Cambridge University Press Autumn 2021 UK Catalogue

Autumn 2021 highlights from Cambridge University Press

New Season Highlights ‘... a tour de force.’ - Andy Haldane, Chief Economist, Bank of England

Hilary Cooper Simon Szreter

AFTER THE VIRUS Lessons from the Past for a Better Future

ED SED AT VI PD E U DR N A

A FINANCIAL TIMES BEST BOOK OF 2020

GROW THE

PIE HOW GREAT COMPANIES DELIVER BOTH PURPOSE AND PROFIT

ALEX EDMANS

DANA HUNNES

Recipe for Survival What You Can Do to Live a Healthier and More Environmentally Friendly Life final cover coming soon

All information correct at the time of production.

Contents Blood Royal................................................................................. 4 For King and Country................................................................. 5 Giving the Devil His Due............................................................ 6 Planetary Health.......................................................................... 7 The Enablers................................................................................ 8 The Falls of Rome........................................................................ 10 Understanding Genes................................................................ 11 After the Virus.............................................................................. 12 Capitalism and the Environment.............................................. 13 Extinctions.................................................................................... 14 Industry Unbound....................................................................... 15 Recipe for Survival...................................................................... 16 What Capitalism Needs............................................................. 18 The Attack on Higher Education............................................... 19 The Economist’s View of the World.......................................... 20 Grow the Pie................................................................................ 22 Black Legend............................................................................... 23 Dear John.................................................................................... 24 Customer Services...................................................................... 25 Cambridge University Press Around the World...................... 25 Retail and wholesale representatives....................................... 26 Publicity........................................................................................ 26

www.cambridge.org/trade

3

NEW IN PAPERBACK A FINANCIAL TIMES BOOK OF THE YEAR

Blood Royal

BLOOD ROYAL

Dynastic Politics in Medieval Europe Robert Bartlett

BLOOD ROYAL DYNASTIC POLITICS IN MEDIEVAL EUROPE

ROBERT

BARTLET T

‘bears all the hallmarks of a classic’ Literary Review

UK publication August 2021

Throughout medieval Europe, for hundreds of years, monarchy was the way that politics worked in most countries. This meant power was in the hands of a family - a dynasty; that politics was family politics; and political life was shaped by the births, marriages and deaths of the ruling family. How did the dynastic system cope with female rule, or pretenders to the throne? How did dynasties use names, the numbering of rulers and the visual display of heraldry to express their identity? And why did some royal families survive and thrive, while others did not?

Drawing on a rich and memorable body of sources, this engaging and original history of dynastic power in Latin Christendom and Byzantium explores the role played by family dynamics and family consciousness in the politics of the royal and imperial dynasties of Europe. From royal marriages and the birth of sons, to female sovereigns, mistresses and wicked uncles, Robert Bartlett makes enthralling sense of the complex web of internal rivalries and loyalties of the ruling dynasties and casts fresh light on an essential feature of the medieval world.

23 b/w illus. 1 map 2 tables 9781108796163 Paperback c. £16.99

At a glance • Demonstrates the central importance of dynastic rule in the political cultures of medieval Europe

Robert Bartlett, CBE, FBA, is Professor Emeritus at the University of St Andrews. His books include The Making of Europe: Conquest, Colonization and Cultural Change 950-1350 (1993), which won the Wolfson Literary Prize for History in 1994, and Why Can the Dead Do Such Great Things? (2015). He is well-known as the writer and presenter of several BBC documentary series including ‘Inside the Medieval Mind’ (2008), ‘The Normans’ (2010), and ‘The Plantagenets’ (2014).

• Covers the whole of Latin Christendom and Byzantium from 500 to 1500 • Featuring lots of colourful and surprising anecdotes and examples, this is a tour de force from a master historian

Reviews and endorsements ‘Bartlett’s eye for the graphic and revealing incident, as well as for the historical insights encoded in medieval personal names, is just as evident here as it is in his previous books and in his several television series.’

Len Scales, Times Literary Supplement ‘Absolutely brilliant.’

Dan Snow, History Hit ‘Political stability in medieval Europe depended in the last resort on the births, marriages and deaths of ruling families. Scholarly and a pleasure to read, Bartlett’s new book draws on an impressive range of sources in explaining how unpredictable dynastic politics shaped the history of Latin Christendom Byzantium from 500 to 1500.’

Tony Barber, Financial Times, Best Books of 2020

4

Autumn 2021

HEATHER JONES

For King and Country The British Monarchy and the First World War final cover coming soon

For King and Country The British Monarchy and the First World War Heather Jones This is a ground-breaking history of the British monarchy in the First World War and of the social and cultural functions of monarchism in the British war effort. Heather Jones examines how the conflict changed British cultural attitudes to the monarchy, arguing that the conflict ultimately helped to consolidate the crown’s sacralised status. She looks at how the monarchy engaged with war recruitment, bereavement, gender norms, as well as at its political and military powers and its relationship with Ireland and the empire. She considers the role that monarchism played in military culture and examines royal visits to the front, as well as the monarchy’s role in home front morale and in interwar war commemoration. Her findings suggest that the rise of republicanism in wartime Britain has been overestimated and that war commemoration was central to the monarchy’s revered interwar status up to the abdication crisis.

UK publication August 2021 550 pages 9781108429368 Hardback c. £29.99

At a glance

Heather Jones is Professor of Modern and Contemporary European History at University College London. An expert on the First World War, her previous publications include Violence against Prisoners of War in the First World War: Britain, France and Germany, 1914-1920 (2011). She is a former Max Weber Fellow of the European University Institute and has been awarded the Irish Research Council’s Eda Sagarra Gold Medal.

Follow Heather Jones on Twitter @WW1POWs

• Revisionist account of the British monarchy during the Great War which shows that the war actually consolidated the crown rather than undermining it • Reveals the role of the monarchy – and monarchism – in British war identities, morale and commemoration as well as its role in empire, Ireland and in European diplomacy • Takes a cultural history approach to shed new light on wartime attitudes to gender, grief, empire and Britishness

www.cambridge.org/trade

5

NEW IN PAPERBACK

Giving the Devil His Due Reflections of a Scientific Humanist Michael Shermer Who is the ‘Devil’? And what is he due? The Devil is anyone who disagrees with you. And what he is due is the right to speak his mind. He must have this for your own safety’s sake because his freedom is inextricably tied to your own. If he can be censored, why shouldn’t you be censored? If we put barriers up to silence ‘unpleasant’ ideas, what’s to stop the silencing of any discussion? This book is a fullthroated defense of free speech and open inquiry in politics, science, and culture by the New York Times bestselling author and skeptic Michael Shermer. The new collection of essays and articles takes the Devil by the horns by tackling five key themes: free thought and free speech, politics and society, scientific humanism, religion, and the ideas of controversial intellectuals. For our own sake, we must give the Devil his due.

UK publication August 2021 9781108747585 Paperback c. £12.99

At a glance • Outlines a ten-point defence of free speech and open inquiry in politics, science, and culture • Presents numerous real-world examples of how science and reason can be employed for solving moral dilemmas and determining human values • Supplies many examples of heretics and heterodox thinkers, who challenged the orthodoxy and were punished for it, and how we should think about people whose claims challenge mainstream ideas today

Michael Shermer is Presidential Fellow at Chapman University, California, the Publisher of Skeptic magazine, and a monthly columnist for Scientific American for eighteen years. He is the author of a number of New York Times bestselling books including Heavens on Earth (2018), The Moral Arc (2015), The Believing Brain (2011), and Why People Believe Weird Things (2000).

His two TED talks, viewed over nine million times, were in the top 100 out of more than 2000 TED talks.

Follow Michael Shermer on Twitter @michaelshermer and visit Michael’s website at www.michaelshermer.com/

Reviews and endorsements ‘Michael Shermer is our most fearless explorer of alternative, crackpot, and dangerous ideas, and at the same time one of our most powerful voices for science, sanity, and humane values. In this engrossing collection, Shermer shows why these missions are consistent: it’s the searchlight of reason that best exposes errors and evil.’

Steven Pinker, Johnstone Professor of Psychology, Harvard University, and author of Enlightenment Now: The Case for Reason, Science, Humanism, and Progress

‘Giving the Devil His Due is a treasure trove for lovers of the humanities and society at large as viewed through the perspective of scholarly minds, treatises, and essays.

It’s marvelously ripened and full of wonderful tales… ‘ Robert Hunziker, Counterpunch

‘A powerful case is made here for why free speech is the best way to drive out bad ideas and fake news.’

The Times

6

Autumn 2021

Planetary Health Safeguarding Human Health and the Environment in the Anthropocene Andy Haines; Howard Frumkin

UK publication August 2021 300 pages 9781108729260 Paperback £19.99

At a glance • Provides wide-ranging assessments of the pathways by which global environmental changes can affect human health • Discusses how conventional public health thinking needs to evolve to address the challenges of the Anthropocene epoch • Provides examples of specific policies across different sectors that could help safeguard health in the Anthropocene, including how the public, policymakers, and public health practitioners can act to support transformative change for the better

We live in unprecedented times - the Anthropocene - defined by far-reaching human impacts on the natural systems that underpin civilisation. Planetary Health explores the many environmental changes that threaten to undermine progress in human health, and explains how these changes affect health outcomes, from pandemics to infectious diseases to mental health, from chronic diseases to injuries.

It shows how people can adapt to those changes that are now unavoidable, through actions that both improve health and safeguard the environment. But humanity must do more than just adapt: we need transformative changes across many sectors - energy, housing, transport, food, and health care. The book discusses specific policies, technologies, and interventions to achieve the change required, and explains how these can be implemented. It presents the evidence, builds hope in our common future, and aims to motivate action by everyone, from the general public to policymakers to health practitioners.

Sir Andrew Haines is Professor of Environmental Change and Public Health at the Centre for Climate Change and Planetary Health, London School of Hygiene and Tropical Medicine, where he was previously director between 2001 and 2010. He was member of the Intergovernmental Panel on Climate Change for the Second, Third, and Fifth Assessment Reports. He was chair of the Rockefeller/ Lancet Commission on Planetary Health in 2014–15, and chair of the Task Force on Climate Change Mitigation and Public Health in 2008–9. He is an international member of the US National Academy of Medicine.

Howard Frumkin is Professor Emeritus of Environmental and Occupational Health Sciences at the University of Washington School of Public Health in Seattle, where he was dean from 2000 through 2006. He was previously head of the Wellcome Trust ‘Our Planet, Our Health’ initiative, and director of the National Center for Environmental Health at the US Centers for Disease Control and Prevention.

Follow Howard Frumkin on Twitter @howardfrumkin

www.cambridge.org/trade

7

The Enablers How Team Trump Flunked the Pandemic and Failed America Barbara Kellerman The COVID-19 pandemic will forever be remembered as a pivotal event in American history. Written by one of the world’s foremost experts on leadership and followership, this book centers on the first six months of the pandemic and the crises that ran rampant. The chapters focus less on the former president, Donald Trump, than on his followers: on people complicit in his miserable mismanagement of the crisis in public health. Barbara Kellerman provides clear and compelling evidence that Trump was not entirely to blame for everything that went wrong. Many others were responsible including his base, party, administration, inner circle, Republican elites, members of the media, and even medical experts. Far too many surrendered to the president’s demands, despite it being obvious his leadership was fatally flawed. The book testifies to the importance of speaking truth to power, and a willingness to take risks properly to serve the public interest.

UK publication August 2021 200 pages 9781108838320 Hardback £20.00

8

Autumn 2021

Barbara Kellerman was founding Executive Director of the Harvard Kennedy School’s Center for Public Leadership and a member of the Kennedy School faculty for over twenty years. She is author, co-author, and editor of many books on leadership and followership, including Leaders Who Lust, Followership, Bad Leadership, The End of Leadership, and Professionalizing Leadership.

Visit Barbara Kellerman’s website at www.barbarakellerman.com

At a glance • Provides an alternative view of the leadership of the pandemic as it unfolded in the USA • Explains how supporters and subordinates of Trump were complicit in the chaos • Shows how fixation on bad leaders protects bad followers from sharing responsibility and shouldering blame

www.cambridge.org/trade

9

The Falls of Rome Crises, Resilience, and Resurgence in Late Antiquity Michele Renee Salzman Over the course of the fourth through seventh centuries, Rome witnessed a succession of five significant political and military crises, including the Sack of Rome, the Vandal occupation, and the demise of the Senate. Historians have traditionally considered these crises as defining events, and thus critical to our understanding of the ‘decline and fall of Rome.’ In this volume, Michele Renee Salzman offers a fresh interpretation of the tumultuous events that occurred in Rome during Late Antiquity. Focusing on the resilience of successive generations of Roman men and women and their ability to reconstitute their city and society, Salzman demonstrates the central role that senatorial aristocracy played, and the limited influence of the papacy during this period. Her provocative study provides a new explanation for the longevity of Rome and its ability, not merely to survive, but even to thrive over the last three centuries of the Western Roman Empire.

UK publication August 2021 350 pages 9781107111424 Hardback c. £29.99

At a glance • Provides examples of how theological texts and fragments can be read for political and social history • Bridges the gap between periods generally kept apart, that is the ancient and medieval worlds • Studies the institution of the Senate and the late Roman senatorial aristocracy in action

10

Michele Renee Salzman is Professor and Chair in the department of history at the University of California, Riverside. A recipient of fellowships from the National Endowment for the Humanities, the American Academy in Rome, the Institute for Advanced Study, Princeton, the American Philosophical Society, and the Institute for Advanced Study in Jerusalem, she is the author of On Roman Time: The Codex Calendar of 354 and the Rhythms of Urban Life in Late Antiquity and The Making of a Christian Aristocracy and General Editor of The Cambridge History of Religions in the Ancient World. She has also published The Letters of Symmachus. Book 1. Introduction, text and commentary. Translation with Michael Roberts, and co-edited two books, Pagans and Christians in Late Antique Rome: Conflict, Competition and Coexistence in the Fourth Century, with M. Sághy and R. Lizzi Testa, and Violence in Late Antiquity: Perceptions and Practices, with E. Albu, H. Drake, M. Maas, and C. Rapp.

Autumn 2021

Understanding Genes Kostas Kampourakis What are genes? What do genes do? These questions are not simple and straightforward to answer; at the same time, simplistic answers are quite prevalent and are taken for granted. This book aims to explain the origin of the gene concept, its various meanings both within and outside science, as well as to debunk the intuitive view of the existence of ‘genes for’ characteristics and disease. Drawing on contemporary research in genetics and genomics, as well as on ideas from history of science, philosophy of science, psychology and science education, it explains what genes are and what they can and cannot do. By presenting complex concepts and research in a comprehensible and rigorous manner, it examines the potential impact of research in genetics and genomics and how important genes actually are for our lives. Understanding Genes is an accessible and engaging introduction to genes for any interested reader.

UK publication August 2021 230 pages 9781108812825 Paperback £11.99

At a glance • Analyzes and clarifies the gene concept, which is inherently difficult to define and which has been presented in distorted ways in the public sphere

Kostas Kampourakis is the author and editor of books about evolution, genetics, philosophy, and history of science, and the editor of the Cambridge book series Understanding Life. He is a former Editor-in-Chief of the journal Science & Education, and the book series Science: Philosophy, History and Education. He is currently a researcher at the University of Geneva, Switzerland, where he also teaches at the Section of Biology and the University Institute for Teacher Education.

Visit Kostas Kampourakis’ website at www.kampourakis.com

• Presents contemporary genomics research, discussing both its successes and its limitations, clarifying what is and what is not currently possible to know about genes • Discusses the use of metaphors in science and how these should and should not be used

www.cambridge.org/trade

11

After the Virus Lessons from the Past for a Better Future

Hilary Cooper Simon Szreter

AFTER THE VIRUS Lessons from the Past for a Better Future

Hilary Cooper; Simon Szreter Why was the UK so unprepared for the pandemic, suffering one of the highest death rates and worst economic contractions of the major world economies in 2020? Hilary Cooper and Simon Szreter reveal the deep roots of our vulnerability and set out a powerful manifesto for change post-Covid-19. They argue that our commitment to a flawed neoliberal model and the associated disinvestment in our social fabric left the UK dangerously exposed and unable to mount an effective response. This is not at all what made Britain great. The long history of the highly innovative universal welfare system established by Elizabeth I facilitated both the industrial revolution and, when revived after 1945, the postwar Golden Age of rising prosperity. Only by learning from that past can we create the fairer, nurturing and empowering society necessary to tackle the global challenges that lie ahead climate change, biodiversity collapse and global inequality.

UK publication September 2021 9781009005203 Paperback c. £12.99

At a glance • Reveals why the UK was so lacking in resilience after decades of neoliberal economics that it was unable to respond effectively to the pandemic • Argues that Britain’s history, going right back to the reign of Elizabeth I, demonstrates that welfare spending has always been a vital stimulus for, not a burden on, economic growth • Presents readers with practical proposals, inspired by our own history, which provide a blueprint for building an empowering society that will enable us to tackle the bigger challenges that are coming after COVID-19

12

Hilary Cooper is a former government economist and senior policy maker with expertise in labour markets, children’s services and local development.

Her current freelance work examines the challenges of ageing. She was the joint winner of the 2019 IPPR Economics prize for the essay Incentivising an Ethical Economics, with Simon Szreter and Ben Szreter.

Simon Szreter is Professor of History and Public Policy at the University of Cambridge, researching economic, social and public health history. His publications include Health and Wealth, which won the American Public Health Association’s Viseltear Prize, and Sex before the Sexual Revolution, longlisted for the Samuel Johnson prize. He is co-founder and editor of History & Policy.

Autumn 2021

SHI-LING HSU

Capitalism and the Environment A Proposal to Save the Planet final cover coming soon

UK publication September 2021 400 pages 9781108465526 Paperback c. £26.99

Capitalism and the Environment A Proposal to Save the Planet Shi-Ling Hsu Rising economic inequality has put capitalism on trial globally. At the same time, existential environmental threats worsen while corporations continue to pollute and distort government policy. These twin crises have converged in calls to revamp government and economic systems and to revisit socialism, given up for dead only 30 years ago. In Capitalism and the Environment, Shi-Ling Hsu argues that such an impulse, if enacted, will ultimately harm the environment. Hsu argues that inequality and environmental calamities are political failures – the result of bad decisionmaking – and not a symptom of capitalism. Like socialism, capitalism is composed of political choices. This book proposes that we make a different set of choices to better harness the transformative power of capitalism, which will allow us to reverse course and save the environment.

Shi-Ling Hsu is the D’Alemberte Professor of Law at the Florida State University College of Law and is the author of The Case for a Carbon Tax and co-author of Ocean and Coastal Resources Law.

At a glance • Provides an overview of the interwoven histories of capitalism and the environment • Explains how political choices have created a capitalism that is harmful to the global environment • Offers a concrete plan and policy solutions for how to reconcile capitalism and environmental protection and restoration

www.cambridge.org/trade

13

Extinctions Living and Dying in the Margin of Error Michael Hannah Are we now entering a mass extinction event? What can mass extinctions in Earth’s history tell us about the Anthropocene? What do mass extinction events look like and how does life on Earth recover from them? The fossil record reveals periods when biodiversity exploded, and short intervals when much of life was wiped out in mass extinction events. In comparison with these ancient events, today’s biotic crisis hasn’t (yet) reached the level of extinction to be called a mass extinction. But we are certainly in crisis, and current parallels with ancient mass extinction events are profound and deeply worrying. Humanity’s actions are applying the same sorts of pressures - on similar scales - that in the past pushed the Earth system out of equilibrium and triggered mass extinction events. Analysis of the fossil record suggests that we still have some time to avert this disaster: but we must act now.

UK publication September 2021 325 pages 9781108843539 Hardback £20.00

At a glance • Humans are facing a major biotic crisis of our own making. Michael Hannah sets the current biodiversity crisis into the context of Earth history as told by the fossil record, helping readers fully appreciate the environmental crisis we face, and pointing the way we can avoid a mass extinction of our own creation • Explains the concept of the Earth System as the regulator of the planet’s climate and the consequences that result from its failure • Emphasizes the importance of a diverse biosphere in maintaining the Earth System, and encourages the conservation of the planet’s biota • Stresses the importance of mass extinctions in the history of life, telling readers how mass extinctions control both the level of the planet’s biodiversity and the composition of its biota • Introduces the Anthropocene and emphasizes the damage that humans are doing to the Earth

14

Michael Hannah is Associate Professor in the School of Geography, Environment and Earth Sciences at Victoria University of Wellington in New Zealand. He completed his PhD at Adelaide University, specializing in palaeontology and biostratigraphy (the art of dating rocks using fossils). After a brief stint in industry, he took up a position at Victoria University, where he became involved in two major Antarctic drilling projects, helping to decipher ancient changes in climate and the history of the Antarctic ice sheets.

Throughout his career he has been fascinated by the story of the evolution of early life and the terrifying consequences of the mass extinctions that are recorded in the fossil record.

Autumn 2021

Industry Unbound The Inside Story of Privacy, Data, and Corporate Power Ari Ezra Waldman In Industry Unbound, Ari Ezra Waldman exposes precisely how the tech industry conducts its ongoing crusade to undermine our privacy. With research based on interviews with scores of tech employees and internal documents outlining corporate strategies, Waldman reveals that companies don’t just lobby against privacy law; they also manipulate how we think about privacy, how their employees approach their work, and how they weaken the law to make data-extractive products the norm. In contrast to those who claim that privacy law is getting stronger, Waldman shows why recent shifts in privacy law are precisely the kinds of changes that corporations want and how even those who think of themselves as privacy advocates often unwittingly facilitate corporate malfeasance. This powerful account should be ready by anyone who wants to understand why privacy laws are not working and how corporations trap us into giving up our personal information.

UK publication September 2021 250 pages 9781108492423 Hardback £20.00

At a glance • The first account to show how informational capitalism operates on the ground

Ari Ezra Waldman is Professor of Law and Computer Science at Northeastern University School of Law and Khoury College of Computer Sciences. A graduate of Harvard Law School and Harvard College, he also earned his Ph.D. in sociology at Columbia University. He is a widely published and award-winning scholar and teacher focusing on the ways law and technology entrench traditional hierarchies of power.

Follow Ari Ezra Waldman on Twitter @ariezrawaldman and visit Ari’s website at www.ariewaldman.com

• Offers new research on largely inaccessible institutions to broaden common understandings of tech companies • Makes complex theories from disciplines across law and the social sciences accessible while remaining academically rigorous

www.cambridge.org/trade

15

Recipe for Survival What You Can Do to Live a Healthier and More Environmentally Friendly Life Dana Hunnes

DANA HUNNES

Recipe for Survival

What can you do to improve your health and at the same time improve the health of our home planet? Do you want to be a healthier and more sustainable consumer? In this straightforward, easyto-understand and entertaining book, dietitian and environmentalist Dr. Dana Ellis Hunnes outlines the actions we can all take. Many people feel overwhelmed by the scope of climate change and believe that only large, sweeping changes will make any difference. Yet the choices we make every day can have effects on climate change, the oceans, the land, and other species.

This book outlines the problems we are facing, and then presents ideas or ‘recipes’ to empower us, to help us all make a difference. Recipe For Survival provides the guidance that you can use right now to improve your health, your family’s health, and the health of the environment simultaneously.

What You Can Do to Live a Healthier and More Environmentally Friendly Life final cover coming soon

UK publication September 2021 300 pages 9781108832199 Hardback c. £19.99

16

Autumn 2021

Dana Ellis Hunnes is an Adjunct Assistant Professor with the Fielding School of Public Health at the University of California, Los Angeles (UCLA), and a Senior Dietitian at the Ronald Reagan UCLA Medical Center. She earned her BS in nutrition and human biology from Cornell University, and her Masters of Public Health (MPH) and PhD from the Fielding School of Public Health at UCLA. At UCLA, Dana teaches courses on nutrition, chronic disease, and the environment. Her research examines the relationships among climate change, food choices, and food security. She also looks at how these relationships affect our health, as well as the health of the planet and its oceans. She is frequently cited in popular media: she has been interviewed

by NBC Nightly News, WBAI radio, Spectrum 1 TV. She has written guest articles for the Huffington Post and Self Magazine, and she has been quoted by the Associated Press, Live Science, Healthline, Consumer Reports, Women’s Health Magazine, Well + Good, HuffPost, Self Magazine, Health magazine, Cosmopolitan, Men’s Journal, Insider, the Los Angeles Times, and other news and media outlets.

Follow Dana Hunnes on Twitter @recipe4survival

At a glance • Engagingly and personably written by a practicing dietitian, educator, researcher, and mother. Many people who are looking to change their diet to be more healthy and more environmentally friendly to help save the planet do not necessarily know how: this book gives practical tips • Contains practical tips and examples that anyone can use - every day - to improve both their health and the environment. Provides 20+ ideas/solutions (such as food lists, food ideas) and examples (shopping lists) individuals can engage with to feel they are making beneficial changes to their health and the planet • The book is hopeful and solution-oriented: it will empower individuals to do their part, take a stand, and make a difference. This is very important to overall psychological well being and mental health

www.cambridge.org/trade

17

What Capitalism Needs

From unemployment to Brexit to climate

Campbell and Hall

ke od h ed de

change, capitalism is in trouble and

ill‑prepared to cope with the challenges of the coming decades. How did we get

Forgotten Lessons of Great Economists

here? While contemporary economists and policymakers tend to ignore the political and social dimensions of

ffer rly ns

ed nd my? fy m

capitalism, some of the great economists of the past – Adam Smith, Friedrich List,

John L. Campbell; John A. Hall

John Maynard Keynes, Joseph Schumpeter, Karl Polanyi, and Albert Hirschman – did

not make the same mistake. Leveraging their

Forgotten Lessons of Great Economists

h t

John L. Campbell and John A. Hall

UK publication September 2021

insights, sociologists John L. Campbell and

From unemployment to Brexit to climate change, capitalism is in trouble and ill-prepared to cope with the challenges of the coming decades. How did we get economic system throughout the twentieth and early here? twenty‑first centuries.

They draw While contemporary economists and policymakers tend to ignore the political comparisons across eras and around the and social dimensions of capitalism, some of the great economists of the past globe to show that there is no inevitable Adam logic of capitalism; rather,Smith, capitalism’s Friedrich List, John Maynard Keynes, Joseph Schumpeter, Karl Polanyi performance depends on the strength of and Albert Hirschman - did not make the same mistake. Leveraging their insights, nation‑states, the social cohesion of capitalist John L. Campbell and John A. Hall trace the historical development societies, sociologists and the stability of the international system – three things that are in short of capitalism as a social, political, and economic system throughout the twentieth supply today. and early twenty-first centuries. They draw comparisons across eras and around the globe to show that there is no inevitable logic of capitalism. Rather, capitalism’s performance depends on the strength of nation-states, the social cohesion of capitalist societies, and the stability of the international system - three things that are in short supply today.

John A. Hall trace the historical development of capitalism as a social, political, and

256 pages 9781108487825 Hardback £20.00

At a glance

John L. Campbell is the Class of 1925 Professor & Professor of Sociology at Dartmouth College. He is the author of American Discontent and other books.

John A. Hall is the James McGill Professor of Comparative Historical Sociology at McGill University. He is the author of The Importance of Being Civil and other books.

• Recovers the forgotten insights of great economists of the past • Traces the historical development of capitalism as a social, political and economic system throughout the twentieth and early twenty-first centuries • Draws lessons from comparisons across the globe and across different eras • Explains why capitalism today is failing

Advance praise ‘This superb book reminds us of one enduring insight. Economists like Smith, Hirschman, List, Keynes, Schumpeter, and Polyani understood what modern economics has forgotten. Capitalism does not flourish when markets are fully free. It thrives when they are socially embedded and politically well governed. A turbulent twentieth century has made this pandemic moment ripe for this timeless reminder.’

Peter J. Katzenstein, Cornell University

18

Autumn 2021

The Attack on Higher Education The Dissolution of the American University Ronald G. Musto

UK publication October 2021 225 pages 9781108471923 Hardback £19.99

At a glance • Contextualizes the narrative that threatens American higher ed in historical precedent of the remote enough past to create a metaphorical tool with which to approach and comprehend a complex variety of current trends and contingent causalities

American higher education is under attack today as never before. A growing right-wing narrative portrays academia as corrupt, irrelevant, costly, and dangerous to both students and the nation. Budget cuts, attacks on liberal arts and humanities disciplines, faculty layoffs and retrenchments, technology displacements, corporatization, and campus closings have accelerated over the past decade. In this timely volume, Ronald Musto draws on historical precedent - Henry VIII’s dissolution of British monasteries in the 1530s - for his study of the current threats to American higher education. He shows how a triad of forces - authority, separateness, and innovation - enabled monasteries to succeed, and then suddenly and unexpectedly to fail. Musto applies this analogy to contemporary academia.

Despite higher education’s vital centrality to American culture and economy, a powerful, anti-liberal narrative is severely damaging its reputation among parents, voters, and politicians. Musto offers a comprehensive account of this narrative from the mid-twentieth century to the present, as well as a new set of arguments to counter criticisms and rebuild the image of higher education.

Award-winning historian Ronald G. Musto has taught at three universities and served at ACLS Humanities E-Book (co-director), Medieval Academy of America (executive director, editor of Speculum), and Italica Press (copublisher). He is Honorary Research Fellow at the University of Bristol. He is co-author, with Eileen Gardiner, of The Digital Humanities.

• Deploys a unique triad of ‘authority, separateness, and innovation’ to describe and analyze the historical development and current state of American higher ed • Draws on a variety of disciplines - including history, architecture and planning, and political thought - and deploys sources ranging from historical texts to current journalism to synthesize currents affecting the success and survival of higher education in America

www.cambridge.org/trade

19

The Economist’s View of the World And the Quest for Well-Being Steven E. Rhoads Released in 1984, Steven E. Rhoads’ classic was considered by many to be among the best introductions to the economic way of thinking and its applications. This anniversary edition has been updated to account for political and economic developments - from the greater interest in redistributing income and the ascendancy of behaviorism to the Trump presidency. Rhoads explores opportunity cost, marginalism, and economic incentives and explains why mainstream economists - even those well to the left - still value free markets. He critiques economics for its unbalanced emphasis on narrow selfinterest as controlling motive and route to happiness, highlighting philosophers and positive psychologists’ findings that happiness is far more dependent on friends and family than on income or wealth. This thought-provoking tour of the economist’s mind is a must read for our times, providing a clear, lively, non-technical insight into how economists think and why they shouldn’t be ignored.

UK publication October 2021 300 pages 9781108845946 Hardback £20.00

20

Autumn 2021

At a glance Steven E. Rhoads is professor emeritus in politics at the University of Virginia. He received his AB in history from Princeton University in 1961.

Steve then spent time in the US Navy, and at the US Bureau of the Budget as the Secretary of the Director’s Review. At Cornell University he studied economics, American politics and the history of political philosophy, receiving the PhD in government in 1973. Steve and his wife Peggy live just outside Charlottesville, Virginia.

• Explains economics with accessible language without using diagrams or equations • Simultaneously explains and critiques various facets of economics • More ideologically balanced than most treatments, contrasting economic thinking with positive psychology and virtue ethics

www.cambridge.org/trade

21

NEW IN PAPERBACK

‘... a tour de force.’ - Andy Haldane, Chief Economist, Bank of England

ED SED AT VI PD E U DR N A

A FINANCIAL TIMES BEST BOOK OF 2020

GROW THE

PIE HOW GREAT COMPANIES DELIVER BOTH PURPOSE AND PROFIT

ALEX EDMANS UK publication December 2021 9781009054676 Paperback c. £10.99

At a glance • This book shows how companies can be a force for good - and outlines an actionable framework to make this a reality • Shows a purpose-driven approach not also creates more value for society but - surprisingly - also leads to higher profits in the long-term • Uses the highest-quality evidence to uncover surprising results - in particular, how they can be used to serve wider society rather than only the elites • The book takes both sides - business and society - very seriously, and also acknowledges the evidence against a purposeful approach to business • This fully-updated paperback edition includes the latest research as well as insights on how businesses put purpose into practice during the pandemic

Grow the Pie How Great Companies Deliver Both Purpose and Profit - Updated and Revised Alex Edmans Should companies be run profit or purpose? In this ground-breaking book, acclaimed finance professor and TED speaker Alex Edmans shows it’s not an either-or choice. Drawing from the highest-quality evidence and real-life examples spanning industries and countries, Edmans demonstrates that purpose-driven businesses are consistently more successful in the long-term. But a purposeful company must navigate difficult trade-offs and take tough decisions. Edmans provides an actionable roadmap for company leaders to put purpose into practice, and overcome the hurdles that hold many back. He explains how investors can discern which companies are truly purposeful rather than greenwashing, and engage with them to unleash value for both shareholders and society. And he highlights the crucial role that citizens can play, as employees and customers, in reshaping business to improve our world. This edition has been thoroughly updated to include the pandemic, the latest research, and new insights on how to make purpose a reality.

Alex Edmans is Professor of Finance at London Business School and a leading authority on reforming business to serve the common good – but using solutions based on rigorous evidence and recognising the importance of both investors and stakeholders. He has spoken at the World Economic Forum in Davos, testified in the UK Parliament, presented to the World Bank Board of Directors as part of the Distinguished Speaker Series, and given the TED talk ‘What to Trust in a Post-Truth World’ and the TEDx talk ‘The Social Responsibility of Business’. He also serves as Mercers School Memorial Professor of Business at Gresham College, London, where he gave a public lecture series on ‘How Business Can Better Serve Society’. He has published in all the leading academic finance journals, written for the Financial Times, Wall Street Journal and Harvard Business Review, and appeared live on Bloomberg, BBC, CNBC, CNN, ITV, and Sky News.

Follow Alex Edmans on Twitter @aedmans and visit Alex’s website www.growthepie.net

Reviews and endorsements ‘I do not know whether capitalism is in crisis. But I do know Alex Edmans’ superb book makes the case, compellingly and comprehensively, for a radical rethink of how companies operate and indeed why they exist. It is the definitive account of the analytical case for responsible business, but is at the same time practical and grounded in real business experience. It is a tour de force.’

Andy Haldane, Chief Economist, Bank of England

22

Autumn 2021

Black Legend The Many Lives of

Raúl Grigera and the Power

of Racial Storytelling in Argentina

PAULINA L. ALBERTO

UK publication January 2022

The Many Lives of Raúl Grigera and the Power of Racial Storytelling in Argentina Paulina L. Alberto Celebrities live their lives in constant dialogue with stories about them. But when these stories are shaped by durable racist myths, they wield undue power to ruin lives and obliterate communities. Black Legend is the haunting story of an AfroArgentine, Raúl Grigera (“el negro Raúl”), who in the early 1900s audaciously fashioned himself into an alluring Black icon of Buenos Aires’ bohemian nightlife, only to have defamatory storytellers unmake him. In this gripping history, Paulina Alberto exposes the destructive power of racial storytelling and narrates a new history of Black Argentina and Argentine Blackness across two centuries. With the extraordinary Raúl Grigera at its center, Black Legend opens new windows into lived experiences of Blackness in a “white” nation, and illuminates how Raúl’s experience of celebrity was not far removed from more ordinary experiences of racial stories in the flesh.

9781108845557 Hardback c. £25.00

At a glance • Tells the gripping story of Raúl Grigera, the Afro-Argentine icon of Buenos Aires’ bohemian nightlife

Paulina L. Alberto is an Argentine-born historian of Afro-Latin America, currently Professor of History, Spanish, and Portuguese at the University of Michigan. She is the author of Terms of Inclusion: Black Intellectuals in Twentieth-Century Brazil and co-editor of Rethinking Race in Modern Argentina. She won the Roberto Reis Prize for Best Book in Brazilian Studies, the Warren Dean Prize for Best Book in Brazilian History, and the James Alexander Robertson Prize for best article in the Hispanic American Historical Review.

• Brings Argentina firmly into the African Diaspora, emphasizing Black presence over absence • Centers the lives of non-elite, non-white characters in national histories • A new approach to history-writing, combining microhistory and biography with intellectual, cultural, social, literary and political history • Offers a harrowing illustration of the power of racial storytelling, and how such stories shaped lives

www.cambridge.org/trade

23

Dear John Love and Loyalty in Wartime America Susan L. Carruthers

Love and Loyalty in Wartime America

SUSAN L . C ARRUTHER S

Are ‘Dear John’ letters lethal weapons in the hands of men at war? Many US officers, servicemen, veterans, and civilians would say yes. Drawing on personal letters, oral histories, and psychiatric reports, as well as popular music and movies, Susan L. Carruthers shows how the armed forces and civilian society have attempted to weaponize romantic love in pursuit of martial ends, from World War II to today. Yet efforts to discipline feeling have frequently failed. And women have often borne the blame. This sweeping history of emotional life in wartime explores the interplay between letter writing and storytelling, breakups and breakdowns, and between imploded intimacy and boosted camaraderie. Incorporating vivid personal experiences in a lively and engaging prose – variously tragic, comic, and everything in between – this compelling study will change the way we think about wartime relationships.

UK publication January 2022 9781108830775 Hardback c. £25.00

At a glance • Incorporates ongoing debates into far-ranging analysis that spans a century of US war-making • Explores wartime relationships and breakdowns from multiple perspectives – civilian and military, male and female, historical and contemporary • Sheds new light on emotional life during wartime • Deploys a diverse range of research, using personal letters, declassified documents, press reports, psychiatric literature, movies, and popular music

24

Susan L. Carruthers is Professor of US and International History, University of Warwick. The author of six books, including The Good Occupation: American Soldiers and the Hazards of Peace, she taught for fifteen years at Rutgers University-Newark, and has held visiting fellowships at Harvard, Princeton, and the Woodrow Wilson Center. She was a finalist for the 2017 PEN/Hessell Tiltman prize.

Visit Susan Carruthers’ website at www.susanlcarruthers.com

Customer Services Booksellers

Cambridge University Press Bookshop

For customer service, please contact: UK, Europe: internationaltrade2@cambridge.org Middle East, North Africa & Japan: internationaltrade1@cambridge.org North America: customer_service@cambridge.org Central & South America, Caribbean: internationalorders@cambridge.org Asia: asia@cambridge.org Account-holding booksellers can order online at www.PubEasy.com

Cambridge University Press Bookshop occupies the historic site of 1 Trinity Street, Cambridge CB2 1SZ, where the complete range of titles is on sale.

Bookshop Manager: Cathy Ashbee Phone + 44 (0)1223 333333 Fax + 44 (0)1223 332954 Email bookshop@cambridge.org

Cambridge University Press Around the World Cambridge University Press has offices, representatives and distributors in some 60 countries around the world; our publications are available through bookshops in virtually every country.

United Kingdom and Ireland

Asia

Sub-Saharan Africa

Academic Sales Department Cambridge University Press, University Printing House, Cambridge CB2 8BS, UK email: information@cambridge.org www.cambridge.org

79 Anson Road Unit #06-04/06 Singapore 079906 Phone: + 65 6323 2701 Fax: + 65 6323 2370 email: singapore@cambridge.org www.cambridge.org

Cambridge University Press African Branch Lower Ground Floor, Nautica Building, The Water Club, Beach Road, Granger Bay – 8005, Cape Town, South Africa Phone: + 27 21 412 7800 Fax: + 27 21 419 8418 email: information@cambridge.org www.cambridge.org

Europe, Middle East and North Africa Academic Sales Department Cambridge University Press, University Printing House, Cambridge CB2 8BS, UK email: information@cambridge.org www.cambridge.org

The Americas North, Central, South America and Caribbean Cambridge University Press One Liberty Plaza Floor 20 New York, NY 10006 Phone: + 1 212 924 3900 Fax: + 1 212 691 3239 email: customer_service@cambridge. org www.cambridge.org

Australia and New Zealand Cambridge University Press Australian Branch 477 Williamstown Road, Port Melbourne, VIC 3207, Australia Phone: +61 3 8671 1411 Fax: +61 3 9676 9966 email: info@cambridge.edu.au www.cambridge.org

Institutional ebook access If you’re interested in institution-wide access to ebooks, or other Cambridge digital publications, please contact online@cambridge.org in the Americas or library.sales@cambridge.org in the rest of the world.

www.cambridge.org/trade

25

Retail and wholesale representatives North America Tom Willshire (Sales Manager) Cambridge University Press One Liberty Plaza Floor 20 New York, NY 10006 Phone: (212) 337-5949 or Toll Free: (800) 221-4512 email: twillshire@cambridge.org

Mid-Atlantic Eastern NY, New Jersey, New York City, New York State

Michael Baron Phone: (415) 469-9131 or Toll Free: (8 77)4 06-5253 email: mbaron@cambridge.org

Alex Beguin Phone: (571) 970-1984 or Toll Free: (877) 406-5252 email: abeguin@cambridge.org

Southeast/Midwest: Alabama, Arizona, Arkansas, Delaware, Florida, Georgia, Indiana, Kansas, Kentucky, Louisiana, Maryland, Michigan, Mississippi, Missouri, New Mexico, North Carolina, Ohio, Pennsylvania, South Carolina, Tennessee, Texas, Virginia, Washington DC, West Virginia, Western New York New England: Connecticut, Maine, Massachusetts, New Hampshire, Rhode Island, Vermont

West Coast/Plains: Alaska, California, Colorado, Hawaii, Idaho, Iowa, Illinois, Minnesota, Montana, Nebraska, North Dakota, Nevada, Oklahoma, Oregon, South Dakota, Utah, Washington, Wisconsin, Wyoming

India

Australia

Cambridge University Press India Pvt Ltd Splendor Forum, 3rd Floor Plot No.3, Jasola District Centre New Delhi 110025 Phone: +91 11 43543500 www.cambridgeindia.org

Cambridge University Press - Australia 477 Williamstown Road Port Melbourne VIC 3207 M: 0437 389 810 Phone: +61 (03) 8671 1411 email: info@cambridge.edu.au www.cambridge.edu.au

(Higher Education: SA & WA; Trade and Special Sales: ANZ)

Publicity UK and Europe

US & Canada

Chris Burrows Publicity Manager email: cburrows@cambridge.org

Diana Rissetto Senior Media Associate email: publicity@cambridge.org

26

Pamela Robinson Phone: (905) 885-9315 or Toll Free: (877) 406-5248 email: probinson@cambridge.org Canada: All provinces

For Bulk Sales, please email Special_Sales@cambridge.org