World Travel Awards - Travel Weekly 2010 day 4

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“ The Oscars of the Travel Industry”

About Us World Travel Awards

Wall Street Journal

The World Travel Awards acknowledges and celebrates those organisations that have made the greatest contribution to the global tourism and travel industry. It also recognises those brands that are driving the industry to greater heights and innovation in travel. Celebrating its 17th anniversary this year, the awards has grown into a truly global search for the very best travel and tourism brands, with the winners from the five regional ceremonies progressing to the World Travel Awards Grand Final in London on 7 November. Last year, 183,000 travel professionals registered to vote and participate in the prestigious World Travel Awards programme – a phenomenal 10% rise in registrations compared to the year before. This record number is conclusive evidence that World Travel Awards has become the “Oscars” of the global travel industry. Graham E. Cooke, Founder and President, World Travel Awards, said: “World Travel Awards is a unique benchmark for industry quality and business excellence in every region and sector.”

“The increase in registered voters, despite a global recession, demonstrates the vital role of performance delivery in a challenging and highly competitive marketplace,” he added. This level of accountability makes the World Travel Awards one of the highest accolades in the travel business and is why the award ceremony is broadcast by BBC World News and other networks to over 254 million households worldwide and attended by the industry’s global decision makers.

evolved, expanding the number of awards as the industry has grown. There are now over 1,000 different categories – an understandable number seeing how the industry has diversified and given the fact that there were over 3,600 different nominees last year. And as confidence returns to the global economy, the World Travel Awards will be there to reward those travel and tourism players that spearhead the recovery.

For the tourism trade, winning a World Travel Award is more than an award – it is an endorsement from the thousands of professionals from around the globe, as well as a gold seal to the consumer of travel excellence guaranteed. The World Travel Awards has continuously

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