Issuu

January 2026

WEDDING PLANNER Association of Bridal Consultants

WOW 2025 NEW ORLEANS RECAP BEYOND THE AISLE WITH AI THE FUTURE OF WEDDINGS IS SOCIAL

Magazine

Letter from the Editor Embracing the Future

A Reflection on the Past Year and a Look Ahead As I reflect on this past year, I am reminded of the extraordinary strength, creativity, and heart that define our wedding industry. From the planners who redesigned entire events overnight to the educators who continue to raise new leaders, to the travel professionals navigating an ever-changing world, each of you has shown resilience that inspires me daily. 2025 has been a landmark year for the Association of Bridal Consultants. We celebrated big wins, launched new programs, welcomed new members, and continued to build a community rooted in collaboration and purpose. Most importantly, we strengthened the connections that remind us why we do this work: to help love stories unfold beautifully, no matter what the challenges or changes around us. As we turn toward the year ahead, I cannot help but feel energized. The future of weddings is bright—and ABC is rising to meet it with renewed vision. From expanded education and designations to the growth of our global community, to the exciting evolution of World of Weddings, Wedding Wednesdays, and our new Trendsetter Awards, we are stepping boldly into a new era. An era where wedding professionals are more empowered, more connected, and more prepared than ever.

EDITOR/PUBLISHER:

Veronica Foster, MWP™ ART DIRECTOR:

Anisha van Wyk on behalf of The Societygal Foundation PHOTOGRAPHERS:

Derrick Bryant from One Vision Photography Charley from Modern Moments Alissa from Alissa Baltazar Photography Jillian from Jillian Margaret Photography FOR ADVERTISING OPPORTUNITIES CONTACT:

Veronica Foster, MWP™

Wedding Planner Magazine is published quarterly by the Association of Bridal Consultants, P.O. Box 2, Gibsonville, NC 27249. Phone 336-690-5510 Email: members@abcweddingplanners.com Web: abcweddingplanners.com Copyright © Association of Bridal Consultants 2025 All rights reserved. No part of this publication may be reproduced without written permission from the publishers. EDITORIAL INDEPENDENCE

Our editorial team maintains independence, and opinions expressed are solely those of the authors unless noted otherwise. SPONSORED CONTENT AND ADVERTISING

This publication may feature sponsored content, affiliate links, and ads, clearly labeled as “Sponsored” or “Advertisement.” PRIVACY AND DATA USAGE

My hope is that this issue not only informs and inspires you but also encourages you to pause and celebrate how far you’ve come. Your dedication, your passion, and your commitment to excellence shape this industry. They shape ABC. And they shape the couples and clients who trust you to create unforgettable moments.

We respect your privacy and may collect data such as cookies for analytical and promotional reasons. For details, review our Privacy Policy. You can opt out per GDPR compliance (where applicable).

As we embrace the future together, let’s carry forward the lessons of this past year—gratitude, innovation, and unstoppable faith in what’s possible.

This content is for informational purposes only and is not a substitute for professional health, legal, or financial advice.

Cheers to a powerful year behind us and an even brighter one ahead. With appreciation and excitement, Veronica M. Foster, MWP™ President, Association of Bridal Consultants

Editor-in-Chief, Wedding Planner Magazine

ACCURACY AND CORRECTIONS

We strive for accuracy but cannot guarantee. To report inaccuracies, contact us at: editor@abcweddingplanners.com. Corrections will be addressed promptly. DISCLAIMERS

By using this publication, you agree to our Terms of Use, which includes restrictions on unauthorized use, reproduction, distribution, and intellectual property. For any questions or further information, please reach out at editor@abcweddingplanners.com. Wedding Planner Magazine ISBN 2160-3286 is published quarterly by the Association of Bridal Consultants LLC, P.O. Box 2, Gibsonville, NC 27249. Circulation is 10,000. Advertising is accepted; corporate ABC members receive a discount on rates.

What’s Ins ide

January 2026

Real Wedding: A Modern Romance in Black & White: Sam & Bryan’s Cinematic Celebration

Feature Article: Pantone Color of the Year 2026: Cloud Dancer

Real Wedding: Mitch & Sophia’s Wedding by Michelle Borrero

Feature Article: The Emotional Evolution of Weddings: Why Mental Health and Inclusivity Are the New Luxury

Letter from the Editor

Who’s Who in ABC

Feature Article: Why Wedding Insurance Is Becoming a Defining Trend for 2026 and Beyond

ABC Updates: World of Weddings 2025 – New Orleans Recap

ABC Mentorship Program

ABC Member Benefits

ABC Designations

Booking Your Travel Through ABC

Feature Article: The Future of Weddings Is Social: Why Today’s Wedding Pros Should Embrace That We’re In a Digitally Driven Industry

Real Wedding: Love in Shades of Blue: A Perfectly Planned 14-Day “I Do”

Feature Article: Beyond the Aisle: AI, Authenticity & the Weddings of Tomorrow

Who’s Who in the ABC ABC DIRECTOR LISTING President Veronica Foster, MWP™ president@abcweddingplanners.com Vice President, Membership Lois Pearce, MWP™ culture@abcweddingplanners.com Vice President, Travel and Tourism Nicole Zillman, PWP™ travel@abcweddingplanners.com

ABC Office www.abcweddingplanners.com P.O. Box 2, Gibsonville, NC 27249 Phone 336-690-5510 Social Media

Vice President, Education Shelby Tuck-Horton, MWP™ education@abcweddingplanners.com Vice President, Conferences Aaren Muex, PWP™ conference@abcweddingplanners.com Membership Liaison Michole Council, PWP™ members@abcweddingplanners.com

ABC Code of Ethics

ABC members agree to: Abide by all local & federal laws governing the industry in which I operate Obtain all business licenses and certificates as required by law Operate my business in an honest and ethical manner Establish reasonable, proper fees for services and provide written estimates for each client Use a written contract for all business agreements Treat all employees, colleagues, and employees fairly, in an unbiased manner Use the association’s title as it is related to the association only Conduct myself in a professional manner at all the association events Never disparage my fellow association member, including in thought, words, threaten, nor try to take a client from another member ABC association for personal or financial gain Treat all association members with respect, a sense of camaraderie, caring, and concern for their welfare at all times Participate, respond to, and attend activities and efforts to promote and improve the professionalism of the wedding business Cooperate, respond, and reply to all complaints forwarded by the association Use the association’s name/logo as authorized

Worl d of Wedding s 2025 - New Orl eans Recap

O p e n Ni g h t Re c e p t i o n : A Jazz Jubilee Lunch Party at the World of Weddings!

Where Wedding Professionals Came Of course, a heartfelt thank you to to Learn, Grow & Thrive — New the Conference Committee: Aaren Orleans Style. Muex, PWP; Colleen Bauer, PWP; Callie Carr, AWP; Desiree Dent, This year’s World of Weddings RWP; and John Goolsby, RWV. Conference 2025, hosted in the heart of New Orleans, was nothing Your hard work and dedication have short of extraordinary. Wedding not gone unnoticed and are much professionals, educators, students, appreciated. planners, designers, venues, and vendors from across the country OPENING NIGHT RECEPTION – gathered for a week of immersive A CELEBRATION OF learning, heartfelt celebration, and CONNECTION unparalleled community. Our attendees kicked off the week From vibrant education sessions to with a lively and joy-filled Opening unforgettable themed events, WOW Night Reception. Attendees arrived 2025 truly delivered on its promise: ready to celebrate, reconnect, and to inspire, elevate, and empower embrace the magic of the ABC today’s wedding professionals. community. A HUGE thank you to the Louisiana THEMED BREAKFASTS & Planning Team: Donna Brian, MWP; LUNCHES THAT BROUGHT NEW Stephanie Attaway, PWP; Anne ORLEANS TO LIFE Bergeron, PWP; Denise May, PWP; Carol Nunley, AWP and Ramona One of the standout elements of Tauzin, PWP. WOW 2025 was the creative and highly immersive meal themes

woven throughout the conference. Rather than serving standard conference meals, ABC elevated the experience with culinary storytelling inspired by the culture, charm, and flavors of New Orleans. Each meal became an experience— one that delighted attendees, sparked conversation, and brought the soul of the city directly to the conference ballroom. T u e s d ay B re a k f a s t : A S a i n t ly S t a r t

The week officially kicked off with a nod to New Orleans’ pride. A Saintly Start welcomed attendees with a black-and-gold flourish, paying homage to the city’s beloved Saints. With energizing dishes, festive décor, and spirited morning fun, attendees fueled up for a full day of sessions and networking.

Attendees laughed, hugged, danced, and enjoyed the colorful, joyful For lunch, the celebration shifted to atmosphere that WOW events are the serene beauty of Louisiana’s known for. wetlands. T u e s d ay Lu n c h : L ove d B ayo u

Loved Bayou featured soft blues, greens, and natural textures inspired by the region’s iconic bayous and waterways. The atmosphere was calm, inviting, and distinctly Southern—perfect for attendees to unwind, enjoy rich flavors, and continue engaging conversations with fellow planners.

EDUCATIONAL SESSIONS, SPEAKERS & WORKSHOPS

Throughout the week, attendees participated in dynamic learning experiences designed to strengthen their skills, expand their offerings, and elevate their businesses.

C ELEBRATING 70 YEARS OF ABC

This year marked a major milestone — ABC’s 70th Anniversary — and we celebrated with pride! Members gathered around the beautiful ABC balloon installation (done by our one and only Michole Council of Ivy League Affairs) for photos, laughter, and memories to mark this incredible occasion.

The sessions focused on wedding design, business development, We d n e s d ay B re a k f a s t : C a fé NOL A branding, travel, client communication, décor trends, and Wednesday morning awakened the so much more. senses with the warm, aromatic comfort of New Orleans’ iconic Key sessions included: cafés. Inspiring keynote presentations Café NOLA brought the spirit of the Business workshops French Quarter to our ballroom, Travel & tourism discussions complete with café-style touches, Panel conversations with local pastries, flavorful breakfast industry experts dishes, and an ambiance Shelby’s Fireside Chat - An reminiscent of an early morning invitation-only event. stroll along Royal Street. It was the perfect backdrop for attendees to The energy in each room reflected ease into another day of connection ABC’s mission: Learn. Grow. Thrive. and learning. We want to make sure to thank all of our speakers! You can view all of them h e re along with their photos, bios, and information on their sessions. A B C M a s t e r s I n At t e n d a n c e : Cheers

to 70 Years! ABC members are celebrating seven decades of education, community, and professionalism.

We d n e s d ay Lu n c h : Ja z z Ju b i l e e

The midweek celebration crescendoed with Jazz Jubilee — a vibrant, music-inspired luncheon that embodied the heart and rhythm of New Orleans. With bold décor, lively energy, and a menu reflecting the spirited fusion of local cuisine, this luncheon transformed the ballroom into a lively celebration hall.

SPECIAL HONORS & A NEW ABC TRADITION

One of the most heartfelt moments of the conference was presenting a Lifetime Membership Award to Teddy Perry, MWP, honoring her years of devotion to ABC and her service with the Heart Award Committee.

The Wednesday night event at next year’s WOW will be transformed into the Trendsetter Awards Dinner! New opportunities networkng, education, recognition across all programs.

for and ABC

ABC continues to expand, innovate, We also honored the legacy of Jerry and support the professionals who & Eileen Monahan, recognizing how define excellence in weddings. instrumental they were in VENDOR EXPO & PARTNER supporting ABC’s growth and SHOWCASES encouraging so many—including Veronica—to step into leadership roles. Our Vendor Expo provided members with a hands-on These special recognitions remind opportunity to learn from us that ABC is built by passionate suppliers, explore new service leaders who pour their hearts into offerings, and build valuable the industry. partnerships. From décor vendors to platforms, travel partners, and creative resources, the Expo was a major highlight. Members walked away with tools they can implement immediately to build stronger, more profitable businesses. Thank you to: Connie Duglin Linen, Aisle Planner, Carlstedt’s, Brian Lawrence, BBJ Linen, the Bahamas —and a special heartfelt shout-out to Sandals, who couldn’t attend because of Hurricane Melissa.

BIG ANNOUNCEMENTS FOR 2026 & BEYOND

During WOW 2025, several exciting announcements were made — all part of ABC’s commitment to supporting members and elevating the wedding industry: Launch of A B C ’s We d d i n g s Unve i l e d

Po d c a s t :

— episode airing January 15

first

D e b u t o f t h e n ew T re n d s e t t e r Awa rd s , including categories

such as Best Wedding The Heart Award Rising Star Award Travel Achievement Awards And more!

COMMUNITY, CULTURE & NEW ORLEANS SPIRIT

Beautiful décor, meaningful toasts, and a room filled with anticipation for ABC’s future made this closing night unforgettable. Thank You to Our Members, Speakers & Partners

World of Weddings would not be possible without our incredible: Members Speakers Sponsors Vendors Leadership Team Louisiana Planning Team Each of you contributed to making WOW 2025 our most inspiring year yet. What’s Next?

If you’re ready to take your business to the next level, now is the perfect time to: Re n ew or Jo i n ABC

Submit for the 2026 Trendsetter Awards (coming soon!) Subscribe to our upcoming podcast, We d d i n g s Unve i l e d OR apply to be a guest or host! Join our We d n e s d ay We b i n a r s Follow ABC on social media @ABCAssoc on all channels!

Beyond the conference walls, At t e n d WOW 2 0 2 6 ! members had the chance to experience the food, culture, music, Your growth begins the moment you and spirit that make New Orleans say Y E S to elevating your craft and one of the most iconic destinations investing in yourself. in the world. Whether it was sharing beignets, strolling through Become A the French Quarter, or enjoying Member jazz-filled evenings, this city brought its own magic to WOW 2025. CLOSING EVENT – TRENDSETTER AWARDS PREVIEW DINNER

The conference wrapped with a stunning celebration — a preview of what next year’s full T re n d s e t t e r Awa rd s Dinner will become. Beautiful décor, meaningful toasts, and a room filled with anticipation

Renew Membership

Join Us

Th e Fu t u re of Wedding s Is Social : Here’ s Why P ro s Mu st Lean In Author: Nina Addeo | Owner of I Do Wedding Marketing

For years we heard the warnings: “Social Media is the future.” It is safe to say that future has fully arrived. And it is not going away any time soon! Platforms like Instagram, TikTok, and Pinterest are no longer optional marketing tools; they are where couples discover vendors, evaluate talent, and build the trust that leads to booked dates. In fact, social media has done more than transform the way couples plan weddings. As a social media marketer and agency owner specifically for Wedding Industry Professionals, I have seen how social media has reshaped the vendor landscape itself. There are now more vendors, more marketing avenues, and more ways to stand out. All the while fighting for the same amount of clients. Success through social media is not just a dream. We’ve seen it happen, and I am sure you have too. In the past 5-6 years, we have watched planners build multi-six-figure brands from a single viral video. Photographers secure destinationwedding inquiries solely from portfolio storytelling on Instagram Reels. Venues fill calendars because their aesthetic performs beautifully on TikTok. And, perhaps most notably, a brand-new vendor category has emerged: wedding content creators, hired specifically to produce real-time, socialfriendly footage for couples who want every moment documented in vertical video for social media clout. Social media is not simply influencing the modern wedding. It is defining it. And for wedding professionals who want to thrive in today’s market,

want to thrive in today’s market, the question is no longer “Should I be on social media?” but “How do I show up with impact?” Below are three practical, highleverage strategies that any wedding pro can implement immediately to strengthen visibility, attract aligned clients, and create content that converts to inquiries. 1. LEVERAGE YOUR VENDOR NETWORK

Wedding pros already know the power of collaboration at an event. But that same collaboration can dramatically expand your reach on social media. Every time you post content that features other vendors—florists, planners, venues, photographers, catering teams, and entertainment professionals—you increase the likelihood of shares, tags, and extended audience reach. The more enticing and recognizable your vendor credits are, the more likely your post is to be circulated beyond your own immediate following.

Why does this work? It is the simple adage of “birds of a feather flock together.” Couples often discover vendors by browsing tagged vendors on posts they love. Additionally, content that highlights multiple vendors tends to perform better because it’s community-oriented. CVndor teams are more likely to reshare highquality posts that feature their work, placing you in front of their audiences as well. You can use this strategy now by posting photos or videos from weddings where the vendor team is strong and engaged on social media. Showing up online is easier when you don’t do it alone. Leaning into your vendor community amplifies your visibility and theirs. 2. SCHEDULE EVERGREEN CONTENT THAT NEVER EXPIRES

One of the biggest myths in social media marketing is that you must constantly post trending content to stay relevant. Trends are helpful, but what sustains your online presence over time is evergreen content. That is content that retains value weeks, months, or even years after you post it. It doesn’t expire and is not time-sensitive. For wedding pros, evergreen content is especially powerful because wedding planning is a cyclical process. Couples search for the same topics year after year: timelines, budgeting tips, venue questions, gown selection, photo inspiration, floral guidance, and more. Evergreen content is vital for a successful strategy, because it means you can schedule in advance, avoiding burnout. Instead

advance, avoiding burnout. Instead of posting every day, an evergreen content strategy allows you to schedule several days of content once.

posts, commenting meaningfully, saving content, sharing when relevant, you signal to the platform that your content belongs in that same local, wedding-focused niche.

Here are some evergreen concepts to get you inspired:

By doing this, your posts become more likely to be shown to local couples who follow or engage with those same vendors. Additionally, vendors begin to recognize your brand and are more likely to refer you, reshare your work, or think of you when recommending teams to couples. This is the digital equivalent of networking, and it can help you stand-out on social media fast!

Planning and timeline tips Wedding day recaps Behind-the-scenes videos of your process Frequently asked questions “Before and after” transformations Testimonials and client stories The idea is to create a library of reliable posts that continue working for you, even when you’re deep in event season or taking a break from creating new content. Gather ideas by looking at your most frequently asked questions from couples and turn each into its own post or get ideas from your next few sales calls.

3. FOLLOW AND ENGAGE WITH VENDORS AND BUSINESSES IN YOUR AREA—YOUR ALGORITHM WILL THANK YOU

Here are some tips to use this If Instagram and TikTok are where strategy now: couples go to find vendors, then they are also where vendors go to Create a saved list of local build their professional wedding vendors to check communities. Engaging with local weekly. pros is one of the smartest ways to Engage consistently—not just boost your algorithm, expand your with likes, but with thoughtful reach, and build brand familiarity. comments or saves. Don’t wait for a collaboration to When you consistently interact connect; relationship-building with vendors near you, liking their today creates opportunities posts, commenting meaningfully, tomorrow. saving content, sharing when Follow new vendors you meet at relevant, you signal to the platform weddings, mixers, or industry that your content belongs in that events and stay in touch through same local, wedding-focused niche. stories and posts. By doing this, your posts become more likely to be shown to local couples who follow or engage with those same vendors. Additionally, vendors begin to recognize your brand and are more likely to refer you, reshare your work, or think of you when recommending teams to couples. This is the digital equivalent of networking, and it can help you stand-out on social media fast!

Small, regular actions build longterm visibility and goodwill. Weddings have always been about storytelling. Now that story gets told on social media. It has become the place where couples dream, plan, connect, and celebrate. It is where vendors showcase their craft, articulate their value, and position themselves as experts. And it is the engine behind countless successful wedding businesses, while not discriminating against the newly launched or decades-old. The future of weddings is social. The present is, too. For wedding professionals ready to grow their reach, attract modern couples, and thrive in a competitive landscape, the path forward is clear: show up, share generously, and stay visible. Because the industry isn’t just watching, it’s socializing.

Lo ve i n Shades of Bl ue: A Perfect l y P l anned 14-Day ” I Do ” When the mother of the bride called planner and coordinator C a s ey P i t m a n , P W P , just 14 days before the wedding, she was overwhelmed and needed immediate support. Casey, owner of The Moment By Casey, had never taken on an event with such a tight turnaround—but she knew she could bring the bride’s vision to life. What followed was two weeks of nonstop dedication that resulted in a bright, airy, and luxurious celebration the couple will never forget. Held on June 20, 2025, with 200 guests in attendance, the wedding embraced an elegant palette of white and soft blue tones. Despite the Oklahoma heat climbing to 105 degrees, the outdoor ceremony was breathtaking. Set against a serene pond at sunset, the natural beauty of the venue was enhanced by lush greenery, a wooden cross, and romantic florals. When a rental mishap left 200 chairs unassembled, Casey and her assistant stepped in—setting up every chair by hand and placing fans on each seat to keep guests comfortable. Their dedication ensured the ceremony looked flawless.

every chair by hand and placing fans on each seat to keep guests comfortable. Their dedication ensured the ceremony looked flawless.

Yet despite the tight timeline, unpredictable heat, and long hours, the result was the same: a gorgeous celebration and the beginning of a happily ever after.

The couple themselves were a joy— sweet, genuine, and deeply connected. Though Casey first met them on the wedding day, their warmth and gratitude made the whirlwind process worthwhile. Inside the reception, blue-andwhite ceramics created unique centerpieces at each table, adding a personal, elevated touch. Guests enjoyed a digital audio guestbook recorded through a vintage phone, leaving behind heartfelt voice messages the couple will cherish forever. The biggest challenge was planned in only 14 days—it became a powerful lesson. Casey hopes couples will understand the essential role coordinators play in transforming stress into beauty. Yet despite the tight timeline, unpredictable heat, and long hours, the result was the same: a gorgeous celebration and the beginning of a happily ever after.

Bey o nd t h e Ai sl e: A I, Au t h ent i ci t y & t h e Weddi ng s of To mo rro w Author: Laura Ade

A decade ago, wedding planning meant binders, back-and-forth phone calls, and long nights of coordinating details. Today, planning feels more like producing an immersive experience — driven by smart tools, curated personalization, and a generation of couples who value authenticity above tradition. As we move toward 2026, the wedding industry is not being replaced by technology; it is being elevated by it.

A rising star in this space is Prism, a platform offering full 3D venue modeling, which many planners now use to present layouts during consultations. Planners report saving 10–20 hours per event by using these tools. AI isn’t replacing expertise — it’s amplifying it.

By automating repetitive tasks, planners gain more time for what truly matters: creativity, client From AI-powered planning care, and crafting memorable assistants to sustainability-focused touchpoints. Gen Z trends, the future of weddings is more intentional, HYBRID WEDDINGS & DIGITAL efficient, and emotionally resonant GUEST EXPERIENCES than ever before. What began during the pandemic as AI & SMART PLANNING: THE a necessity has evolved into a NEW CO-PLANNER feature couples purposely integrate into their celebration. Artificial intelligence is becoming an invisible but indispensable Today’s hybrid weddings include: partner for couples and planners. Tools like Bridebook, AllSeated, Professional live streaming (a Aisle Planner, Perfect Venue, and $1.5B industry projected by Timeline Genius now offer: 2027) Interactive guest chat rooms Automated guest list and RSVP Virtual signing books management VR participation for elderly or Smart seating chart suggestions remote guests Budget forecasting Digital photo drops for shared 3D venue mapping galleries Real-time design previews Platforms like Lovecast, Wedfuly, These capabilities reduce planning and EventLive are routinely used time dramatically while improving for destination celebrations and accuracy. The industry is also multicultural families spread seeing rapid growth in AI-driven across the globe. mood boards, virtual décor simulations, and predictive Hybrid elements aren’t replacing timeline modeling, helping in-person moments — they’re planners anticipate challenges expanding access. before they arise. For global families and longdistance friends, connection now transcends location. The result: celebrations that feel more inclusive and more personal.

GEN Z’S INFLUENCE: WEDDINGS WITH MEANING

Gen Z couples — now entering peak marrying age — bring a different philosophy to wedding design. Their preferences are already reshaping the industry in profound ways. 1. I ntentional Guest Lists

Smaller headcounts, meaningful relationships, and high-impact experiences are preferred over large traditional gatherings. Micro weddings have grown by over 30% since 2021, according to WeddingWire data.

2. Sustainability Matters

ideas in ways that feel elevated and immersive.

Gen Z asks: “Where did this come This blend of creativity and from?” technology ensures that no two weddings look — or feel — alike. This generation prioritizes: Reusable or thrifted décor Ethical floristry Locally sourced food Digital invitations Carbon-neutral travel options

FUTURE-PROOFING THE WEDDING BUSINESS

The professionals who thrive in the coming years will be those who embrace evolution, pairing artistry Florists offering foam-free with digital skill. installations, planners specializing in zero-waste weddings, and 1. Digital Planning Will Become vendors using sustainable supply Standard chains are thriving in this new landscape. Virtual consultations, video walkthroughs, online booking systems, 3. Authenticity Over Tradition and mobile planning portals are no longer perks — they are Perfectly posed photos and expectations. traditional timelines are slowly giving way to: 2. AI Upskilling Is Essential Documentary-style photography Planners who understand how to Personalized music choices use analytics and AI tools gain Unconventional venues competitive advantages through: Signature scents and custom audio guestbooks Data-driven trend forecasting Dining experiences that reflect Personalized client cultural or personal identity recommendations More accurate timelines and Luxury, for Gen Z, isn’t about budgets extravagance — it’s about intention. Social media analytics to attract ideal clients HYPER-PERSONALIZATION: WEDDINGS WITH A SIGNATURE FEEL

3. Marketing Is Becoming More Targeted

Customization has evolved from a Modern couples want authenticity, trend into an expectation. Couples not generic branding. now want every sensory detail to reflect their story: Data insights now help planners: Personalized vows and Understand what content narrative-driven ceremonies resonates Curated playlists based on Build stronger social shared history connections AI-generated color palettes Personalize proposals and tailored to their aesthetic communications 3D digital previews of floral Reach audiences that align with installations their style and values Custom scent branding for the ceremony or reception 4. Experience-First Events Will QR-activated experiences like Dominate digital seating cards, menus, and timelines Couples today invest more in: Platforms like Canva, Minted, Procreate, and 3D visualization software allow planners to present ideas in ways that feel elevated and

Creative food experiences

and

Interactive elements (audio guestbooks, late-night lounges, mix-and-mingle activities) Cultural and destination-based experiences Multi-day wedding weekends Planners who offer layered, immersive concepts will stand out in a competitive market. A LOVE STORY REIMAGINED

Technology may shape the weddings of tomorrow, but the heart of every celebration remains human. AI can streamline scheduling and perfect décor previews, but it cannot replace: The quiver in a groom’s voice The tears shared during a fatherdaughter dance The laughter echoing across generations The genuine connection that defines a marriage The future of weddings is a beautiful blend of innovation, emotion, creativity, and intention. It’s a world where planners speak both the language of love and the language of tech — crafting celebrations that are more personal and unforgettable than ever before.

As we look ahead to 2026 and beyond, one thing is clear: Technology may power the planning… but love will always beverage power the moment.

A Modern Romance in Bl ack & Wh it e: Sam & Bryan’ s Cinemat ic Cel ebrat i on

Sam and Bryan envisioned a wedding that felt timeless, cinematic, and unmistakably them —and their March 1, 2025 celebration at The Pearle Hotel & Spa in Burlington, Ontario was exactly that. With a palette of black, white, and soft lavender-purple, their day blended modern romance with sleek sophistication, resulting in a celebration that felt like it belonged on film.

Sam was stunning in a minimalist mermaid gown from Promises and Lace, complete with a pearl-dotted veil that floated effortlessly behind her. In one of the most memorable moments of the night, she surprised guests by returning to the reception with a freshly cut chic bob—a bold, stylish reveal that matched the couple’s playful personality. The wedding party kept the aesthetic classic in black and white, making the entire look feel The venue’s floor-to-ceiling cohesive, clean, and timeless. windows, dramatic staircase, and signature moody elevator offered The décor embraced minimalist endless opportunities for cinematic elegance with single-stem white portraits. Soft natural light in the roses, baby’s breath, and airy bridal suite created the perfect neutral tones. A crescent-moon setting for champagne toasts and tablescape inspired by the couple’s quiet, intimate moments captured horoscopes became the standout beautifully by Alissa Baltazar design element, weaving Photography.

celestial charm through the reception. Their DIY “wedding newspaper,” filled with engagement photos and fun headlines, added a personal touch that guests adored. Sam and Bryan’s biggest takeaway? Elegance doesn’t require excess. By choosing a simple palette and grounding the design in personal meaning, they created an effortlessly stylish celebration that felt warm, intentional, and beautifully unique.

Photo by L O V E L Y from Pexels

Photo by Los Muertos Crew from Pexels

Pant o ne Co l o r of t h e Year 2026: C l o ud Dancer

A Blank Canvas for the Boldest Wedding Designs of the Decade

For 2026, Pantone has chosen a color that is both timeless and transformational: Cloud Dancer, a soft, airy, elevated shade of white that symbolizes clarity, simplicity, and renewal. While some may initially see white as passive or expected in the wedding world, Cloud Dancer is anything but basic. Instead, it represents limitless creative potential — a clean slate that invites bold expression, highcontrast design, and new interpretations of wedding color stories. Just as its name suggests, Cloud Dancer is light, ethereal, and quietly powerful. It’s the color of new beginnings, fresh air, and open space — a fitting symbol as couples continue to embrace more intentional, meaningful, and highly personalized celebrations. B e c a u s e t h e C o l o r o f t h e Ye a r i s wh i t e , we a re a b o u t t o s e e s o m e o f t h e m o s t c o l o r f u l we d d i n g s o f t h e decade.

Cloud Dancer doesn’t dominate — it A n I nv i t a t i o n t o Pl ay w i t h C o l o r i n frames. It heightens contrast, New Ways amplifies vibrancy, and invites planners and designers to let their Because the Color of the Year is not bolder palettes shine. a hue but a c a nva s , we will see couples: Why Cloud Dancer Matters for Wedding Pros

White has always been foundational to weddings — from gowns to florals to stationery. But Pantone’s official recognition of Cloud Dancer elevates it from “traditional” to “trendsetting.” A Ne u t r a l Base Po s s i b i l i t i e s

with

Pair Cloud Dancer with rich jewel tones Layer it with unexpected neon’s Use it to balance saturated summer palettes Contrast it with dramatic black or metallics Combine it with pastels for soft romanticism

Infinite

This shift opens the door for the boldest creative era we’ve seen in Think of Cloud Dancer as the years. gallery wall for a wedding’s artistic A Re t u r n t o E l eva t e d M i n i m a l i s m story. It allows florals, linens, lighting, and décor to pop with greater For luxury clients, Cloud Dancer supports the trend of quiet intensity. opulence: When the foundation is quiet, the details can be loud.

Sculptural florals Architectural tablescapes Handcrafted textiles Clean typography Soft layering of tone-on-tone whites Minimal doesn’t mean simple — it means intentional. A Un ive r s a l Shade C o m m e rc i a l A p p e a l

with

Because Cloud Dancer is universally flattering, it works across: Seasons Venues Cultural celebrations Fashion choices Floral design styles

Why 2026 Will Be a Standout Year for Wedding Aesthetics

With Cloud Dancer leading the way, weddings in 2026 are positioned to be more expressive, art-driven, and emotionally resonant. Couples feel empowered to: Break rules Blend styles Use color boldly Personalize every detail Create immersive experiences

guest

Cloud Dancer doesn’t tell couples what their wedding should look like. It gives them the freedom to imagine what it could look like.

A Color That Invites Creativity

Pantone’s choice of soft white is a reminder that creativity doesn’t always start with color — sometimes it begins with space. Cloud Dancer symbolizes openness, possibility, and reinvention. For wedding planners and designers, it’s a call to push boundaries, embrace color in innovative ways, and create celebrations that feel uniquely personal to each couple you serve. In 2026, white isn’t the absence of color — it’s the invitation to more of it.

It’s a rare color that both classic and avant-garde couples can embrace. How You Can Use Cloud Dancer in 2026 F l o r a l s : W h i t e a s t h e A n c h o r, C o l o r as the Energy

Designers may see an increase in: White floral bases with vibrant color “bursts” Painted florals or dyed accents Monochromatic Cloud Dancer arrangements for minimalist couples Large-scale installations that blend white structure with color-forward statement blooms Cloud Dancer makes every flower — especially bold ones — feel intentional. Stationery & Branding: Lines, Crisp Contrast

Clean

Expect to see: White-on-white embossing Minimalist typography Matte or linen textures Pops of color through envelopes, wax seals, or illustration Designers can create stunning contrast by pairing Cloud Dancer with black, gold, or hyper-saturated hues.

Mi t ch & So ph i a ’ s Weddi ng by Mi ch el l e Bo rrero

Th e Emot i o nal Evo l u t i o n of Weddi ng s: Why Ment al Heal t h and Incl u s i v i t y A re t h e New Lu xu ry Author: Anansia Leslie-Bailey, MS, CCC / Registered

Psychotherapist Founder & Clinical Director of I Do Therapy

The wedding industry has always mirrored society’s values, and lately, it’s learning a new emotional vocabulary. In 2026 and beyond, couples aren’t askingonly “What will it look like?” but “How will it feel?” Weddings have become emotional ecosystems, where stress, joy, loss, and identity collide. Behind every perfect post lies someone managing anxiety, navigating grief, or trying to meet cultural and family expectations. The planners, vendors, and creatives who thrive in this next era will be those who lead with empathy, transforming logistics into emotional craftsmanship. Below are five defining mentalhealth trends shaping the future of weddings and how emotionally intelligent professionals can respond. 1. THE SOCIAL-MEDIA PRESSURE PARADOX

Social media has turned weddings into curated performances, where validation replaces presence and comparison overshadows joy. Couples scroll for inspiration and find themselves trapped in a cycle of perfectionism, wondering if their celebration will measure up. Vendors aren’t immune either; creative burnout is on the rise as teams chase algorithm-driven aesthetics instead of meaningful artistry.

The shift: Authenticity is the new luxury. Help couples define their why before their aesthetic. Encourage unplugged moments, reflection breaks, and no-phone zones. Build campaigns that highlight real emotions, not staged perfection.

When planners, photographers, or family members dismiss a client as “difficult,” they risk missing what’s really happening: a person in emotional overload, often carrying childhood wounds, perfectionism, or family pressure that has nowhere safe to land.

The brands that vulnerability will be clients trust most.

The shift: Retire the label, recognize the need. Respond with curiosity, not criticism. Ask, “What’s feeling especially hard right now?” or “What support would help you feel grounded again?” When you meet intensity with empathy, you transformtension into trust.

celebrate the ones

2. THE “BRIDEZILLA” MYTH. WHEN OVERWHELM LOOKS LIKE CONTROL

Few labels in this industry carry asmuch judgment as Bridezilla. It’s become shorthand for women who are “too much”, too emotional, too controlling, too demanding. But beneath that label often lies something deeper: fear, grief, or a desperateattempt to stay in control when everything feels uncertain.

Bridezilla isn’t a personality; it’s a pain response. 3. FAMILY DYNAMICS AND THE WEIGHT OF EXPECTATION

Weddings reveal what families hide. Old wounds surface, loyalties collide, and generations try to rewrite history in one weekend. Parents may relive their own unfulfilled dreams through their children, while cultural and religious expectations create emotional tug-of-wars. For many couples, managing family feels more stressfulthan planning the wedding itself. The emotional cost is real: anxiety, guilt, and burnout. The shift: Family mappingis the new logistics mapping.

Before booking vendors or venues, help couples explore their family landscape. Ask, “Who needs to feel included?” and “What boundaries will protect your peace?” Understanding emotional power dynamicsallows planners to design with compassion instead of conflict. When families feel heard, and couples feel supported, everyone breathes easier. 4. THE HIDDEN MENTALHEALTH SPECTRUM: ANXIETY, DEPRESSION, AND BURNOUT

Wedding planning amplifies what already exists. For couples already struggling with anxiety or depression, the stress of deadlines, finances, and decisionoverload can deepen symptoms. The same applies to vendors who carry the weight of constant deadlines and client emotions. Post-wedding crashes, panic attacks, and emotional shutdowns are becoming more common and moreopenly discussed. The stigma is fading, but the need for intentional care is growing.

The shift: Wellness is part of the workflow. Add “mental-health moments” into your process: hydration breaks, reflection pauses, and gentle checkins. Offer trauma-informed meeting structures, shorter sessions, clear summaries, and flexible scheduling. Normalize the idea that therapy, rest, and regulation aren’t indulgent; they’re essential to a sustainable wedding experience.

safe, supported, and seen, love unfolds in its truest form, beautifully imperfect and profoundly real.

5. THE RISE OF TRAUMAINFORMED CELEBRATION

Trauma-informed care is the quiet revolution reshaping the eventworld. It’s not therapy, it’s awareness. It’s understanding that everyone brings a story, and that joy can coexist with grief, identity exploration, or healing. The future of weddings will be emotionally intelligent celebrations, spaces where couples can honor both love and loss, where diversity isn’t tokenized, and where inclusivity extends beyond décor to emotional safety. The shift: Design with empathy. Use gentle language (“What feels right?” instead of “You need to decide now”). Offer flexible timelines, sensory-friendly layouts, and calm zones for guestsand vendors alike. Include remembrance traditions for loved ones or quiet gratitude pauses for couples to connect mid-day. Trauma-informed planning doesn’t slow the process; it deepens the meaning. THE FUTURE OF LUXURY IS CARE

The next era of weddings isn’t about spectacle, it’s about soul. Luxury is no longer defined by opulence but by emotional intelligence. The florists who sense a bride’s trembling hands, the photographers who notice when a couple needs a moment, the planners who pause instead of push, these are the architects of the future. Perfection will fade; presence will remain. Because when couples feel safe, supported, and seen, love

ABOUT THE AUTHOR

Anansia Leslie-Bailey is a Registered Psychotherapist and the founder of I Do Therapy, where she helps individuals, couples, and families heal their relationships with themselves and others. She bridges mental health and the wedding industry, promoting emotionally intelligent and traumainformed celebrations. Her work supports couples, families, and creative professionals in navigating the intersection of love, culture, and mental health. Anansia provides therapyand training across Canada and the U.S., empowering wedding professionals to integrate mental health awareness into their work, designing events that honor both artistry and authenticity. Follow Anansia on visit her We b s i t e .

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Why Weddi ng Insu rance Is Beco mi ng a Def i ni ng Trend f o r 2026 a nd Bey o nd Author: Jodi Sibilia | Senior Partner Relations Specialist at eWed Insurance

The wedding industry is transforming in ways that reflect the priorities of a new generation of couples. Weddings are becoming more intentional, more investmentheavy, and more reliant on thoughtful planning and support. As we move into 2026, one trend stands out as both practical and surprisingly empowering: wedding insurance. What was once an optional extra is becoming an essential part of modern wedding planning. Couples, venues, and planners are recognizing the value of proactive protection, and this shift is repositioning insurance as a core component of the wedding ecosystem. The following insights explore how this trend is shaping celebrations today and why it is expected to remain influential for years to come. COUPLES ARE PLANNING WITH MORE INTENTION AND MORE RISK EXPOSURE

Couples getting married in 2026 are making larger financial commitments earlier in the planning process. They are booking venues earlier, securing vendors earlier, and placing significant deposits far in advance. This means they are more vulnerable to unexpected circumstances that could affect or derail their celebration. Event Cancellation Insurance is on the rise because it protects couples from losing nonrefundable deposits when situations beyond their control occur. Whether it is severe weather, sudden illness, or a vendor emergency, couples want reassurance that they can recover financially. Instead of reacting from fear, they are planning from a place of calm and confidence.

WEDDING PLANNERS ARE ENCOURAGING COUPLES TO PROTECT THEIR DAY

Wedding planners are often the first to recognize how quickly an event can unravel when the unexpected happens. They are also the people couples turn to when something goes wrong, which places planners in a uniquely vulnerable position. By recommending cancellation place of calm and confidence. insurance, also known as loss of deposit insurance, early in the Wedding insurance gives couples planning process, planners protect the ability to safeguard their both their clients and their own investment and protect the professional reputation. emotional experience they have worked so hard to create. Behind the scenes, planners witness a wide range of crises that VENUES ARE STANDARDIZING couples rarely imagine. A florist’s LIABILITY REQUIREMENTS delivery van breaks down. A DJ gets into an accident on the way to AND SETTING NEW NORMS the venue. A key family member Across the country, more venues becomes seriously ill the night are requiring liability insurance before the wedding. A sudden storm from renters. This trend is floods the venue. A vendor goes out accelerating as venues seek to of business after taking a deposit. protect their property, maintain safety, and ensure that planners are often the first to responsibilities are clearly outlined recognize how quickly an event can unravel when the unexpected for every event. happens. They are also the people Liability insurance protects the couples turn to when something venue if a guest damages property goes wrong, which planners protect or is injured during the event. It both their clients and their own also allows the venue to be named professional reputation. as an Additional Insured, which the scenes, planners ensures claims can be filed without Behind witness a wide range of crises that affecting the venue's own policy. couples rarely imagine. A florist’s This shift is helping the industry delivery van breaks down. A DJ move toward clearer contracts, gets into an accident on the way to more transparent expectations, and the venue. A key family member more consistent policies. It allows becomes seriously ill the night venues to operate with greater before the wedding. A sudden storm confidence while giving couples a floods the venue. A vendor goes out simple, straightforward path to of business after taking a deposit. meeting their contractual requirements. 33

Modern insurance platforms now offer quick online purchasing, automatic document delivery to venues, and simple instructions that fit seamlessly into the planning timeline. Because of this evolution, couples view wedding insurance as a practical step rather than an administrative chore. This mindset shift reflects a larger movement toward empowered planning. If couples are investing in their day, they want systems in place that help protect it. REPUTATION MANAGEMENT IS BECOMING ESSENTIAL FOR VENUES AND VENDORS

Online reviews play a major role in building or harming a business. A single unexpected cancellation or financial dispute can influence future bookings for both venues and vendors. Wedding insurance protects relationships and reputations by ensuring that: Couples can be reimbursed for lost deposits Venues can maintain fair policies without creating conflict Wedding Planners are not blamed for circumstances outside their control When things go wrong, insurance helps everyone recover with grace. This is why more venues are recommending or requiring both liability and cancellation coverage. Reputation management is no longer just a marketing strategy. It is a protective measure built into the planning process itself. PLANNING IS BECOMING MORE EMOTIONALLY CENTERED AND EXPERIENCEFOCUSED

The heart of the modern wedding movement is ease. Couples want emotional support throughout their planning journey. Venues want smooth, predictable operations. Planners want fewer last-minute emergencies.

Wedding insurance supports this entire ecosystem by reducing stress for everyone involved. For couples, insurance offers reassurance that their planning is protected. For venues, it eliminates time-consuming document chasing. For planners, it creates a safety net that allows them to focus on the experience rather than potential crises. This trend toward emotional grounding in the planning process is one of the reasons wedding insurance is becoming such a welcomed resource. It strengthens the relationships between couples and the professionals who support them. TECHNOLOGY IS MODERNIZING THE PROCESS AND EXPANDING ACCESSIBILITY

One of the most influential drivers behind this trend is technology. Modern insurance platforms have transformed what used to be a complicated purchase into a fast, accurate, and user-friendly experience.

from a shared foundation of clarity and protection. The future of weddings is confident, informed, and protected. Wedding insurance has become a powerful part of that evolution, offering couples and professionals the ability to plan boldly and celebrate fully. CHOOSING A RELIABLE AND TRUSTWORTHY PROVIDER

As awareness grows, so does the importance of selecting an insurance provider that is reputable, easy to work with, and clear about its coverage. Couples and venues should look for policies that are simple to understand, transparent about what is and is not covered, and supported by responsive customer service. A trustworthy provider should offer accessible guidance, reliable claims handling, and tools that make the process smooth for both the renter and the venue. When couples choose well, they gain more than a policy. They gain confidence, peace of mind, and the security to enjoy their day without hesitation.

Features on the rise include: Automatic population of venue details on insurance documents Instant delivery of certificates to venues Dashboards where venues can view all policies linked to their events Streamlined online purchase flows As these tools become more widely used, insurance is evolving from a ABOUT THE AUTHOR niche product into an integrated part of the wedding planning Jodi Sibilia is the Senior Partner process. Relations Specialist at eWed Insurance, a company backed by a A FUTURE BUILT ON leading national insurance provider SECURITY, CLARITY, AND with extensive experience in the CONFIDENCE sports and entertainment industries. With a strong reputation Wedding insurance reflects the for customer satisfaction and direction the industry is moving. industry expertise, eWed Insurance couples protect their Couples want to feel secure. Venues helps from unexpected want predictable systems. Planners weddings want smoother events. The entire challenges, providing peace of mind for their special day. wedding community benefits

Bu i l di ng Co nf i dence, Co mmuni t y, and Career s Inside the Success of the ABC Mentorship Program

The wedding industry is built on experience, relationships, and knowledge passed from one professional to another. In 2025, ABC took that belief one step further with the launch of its ABC Mentorship Program — a focused, hands-on initiative designed to help Registered and Professional Wedding Planners gain clarity, confidence, and real-world business skills. Over the course of four months, this pilot mentorship program exceeded expectations, delivering meaningful growth for mentees while strengthening community and leadership among ABC’s most seasoned professionals. A PROGRAM DESIGNED FOR REAL GROWTH

MEET THE MENTORS

This successful first cohort was guided by three accomplished Master Wedding Planners who generously shared their expertise, experience, and time: Tammy Waterman, MWP Tia Robinson, MWP Colleen Bauer, MWP Shelby Tuck-Horton, (Program Oversight)

MWP

Their leadership created an environment of trust, accountability, and encouragement — allowing mentees to ask real questions, address challenges, and gain confidence in their professional decision-making.

MEET THE MENTEES

The inaugural mentorship cohort included a dedicated group of planners committed to growth and professional development: Chaneyll Anderson, RWP Carmona Bessee, RWP Glinda Corbin, RWP Kimberly Martin, RWP Corliss McCain-Rouse, PWP Yolanda Sinclair, PWP Cassanda White, PWP

The ABC Mentorship Program was intentionally structured to provide more than surface-level advice. Participants were immersed in a guided learning experience that combined one-on-one mentorship, exposure to multiple planning styles, and practical business education. Each mentee worked with three different mentors over three months, gaining diverse perspectives on business operations, client management, workflows, and planning philosophy. Weekly one-hour mentorship sessions allowed for deep conversations, honest feedback, and personalized guidance. The fourth week of each month was dedicated to implementation — giving mentees time to apply what they learned before transitioning to their next mentor.

Tia Robinson, MWP | M e n t o r

Tammy Waterman, MWP | M e n t o r

Throughout the program, mentees strengthened their business foundations, refined their service offerings, improved workflows, contracts, and client communication. Many also reported increased confidence in positioning themselves as professionals within their local markets. WHY THE PROGRAM WAS SO SUCCESSFUL

What set the ABC Mentorship Program apart was its intentional design:

Colleen Bauer, MWP | M e n t o r

Personalized, one-on-one guidance from Master Wedding Planners Exposure to multiple mentors, allowing mentees to learn different styles and strategies Action-oriented implementation weeks, reinforcing real progress Business-focused strategies that addressed common industry pain points A supportive learning environment rooted in accountability and encouragement

Chaneyll Anderson, RWP | M e n t e e

Corliss McCain-Rouse, PWP |

Carmona Bessee, RWP | M e n t e e

Yolanda Sinclair, PWP | M e n t e e

Glinda Corbin, RWP | M e n t e e

Cassanda White, PWP | M e n t e e

Kimberly Martin, RWP | M e n t e e

Mentee

Rather than offering generic advice, mentors met planners where they were — helping them build businesses that aligned with their goals, experience level, and market. LOOKING AHEAD: THE NEXT ABC MENTORSHIP PROGRAM

Due to the success of the inaugural cohort, ABC will continue offering the Mentorship Program with limited enrollment to ensure quality, connection, and impact. Each session accepts only ten participants, allowing for meaningful mentor relationships and individualized attention. They must commit to the entire 3-month program. The next program will continue to support Registered and Certified Wedding Planners who are: Ready to elevate their business Committed to professional growth Willing to implement feedback and complete assignments Seeking clarity, confidence, and community Enrollment is open, with a waitlist available for interested members.

ABC Desi gnat i o ns The Association of Bridal Consultants congratulates the following members for investing in themselves and increasing their designations and commitment to the Standard of Excellence:

IRENE TYNDALE

KAISHA BROWN

PROFESSIONAL

LOCATION:

Marietta Georgia

Denver Colorado

BUSINESS NAME:

Irene Tyndale

Kiana's Haven

Weddings & Events

Why Earn a Des i gna t i o n? Becoming a designated member of ABC shows the world that you’re a qualified, trusted, and committed wedding professional. Designations help you: Build credibility with clients and vendors Stand out in a competitive market Create a clear career pathway — from entry level to industry expert Access exclusive opportunities, education, and recognition APPLY FOR YOUR DESIGNATION

Once you’ve earned the required points, simply: 1. Complete the online application 2. Upload your supporting documents 3. Celebrate your achievement as an ABC Designated Planner! You’ll also receive a digital badge, listing in the member directory, and a press release template to share your success. YOUR ROADMAP TO GROWTH

Registered Wedding Planner (RWP) – Your first designation Certified Wedding Planner (CWP) Professional Wedding Planner (PWP) Accredited Wedding Planner (AWP) Master Wedding Planner (MWP) – Top of the industry Start strong. Earn your first designation. Build the career you’ve imagined. NEED HELP OR GUIDANCE? E m a i l : m e m b e r s @ a b cwe d d i n g p l a n n e r s . c o m

w w w. a b cwe d d i n g p l a n n e r s . c o m

YOUR FUTURE STARTS HERE

Wedding Planner Magazine - January 2026 Issue