excellent kids’ menu full of favorites, Maynards is a great option for family dining.

PAT’S EATERY BUN IN A MILLION BECAUSE: Their burgers are very home-style but without the home cleanup. As if they came right off Dad’s grill, but even better.

LOVE AT FIRST BITE: BLEU BURGER We love a good bleu cheese burger, and this one did not disappoint. Loaded with tangy bleu cheese crumbles, the perfectly cooked patty was also topped with fresh LTO.

JUICY EXTRAS: Do not pass up the dessert counter! It is to die for.

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braselton’s cocktail trail the ultimate taste-filled tour Picture this: It’s Thursday night, and your girls want to go out on the town. Or. It’s Friday night, and you’ve finally got a sitter. Maybe it’s time to unwind and kick back with your co-workers. Whatever scenario resonates with you, we invite you to “Craft Your Own Path” with our walkable (or “trolley-able”) Cocktail Trail that winds throughout Braselton. Simply gather your group, grab the map from ExploreBraselton.com and head out for a memorable night of delicious drafts, crafty cocktails, perfect pours and more. 20 | This is Braselton

oh what a night! Follow along with a few groups of Cocktail Trailblazers as they sip their way across Braselton, sharing laughs and memories and plenty of yummy cocktails.


cocktail trailblazers:

girls’ night out For Amy, Jessica, Sarah and Jennifer, a girls’ night out started at the beautiful Versailles at the Inn at Chateau Elan. “We loved the bright, open atmosphere here. It was the perfect setting to try the Charred Limoncello Fizz. This gorgeous cocktail did not disappoint.”

We felt pretty confident with all our smart choices here! Their next stop was Braselton Brewing Company. “Here we divided and conquered! Two of us tried the sangria while the others sipped on the Brewpub Shandy. Both were light and refreshing. We loved the cool vibe at the brewery and the friendly staff.”

What happens at the brewpub stays at the brewpub!

V ER S A I L L ES :

a bite they suggest “The classic cheese and charcuterie board was like a piece of beautiful art.”

For their last and final stop of the evening, the ladies headed to Cork It! “We tried all three Trail cocktails: Smoked Old Fashioned, Pomegranate Cosmo and the Espresso Martini, all of which were divine. We sat on the comfy outside patio and watched the sunset. After much laughter and girl talk, we agreed it was the perfect way to spend quality time together.”

BRASELTON BR E W IN G C O MPA N Y:

a bite they suggest

“We had to try their amazing Brussels sprouts, which were deep fried, sprinkled with Parmesan cheese and topped with a balsamic drizzle. We may or may not have had to fight over the last one.”

We felt pretty pleased with ourselves for blazing a small part of the Trail and, of course, before saying our last good nights, managed to set a date to explore more Trail stops next month. This is Braselton | 21


Next, the group headed to Paddy’s Irish Pub at Chateau Elan Winery and Resort. “You cannot go wrong with Jameson at an Irish pub, and we all loved the old pub ambiance.”

cocktail trailblazers:

guys’ night out

While at Paddy’s, everyone must try their signature drink, the “Luck of the Irish.” While sipping on this drink, it feels like you are at the beach watching the sunset.

When Mike, Ronnie, Henry and Carl headed out on the Trail, they started with Jack’s Public House, where they enjoyed various cocktails, agreeing that the Tennessee Mule and the Public Old Fashioned were worth the trip. “We were immediately seated at a four-top and greeted with a smile from our server.”

With great service and drinks, I highly recommend everyone come to Jack’s Public House. The vibe is low-key and relaxed. It’s a great place to come and enjoy the big city atmosphere in the small town of Braselton.

PA D DY ’ S I R I S H PU B :

a bite they suggest “The signature burger is cooked perfectly, juicy and delicious.”

To finish off their night, the guys stopped in at Louis’ House of Bourbon, where they enjoyed a double Blanton’s neat, which they claimed was “perfect.” “The Old Fashioned was on point here; we just wish there had been more of it in the glass!”

We all enjoyed playing pool and shuffleboard in the back section of Louis’; it was quieter, and we could all cut up and enjoy the drinks and games. 22 | This is Braselton


cocktail trailblazers:

friends on the town For longtime friends Indria, Leroy, Caryn, Mike, Diane and Billy, the Cocktail Trail was the perfect way to get together and enjoy palette-pleasing drinks and dishes. They chose to start their night at Versailles, where they enjoyed a variety of delicious red wines and the Bacon Carbonise with Bulleit Rye. “The ambiance here is French Flair paired with genteel Southern Hospitality.”

The bar in Versailles is so unique. You are seated in this beautiful, open atrium that elevates the entire experience.

This group chose Cotton Calf Kitchen next, trying the Grilled Pineapple Margarita and the Kentucky Peach Mule. “The margarita was full of grilled pineapple, giving the drink an aesthetically pleasing, high-end feel. We loved enjoying our refreshing choices in the spacious bar that allows for intimate conversations.”

COTTON CAL F K I TC HE N

a bite they suggest “We cannot choose just one, so we suggest the Tuna Poké, Crab Artichoke Dip and Lump Crab Cocktail.”

The Kentucky Mule is very refreshing after a long day of golf on one of Braselton’s courses, and the cocktails compliment the well-presented appetizers. This is Braselton | 23


friends on the town - continued While visiting Rebar, the group tried a variety of beautiful cocktails. “There is this great ‘Florida Keys’ vibe at Rebar that is matched with great hospitality and delicious drinks. We all agreed that the color-changing Aviator cocktail was a great bit of fun while loving the flavors of the Lady in Pink and the Turquoise Turtle.”

Check out these turquoise men and their pink cocktails! For their final stop, the six friends stopped into Flourish Taproom to finish the night perfectly. With so many options, the group grabbed a variety to try: “The Pinot Jito is a perfectly balanced and refreshing cocktail. The Blueberry Lemonade is just the right blend of citrus and berry and is always a favorite. For a refreshing but not overly hoppy IPA, go for the Hazy Like a Fox; it will not disappoint.

Bartender Gracie has a great smile as she dispenses the beers!

24 | This is Braselton

You will find many comfortable seating options perfect for conversations and fellowship, allowing relationships to Flourish.


cocktail trailblazers:

date night It didn’t take long for Jim, Stephanie, Lacey, Shaun, Kerri and Michael to get out the door and hop aboard the Braselton Trolley to start their date night adventure once the sitters arrived to watch over the kiddos. “It was as if the stars had aligned! We all scored a sitter, so we arranged a private trolley rental. It was the ideal way to do date night! And with all that room on board, we had to invite friends to come with!” Their first stop was Local Station in historic downtown Braselton. Here, the group tried the Briar Patch, a beautiful cocktail full of flavor. “Local Station was hopping. We had so much fun hanging out in the bar with the garage door open to the outside patio. The cocktails are always outstanding here.” Back on the trolley, the group headed to stop No. 2, Cork It, just around the corner. Most of the group tried the Smoked Old Fashioned here. “We absolutely loved hanging out at Cork It. We settled into a cozy corner seating area and enjoyed the fabulous cocktails and their charcuterie board, which was the star of the show.”

L OC A L S TATI ON :

a bite they suggest “When you’re at Local, you gotta try the pimento cheese. This group ate it up! And the baked Brie is also a must-have.”

Their next stop was Hit’s Taproom. Here, the group was split. Half tried the Pretty in Pink, and the other half A Taste of Sunshine.

At Hit’s, we had fun debating whose drink was better! Ultimately, we couldn’t decide; they were both outstanding! The group decided to say their last cheers of the night at Louis’ House of Bourbon over the Classic Old Fashioned. “Here we enjoyed an outstanding dinner downstairs at Versailles, then finished the night up at Louis’. It was the perfect way to enjoy the Trail with friends. And we can’t wait to do it again.”

CORK IT:

a bite they suggest “The Italian paninis. Worth every bite!”

To “curate your own path,” visit explorebraselton.com/cocktail-trail and get to sipping!! This is Braselton | 25


Fur Friends are

WELCOME In Braselton

Do not fret a bit if you want a day of adventure but cannot stand the thought of leaving your furbaby behind. Braselton is teeming with dog-friendly spots to grab a bite, expend some energy and do a little shopping!

26 | This is Braselton


Patios

for Pooches with Great Taste

Jack’s Public House

Stop by the patio at Jack’s for literally any food you can imagine. While your pup catches a cat nap, you can munch on delectable salads with flavorful dressings or creatively topped burgers and sandwiches with a side of seasoned fries. Grab a cold one from their extensive bar and enjoy the laid-back vibes and friendly waitstaff.

Cork It

If the idea of a glass of wine alongside artisan meats and cheeses sends your heart aflutter, leash up the pup and claim your spot under an umbrella at Cork It. Wines are available by bottle or glass, cocktails are handcrafted and shareable plates are piled high with your choices of accoutrements— from charcuterie and paninis to dips and desserts. Sounds like a perfect way to spend a day.

Maynard’s at the Corner

For pup parents craving elevated pub fare, this is the perfect stop. A shaded patio is the spot to munch on one of their many delicious sandwiches with a side of house-made chips. With a huge assortment of shareable appetizers and a great kid’s menu, Maynard’s makes a perfect family dining experience, four-legged members included!

This is Braselton | 27


Braselton Brewing Company

If you’re from around here, you probably know how much Braselton Brewing loves dogs. This brewpub is owned by pet lovers who have given life to their outdoor patio space, making it a welcoming environment for families with human and fur kids alike. Try a beer flight while you dine on a giant plate of fish n’ chips or crispy Brussels sprouts. Even if beer isn’t your cup of “tea,” you can find something on their wine and cocktail menu to suit you perfectly.

Local Station

Settle yourself and your four-legged bestie at one of the umbrella-clad patio tables with the best views of quaint downtown Braselton. Enjoy a vast menu ranging from salads and sandwiches to hearty seafood and creative cocktails, watch the town pass by and don’t skip dessert! The ambiance here feels special, with a tinge of wistfulness for days gone by mixed with the joy of the present moment.

The Galloping Galette

Maybe you can’t escape to the French countryside right now, but you and your pooch can meander over to The Galloping Galette in downtown Braselton for a taste of France! Good luck choosing from their mouthwatering menu, though. Sweet options like crêpes filled with cheesecake and chocolate and savory bites like galettes piled high with flavorful meats and vegetables will have you hanging out long enough to enjoy both!

28 | This is Braselton


Other Pawsome Ways to Include Your Pup Pooches in the Park

This annual two-day event is packed with fun for your pack. Sporting dog expositions, a marketplace full of hand-crafted goodies for you and your pets, snacks and treats for all mammals present and more fun than can be dreamt of fill this well-loved and attended event in downtown Braselton.

Downtown Events

Musts for

Mutts Paisley’s Grooming is a fullservice grooming location known for adorable pet photos and friendly, caring staff. In the Ruff Pet Stuff is a superstore for all of your dog’s needs. Find top-of-the-line foods, treats and supplements, plus plenty of toys and accessories. Annabelle’s Pet Grooming Salon & Boutique offers mini, full and express grooming options, plus other outstanding poochpampering services!

An event or festival may not explicitly include dogs in the title, but Braselton always welcomes well-behaved and leashed pups at all of our events.

You’ll find boarding, training, daycare and grooming services at Petsuites’ clean and modern facilities, where your dog will be doted on by a staff of dog lovers!

Braselton Parks

Pawsatively Purrfect Pet Salon can get your kitty and doggy kids looking fresh and clean with a full range of services available, plus convenient drop-off available.

Bring the pups, the kids and plenty of water to our local parks for a little picnicking in the shade, maybe a walk around one of the trails or even a little time at our playgrounds. Leashed dogs and unleashed kids can get in on the fun pretty much anywhere in Braselton.

No matter what you are looking for, the Puppy Pantry has it all. High-end foods, treats, accessories, grooming services and more can be found wellstocked and ready to enjoy.

This is Braselton | 29


BRASELTON

FARMERS

MARKET

Friendship, Fresh Foods and So Much More From fresh produce and baked goods to sweets and coffee, our local Farmers Market is a hub of activity, a place to discover a small business to support and a place for vendors to find support amongst themselves and their customers. To get a better idea of why local markets like ours matter so much, we chatted with some of our vendors to gain some insight into what makes the Braselton Farmers Market so special week to week. Photos courtesy of Chris and Madelyn Austin 30 | This is Braselton


Tasteful Creations by Tina Tina

G L U T E N - F R E E A N D T R A D I T I O N A L LY BAKED GOODS AND HOMEMADE JAMS

I have been with this market since almost the beginning. This community has been incredibly loyal in supporting my business. Over the years, I have even watched my customers’ children grow up as they shopped. Knowing these families have continued to love my cookies, breads and jams all this time is part of why I keep showing up week after week. It’s just really special. Tasteful Creations by Tina

Presley Farms Lamar

P O R K , B E E F, P R O D U C E

The market gives small farms like ours so much more exposure. We have met some great friends and customers along the way. Plus, I love coming to Braselton. I have lots of good friends from here. @Presley’sFarm&Garden

WalkerWorks Bakery Michele Walker

S AV O R Y A N D S W E E T B R E A D S

Markets like this are so important for communities, offering a place for neighbors to gather and purchase healthy options while supporting local growers and makers. Braselton Farmers Market is full of friendly, helpful vendors and our customers are genuinely kind and loyal. @WalkerWorksBakery

This is Braselton | 31


Miller’s Mushrooms Brian

FARMED AND FORAGED MUSHROOMS

I need markets like this one to educate and introduce customers to the wonderful world of mushrooms. Not everyone knows that they are packed with incredible nutrients and can be integrated into so many dishes.

Blend of Hope Chuck COFFEE

For us, mental health advocacy is a cornerstone of what we do. Small community markets help us get the word out, allow us to have meaningful conversations and be there for people we would never meet otherwise. It also helps that the vendors here are a community of their own, offering a helping hand whenever needed. @BlendOfHope

32 | This is Braselton

I grew up with my grandmother running a fruit stand, so having my own small mushroom operation is a sort of full-circle moment for me. @MillersMushroomsGA @MillersMushrooms


Tastenini Sofia

AUTHENTIC SAUCES

The people of this community are so open and love trying diverse foods. My customers come to me to get recommendations for new pairings for my sauces and dips that have unique flavors and ingredients. @Tastenini

Meet Mrs. Happy Homemaker! If you visit the Farmers Market, chances are you will see Crystal, from mrshappyhomemaker.com, shopping the stalls and chatting with vendors. We caught up with her one afternoon for a chat!

Tell us about the blog: I started my food blog 14 years ago as a hobby while pregnant and on bed rest with my now 13-year-old son. In 2015, when I was 34, my husband suddenly passed away—leaving me with three children. Life changed in an instant! I moved from my hometown in North Carolina to this area of Georgia just a few months after the passing of my husband to be near my parents. As I focused on building my food blog, I eventually began to film, produce and post cooking videos online.

How does the Farmers Market feature on your blog? I have been shopping at the Braselton Farmers Market for about six years. I love the location of it—right in the historic downtown area of Braselton, surrounded by some of my favorite little shops and restaurants in the area. The vendors and the shop and restaurant owners in the area have become my friends. The sense of community just makes me feel at home. Each week, I feature a cooking video using ingredients I find at the Farmers Market. I arrive early to preview what the vendors have brought. I walk around the entire market multiple times, brainstorming what recipes to feature that week. Then, I purchase everything I need to come home with me and become a delicious recipe I film myself cooking.

Why do Community Markets matter? In our modern-day society, many of us (myself included) simply pop into the local grocery store and grab things from the shelf without a second thought about where that food came from or how it was grown. When you shop at the market, you are more connected to the entire process­—soil to table. On top of that, you are spending your money within your community to help your local farmers continue to provide their community with fresh food. Mrs Happy Homemaker @MrsHappyHomemaker This is Braselton | 33


34 | This is Braselton


Visit here often enough, and you’ll recognize Braselton’s ongoing commitment to continuous improvement. Not only do we believe “It’s Better in Braselton,” but we also embrace the concept that “We’re Only Getting Better in Braselton.” And that commitment isn’t related to housing, tourism and infrastructure alone but extends to our ever-growing business community­—the true backbone of our town. Through the vision of our Town Council to develop a program to promote Braselton businesses townwide, our Buy Local Braselton program was born in 2016. It’s only fitting that the Buy Local Braselton launch date coincided with our centennial year, given that the program has been making town history ever since.

THE “WHY” BEHIND THE BUY LOCAL PROGRAM If you hop aboard one of our trolley tours, you’ll learn that the boundaries of the Town of Braselton span into four counties and share borders with Hoschton, Buford and Flowery Branch. The Buy Local program consists of welcome mats, window clings, social media pages, networking events and events highlighting Braselton businesses­—wherever they may be. Inspiring the program launch was the rapid expansion of Braselton West. Because many businesses in that area have a designated Flowery Branch or Buford mailing address through the post office, many times they weren’t aware that they are part of the Braselton business community.

GROWING BY LEAPS AND BOUNDS IN STEP WITH OUR TOWN To shine the spotlight on businesses outside of Braselton’s historic downtown district, we created events like the Paddy’s Day PathFest Parade & Quest every March, the Wine Hop in Braselton West each summer and the BonBon Trail shopping promotion each holiday season. At the kickoff meeting, only 12 business owners were in attendance. At the end of the program’s first year, the list of participating businesses had grown to 40. Less than 10 years later, that list has grown to include a database of over 300 businesses and continues to grow. Participating in the Buy Local program grants businesses promotion on the Facebook and Instagram pages, press releases to announce grand openings, participation in ribbon-cutting ceremonies, networking events, promotion

of available #BraseltonJobs, the opportunity to take part in town events and open lines of communication with town leaders and staff. In addition to the Buy Local-branded welcome mats and window clings proudly displayed at many brickand-mortar stores and restaurants, businesses are also often gifted Buy Local swag such as koozies, sunglasses, tote bags and more. Of course, the best feature of the Buy Local program is that it’s FREE for Braselton businesses to participate! Currently, the Buy Local program supports the gamut from clothing boutiques, independent eateries, entertainment venues, hair salons, insurance agents, martial arts studios, dance studios, fitness gyms, doggy daycares and a world-class winery to home-based businesses including artists, bakers and photographers.

This is Braselton | 35


SEVEN COMPELLING

REASONS THE GIFT THAT KEEPS GIVING The most exciting development to date in the Buy Local program is the creation of an eGift card that involves roughly 30 Braselton businesses. Among them are a wide variety of destinations—from an ice-cold craft beer at Braselton Brewing Company to an on-trend ensemble from Naked South Boutique to a prime cut of beef at Wilkes Meat Market. The eGift cards are available at ExploreBraselton.com and are sent to the recipient via email, text or printed copy. Not only does your purchase of a Buy Local eGift card benefit the person to whom you’re sending it, but it also benefits the local business or businesses where your recipient will redeem it.

TO BUY

1. Your purchase helps stimulate the local economy 2.You’re reducing your carbon footprint by shopping close to home 3. You’re helping our town create more jobs

WHAT IT MEANS TO “BUY LOCAL. BE LOCAL.” When asked what the program’s tagline meant to her, one of its originators, Peg Sheffield, responded, “This program is a give-back to our businesses; we want them to thrive. But we also want our neighbors and visitors to feel a real connection to our town. To me, the meaning of ‘Buy Local. Be Local.’ is that ‘you are an active part of our community. Even if you don’t live here, you can still FEEL like a local.’”

CONNECT WITH US! @BuyLocalBraselton

4. You’re giving back to the local community (Fun Fact: small business owners donate 250% more to nonprofits than large companies). 5. You’re helping us foster an environment of better customer service. 6. You’re inspiring local small businesses to pursue innovation and growth. 7. Best of all, you’re supporting the American Dream.


Shopping Shopping Your Way Through Town

YOUR WAY T H ROUGH TOWN

From furniture to cookware to gourmet delights, Braselton is home to hidden gems that add a unique flair to the city’s shopping scene. Nothing beats supporting businesses integral to the city, and when the accompanying food and wine are this delicious, shopping locally couldn’t be easier. Braselton is home to many more shops and sellers, but we’d like to point you toward a few of our favorites to get you started.

This is Braselton | 37


North Georgia Olive Oil Co. North Georgia Olive Oil Co. brings a fresh taste of the Mediterranean to Braselton. Housed in the Braselton Brothers Department Store building, the specialty shop carries over 50 gourmet olive oil and vinegar infusions that pair perfectly with a fresh loaf of crusty bread. The popular Tuscan Herb or Garlic olive oils are more traditional, while the Blood Orange olive oil and the fruity balsamics will pack your palate full of flavor. During your visit, grab some bruschetta, pickles, olives, jams and even a few luxury skincare products. North Georgia Olive Oil Co. carries many gourmet products, drinkware and kitchenware, some even available in seasonal gift baskets. Try a taste before you purchase, and up your appetizer game with a few bottles and jars of delicious oils and spreads! Take a glance at their in-store offerings at northgaoliveoil.com.

S I G N AT U R E OFFERING Try out the sixpiece oil and vinegar gift set. It contains their most popular flavors and pairing recommendations!

38


House of Clay Braselton Open since 2013, House of Clay has delighted folks of all ages for years with its interactive pottery painting classes and one-of-a-kind products. Pottery painting is available for birthday parties, group and individual classes and even summer camps. If you’re not interested in painting your own dishware, owner Sue Compton’s finished, colorful creations can be purchased in-house and at some of Braselton’s festivals and holiday markets. Shop handmade mugs, bowls, plates, pet dishes, seasonal decorations and more. If you’re looking to add a few distinct and unique pieces to your kitchen, House of Clay is always cycling new products onto its shelves. Make sure to check their Facebook page for updates on fresh, new products.

F U N FAC T Sue is an active participant in the annual Braselton Chocolate Walk! Grabbing a treat alongside your brandnew mugs and dishes is always more fun.

Countryside Antiques A fun way to spruce up your home while diving into the local culture is antiquing! Countryside Antiques carries antique goods from over 30 antique dealers. Whatever you’re looking for—furniture, decor, jewelry, kitchenware, vintage knick-knacks, candles, collectibles, home goods— you will surely find something exciting around every corner. But that doesn’t mean vintage has to break the bank! Owner Donna strives to bring in high-quality antiques at affordable prices for her customers. She credits her passionate antique dealer mother for instilling a love for the trade in her. The shop is open 10:00 a.m. to 5:30 p.m. Monday-Saturday and 11 a.m. to 5:30 p.m. Sundays. You might even see them at the Braselton Antique & Artisan Festival! Visit countrysideantiques.net to learn more.

F U N FAC T Before it became an antique shop, did you know Countryside Antiques was originally an elementary school built in 1933? 39


Braselton Farmers Market

My Gift Store If unique finds and one-of-a-kind gifts are what you’re after, My Gift Store is the perfect shop to exceed your expectations. This cute shop is filled with beautiful garden art, patio items, home decor, gifts for any occasion and high-end silk florals. The friendly and knowledgeable staff love to help their guests pick out the perfect items for their needs and will even help with customized silk floral arrangements— just bring in your container from home and they will guide you through creating the perfect floral display. The personal touch and one-on-one customer care make My Gift Store a favorite among local shoppers. No matter how often you visit, you will find something lovely and unique to take with you.

NEED HELP? The My Gift Store team can’t wait to help you pick out a gift or spruce up your home with a few new items.

40

The Braselton Farmers Market is a true farm-to-table experience that is becoming more and more rare in this day and age. The market features local growers, bakers and makers who have made or grown their offerings. Every Friday from May through September, the market is in full swing on the Braselton Town Green. The farm-to-table experience in Braselton highlights the importance of supporting local agriculture and business and also furthers community education on Georgia agriculture. No matter the recipe, food always tastes better when it’s homegrown. Some of the offerings you’ll find at the market are carrots, breads, meats, mushrooms, tomatoes, baked goods, eggs, peppers, honeys, jams and radishes. Want to hear the rest? You’ll have to visit and see the entire market for yourself! To take a peek at the vendors and their wares, visit explorebraselton.com/farmers-market.

D I D YO U K N OW ? The Braselton Farmers Market is open almost the entire year! Stop by to stock up on homegrown goods at the monthly market held from February to May and September to November.


Chateau Elan Winery & Resort No visit to Braselton’s gourmet scene is complete without stopping by its prized vineyards. Chateau Elan offers over 30 varieties of wine, some of which are made and grown directly on the chateau’s 20 acres of grapevines. Stop by for a delightful afternoon tea, a wine tasting and tour, a spa day or a shopping spree! Take your pick of local, domestic or international wines at the Winery Market, and peruse the barware and exclusive kitchenware and decor. In addition to wine, the winery and resort’s seven boutiques carry luxury glassware, artisanal foods, home goods, beauty and skincare products, clothing and accessories, sporting attire and more. Elevate your lifestyle and step into leisure and luxury through an afternoon or a weekend at the award-winning Chateau Elan. Visit chateauelan.com to plan your trip!

S I G N AT U R E OFFERING For an authentic Georgia wine-tasting experience, try the Chateau Elan Duncan Creek (also available in rosé and red varieties) made with 100% Georgia muscadine grapes

This is Braselton | 41


n o i t a r i p s n I A R O U N D E V E RY C O R N E R A L O O K AT B R A S E LTO N ’ S A R T I N I T I AT I V E

42 | This is Braselton


Braselton’s growing reputation for its public art is the result of years of purposeful planning across many town departments. The intentional additions of public art throughout our streets are central to the future identity of Braselton. We are a town that celebrates its history, its residents and its business owners, its natural beauty and its bright future. Beautification through public art shines a light on local artists and draws more visitors to our community, allowing a diverse appreciation for the unique communication that art provides. As Braselton sought to implement a public art program, the Braselton Arts Council, Inc. (BAC) was created as the administrative arm dedicated to planning, reviewing, advising and increasing public art installments across the town. In May 2022, BAC called its inaugural meeting, appointed members and got to work.

The first gala to benefit the Braselton Arts Council occurred in March 2023. It was a night of grandeur and perplexity while Atlanta artist Julio Ceballos composed a live painting experience during the evening. Guests could bid on wrapped mystery gift boxes, wondering what they contained. The artist then opened each box and could only use the tools from each box. His creative decisions unfolded live onto the canvas. Each box contained items such as different acrylic colors, a spatula, a stencil, different brushes, a feather, metal pieces, etc. Halfway through the night, the artist opened a box to find a sandwich he then ate. The creative and inspiring night of live music, food and signature cocktails resulted in an entertaining and successful first gala fundraiser.

T H E B R A S E LTO N A R T S C O U N C I L B OA R D O F D I R E C TO R S : President Caryn McGarity

Ralph Brooks

Vice President Lyn Rooks

Stephanie Joedecke

Treasurer/Secretary Kalisa Morton-Pierce

Chris Crissman Dana Tyas Sarah Qualls 43


Through the efforts of the town and the Arts Council, the goal of increasing public art in Braselton has quickly become a reality. Driving down our streets, you will see colorful crosswalks and murals. Most recently, the addition of a stunning metal installation at the newly expanded Braselton library has drawn admirers from across the region. Sculpture team J. Doyle Rogers (father) and Logan Berry (son) created “Sweet Sunshine” for the BAC’s public art program. BAC members worked with Doyle and Logan in December of 2022 to start the process with a sketch of the proposed “Sweet Sunshine” drafted by Logan. It was essential to place the sculpture in a high-traffic area, and the new expansion of the Braselton Public Library was the perfect place for the installation. Doyle and Logan wanted to inspire others with happiness, a sense of community, hope and the fun of learning. The next installation, donated by Braseltonbased sculpture artist Brian Seay, resides at the trailhead for the Mulberry River Walk. This beautiful 6-foot stone sculpture carved from Georgia marble is titled “Horizon’s Window.” Public art is an aesthetic and a compelling economic driver that attracts businesses, developers and visitors. Art installation throughout the town undergirds the identity of Braselton by embracing history and celebrating the vibrant and diverse community of people who call it home. The Arts Council aims to secure installations across the entirety of the town, not just the downtown district. They work with local businesses to partner in the planning and review of new art, whether that means seeing a vision come to life or brainstorming fresh ideas and inspiration. As applications for new art installations come through, BAC is the advisory body, reading and discussing the application, suggesting changes and, hopefully, offering their recommendation of approval to move forward. This well-executed partnership between the Town of Braselton, BAC, residents and local business owners ensures that the spirit of Braselton is captured and displayed beautifully in each thoughtfully created masterpiece installed in our community.

44 | This is Braselton

H OW TO G E T I N VO LV E D : The Arts Council will soon be expanding its Ambassador Program. This volunteer team exists to support the Council at festivals, events, etc. More information will be coming soon. Find more details at BraseltonArtsCouncil.com or on Facebook. com/BraseltonArtsCouncil or email ArtsCouncil@braselton.net.


ArtRageous Inspired by the wild popularity of the Braselton Antique & Artisan Festival and the community’s response to public art, a new art-focused event became a reality in 2022: ArtRageous featuring ArtSquared. Hosted by the Braselton Downtown Development Authority, ArtRageous is going into its third year. The festival is all about bringing local art to the community. It’s an opportunity for artists to showcase and sell their best works. Various mediums are represented during the one-day show. Also happening at the same time is ArtSquared, a live painting project with 12 artists, each commissioned to paint one side of an 8-foot square cube. After the event, the painted squares are moved to various downtown locations and on display for another year.

“We love this event for so many reasons. First, it supports local art and local artists. Second, we can add popup art downtown that continues to change,” says Cheri Huff, DDA secretary and owner of Elements Boutique and Spa. “Last year, I didn’t think it would be possible for the squares to be any better, but this year’s artists blew us away with their creativity and talent. It’s exciting to watch them and exciting to see their finished pieces at the end.” The 2024 festival will take place inside the Braselton Civic Center and feature music and food trucks.

This is Braselton | 45


Leaving a Legacy T H E O R I G I N S T O R Y O F T H E T O W N O F B R A S E LT O N

T

he genesis of the Town of Braselton reads like an epic Southern novel, filled with sweeping landscapes, love and loss. At its heart, three brothers, each imbued with a bold entrepreneurial spirit, transformed the once bucolic farmland into a thriving town center with a prosperous mercantile at its heart that drew customers from all over the area. Today, that mercantile still stands at historic Downtown Braselton’s core. While no longer the traditional mercantile operation of yesteryear, it continues to draw crowds from near and far.

1876 As Far as the Eye Can See

18 87

1 900’S

1 904

1 91 1

William Braselton buys nearly 800 acres of farmland in what is now the Town of Braselton.

The youngest of William’s sons, John Braselton, is credited with starting the Braselton Bros. Department Store at the young age of 10.

The Braselton Brothers add a sawmill, grist mill and cotton gin to their successful farming operation and expand their department store to meet the needs of the community.

The Braselton Brothers–a.k.a “The 3 B’s”–transform their small country store into “the most handsomest and most completely arranged brick structure in this part of the state.”

The brothers start their own bank–The Braselton Banking Company–in their building, which now houses the store, the local post office, freight depot and Braselton Chamber of Commerce.

46 | This is Braselton

Young Man with a Plan

Visionary Expansion

Rave Reviews

A Wise Investment


Humble Beginnings In 1867, William Harrison Braselton married Susan Frances Hosch. William’s family had been in Jackson County since the early 1800s when they moved here from Maryland for the rich farmland. They spent the earliest years of their marriage at the Hosch Plantation, farming and raising a family. All told, the couple had five children—three boys and two girls, William Henry, Green, John Oliver, Belle and Lena. In 1876, William had an opportunity to purchase 796 acres of farmland on the spot that would one day become the Town of Braselton. He moved his young family into an existing farmhouse on that land and began what would become an extensive and prosperous farming operation.

enterprise by supplying tea cakes, vegetables from the family garden and some canned goods. It wasn’t long before word spread, and John Oliver’s venture began drawing customers from all over the area. One of the older brothers, Green, soon joined forces with his little brother, and when the original building was destroyed by a runaway horse and buggy, a larger structure was built in its place.

At the tender age of 10, the Braseltons’ youngest son, John Oliver, decided to start a store where farmhands and neighbors could buy supplies. With the help of his younger sister, Belle, he built a small shack, and his mother supported the

Did You Know?

1 91 6

192 0

1 92 4

1 955

1 969

The town is officially incorporated with a population of nearly 300 residents.

A tornado tears through the town, heavily damaging the Braselton Bros. Department Store. But the brothers persevere!

The first class of Braselton High School dons their caps and gowns to graduate.

A new generation of Braseltons show their own entrepreneurial spirit by opening a grocery store.

David Sloyer, Earl Walker and Arthur Montgomery buy 750 acres of farmland and build Road Atlanta.

Previously Uncharted Territory

Winds of Change

The towns of Braselton and Hoschton are named after the families who owned and worked the land. What’s even more magical is that much like the boundaries that connect the two municipalities, the families are connected through marriage.

Pomp and Circumstance

Clean up on Aisle 5

Start Your Engines

This is Braselton | 47


The 3 B’s Upon his passing in 1896, William Harrison Braselton’s young sons assumed control of his thriving farming operation. The young brothers were farming, ginning cotton and operating saw and grist mills. As if all that wasn’t enough to keep John, Green and William Henry busy, the trio had all become partners in the prospering mercantile known as the Braselton Brothers Department Store. In 1904, they built a beautiful brick structure in what would soon become a prime location. It originally housed three departments­—dry goods, notions and shoes in one; beauty, artistic design, clothing and millinery in another; and groceries in the last. Known as the “3 B’s,” one brother would source merchandise from New York once to twice a year and another would visit other Eastern markets for goods while John minded the store. The Braselton Brothers were wellreputed for paying cash in exchange for inventory. The boys were wellfunded, given the success of their crops—including wheat, corn and cotton—paired with the popularity of their private-label fertilizer. In 1910, they added a three-story addition to the back of the store.

1 9 81 Setting Down Roots Don and Nancy Panoz acquire some 3,500 acres on what will soon become Chateau Elan Winery and plant Vinifera grapes. 48 | This is Braselton

The Precursor to the Moder n Mall By 1916, Braselton was incorporated as a municipality, and oldest brother William Henry served as its first mayor. The Braselton Brothers Department Store now housed the post office, freight depot office, the Braselton Bank, the Chamber of Commerce and the Braselton Improvement Company. A powerful F3 tornado blew through town in 1920, damaging the store and the nearly completed new school building. The store was rebuilt better than ever before. That wasn’t the

198 5

Wine Country Chateau Elan Winery opens to the public and releases its first wines—a 1984 vintage.

only tragedy to strike in the 1920s. Sadly, the family lost its matriarch, Susan Frances Hosch Braselton, to pneumonia in 1929. On her deathbed, she was flanked on all sides by her loving children. Unfortunately, the store’s original visionary, John Oliver, was the first of the “3 B’s” to pass away. It is said that 3,000 mourners attended his funeral in 1951. He was followed shortly thereafter by Green in 1953 and William Henry in 1956. With the “3 B’s” sons and daughters at the helm, a large modern supermarket was added to the Braselton Brothers Department Store in 1955. Appliance, furniture

1 98 6

1 98 9

1 98 9

The first road race in NASCAR Busch Grand National Series took place at Road Atlanta.

The Panoz family enters the world of motorsports and racing with establishment of Panoz Auto Development.

Actress Kim Bassinger purchases nearly 2,000 acres of land from the Braselton family with plans to develop the farmland into a studio lot and tourist attraction.

Rev Your Enginges

From Merlot to Motor Oil

Hollywood Comes Calling


and hardware departments joined the operation shortly after that. This precursor to the modern mall at one point encompassed over 70,000 square feet of floor space. However, by the early 1990s, after many years of success as a one-stop shop for local residents, the Braselton family made the difficult decision to close up shop and sell the building.

The Legacy Lives O n Through A Renewed Purpose Today, The Braselton Brothers Department Store serves as The 1904, a beautifully restored modern mercantile that houses a unique collection of retail and dining establishments—all imbued with the same spirit of entrepreneurship upon which this structure was firmly founded. The name “Braselton Bros. Department Store” is still emblazoned on one exterior wall of the building, greeting visitors as they drive into town.

Fun Fact The home of the oldest Braselton Brother—William Henry, the town’s first mayor—now serves as Braselton Town Hall in the heart of downtown.

1 996-97

Race to the Finish

Don Panoz purchases Road Atlanta and establishes Panoz Motorsports, introducing its new car, the Panoz Esperante GTR-1, at Le Mans in France.

1999

2 01 2

2 01 6

Panoz founds the American Le Mans Series, a.k.a. the Petit Le Mans–a 10-hour endurance race that comprises 394 laps around the track at Road Atlanta.

The Panoz family sells Road Atlanta to the National Association for Stock Car Auto Racing, more popularly known as NASCAR.

The Town of Braselton celebrates 100 years!

Small but Mighty

Go Fast, Turn Left

Centennial Celebration

2 02 0

Top Three Homesnacks.net points to the Town of Braselton as the third fastest growing city in Georgia.

This is Braselton | 49


From Humble Beginnings, A WO R L D O F WO R D S B E G A N “The very existence of libraries affords the best evidence that we may yet have hope for the future of man.” ― T. S . E L I OT

50 | This is Braselton


Libraries are more than shelves lined with well-loved books. They are the collective hush of people studying and discovering; they are the friendly faces that guide you through the stacks to find that next perfect read; they are repositories of information and inspiration spanning centuries. A community library is a treasure trove for all ages of curious minds, and our Braselton Library has long stood as a reminder that even the smallest group of people can impact generations of minds and hearts through reading. Dating back to 1921 and the creation of the Braselton Woman’s Club, our library has undergone many iterations throughout the decades. From the moment they first gathered together, the Woman’s Club emphasized the importance of education and began purchasing books for the local high school. In 1922, this small group of women donated 250 books alongside other fundraisers and initiatives that benefited the school. These amazing women continued to focus on education and reading throughout the years, eventually sponsoring a bookmobile filled with Mrs. Ottis Braselton’s gracious donations in 1954. Around 1964, the club began meeting at the “Home Economics” cottage at 65 Frances Street, where they hosted community events and created their own small library space. By 1974, the cottage officially became the West Jackson Public Library, run by volunteers and open to the public one afternoon each week. The space officially became the Braselton Library in 2002 when it was added to the town’s official department list. The first librarian, Bev Adkins, was hired, and the

This is Braselton | 51


library’s hours expanded to 27 a week. As the town grew and flourished, so did the little library with humble roots. Plans to build a larger standalone building began, and the current Braselton Library location opened in 2006. The John Oliver Braselton home at the corner of Brassie Lane inspired the design for the iconic library. With so much more space, the town was able to hire more staff and increase the hours even more, giving the public access to the library 43 hours a week across six days. Over the years, families flocked to the library to attend events and programs geared toward community enrichment. In the summer, a wet and wild celebration of the end of the library’s Summer Reading Program often draws over 130 people. Even the West Jackson Fire Department joins in on the Water Day fun! Storytime programming has always been well-attended by families and

52 | This is Braselton

occasionally includes the Braselton Police Department, West Jackson Fire Department and Jackson County Sheriff’s Department for special events. Many children in the Braselton community grew up attending storytime at the library, first as infants and growing into book lovers as young adults. The massive draw for families in the area to have a place full of great books and programs for their children played a significant role in the most recent expansion project completed in 2023. The demand for additional books on more diverse subjects increased as the community grew. Essentially, there was not enough room to house the range of books required, even

leaving the Children’s and Young Adult space unable to shelve the entire collection of books owned by the library. So, a new era for the Braselton Library was born in 2022 with the beautifully designed expansion featuring large windows and a stunning staircase to inspire awe and creativity. The structure’s design is a modern twist on a barn, nodding to Braselton’s agricultural roots and the fact that the library sits on land that was originally part of the Braselton farming operation. The first floor of the expansion will be home to the Children’s and Young Adult sections, while the second-floor space will host events and programs for all ages.

From humble beginnings, the Braselton Library has become a beacon of knowledge and hope; a mirror reflecting back to us all just how far we’ve come. For more information on programs and events at the Braselton Library, visit facebook.com/BraseltonLibrary.


A Look Back and a Leap Forward T H E H I S TO RY O F B R A S E LTO N ’ S M I L L The Braselton grist and roller mill, known in the early days simply as the Enterprise Roller Mill, is a staple feature of the Braselton landscape. Built in 1900, this three-story mill was constructed by the Braselton Brothers, founders of Braselton. The mill is located in the Braselton Historic District across the street from the Northeast Georgia Bank, its red and white-washed exterior a bright landmark among the brick buildings.

This is Braselton | 53


Historically, mills were an integral piece of Southern agriculture. In more communal towns, farmers would bring their loads of grain to the mills to have the millers grind them into flour. The Braselton Brothers were successful farmers and harvested wheat and corn from their 1,800 acres of farmland. Reportedly, the Braselton family reaped upwards of 800 wheat bushels and thousands of corn each year. Farmers from surrounding areas often brought their grain to the mill for processing, either to sell themselves or to be sold at the Braselton Brothers Department Store. Braselton’s mill used steam-powered

54 | This is Braselton

cylindrical rollers to grind grain, unlike more stereotypical grist mills that utilized hydropower through a water wheel. This new roller mill technology became popular in the late 1800s and early 1900s as it spread from Hungary worldwide. Braselton’s mill was considered to have the latest and greatest technology at the time of its construction. It would have later converted its steam power to electricity in the 1910s. The Braselton mill could produce anywhere from 50 to 70 barrels of flour and 300 bushels of cornmeal

per day. Each flour barrel weighed almost 200 pounds, and each bushel weighed around 50 pounds. That means the Braselton mill produced over 13,000 pounds of flour on a good day! Town residents could purchase different brands of flour from the Braselton mill: “Three Bs,” named after the Braselton Brothers, or “Fast Flyer” and “Hap-i-Day” cornmeal. Some local historians believe that the grist mill was the last one in Georgia to produce self-rising flour. The mill remained operational through the mid-1960s. Today, though dusty, the mill’s


interior remains virtually untouched and intact. Machines, equipment and furniture lie scattered throughout the mill. Also dotted along the walls and beams are penciled names, dates, Bible verses and the occasional instruction such as “don’t spit on the floor.” Not a single person in Braselton knows how to operate the old equipment, so it continues to lie in its undisturbed state. The words “mill renovation” had been thrown around for over a decade in various capacities before any progress was made. In 2010, the town stabilized and weatherized

the grist mill’s wooden structure. The mill’s original paint colors were discovered, and the exterior of the mill was restored, leading to its current white-washed appearance with red doors and trim. In recent years, the Braselton Town Council has made public its hopes for the mill’s preservation and future. In March 2023, ownership of the grist mill was transferred to the Braselton Visitors Bureau Authority. Bids took place to renovate the mill and erect a two-story addition to house offices, restrooms and a lobby connected to the mill on the ground floor. The mill will become offices and conference

rooms for the Visitors Bureau as well as a mill museum for the public to celebrate the history of the town’s old mill.

Renovations of the mill began in 2023. Proposed plans and scheduling updates are available at braselton.net under Current Capital Projects. Stay tuned over the next year to watch the transformation of the mill!

This is Braselton | 55


Follow the Leader! Join Rand on Tours of Historic Braselton

B

raselton is packed with iconic landmarks and historic buildings that beg to be seen in person. Local tour guide Rand Bakes loves nothing more than showing off the town. From downtown sites to beautiful historic homes, Rand has an anecdote and fascinating fact for every spot. “On these tours, I have learned from people that grew up in the area, telling stories about their childhood,” he says. “A lot of the little fun things I can tell people are things I’ve learned from people who took the tours and grew up in the area. That’s what makes the tours more fun—these little tales!”

56 | This is Braselton

Experience history all within a mile of downtown Braselton. Join in on a walking or trolley tour, each ranging from 75-90 minutes long, with Rand at the helm. Whether you prefer to ride the trolley or walk, there’s an option for everyone. Rand is your window into Braselton’s storied history, and if you’re lucky, he might even bring you to peek inside a few windows at the town hall or the grist mill yourself! According to Rand, “The grist mill is by far my favorite spot [in Braselton].” Curious to learn more? Keep reading to get a taste of Braselton’s tours, but trust us—they’re even better in person!


Rand’s

TO P S P OT S

in Braselton

Historic Downtown Braselton Tours Join Rand’s guided walking or trolley tour of Downtown Braselton’s historic district and learn about popular landmarks like the Braselton Brothers Department Store building, the old grist mill, the cotton gin, the school and the Braselton family homes. Along the way, Rand keeps you entertained with stories of Braselton’s past. Extensive walking is not required, and the trolley car is wheelchair accessible. Each tour runs about 90 minutes and is $10 per person for ages 5 and older. Anyone under the age of 5 is free.

WA L K I T O F F !

1

Grist Mill

2

Town Hall

3

On the trolley tour, you’ll stop at the Braselton Family Cemetery halfway through. This lovely spot is the final resting place for more than five generations of Braseltons.

Originally the home of W.H. Braselton, one of the three Braselton brothers, the renovated manor is now the seat of Braselton’s town hall. On certain Fridays, Rand will take his walking tour inside to see the front of the house, which has been restored to showcase the home’s many original features.

Old Steps of the High School Did you know that, back in the day, sitting on the old Braselton High School steps with your sweetheart was an announcement to the town you were going steady? While the high school is long gone, the steps remain. Don’t forget to grab a picture with your significant other!

4

The Old High School Bell

5

The 1904

On the walking tour, you’ll stop at a local favorite: Joy Company Market. Grab a refreshment and a snack to keep you energized.

RIDING AROUND!

Nothing lights Rand up like talking about the old grist mill! While it’s not currently open for tours, you can look through the windows. Rand’s descriptions of the inner machinery will make you feel like you’re grinding your own flour in the early 1900s.

In a world before watches and smartphones, the school bell was used to keep time for the town. While you’re on your tour with Rand, you might just get to ring that bell yourself!

The tours begin and end at The 1904, a collection of shops housed in the historic Braselton Brothers Department Store building. Rand will tell you all about the brothers’ contributions to Braselton, and he has a surprise or two to point out at The 1904 before you leave.

This is Braselton | 57


DID YOU KNOW? The trolley is enclosed and climate-controlled! No matter the time of year, you can enjoy a comfortable ride.

Explore Braselton Trolley Tour Jump on Braselton’s Saturday sightseeing tour beginning in the downtown area. While you won’t leave the trolley car during this tour, you’ll get an extensive look at the growth and history of the town. Rand focuses on the town as a whole rather than just sticking to the downtown. Learn how involved the Braselton Brothers were in founding the town, and how Braselton has leaned into its roots. “What’s unique about Braselton,” Rand says, “is how [the town has] repurposed all the old buildings: W.H. Braselton’s home for the town hall. The antique store was the original elementary school. It’s great that they’ve balanced maintaining history and repurposing these things instead of tearing them down.”

58 | This is Braselton

On the tour, you’ll pass shops and eateries, historic buildings and homes, Chateau Elan and more. Seating on the trolley is first come, first served, and the car is wheelchair accessible. Tours are only available on select Saturdays throughout the year, so be sure to book your tickets in advance to reserve your spot. Each tour runs about 75 minutes and is $10 per person for ages 5 and up. Anyone under the age of 5 is free.

ALL TICKETED TOURS begin at The 1904 in Braselton’s downtown. Don’t forget to explore The 1904, the Braselton Brothers Department Store building and the historic district while you’re there! Tickets are available for purchase at explorebraselton.com/tours.


On Your Own Time... Taking the Trolley… Every Weekend! On Fridays and Saturdays from 4-11 p.m., the vintageinspired Braselton Trolley runs on a closed, approximate 45-minute circuit. Track the trolley’s current location on our website, and take a peek at the stops below.

Downtown Braselton

Let’ Go for a Walk! If you prefer to experience Braselton on your timetable, check out Braselton’s Self-Guided Walking Tour. Begin your tour at any point along the list, and explore until your heart’s content. Learn about famous homes, important local businesses, the town’s founders and more. Don’t forget to stop by the lobby of The 1904 to grab our comprehensive guides!

Visit this bustling shopping and dining hub. Check out the famous Braselton Brothers Department Store building that now houses many local businesses.

Braselton Library The perfect stop to access seasonal markets and festivals downtown. Only a short walk from dining, nightlife and shopping.

Falls of Braselton If you’re a local resident, hop on the trolley at the clubhouse.

Mulberry Walk Just a few minutes from the Falls, enjoy a short nature hike or an ice cream cone at one of two sweet shops!

Reunion Hall See seasonal holiday lights displays, or visit the golf course and restaurant throughout the year.

Del Webb Chateau Elan This serves as a pick-up point for Del Webb retirement community residents.

Chateau Elan Enjoy a glass of wine or two as you tour the vineyards, visit the spa, play golf or come for a fabulous dinner.

HOP ON THIS FREE RIDE to make your way around Braselton in style. Use it as a low-key tour of the city or for quick and easy transportation between sites during your visit!

Let’s Party on the Trolley! The trolley is also available for private rentals! Book the trolley for an hourly rate any day of the week. Invite your crew in on the fun! The trolley is perfect for: • • • • • • •

Wedding parties Birthday parties Corporate events Family gatherings Out-of-town visitors Private Historic Tours Private Cocktail Trail Tours

There’s a sight to see for everyone. Visit explorebraselton.com/trolley or email trolley@braselton.net for more information and to reserve your rental today! 59


THE RACY SIDE OF TOWN Motul Petit Le Mans Brings the World to Braselton (… and Braselton to the World)

Every fall for the last 26 years, a familiar hum—and an undeniable undercurrent of excitement—fills the air in the town of Braselton with the return of the Motul Petit Le Mans. At the heart of the action,10 hours of nonstop thrills combine for one of the greatest sportscar endurance races the world has ever seen—drawing an more than 150,000 race fans to our town each year.

60 | This is Braselton


THE INSPIRATION Proposed by Chateau Elan Winery & Resort founder and sportscar racing mogul Don Panoz in the late 1990s, the Petit Le Mans was inspired by the world-renowned 24 Hours of Le Mans in France. Considered one of the most prestigious races on the planet, the original Le Mans was first held on public roads around the French town of the same name in 1923. The year 2023 marked its centennial race. The Panoz Racing Team made its 24 Hours of Le Mans debut in the Panoz Esperante GTR-1 in 1997, and the first Petit Le Mans was hosted at Michelin Raceway Road Atlanta the following year on October 10, 1998. While it doesn’t run the full 24 hours of the race that inspired it (thus “petit,” which translates as “small”), the 10-hour Petit Le Mans does follow many of the same rules established by the Automobile Club de l’Ouest (ACO). Initially, the race was won by whoever achieved 1,000 miles–or 394 laps first. After 2013, that was changed to whoever crossed the finish line first at the 10-hour mark.

DID YOU KNOW? The 2009 and 2015 Petit Le Mans had to be shortened due to heavy rains that made the track impassable.

This is Braselton | 61


STAR STRUCK THE VENUE Situated on 750 park-like acres in the rolling hills of Northeast Georgia 35 miles north of Atlanta, Michelin Raceway Road Atlanta is the home of the Petit Le Mans. Once a farmer’s field, Road Atlanta hosted its first race on September 13, 1970. Over the years, its races have drawn the likes of movie stars and world-famous drivers. A popular destination for race fans in the South, in 2012, it was purchased by NASCAR Holdings. At its core is a 12-turn, 2.54-mile road course surrounded by a 10,000-seat terrace seating complex and 600,000+ square feet of paved team paddock space. The track also has approximately 130,000 square feet of paved Fan Zone. At this family-friendly venue, kids 12 and under always enjoy free admission when entering with a paid adult.

62 | This is Braselton

In addition to the Petit Le Mans, Michelin Raceway Road Atlanta plays host to the Historic Sportscar Racing (HSR) Mitty, Drift Atlanta, Atlanta Historic Races, WERA Motorcycle Roadracing, the Sports Car Club of Atlanta (SCCA) Majors, 24 Hours of Lemons, the famed Skip Barber Racing School and a variety of track days and driving clubs.

Famed actors and race car drivers—Paul Newman and Patrick Dempsey—have raced at Michelin Raceway Road Atlanta


SO MUCH MORE THAN JUST A “RACE DAY” Although the annual four-day event bears the name Motul Petit Le Mans, the featured 10-hour race is actually held at the finale. The other three days are filled with manufacturer and team rivalries, car corrals and so much more. In 2023, The FOX Factory 120 was held on Friday of race week­­— representing a 120-minute flat-out sprint to the checkered flag. Race fans also enjoyed the VP Racing SportsCar Challenge and the Idemitsu Mazda MX-5 Cup presented by BFGoodrich. Beyond the heart-thumping action of four days of races, ticket holders were invited to explore the Fan Zone to grab a bite, check out interactive displays, shop for souvenirs and enjoy entertainment. The fun-fueled Kids Zone was a great draw for families at the event, where the youngest race fans could test their own endurance on a collection of inflatables. A popular Michelin Raceway Road Atlanta component is its onsite campgrounds—strategically placed on the infield and around the track’s perimeter. All camping sites are first come, first serve and allow everything from primitive tents and pop-up campers to RVs.

We had a record-breaking crowd at the 27th Annual Motul Petit Le Mans.

This four-day event is the largest annual international sporting event in Georgia and brings millions of dollars in revenue to local hotels, businesses, restaurants and more. As one of the major tourist destinations in the region, Michelin Raceway Road Atlanta’s positive impact on the economy in the surrounding areas is year-round. KELSI MILLER Director, Marketing & Public Relations Michelin Raceway Road Atlanta

DID YOU KNOW? Much like the Kentucky Derby is the first leg of the Triple Crown in horseback racing, the Motul Petit Le Mans represents one round of the four-round International Motor Sports Association (IMSA) Michelin Endurance Cup. A total of 52 hours of competition between all four events decides the winner of this prestigious and coveted title each year.

START YOUR ENGINES! Start Your Engines and Save the Date! The NEXT running of the Motul Petit Le Mans is scheduled for October 9-12, 2024!

This is Braselton | 63


Braselton

EVENTS 2024 02

FEBRUARY

Learn more about all of our events at explorebraselton.com.

CHOCOLATE WALK Tickets will generally go on sale around Christmas for this early February event when Downtown treats you while you shop. Walkers stroll through downtown shops collecting a sweet treat at each participating location.

FARMERS MARKET For a radish-ing good time.

WINTER ART-TIQUES VINTAGE MARKET When art and antiques collide to create a fun winter shopping experience featuring handcrafted items and Old World treasures.

04 03

BRASELTON ANTIQUE AND ARTISAN FESTIVAL

MARCH

PADDY’S DAY PATHFEST PARADE AND QUEST Life is good on the LifePath. This one-of-a-kind St. Patrick’s Day celebration starts off with a zany golf cart parade along the Hwy 211 corridor then has teams scurrying around the area on a wild scavenger hunt. Highest point winners drive off with the pot of gold prize package.

FARMERS MARKET Kale yeah!

64

APRIL

Join hundreds of vendors and 25,000 attendees for three days of shopping during the semi-annual Braselton Antique & Artisan Festival in Downtown Braselton hosted by Countryside Antiques. Dealers from all over the metro area and surrounding states bring their best to Braselton for this popular festival every year during the fourth weekend of April and October.

FARMERS MARKET Lettuce entertain you!


06

JUNE

BRASELTON WEST WINE HOP

05

MAY

All aboard as the trolley takes wine sippers around Braselton West. The wine hop is a great way to discover new businesses in Braselton West and enjoy some wine samples and food bites all in the same night. Look for tickets to go on sale in May.

TOAST TO BRASELTON Always a fun night when the Downtown Development Authority holds its main fundraising event for the year. The theme for the party changes every year but good food and good times are always consistent.

07

DRIFT ATLANTA Road Atlanta has cornered the market on drift racing excitement. This full throttle event is more than smoke and mirrors and you won’t want to miss it.

MOVIE UNDER THE STARS ON THE TOWN GREEN Movies start when it gets dark. Join us on the big lawn for a family movie night with neighbors and friends.

FARMERS MARKET It’s thyme to fill those shopping bags!

SUMMER ART-TIQUES VINTAGE MARKET Summer is hot but the deals are even hotter! Join the fun for a sizzling summer arts, antiques and treasures festival.

MOVIE UNDER THE STARS ON THE TOWN GREEN

JULY

4TH OF JULY FESTIVAL, PARADE AND FIREWORKS Held every year on the Fourth of July. Come celebrate America on the Town Green in downtown Braselton. Music, food and fun.

MOVIE UNDER THE STARS ON THE TOWN GREEN

Movies start when it gets dark. Join us on the big lawn for a family movie night with neighbors and friends.

Movies start when it gets dark. Join us on the big lawn for a family movie night with neighbors and friends.

FARMERS MARKET

FARMERS MARKET

Orange you glad to be here?

The farmers market is one in a melon!

This is Braselton | 65


09

SEPTEMBER

08

AUGUST

DOWNTOWN WINE WALK If wine tasting is your sport then the downtown wine walk is for you. Sip, stroll, shop and enjoy the evening in historic downtown Braselton.

SUMMER ART-TIQUES VINTAGE MARKET Another sizzling summer shopping festival, held the third weekend of the month. The market opens Friday afternoon and runs through Sunday.

ARTRAGEOUS & ART SQUARED

WAYS TO

CONNECT Explore Braselton

A juried art festival and live paint project, this festival will feature 50 artists showcasing their best works in various mediums. All while commissioned muralists will be live painting one side of a giant 8-foot cube that will later be displayed about town.

@explorebraselton FARMERS MARKET We’ve bean hoping you’d stop by!

explorebraselton.com

WERA MOTORCYCLE RACING The fastest form of competition on two wheels. Super exciting race action happening this month.

POOCHES IN THE PARK All tails will be wagging when Braselton welcomes the entire pack to Braselton Park for a family fun day. Plan to sit, stay and play a while. Dixie Dock Dogs splash down with world class competitive distancejumping.

BRASELTON BREWFEST Come for the beer, stay for the fun as the Town Green, in the beautiful historic district of Braselton, is transformed into a beer garden overflowing with local craft brews. Ticket holders will delight in a tasting feast along with great food and live music.

FARMERS MARKET There’s nothing cheesy about the farmers market!


10

OCTOBER

MEDIEVAL FAIRE Fare thee well! Don’t miss this two-day, one-of-a-kind entertaining, educational and engaging event on the Braselton Town Green.

BRASELTON ANTIQUE & ARTISAN FESTIVAL Join hundreds of vendors and 25,000 attendees for three days of shopping during the semi-annual Braselton Antique & Artisan Festival in Downtown Braselton hosted by Countryside Antiques. Dealers from all over the metro area and surrounding states bring their best to Braselton for this popular festival every year during the fourth weekend of April and October.

MOTUL PETIT LE MANS

11

NOVEMBER

BONBON TRAIL Holiday shopping, leading you to the sweetest holiday gifts and treats in Braselton. The Bonbon Trail is your holiday shopping guide. Each business on the trail has delightful gifts to surprise your loved ones. Shop the trail, complete the form and be entered to win a prize! By shopping at small businesses, you’ll discover unique items, avoid crowds and support the local community.

CELEBRATE THE HOLIDAYS IN BRASELTON

Experience life in the Fast Lane. The world comes together for the ultimate sports car endurance race. The 10hour race at famed Road Atlanta provides a unique fan experience right in Braselton’s back yard.

Santa! We know him! And he’ll be making a special appearance at the annual parade always held on the third Saturday in November. After the parade, enjoy the holiday marketplace shopping experience, food trucks and entertainment. Conclude the day with the traditional lighting of the tree ceremony on the Town Green.

HALLOWEEN PATHPARADE AND CARNIVAL

VINEYARD FEST

Join us for a spooktacular festive Halloween PathParade AND a carnival party on the Braselton LifePath! If you’ve got it, haunt it; decorated golf carts and costumes encouraged!

Pop that champagne! It’s time to head to Chateau Elan for internationally inspired wine and food along with unique experiences, activities and live entertainment. And don’t forget the chance to stomp on a few grapes!

FARMERS MARKET Be a peach and shop local!

FARMERS MARKET

12

DECEMBER

CRAVIN’ BACON WALK Love bacon? Downtown has the cure. A fun shopping, walking and exploring event where you’ll get your fill of bacon inspired treats. Upgrade tickets to the VIP (very important pigs) and receive access to secret bourbon tasting rooms.

HOLIDAY LIGHTS TROLLEY TOURS Take a jolly ride on the Braselton Trolley to see the best Christmas lights in town. The town offers ticketed tours and group rentals throughout the month of December. Brush up on your holiday tunes, so you can sing along!

A berry large selection of items! This is Braselton | 67


B R A S E LTO N

Great Clips

BUSINESS LISTINGS

As much a part of our town as the people who call Braselton “home,” our business community is rich, robust and diverse. From antiques and boutiques to beauty and bottle shops and everything in between, there’s a reason we encourage our residents and guests to buy local, be local, because it’s Better in Braselton!

7380 Spout Springs Rd, (770) 965-6966

Highway 53 Hair Salon 6072 Hwy 53 (706) 654-5759

K T Nails

7363 Spout Springs Rd (770) 965-1606

Lavish Nail Bar

2095 Hwy 211 NW, Ste 6B (770) 868-0222

Lum Aesthetics and Skincare 3740 Village Way, Ste C (706) 621-7133

Massage Envy

7338 Spout Springs Rd, Ste C12 (770) 965-8853

Matthews & Co Salon 7375 Spout Springs Rd (770) 967-9333

Mimi’s Aesthetics

Salons & Spas A Premier Image Salon 2310 Thompson Mill Rd (770) 965-8660

Artistic Expression Hair Salon 9924 Davis St, Ste 6 (706) 824-0224

B-Tan

2095 Hwy 211 NW, Ste 6E (770) 867-9996

Bella Mia Salon & Bar

7338 Spout Springs Rd, Ste 16 (770) 965-5090

BRIO Med Spa

7419 Spout Springs Rd, Ste 102 (678) 717-9142

Braselton Barber Shop 50 Henry St (706) 824-0233

Braselton Family Salon 50 Brassie Lane (404) 314-9002

Cache’ Salon

6323 Grand Hickory Dr, Ste 200 (770) 965-6560

Citi Nails

6072 Hwy 53, Ste F (706) 658-2890

CP Skin and Beauty

2353 Thompson Mill Rd (678) 779-9145

Diva’s Nail-Spa

7380 Spout Springs Rd, Ste 240 (770) 967-6639

Duncan Corners Nails

7421 Spout Springs Rd, Ste C102 (770) 965-5110

Eden Foot & Body Massage House and Day Spa 5765 Old Winder Hwy (470) 606-8188

Elements Day Spa & Marketplace 9924 Davis St, Ste 3 (770) 871-1014

Family Foot and Body Massage 7380 Spout Springs Rd, Ste 250 (678) 960-4089

Fashion Nails

7330 Spout Springs Rd, Ste 11C (770) 965-2258

Foot Palace Reflexology Spa 2095 Hwy 211, Ste 7B (678) 963-5958

Frenchies Modern Nail Care

6323 Grand Hickory Dr, Ste 200E (770) 965-7562

GA Nails & Spa

6323 Grand Hickory Dr, Ste 200 (770) 965-7562

Get Foiled

935 Hwy 124, Ste 214 (770) 868-0910

Great Clips

2095 Hwy 211 NW, Ste 2E (678) 425-9899

68 | This is Braselton

2095 Hwy 211, Ste 1C (470) 429-3611

Noire Nail Bar

5748 Old Winder Hwy (678) 960-4636

Platinum Salon

6342 Grand Hickory Dr, Ste 100 (770) 965-4552

Q Nails & Spa

2437 Hancock Dr, Ste 120 (678) 828-7189

Renegade Barber Shop 1929 Hwy 211, Ste 103 (470) 209-7490

Royale Nails Spa

7378 Friendship Springs Blvd, Ste F (678) 828-7236

Salon Anne Rose

2095 Hwy 211, Ste 1B (470) 429-3957

Salon Virago

5745 Old Winder Hwy (678) 960-4780

The Men’s Room

6750 Hwy 53, Ste 107 (706) 684-0371

The Spa at Chateau Elan 100 Haven Harbor Dr (678) 425-6064

Timeless Aesthetics of Atlanta 6323 Grand Hickory Dr, Ste 300B (470) 238-3967

TLC Skin

7400 Spout Springs Rd (239) 243-6003


Total Beauty

Runners Fit

USA Nails

Solus Mei Custom Jewelry

5435 Hwy 53 (706) 654-9438

7419 Spout Springs Rd (770) 967-9755

Turning Pointe School of Dance 935 Hwy 124, Ste 204 (678) 648-7348

6323 Grand Hickory Dr, Ste 200C (470) 435-1002

Pets/Vets

5745 Old Winder Hwy, Ste D (470) 778-2171

Bottle Shops

Animal Emergency Care of Braselton

Antiques, Boutiques & Shopping

1929 Hwy 211 NW, Ste 104 (770) 307-1818

5771 Old Winder Hwy (770) 965-8271

Xi Yin Body Massage

Braselton Beverage

Cork & Keg

6750 Hwy 53, Ste 101 (706) 658-2491

A Flea An’Tique

Duncan Corners Bottle Shop

Countryside Antiques

Jax Super Store

Doe a Deer Interiors

Liberty World Beverage

10101 Davis St, Ste 100 (706) 654-2190 115 Harrison St (706) 824-7204

9924 Davis St, Ste 1 (404) 368-9240

7437 Spout Springs Rd (770) 967-3341 2437 Hancock Dr (678) 828-7432 3700 Village Way (770) 307-0321

Elements Boutique and Spa

Crafts, Hobbies & Recreation

Ferngully’s Garden at Braselton

Axe Master Throwing

84 Brassie Lane (678) 528-2977

2345 Thompson Mill Rd, Ste 103 (770) 453-2900

House of Boykin Consignments

Beadjoux Bead Store

64 Brassie Lane (770) 568-2298

6750 Hwy 53, Ste 103 (706) 658-0007

Image Boutique

Georgia Frame Shop

7330 Spout Springs Rd, Ste A3 (770) 967-1300

3730 Village Way, Ste 140 (470) 429-3141

Joy Company Market

House of Clay

56 Henry St (706) 499-8094

65 Frances St (770) 519-8900

Lovin Florist

Miniature Designs

2095 Hwy 211, Ste 7A (678) 975-7584

372 Broadway Ave (770) 923-8500

My Gift Store

Meeple Madness Game Shoppe

2353 Thompson Mill Rd, Ste 100-101 (770) 967-2055

7400 Spout Springs Rd, Ste 103 (770) 965-1333

Naked South Boutique

Pinspiration

9924 Davis St, Ste 4 (770) 835-4999

7380 Spouts Springs Rd, Ste 150 (678) 630-3135

Outdoor Environments

Runners Fit

68 Zion Church Rd (706) 658-2783

7419 Spout Springs Rd, Ste 103 (770) 967-9755

Pawn & Antique Exchange

Trigger Time

9924 Davis St, Ste 3 (770) 871-1014

6750 Hwy 53, Ste 106 (706) 684-0528

Annabelle’s Pet Grooming Salon & Boutique 1929 Hwy 211 NW (470) 429-3008

Best Friend Veterinary Hospital 1210 Tuscany Dr (770) 307-0903

Chateau Animal Hospital 2635 Old Winder Hwy (678) 960-4535

Friendship Springs Veterinary Care 7380 Spout Springs Rd, Ste 160 (770) 967-8387

In the Ruff Pet Stuff

7380 Spout Springs Rd, Ste 190 (678) 828-7648

Eclectics Consign and Design 7433 Spout Springs Rd, Ste 106 (770) 965-2400

2095 Hwy 211, Ste 2A (470) 209-7222

Paisley’s Grooming 74 Lagree Duck Rd (678) 858-3954

Pawsatively Purrfect Pet Salon

7429 Spout Springs Rd, Ste 101 (770) 967-4444

7419 Spout Springs Rd, Ste 105 (770) 965-0192

Petsuites Braselton 2311 Sparta Way (678) 722-5124

The Puppy Pantry 2095 Hwy 211 (678) 963-5582

Wellness/Workout 5 Rings Barbell

847 Hwy 124, Ste F (281) 382-5331

Anytime Fitness

5757 Old Winder Hwy (770) 967-7000

Braselton Chiropractic & Wellness 5391 Hwy 53, Ste 110 (706) 654-2400

Braselton Fit Body Boot Camp 6323 Grand Hickory Dr, Ste 300E (706) 540-0692

Burn Boot Camp

7310 Spout Springs Rd, Ste B (678) 828-7048

This is Braselton | 69


Choe’s HapKiDo Martial Arts and Kickboxing

Restaurants

7380 Spout Springs Rd, Ste 230 (470) 202-8854

Braselton West

Corrective Chiropractic

Biba’s Italian Restaurant

2095 GA Hwy 211 NW, Ste 3A (678) 710-3011

Crossfit Faded Glory 935 Hwy 124, Ste 404 (404) 268-4721

Integrated Health & Chiropractic 2345 Thompson Mill Rd, Ste 106 (770) 307-0968

Iron Wolf Academy

1247 Tuscany Dr, Ste D (770) 940-4680

Karate RX

935 Hwy 124, Ste 213 (470) 350-7704

Legacy MMA Club

6323 Grand Hickory Dr, Ste 300C (678) 804-9958

NuSpine Chiropractic

7380 Spout Springs Rd, Ste 140 (770) 954-7244

Revolution Athletics

7400 Spout Springs Rd, Ste 101 (678) 960-4064

Stretch Zone

6323 Grand Hickory Dr, Ste 100F (678) 804-9067

The Dojo

7421 Spout Springs Rd, Ste 106 (770) 965-0808

Workout Anytime

7338 Spout Springs Rd (678) 960-4130

Yoga Culture

7435 Spout Springs Rd, Ste 106 (770) 405-9102

Event Centers Braselton Civic Center 27 E Lake Dr (706) 654-3915

Braselton Event Center 5257 Hwy 53 (706) 654-5405

Chateau Elan Conference Center 100 Rue Charlemagne (678) 425-6017

The Venue at Friendship Springs 7340 Friendship Springs Blvd (678) 960-9637

70 | This is Braselton

7338 Spout Springs Rd (770) 965-0012

Cabo’s Mex-Grill

7367 Spout Springs Rd, Ste 150 (770) 965-0608

D’Villa’s Italian Pizzeria

7378 Friendship Springs Blvd, Ste H (678) 828-7800

El Centinela Mexican Restaurant 7380 Spout Springs Rd, Ste 170 (770) 967-0030

Johnny’s New York Style Pizza 7363 Spout Springs Rd (770) 965-0429

Marco’s Pizza

7380 Spout Springs Rd (678) 960-4315

Maynard’s at the Corner

7435 Spout Springs Rd, Ste 101 (770) 965-0313

Papa Jack’s Country Kitchen 2200 Sparta Way (770) 965-7007

Peking Garden

7338 Spout Springs Rd (770) 967-9926

Rachetti’s Café & Pizzeria 7437 Spout Springs Rd (470) 655-1515

Sushi Heeya

7380 Spout Springs Rd, Ste 430 (678) 902-1800

Taco’s Tacos

2437 Hancock Dr, Ste 130 (470) 350-2702

WNB Factory

The Galloping Galette 9924 Davis St, Ste 7 (706) 684-3080

Jack’s Local Station 108 Brassie Lane (706) 921-4192

La Hacienda

5391 Hwy 53, Ste 106 (706) 654-0070

Rebar

9924 Davis St, Ste 1 (470) 512-6261

2-1-1 Chateau Elan Parkway China Garden

2095 Hwy. 211, Ste 2D (770) 868-5597

Culver’s

2660 Old Winder Hwy (678) 828-7977

Diablo’s Grill

5769 Old Winder Hwy (678) 960-4660

Fleur-de-Lis at Chateau Elan Spa 100 Rue Charlemagne (678) 425-6064 x41

Houndstooth Grill & Tavern

6323 Grand Hickory Dr, Ste 200A (770) 967-2225

JACK’S

1929 Hwy. 211, Ste 105 (770) 867-5225

Jack’s Public House

6332 Grand Hickory Dr (770) 967-8377

Juke N Jive Creamery

6342 Grand Hickory Dr, Ste 101 (470) 655-7986

LongHorn Steakhouse 2700 Old Winder Hwy (770)-965-8802

7380 Spout Springs Rd, Ste 200 (706) 308-3486

Marc at Chateau Elan Winery

Downtown

Moe’s Southwest Grill

Braselton Brewing Company 9859 Davis St (706) 684-0686

Cork It Braselton 36 Frances St (229) 630-6311

Cotton Calf Kitchen 9924 Davis St, Ste 9 (706) 684-0410

100 Tour de France (678) 425-6916

2620 Old Winder Hwy, Ste 500 (678) 804-6661

Monterrey Mexican Grill 5745 Old Winder Hwy, Ste A (770) 965-2541

Ninja Steak & Sushi 5753 Old Winder Hwy (770) 965-2292

Paddy’s Irish Pub 100 Tour De France (678) 425-6074


6323 Grand Hickory Dr, Ste 300

Versailles at Chateau Elan

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100 Rue Charlemagne Dr (678) 425-0900 ext. 6181

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Wayback Burgers

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Umami Tavern

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6323 Grand Hickory Dr, Ste 100B (470) 326-3589

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6323 Grand Hickory Dr (770) 967-2063

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(678) 425-0900

(770) 307-0700

$$

(770) 988-6224

Best Western Braselton Inn

$$

(706) 654-3081

Country Inn & Suites

$$

(470) 403-2756

Holiday Inn Express & Suites Braselton

$$$

(770) 791-0007

LaQuinta Inn & Suites

$$

(706) 684-3266

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Tom Henry’s BBQ

nc

1975 Hwy 211 (770) 867-7710

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Sneaky Sancho’s Wings & Tacos

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6060 Golf Club Dr (678) 425-6050

REST YO U R HEAD as

Sarazen’s Bar & Grille at Chateau Elan Golf Club

Po

2625 Old Winder Hwy, Ste C (706) 684-0093

A Place to

Pat’s Eatery

Cracker Barrel

301 Exchange Way (706) 658-0009

El Centinela Mexican Restaurant 6072 Hwy 53 (706) 654-3772

Moonshiners Bar & Grill 6750 Hwy 53 (706) 684-0295

Stonewall’s BBQ 6072 Hwy 53 (706) 824-9990

Chateau Elan Resort

$$$$

The Hampton Inn at Chateau Elan

$$$

Baymont Inn & Suites

Tea Garden

6072 Hwy 53, Ste D (706) 658-2428

The Roman Oven 6750 Hwy 53 (706) 921-4918

Explore more lodging options:

explorebraselton.com/accommodations This is Braselton | 71


As Braselton continues to grow, signature town events like Cravin’ Bacon, wine walks and holiday parades wouldn’t be possible without the help of a cluster of volunteers. Braselton’s Bee Team is made up of community members who love their town and represent it in a positive and energetic way by lending a hand in events, special projects and promotions. Since its revamp in 2023, the Bee Team has grown into an active, thriving cluster of more than 40 volunteers, most of whom are willing and ready to answer the call every time event organizers and project leaders give them a buzz. Whether bustling behind the scenes or serving as the face of Braselton’s volunteer program, these worker bees are the boots on the ground during signature events like Braselton’s holiday parades and festivals. They work alongside town staff and other community leaders to make the magic happen and keep it all running smoothly.

Get involved, join the hive Scan the QR code below to apply! Incoming Bee Team members must attend an orientation session and history tour to ensure they are fully informed and ready to serve the community.

Scan to Apply!

Once applicants are approved and adequately trained, they will receive their own Bee Team uniform—a custom T-shirt and official name tag—to wear while on official Bee Team business. They will also receive an invitation to the annual Volunteer Reception.

Have further questions? Contact Braselton’s Community Development office at (706) 654-6026 or apinnell@braselton.net.


Looking for a unique gift for that special someone? Braselton’s Buy Local eGift Cards make the perfect gift for anyone who loves to support small businesses. Your dollars stay local, and the recipient gets exactly what they want. With 31 participating restaurants and shops to choose from, there is something for everyone in Braselton!

Scan here to learn more and purchase your eGift Card:


MAP OF BRASELTON

74 | This is Braselton


DOWNTOWN BRASELTON

DOWNTOWN BRASELTON

PUBLIC RESTROOM PUBLIC PARKING DINING SHOPPING

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U.S. POST OFFICE

WELCOME CENTER

BRASELTON LIBRARY

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PARKING DECK

CIVIC CENTER

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POLICE AND MUNICIPAL COURT

PLANNING, DEVELOPMENT AND PUBLIC UTILITIES TOWN HALL BRASELTON PARK

HENRY STREET

This is Braselton | 75



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