Branding Production & Graphic Design
Index
FEATURED PROJECTS ONE&ONLY KANUHURA Maldives New Brand & Concept Development / Opening
2 I 365Playground Management
Vision
6
Case Study: Sankara Hotel Nairobi
Brand Development
6
•
Property
20
Design Stages
12
•
Revenue Centers
20
Tenders
18
Contact
Supervision
18
Handover
18
46
Cover Page & Above Photo by: Jason Lang
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4 I 365Playground Management
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Tailor-Made Hospitality
Photo by: Jason Lang
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Vision Brand Development
Vision
Design Stages
Main Scope
Tenders
t Development of Brand Vision, Mission, Guiding Principles and
Supervision Handover Case Study: Sankara Hotel Nairobi
Behaviors
t Identify Performance Measures of the Brand and Its Business Goals.
Property Revenue Centers Contact
Brand Development Main Scope t Visual Language Development t Guidelines for Photographic Style t Brand Development, Architecture & Creation of Corporate / Mother Brand o Naming o Creation of Identity Marks / Logos
t Brand Development, Architecture & Creation of Sub-Brands o o
Naming Creation of Identity Marks / Logos
t Pre-Opening or Interim Web Page Design t Guidelines to Corporate/Mother Brand and Sub-Brand IDs
6 I 365Playground Management
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Branding
Branding
8 I 365Playground Management
Branding
Branding
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Vision Brand Development
Design Stages
Design Stages Tenders Supervision
Main Scope t Permanent Web Page
t Permanent Fact Sheet
Case Study: Sankara Hotel Nairobi
t Signage
t Permanent Brochure
Property
t Temporary Fact Sheet
t Take Away & Packaging
t Temporary Brochures
t Menu Covers & Collateral
Handover
Revenue Centers Contact
t Corporate Collateral t Marketing & Social Media Campaign t Staff Uniforms t Logo Wear & Apparel t Sales & Marketing Collateral, Gifts & WOW items t Social Media & PR Messages & Action Tools
12 I 365Playground Management
1. 2. 3. 4. 5. 6. 7. 8.
Property Rooms Division F&B Division Events Spa Recreations & Sport Kids and Family Back of the House Departmental Forms
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Branding
14 I 365Playground Management
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Tenders
Handover
Main Scope
Main Scope
Tender of Production Supplier
t Soft Formats
Handover
t
Branding Collateral
t Branding Guideline & Samples of All Hard Copy Samples
Case Study: Sankara Hotel Nairobi
t
Signage
t Contact Details of All Production Supplier and Pricing
t
Logo Wear & Apparel
t
Take Away & Packaging
Vision Brand Development Design Stages Tenders Supervision
Property Revenue Centers Contact
Supervision Main Scope
18 I 365Playground Management
t
Production
t
Delivery
t
Installation (Signage)
t
Photo Shooting
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Branding
19 I 365Playground Management
Vision Brand Development Design Stages Tenders Supervision Handover Case Study: Sankara Hotel Nairobi Property Revenue Centers Contact
20 I 365Playground Management
Sankara Hotel Nairobi: Property & Revenue Centers
Branding
Branding
Vision Brand Development Design Stages Tenders Supervision Handover Case Study: Sankara Hotel Nairobi Property Revenue Centers Timelines Our People - Sales & Marketing Contact
28 I 365Playground Management
Branding
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Private Estate Case Study
32 I 365Playground Management
33 I 365Playground Management
34 I 365Playground Management
35 I 365Playground Management
RESIDENCE
GUEST
GUEST 36 I 365Playground Management
37 I 365Playground Management
38 I 365Playground Management
39 I 365Playground Management
40 I 365Playground Management
41 I 365Playground Management
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City Resort Re-Branding Case Study
42 I 365Playground Management
43 I 365Playground Management
44 I 365Playground Management
FOR OUR VALUED CUSTOMER Please complete the following: Name: Address:
Email: Phone: We trust you will enjoy take a full advantage of the card. Best Regards, BYD Serviced Apartments
45 I 365Playground Management
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Contact
Martin Michalik
martin@365playground.com
Skype
martin.michalik
www.365playground.com