By Amy Hinote, with a lot of help from Breezeway CEO Jeremy Gall and TruPlace founders Suzi and Bob Cusack
Being Extra-Ordinary Now may be the perfect time for vacation rentals to be a little “extra” “She’s so extra!”
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ow that we’ve all been exposed to Netflixdriven multigenerational dramas, you’ve likely heard the term “extra” being used to describe someone who is over the top and maybe a little dramatic, doing more than the situation calls for. Urban Dictionary defines this Gen Z use of “extra” as “Doing the absolute damn most. For no reason.”
In May, organizations (e.g., VRMA, Breezeway, AHLA, Vrbo, Airbnb, hoteliers, and property management companies) began publishing augmented cleaning guidelines to adapt to a changing world’s expectations for lodging safety and cleanliness. Although a handful of these guidelines are in themselves a little extra, the bulk of them are on point, and some are long overdue in the vacation rental industry. While individual homeowners may be a little slower at adapting to new protocols, professional vacation rental managers find themselves at a pivotal moment with a once-in-a-lifetime opportunity to come together as an industry and blow the socks off the hospitality sector. Let’s take a look, room by room, at what is old, what is new, and what is extra.
Resources for hospitality guidelines: Breezeway: breezeway.io/standards VRMA: vrma.org/page/covid19 AHLA: ahla.com/safestay
Stay In Tamarindo Vacation Rentals, Photos by TruPlace
For property managers determined to thrive amid the current challenges posed by COVID-19, it is possible that finding ways to be a little extra isn’t such a bad thing.