Transparency and Integrity: A Holistic Financial Picture from Rik Saylor

from Fairfield Focus May 2020

Local Flavors: Tano Bistro

A Holistic Financial Picture from Rik Saylor

By Laura Leavitt

Many of us, in Fairfield and beyond, struggle to connect all the dots of our financial lives. We want to be able to understand our current financial situation, the risks and opportunities in our near future, and achieve our long-term goals and potential. It’s a lot to take in at once.

Rik Saylor created Rik Saylor Financial partially in response to this need he saw for people to really understand the whole picture. He compares it to a situation he noticed back in the 1980s, when he was running his own construction company.

“When I was in the construction field, I saw that subcontractors would come in, and the concrete guys would do their job, and they may not be as worried if the foundation was off a little. Then we, as carpenters had to square up the foundation,” explains Saylor. “l saw this dysfunction between separate skilled trades, and I observed the same thing happening in financial services.”

Saylor identified a place in the market for a network where Wealth Management Advisors, Insurance professionals, Certified Public Accountants, and Estate-planning attorneys to offer a more integrated service to their clients. By teaming up to share clients, they could collaborate with each other and help their clients navigate the often-complicated world of financial wellness.

“We hold our partners/providers to very high standards, and we provide clients a service satisfaction survey, because we want to know that they got the value they needed,” says Saylor.

Saylor has been working as a financial advisor in Southwest Ohio for more than 35 years, as a fiduciary, which means that their recommendations are made in the best interest of the client.

If you see my business card, you can see right through it,” says Saylor. “My motto is “Transparent Wealth Management.” People should know what they’re buying, why they’re buying it, and what it’s going to do for them.”

Saylor works with a tried and true process, focusing on getting to know his clients in order to customize his recommendations. This means understanding their tolerance for risk, financial goals, and the legacy they want to leave for their families. From there, he can help craft a financial plan, their personal Financial

GPS. “The “voice” you hear when a client may get off course and correction is needed is mine,” says Saylor.

While Saylor believes that face-to-face meetings are a great asset if you are local to Fairfield or his other two locations, Rik Saylor Financial makes it easy to via remote dashboard or a traditional client who comes in for regularly scheduled face-to-face meetings. He thinks a great fit with your financial advisor is of utmost importance.

“l think that you have to like and trust each other,” says Saylor. “Once that is established, clients experience the three C’s: competent recommendations, competitive value, and convenient locations, whether that’s through our remote dashboard, phone calls or face-to-face meetings. Too many people think that they can’t afford us, but the truth is, it’s far more important what we pay them... when the market goes up and when it goes down.”

The market downturn created by the uncertainty around COVID-19 has certainly made many people nervous about their savings and investments. The uncertainty shouldn’t drive rash actions, however.

“The number one point is to have a plan. Two, revisit the plan and modify it as needed. And number three, stick to the plan,” says Saylor. “People’s fears will drive them. So having a plan can help take the emotions out of it. Don’t look at your statements for a while, if that’s what you need to do. It’s not going to help you make logical decisions.”

Saylor is a student of history and a voracious reader, always trying to learn from the past to offer sound financial advice. He also names The Four Agreements by Don Miguel Ruiz as an influential book, guiding the ethics and behaviors by which he lives his life and runs his business.

“It’s about living in the present moment,” says Saylor. “The four agreements are, not to take anything personally, being impeccable with your word, always doing your best, and not making assumptions.”

If you want to get to meet the Rik Saylor Financial Team, and possibly create your personal Financial GPS or a free second look at your current plan, visit riksaylorfinancial.com or call 513-829-8888.

Securities offered through Triad Advisors, LLC. Member FINRA/ SIPC. Advisory Services offered through Rik Saylor Financial. Rik Saylor Financial is not affiliated with Triad Advisors, LLC .

For More than 60 Years, our customers have counted on the associates at Wilks Insurance to listen carefully and become a true business partner they can rely on.