Keyword Meta Tag

Most title tags are pure sentences eg blog post titles, so to write a good title only means you place and ought to convey a decisive sentence or phrase (I like to call them Tags), that enables your web visitor to act (especially if what they are searching for is in correlation with your title Meta tag) they do not need to be an exact match keyword phrase or sentence.

Another aspect to always apply is the length of your Title Meta Tag, although is ideal to always keep it within 50 character word sentence long to avoid being truncated in search engine results, I will prefer to make it 60 (Including space) in check, this is because long titles are shortened to about 600-700px on the SERP.

Branching into characters, it is wise to stop using &, ®™, $ and other related (symbol included) characters including emoji in your title meta tags, they might look cool in email templates, but on the web, try to avoid such silly errors as search engine spiders cannot process their relevancy with the search phrase or keyword.

So instead of using & please use and if you must use them to get shorter title length characters then google their Html codes to implement them properly.

Key Points:

• Place your Major Keyword in Your Title First Characters

• Title Character Length should not exceed 60 (avoid truncation)

• Avoid the use of irrelevant characters in your Title

• Your Keyword Title should be related to your web page content

2.) Description Meta Tag:

This is where you have less than 200 words to describe what your web page is all about, and this tag is found in the head area of a web page.

Very presumptuous if you ask me (Thank God no one is), it is kind of similar to you going for a job interview and you were asked to describe yourself in a few sentences. Seriously where does one begin with such description?

Breathe my friend…To simply put, you are expected to describe the best qualities and irresistible merits of yourself to your employer, ding! Now apply the same philosophy to your Meta tag description.

Description Tag example:

<meta name=” description” content=” some sales pitch skill comes in here”/>