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Why SMS Salesforce drip campaign works for business

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360 SMS Why SMS Salesforce drip campaign works for business Powered by 360 Degree Cloud Technologies Scale Texting in Minutes| Reduce Turnaround Time

CEO

Siddharth Sehgal


What is Salesforce drip campaign for SMS


Salesforce drip campaign for SMS Like in the case of emails, you can send emails in drips. Similarly, you can schedule a series of text messages to go out at a fixed interval from Salesforce. These are called SMS Salesforce drip campaigns. You can choose a texting app supporting drip campaigns from AppExchange and install it to get started. For example, 360 SMS also supports SMS drip campaigns along with other advanced features.


3 benefits of Salesforce drip campaign


Salesforce drip campaign benefits

Easy Text Scheduling

Reduced Manual Intervention

No Need for Tracking Crucial Dates

Not only just one text, but users can also schedule a series of texts to go out at a fixed interval deciding date and time or offset by the no. of days, hours, and minutes

With the Salesforce drip campaign, employees do not have to intervene manually to send every text. They can simply schedule texts and sit back.

Employees do not have to track crucial due dates for sending time-sensitive texts. They can set the frequency to send out text weekly, monthly, or annually as per the requirement.


Challenges to overcome with Salesforce drip campaign


Challenges to overcome with Salesforce drip campaign Missed Follow-ups

No responses for nonresponsive leads

Low Engagement

Consistent follow-ups are the key to driving conversions. With Salesforce drip campaigns, you can schedule a series of followup texts and follow up with leads without a miss.

It takes up frequent engagement and lucrative offers to drive responses from non-responsive leads. You can put a Salesforce drip campaign at work to engage with such leads and drive responses without intervening manually.

The long communication gap is a crucial factor that leads to low engagement as prospects may forget about our brand. So, using the Salesforce drip campaign, you can drive high engagement by interacting frequently with them.


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