CPF Promotional catalogue

PROMOTIONAL CATALOGUE

HERITAGE

REGIONALS

BROCHURES | DOG & CAT These beautifully designed dog and cat brochures tell our Biologically Appropriate™ and Fresh Regional Ingredient story. Each ACANA recipe is showcased in detail – a perfect tool to educate and inspire Pet Lovers, Retailers and Sales Representatives.

SINGLES

STYLE

ORDER NUMBER

UPC CODE

DOG CAT

PAC3001-DOGBR 64992 59177 PAC3002-CATBR 64992 69112 250 / CASE

8” x 9.75”

FLYERS | DOG & CAT The ACANA flyers introduce the key points of our Biologically Appropriate™ and Fresh Regional Ingredient story. These beautifully designed flyers are created to tell our story at exhibitions, on shelf and in retail stores.

STYLE

ORDER NUMBER

UPC CODE

DOG CAT

PAC3003-DOGFL 64992 59178 PAC3004-CATFL 64992 69113 250 / CASE

4.25” x 10” (folded)

SEE | MERCHANDISING KIT

STYLE

ORDER NUMBER

ACANA

PAC3038-MRBOX 64992 59175

All merchandising shelf essentials combined in one box! The ACANA SEE Merchandising kit allows Sales Representatives to easily deliver SEE essentials to shop and shelf.

UPC CODE

1 / CASE

Available in English only.

INCLUDES: ACANA BROCHURES & FLYERS, WINDOW CLINGS, BANNERS, HORIZONTAL & VERTICAL POSTERS, HORIZONTAL & VERTICAL SHELF TALKERS, SHELF PODS, WOBBLERS, CLIP STRIP HEADERS, FLYER HOLDERS, FREQUENT BUYER CARDS AND ALL HARDWARE TO INSTALL ITEMS.

WINDOW CLING Our double-sided window cling is designed to be displayed by retailers in shop windows to show the full ACANA range and promote its availability in their store.

STYLE

ORDER NUMBER

UPC CODE

ACANA

PAC3005-HRWCL 64992 59180 10 / PKG

12” x 7”

BANNER These durable, attractive ACANA banners are created to be used indoors or outdoors to promote awareness in shops and at exhibitions and events.

STYLE

ORDER NUMBER

ACANA

PAC3039-DSBAN 64992 59176

UPC CODE

1 / PKG

53.5” x 17” USA | JUNE 2017 | V3.0

PROMOTIONAL CATALOGUE 2

HERITAGE

REGIONALS

POSTERS | VERTICAL & HORIZONTAL These ACANA posters are perfect to promote the ACANA range. Available in vertical or horizontal orientation, these attractive posters feature our trusted Fresh Regional Ingredient suppliers.

14” x 22” (vertical) • 22” x 14” (horizontal)

SINGLES

STYLE

ORDER NUMBER

UPC CODE

Heritage (V) Heritage (H)

PAC3013-HRVPO 64992 59201 PAC3047-HRHPO 64992 59202

Regionals (V) Regionals (H)

PAC3024-RGVPO 64992 59301 PAC3023-RGHPO 64992 59302

Singles (V) Singles (H)

PAC3034-SGVPO 64992 59701 PAC3033-SGHPO 64992 59702 25 / PKG

SHELF TALKERS | VERTICAL & HORIZONTAL Designed to help pet specialty stores engage Pet Lovers, these beautifully designed ACANA shelf talkers come in double-sided vertical and one-sided horizontal orientation and feature our trusted Fresh Regional Ingredient suppliers.

15.5” x 5.43” (vertical) • 13.64” x 7.4” (horizontal)

STYLE

ORDER NUMBER

Heritage (V) Heritage (H)

PAC3052-HRVST 64992 59203 PAC3051-HRHST 64992 59204

UPC CODE

VERTICAL — 15 / PKG HORIZONTAL — 30 / PKG

Regionals (V) Regionals (H)

PAC3054-RGVST 64992 59303 PAC3053-RGHST 64992 59304 VERTICAL — 15 / PKG HORIZONTAL — 30 / PKG

Singles (V) Singles (H)

PAC3056-SGVST PAC3055-SGHST

64992 59703 64992 59704

VERTICAL — 14 / PKG HORIZONTAL — 28 / PKG

Regionals CAT (V) PAC3058-RGVST

64992 69301

Regionals CAT (H) PAC3057-RGHST 64992 69302 VERTICAL — 6 / PKG HORIZONTAL — 15 / PKG

SHELF PODS A popular item in retail stores, these shelf PODs are designed to highlight ACANA Classics key points of difference to Pet Lovers and retail store associates. Each POD comes with a chain to attach to the store shelf.

STYLE

ORDER NUMBER

UPC CODE

Heritage Regionals DOG Regionals CAT Singles

PAC3015-HRPOD PAC3026-RGPOD PAC3046-RGPOD PAC3036-SGPOD

64992 59205 64992 59305 64992 69303 64992 59705 10 / PKG

7.3” x 8”

WOBBLERS Easy to attach to store shelves, ACANA wobblers create brand awareness and engage Pet Lovers.

3.75” x 7.375”

STYLE

ORDER NUMBER

UPC CODE

Heritage Regionals Singles

PAC3014-HRWOB 64992 59206 PAC3025-RGWOB 64992 59306 PAC3035-SGWOB 64992 59706 10 / PKG

USA | JUNE 2017 | V3.0

PROMOTIONAL CATALOGUE 3

BROCHURES | DOG & CAT Our beautifully designed dog and cat brochures feature soft-touch covers, and a horizontal orientation. They tell our Biologically Appropriate™ and Fresh Regional Ingredient story in detail – a perfect tool to educate and inspire Pet Lovers, Retailers and Sales Representatives.

STYLE

ORDER NUMBER

UPC CODE

DOG CAT

POR3001-DOGBR 64992 59842 POR3002-CATBR 64992 69817 125 / PKG

11” x 6.75”

FLYERS | DOG & CAT The ORIJEN flyers introduce the key points of our Biologically Appropriate™ and Fresh Regional Ingredient story. These beautifully designed flyers featuring Pet Lovers’ dogs and cats, are created to tell our story at exhibitions, on shelf and in retail stores.

STYLE

ORDER NUMBER

UPC CODE

DOG CAT

POR3003-DOGFL 64992 59843 POR3004-CATFL 64992 69818 250 / PKG

4.25” x 10” (folded)

SEE | MERCHANDISING KIT

STYLE

ORDER NUMBER

ORIJEN

POR3038-MRBOX 64992 59830

All merchandising shelf essentials combined in one box!

The ORIJEN SEE Merchandising kit allows Sales Representatives to easily deliver SEE essentials to shop and shelf.

UPC CODE

1 / CASE

Available in English only.

INCLUDES: ORIJEN BROCHURES & FLYERS, WINDOW CLINGS, BANNERS, HORIZONTAL & VERTICAL POSTERS, HORIZONTAL & VERTICAL SHELF TALKERS, SHELF PODS, WOBBLERS, CLIP STRIP HEADERS, FLYER HOLDERS, FREQUENT BUYER CARDS AND ALL HARDWARE TO INSTALL ITEMS.

WINDOW CLING Our double-sided window cling is designed to be displayed in retail shop windows to showcase our full ORIJEN range and promote availability in store.

STYLE

ORDER NUMBER

UPC CODE

ORIJEN

POR3005-WNDEC 64992 59850 15 / PKG

12” x 7”

BANNER Our ORIJEN banner is used at trade and consumer shows to create awareness. This attractive banner is printed on high-grade material suitable for both indoor and outdoor use.

STYLE

ORDER NUMBER

UPC CODE

ORIJEN

POR3020-DSBAN 64992 59836 1 / PKG

53” x 17.5” USA | JUNE 2017 | V3.0

PROMOTIONAL CATALOGUE 4

POSTERS | VERTICAL & HORIZONTAL Use these ORIJEN posters to promote our award-winning Biologically Appropriate™ WholePrey™ foods featuring unmatched Fresh and Regional Ingredients. Available in two orientations: vertical and horizontal.

FPO

STYLE

ORDER NUMBER

SHEEP (V)

POR3006-DVPOS 64992 59840 POR3007-DVPOS 64992 59848 POR3008-DHPOS 64992 59841 POR3009-DHPOS 64992 59849

FISH (V) CHICKEN (H) BISON (H)

UPC CODE

25 / PKG

14” x 22” (vertical) • 22” x 14” (horizontal)

SHELF TALKERS | VERTICAL & HORIZONTAL Our shelf talkers showcase our trusted suppliers and Fresh Regional Ingredients. These striking merchandising tools draw attention and help promote our award-winning foods. Available in two orientations: vertical and horizontal.

STYLE

ORDER NUMBER

UPC CODE

DOG (V) DOG (H)

POR3024-DGVST 64992 59844 POR3022-DGHST 64992 59845

CAT (V) CAT (H)

POR3025-CTVST 64992 69820 POR3023-CTHST 64992 69821 30 / PKG

20” x 6.45” (vertical) 6.55” x 21” (horizontal)

SHELF PODS | DOG & CAT Shelf PODs are designed to highlight ORIJEN’s key points of difference to Pet Lovers and retail store associates. Each POD comes with a chain to attach to the store shelf.

9” x 7”

WOBBLERS Easy to attach to store shelves, ORIJEN wobblers create brand awareness and engage Pet Lovers.

NEWLY ENHANCED

5.11” x 6.71”

BIOLOGICALLY APPROPRIATE™

Dog Treats 100% MEAT. 100% FRESH. 100% NATURAL.

STYLE

ORDER NUMBER

UPC CODE

DOG CAT

POR3010-DSPOD 64992 59835 POR3011-CSPOD 64992 69815 25 / PKG

Fit & Trim DOG Fit & Trim CAT

POR3037-FTPOD 64992 59862 POR3036-FTPOD 64992 69831 10 / PKG

STYLE

ORDER NUMBER

DOG FOOD DOG TREATS CAT FOOD CAT TREATS CAT TUNDRA

POR3030-DFWOB 64992 59859 POR3032-TRWOB 64992 59860 POR3029-CFWOB 64992 69827 POR3031-TRWOB 64992 69828 POR3035-TUWOB 64992 69829

UPC CODE

10 / PKG

OUT OF STOCK | ORIJEN TREATS MORE TREATS COMING SOON!

These cards can be easily merchandised on ORIJEN clip strips and displayers to inform Pet Lovers that freeze-dried treats will be restocked soon.

STYLE

ORDER NUMBER

UPC CODE

OUT OF STOCK

POR3028-FDOSC 64992 59861 25 / PKG

5.5” x 5” USA | JUNE 2017 | V3.0

PROMOTIONAL CATALOGUE 5

RETAIL ESSENTIALS FLYER HOLDER Display your flyers so customers can learn more about our Biologically Appropriate™ and Fresh Regional Ingredient story!

Holds either ACANA or ORIJEN flyers.

STYLE

ORDER NUMBER

UPC CODE

FLYER

PCH-FLH-00

64992 59805 5 / PKG

4.25” x 11

CLIP STRIP

STYLE

A durable metal strip that holds treats and trial size bags.

Ideal for display in retail stores.

ORDER NUMBER

UPC CODE

FOOD ACA/ORI PCH-ACLP-00 TREATS ACA/ORI POT1021-FDCLS

64992 59803 64992 59123 20 / PKG

31” length

PRESENTATION FOLDER This versatile presentation folder can be used for sales and merchandising materials such as price lists, brochures, flyers, CDs, or as a folder for media information on your company. Beautifully designed, this folder is printed on heavy paper, includes information on our brands, and has a space for a business card.

STYLE

ORDER NUMBER

UPC CODE

FOLDER

PCH-1PFR-00

64992 59159 25 / PKG

9” x 12”

TRIAL DISPLAYER

COMING SOON

STYLE

DISPLAYER

ORDER NUMBER

UPC CODE

COMING SOON

Display shelves hold 12 oz trial size ACANA and ORIJEN dry foods and ORIJEN Freeze-Dried treats and foods. For use in retail shops; also a great tool for trade and consumer shows.

BUTTONS KNOW YOUR MEATMATH

Worn on shirts or jackets, these new buttons are a great way to start BAFRINO and MEATMATH® conversations.

1 / PKG

STYLE

ORDER NUMBER

UPC CODE

BAFRINO MEATMATH®

PCH-BUTT-00 64992 59065 PAC1134-MMBUT 64992 59066 100 / PKG

®

FREQUENT BUYER CARDS Frequent Buyer Cards are a great way for shop owners to build loyalty with Pet Lovers. Customers will get a free bag of food for every 12 bags purchased.

STYLE

CARDS

ORDER NUMBER

UPC CODE

PCH-1FBC-00

64992 59165 1250 / PKG

USA | JUNE 2017 | V3.00

PROMOTIONAL CATALOGUE 6

BRANDED APPAREL T-SHIRTS Canadian-made dark grey ACANA, and black and red ORIJEN T-shirts are a bamboo-cotton blend or 100% cotton with double-stitched collar, sleeves and bottom hem. Great giveaway prizes! Limited quantities and sizes available. Please specify size when ordering.

STYLE

ORDER NUMBER

UPC CODE

ACANA 25 ORIJEN

PAC1059-HRTL0 64992 59161 POR1004-ORTLG 64992 59806 Sold individually..............$16 /each

UNISEX: S - XXXL ACANA 25

ORIJEN

GOLF SHIRT Canadian-made, bamboo-cotton blend black golf shirts with embroidered logos.

They look great, wash and wear well, and showcase both ORIJEN and ACANA logos. Limited quantities and sizes available. Please specify size when ordering.

STYLE

ORDER NUMBER

UPC CODE

LADIES MENS

POT1009-CPLLO 64992 59067 POT1003-CPMLO 64992 59068 Sold individually..................... $45 /each

LADIES & MEN: S - XXXL

JACKET This customized “Made in Canada” cotton/polyester lightweight zip-up black jacket is beautifully embroidered with ORIJEN and ACANA logos.

Features a double zipper, thumb holes and zip pockets. Limited quantities and sizes available. Please specify size when ordering.

STYLE

ORDER NUMBER

UPC CODE

CPF ZIP

POT1016-CJKLO

64992 59069

Sold individually..............$50 /each

UNISEX: S - XXXL

HATS Our customized Flexfit polyester/cotton ballcaps are beautifully embroidered with our logos. Choose from ORIJEN red hats or ACANA black hats. Limited quantities and sizes. Please specify size when ordering.

STYLE

ORDER NUMBER

UPC CODE

ACANA ORIJEN

PAC1160-HATL0 POR1027-HATL0

64992 59163 64992 59807

Sold individually..............$20 /each

UNISEX: S/M & L/XL

USA | JUNE 2017 | V3.0

PROMOTIONAL CATALOGUE 7

EDUCATION TOOLS PODS & COMPARISON CHARTS ACANA and ORIJEN PODS are a great educational tool to use with retailers.

Comparison charts show our key points of difference against competitor brands and are a powerful tool to use with retailers.

11.375” x 8” (folded)

STYLE

ORDER NUMBER

UPC CODE

Heritage Regionals Singles

PAC3059-HRDPC 64992 59207 PAC3060-RGDPC 64992 59307 PAC3061-SGDPC 64992 59707 25 / PKG

ORIJEN DOG ORIJEN CAT

POR3026-DCPOD 64992 59838 POR3027-CCPOD 64992 69816 25 / PKG

Tundra CAT

POR3033-TUPOD 64992 69830 64992 59863

Fit & Trim DOG/CAT POR3034-FTPOD

25 / PKG

POWERPOINT PRESENTATION Our professionally designed 5-part PowerPoint presentation for the BAFRINO Diploma program is on the FTP Site, ready for download. It is an excellent tool to help your staff and retailers learn our beautiful story.

Visit FTP site for files

PART 1: INTRO TO CHAMPION PART 2: BA MODULE PART 3: FRI MODULE PART 4: NO MODULE PART 5: MYTHS & MISCONCEPTIONS

USA | JUNE 2017 | V3.00

PROMOTIONAL CATALOGUE 8