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Branding Solutions Guide - Unbranded

Page 1

134169 Frontier Hyke Vacuum Bottle

Make your mark.

129351 Oceana Recycled Cooler Bag


A logo is only ever half the story. How it’s applied tells the rest. This Branding Solutions Guide walks through the full range of decoration methods, with imagery of the finished results, videos showing a behind-the-scenes look at the processes and what they do well. There’s something here for every brand, for every moment at every price point.

129682 Omega Notebook and Pen Gift Set

129704 Pulse Sports Cap


Pad Print

8

Rotary Screen Print

24

COMPARISON

Screen Print

Puff Print

10

Branding bottles at a glance

26

12

Rotary Digital Print

28

14

Direct Digital

32

16

Silicone Digital Print

36

18

Prism Digital Print

38

22

Digital Label

42

COMPARISON

Screen Print vs. Puff Print

Imitation Etch

Laser Engraving COMPARISON

Imitation Etch vs. Laser Engraving


Resin Coated Finish

44

Embroidery

62

COMPARISON

Sublimation Print

46

Faux Embroidery vs. Embroidery

64

COMPARISON

Digital Print

Colourflex® Transfer

DigiFlex Transfer

48

Branding apparel at a glance

66

50

Hot Stamping

68

52

Foil Printing

70

Debossing & Thermo Debossing

72

COMPARISON

Colourflex® Transfer vs. DigiFlex Transfer 56

Faux Embroidery

58 CONTENTS CONTENTS


BRANDING SOLUTIONS

Not sure where to start? The lowest-cost, PMS matched logo A tactile finish

PRIS

PUFF PRINT

An understated, premium feel

IMITATION

A personal touch Help branded merchandise stand out long after the first interaction by adding variable data like a name, initials or numbers to a product.

RESIN COATED FINISH ON SELECT PRODUCTS


THE OUTCOME

PAD PRINT

SM DIGITAL PRINT

ETCH

RESIN COATED FINISH

LASER ENGRAVING

LASER ENGRAVING ON SELECT PRODUCTS

SUBLIMATION PRINT ON SELECT PRODUCTS

EMBROIDERY

SCREEN PRINT

ROTARY SCREEN PRINT

FOIL PRINTING

HOT STAMPING

THERMO DEBOSSING

DEBOSSING

DIRECT DIGITAL

PRISM DIGITAL PRINT

DIGITAL LABEL

DIGITAL PRINT

DIGIFLEX TRANSFER

FOIL PRINTING

ON SELECT PRODUCTS

ON SELECT PRODUCTS


BRANDING SOLUTIONS

129245 - Luma Foldable Lantern

The original all-rounder.

133811 Skullcandy Icon 180 Wireless Headphones

Pad Print uses a silicone pad to transfer artwork from a printing plate onto a product. It’s one of the most versatile and cost-effective branding methods, delivering crisp single or multi-colour prints on uneven and hard-to-brand surfaces.

126233 - Cork Floating Key Ring - Round

129698 Baseline Pickleball Set

Pad Print


PAD PRINT

124709 Bambusa Pen 125981 Windsor Pen

128881 Mocha Coffee Mug

Advantages • • • • •

Ideal for curved, uneven, and irregular surfaces Sharp detail down to 0.4mm and minimum text size of 5pt Close PMS colour matching available on lightcoloured products Metallic gold, silver, and copper inks available Up to 6 colours with accurate registration on many products

Limitations • • • • • •

Halftones cannot be consistently reproduced Variable data and personalisation unavailable PMS matching on dark products is approximate Some inks require curing before dispatch Neon and fluorescent colours unavailable Each colour requires its own setup charge


BRANDING SOLUTIONS 107669 - Solo Lunch Cooler Bag

121390 TRENDSWEAR Original Adult T-Shirt

122457 TRENDSWEAR Carmen Women’s T-Shirt

122455 TRENDSWEAR Carmen Men’s T-Shirt

Screen Print


SCREEN PRINT

The classic. Screen Print is one of the oldest printing methods, applying ink through a fine mesh screen directly onto the product. Renowned for durability, vibrant colours, and large branding areas, it’s a reliable choice for a variety of products. 114094 Portland Toiletry Bag 108400 Allegro Notebook

113587 - Stylo Sunglass Pouch

Advantages • • • • •

Large print areas are possible on flat products Close PMS matching on light-colours Fast drying and ready for dispatch quickly Neon, metallic gold, silver and copper inks available on selected garments Multi-colour printing available with accurate registration

Limitations • • •

PMS matching on dark products is approximate Variable data and personalisation unavailable Each colour requires its own setup charge


BRANDING SOLUTIONS

121390 TRENDSWEAR Original Men’s T-Shirt

122460 TRENDSWEAR Relay Men’s Tank Top

121391 TRENDSWEAR Original Women’s T-Shirt

Puff Print

Take branding to new heights. Puff Print is a specialty Screen Print process used for branding apparel. A heat-reactive additive in the ink expands during curing to create a raised, textured, three-dimensional finish. It’s best suited to bold logos, large typography, and simple graphic elements where a tactile look is desired.


PUFF PRINT

122461 TRENDSWEAR Relay Women’s Tank Top

121131 - TRENDSWEAR Jasper Unisex Hoodie

Advantages • • • • •

Ideal for bold logos and large typography Adds a retail-style finish to garments Produces a highly tactile and eye-catching result Can be combined with one colour Screen Print to add dimension to your design Durable and long-lasting

Limitations • • • • • •

Not suitable for fine detail, thin lines, or gradients Small text and tight spacing may close during Puff Print expansion Exact colour matching cannot be guaranteed Puff Print expansion can vary slightly across different garment types Puff Print is available in one colour per artwork Variable data and personalisation unavailable


SCREEN PRINT

Screen Print vs. Puff Print

1cm

121132 TRENDSWEAR Classic Unisex Sweatshirt


PUFF PRINT


BRANDING SOLUTIONS

124977 - NATURA Azzurra Glass Cup - 250ml

122313 - Keepsake Onsen Coffee Cup

The icing on the glass.

116396 - Venice Glass Coaster Set of 2 - Round

A special ink used to produce a frosted finish on glassware that closely resembles an etch-like effect.

Imitation Etch


h

IMITATION ETCH

126536 NATURA Azzurra Teapot

Advantages • • • •

Much more affordable than real etching Can brand curved or uneven products Produces a subtle, etched look with a higher perceived value Suitable for a wide range of glassware

Limitations • • •

Halftones cannot be consistently reproduced Requires a curing period Variable data and personalisation unavailable


BRANDING SOLUTIONS

Advantages • • 128882 - SPICE Waste2Gear Dopp Kit

126808 - Twilight Wireless Charging Night Light

• • •

Higher perceived value than other forms of branding The branding becomes part of the surface and is permanent Large branding areas available on curved products Variable data including individual names is available on select products The product can be shipped straight away after being engraved

Limitations •

Fine detail can be lost on smaller products like pens

122404 - Beaufort Leather Portfolio 116329 - Mirage Powder Coated Vacuum Bottle

127245 SPICE Lyd Pen

Laser Engraving is a permanent branding process that engraves artwork into the surface of the product using a laser. Different materials produce different engraving finishes. If uncertain, pre-production samples are available to order.

Laser Engraving 117091 - Panama Pen - Corporate


LASER ENGRAVING

Permanent branding with premium appeal. 129453 Keepsake Mortar & Pestle


BRAND SPOTLIGHT

Elevate the everyday with ®

122316 Keepsake Folding Wine Table

Keepsake is built on the belief that everyday moments deserve pieces that last. Laser Engraving suits that philosophy, as a timeless branding solution that becomes part of the product.


LASER ENGRAVING

127196 - Keepsake Vacuum Drink Bottle

126897 - Keepsake Dusk Coffee Cup Set of 2

126896 Keepsake Recipe Book Holder

The pairing of Laser Engraving with Keepsake makes each gift lasting and memorable.

®


IMITATION ETCH

LASER ENGRAVING

Pad or Screen Print places special ink onto the surface

Laser engraves into the surface

HOW IT WORKS

Subtle, frosted etch-like effect

Permanent engraved frosted finish

FINISH

Durable when cured. Hand washing recommended

Permanent. Won’t fade, peel or wash away

DURABILITY

No

Yes, on select products

Minimum detail thickness 0.4mm for Pad Print and 0.5mm for Screen Print. Minimum text size 5pt.

Minimum line thickness 0.3mm

ARTWORK

Glass only, including curved and uneven shapes

Selected glass, stainless steel, powder coat, wood

SURFACES

After a curing period

Immediately after engraving

DISPATCH

Large glassware runs where the etched look matters most

Gifts, personalised pieces and where you want a permanent finish

BEST FOR

PERSONALISATION

Imitation Etch vs. Laser Engraving


LASER ENGRAVING

IMITATION ETCH

126082 Keepsake Dusk Whiskey Glass - Set of 2


BRANDING SOLUTIONS

124823 Cordia Ceramic Vacuum Cup

The classic has come full circle. Rotary Screen Print applies ink around cylindrical products, allowing larger branding areas than standard print methods. Ideal for drinkware, pens and other round products requiring bold branding.

127416 Bravo Pen

105285 - Triton Bottle - Colour Match

Rotary Screen Printt

126511 Lancer Fashion Pen


ROTARY SCREEN PRINT

128096 Spyro Vacuum Bottle

Advantages • • • •

Large wraparound branding areas Close PMS matching on light-coloured products Metallic and fluorescent options available on selected products Multi-colour printing with accurate registration on select products

Limitations • • •

PMS matching on dark products is approximate Variable data and personalisation unavailable Each colour requires its own setup charge


AT A GLANCE

PAD PRINT

ROTARY SCREEN PRINT (ONE COLOUR ONLY) ROTARY DIGITAL PRINT

129246 - Camaro Vacuum Bottle

Branding bottles at a glance


BOTTLES

Find your bottle’s perfect match. Not all drink bottles are branded the same way. The right process depends on how many colours your design needs, how much detail it has, and whether it should wrap right around the bottle. Compare Pad Print, Rotary Screen Print and Rotary Digital Print side by side to find the best fit.

121939 - Nomad Vacuum Bottle Carry Lid

PAD PRINT

ROTARY ROTARY SCREEN PRINT DIGITAL PRINT

A logo in one position

Large wraparound area

Near-full wrap

COLOUR

Up to 6 spot colours depending on the product

Select bottles one colour only. Other bottles up to 4 colours (plus white)

Full colour

FINISH

Standard ink

Standard ink

High-gloss varnish best for fine detail

Metallic gold and silver only

Available on selected products

Not available

No

No

Yes

DARK PRODUCTS

PMS matching is approximate

PMS matching is approximate

Excellent results, thanks to the white under base

BEST SUITED TO

Curved, uneven and hard-to-brand surfaces

Cylindrical products with straight sides

Cylindrical and select tapered products, excluding glass and items with handles

BRANDING AREA

METALLIC AND FLUORESCENT

GRADIENTS

ROTARY SCREEN PRINT (FOUR COLOURS)


BRANDING SOLUTIONS

High detail. High gloss. High impact. Rotary Digital Print combines full colour digital printing with a gloss varnish finish, creating vibrant wraparound branding on cylindrical products with exceptional detail and impact.

Rotary Digital Print


ROTARY DIGITAL PRINT

129246 - Camaro Vacuum Bottle

129665 - Corsica Coffee Cup

128027 - Aura Vacuum Bottle - 600ml


11 Po Va

Choose Rotary Digital Print when your design is full colour, detailed or photographic, and needs to wrap around the bottle. One setup charge covers any number of colours, and the finished product is ready to ship straight away.

129230 - Venus Recycled Aluminium Bottle

121939 - Nomad Vacuum Bottle Carry Lid


ROTARY DIGITAL PRINT

16329 - Mirage owder Coated Vacuum Bottle

Vibrant branding that goes further. Advantages • • • • •

Ideal for detailed full colour artwork Gloss finish enhances vibrancy Ready for dispatch immediately after branding Single setup charge regardless of colours Excellent results on dark products

Limitations • • • • •

Longer lead times may apply Metallic and fluorescent colours unavailable Small gap between start and end of print Higher cost than standard branding methods Variable data and personalisation unavailable


BRANDING SOLUTIONS 134294 - Smart Tag Bluetooth Tracker 129377 VibeTag Bluetooth Tracker

For designs that demand impact.

Direct Digital

133812 - HangFindy Bluetooth Tracker


DIRECT DIGITAL

Unlimited colour. Maximum creativity.

129643 - Ember Rechargeable Table Lamp

129235 - Magnetic Fridge Planner

Direct Digital printing transfers ink directly onto the product, producing vibrant full-colour branding with exceptional detail. Ideal for complex artwork, gradients, and designs that demand impact.

124048 BRANDCRAFT Sheep Wooden Model

134170 - MultiFunctional Magnetic Badge 129237 - Radiance Compact Mirror

125539 Beatcore Bluetooth Speaker

111460 Demio Notebook - Medium

117337 - Wooden 30cm Ruler


124036 BRANDCRAFT Bulldozer Wooden Model

BRAND SPOTLIGHT

124038 - BRANDCRAFT Cargo Ship Wooden Model

Bring BRANDCRAFT to life with Direct Digital Bring BRANDCRAFT to life with full colour designs. Direct Digital is the perfect branding solution to bring your brand to life in a creative, interactive way. Turn branding from something you see to something you build.

®

124051 BRANDCRAFT Rocket Ship Wooden Model


DIRECT DIGITAL

124041 BRANDCRAFT House Wooden Model

124046 BRANDCRAFT Tuatara Wooden Model

Advantages • • • • •

Full colour and spot-colour branding White underbase allows printing on dark products Variable data available on selected products Instant drying for faster dispatch Larger branding areas on many products

Limitations • •

Metallic and fluorescent colours unavailable Branding area limited on curved surfaces


BRANDING SOLUTIONS 120948 Stellar Cup Natural 250ml

107101 - Silicone Wrist Band

Silicone Digital Print is a CMYK+W process specifically designed for flexible rubber surfaces. It delivers crisp, high-definition branding with outstanding durability and flexibility.

Silicone Digital Print 107627 - Silicone Phone Wallet

127328 - Silicone Luggage Tag


SILICONE DIGITAL PRINT

113053 Metro Cup

Branding that’s made to move. Advantages • • • • •

Sharp, high-definition print quality Flexible, durable finish that withstands regular use White underbase allows printing on dark colours Ideal for full colour graphics and logos Matte finish resists cracking and fading

Limitations • • •

Metallic and fluorescent colours unavailable Variable data and personalisation unavailable Minimum detail advised at 0.7mm


BRANDING SOLUTIONS

BRAND SPOTLIGHT

127074 INGENIO Arc Dual Wireless Charger

INGENIO is designed to lead, and its branding should Digital Print gives INGENIO’s chargers, power banks, a full colour gloss finish that resists scratching and fad daily use.

Prism Digital Print


PRISM DIGITAL PRINT

127073 INGENIO Arc Single Wireless Charger

d too. Prism , and speakers ding through

127077 INGENIO Arc Wireless Car Charger

Make your branding pop. Prism Digital Print is a UV-DTF (Direct to Film) process, using specialised ink that is cured by a UV light, laminated and applied directly to the object, like a sticker. This creates a vibrant, durable and high-resolution logo on the product. Prism now comes in sticker form, available to buy on its own.


BRANDING SOLUTIONS

The shine that won’t back down.

119573 Lumos Bluetooth Speaker

129575 Alpine Ice Bucket

Advantages • • • • • • • •

Produces vivid, full colour print with a gloss finish Long-lasting and resistant to scratching and fading Can be applied to most hard surfaces No need for heat presses or screens Ideal for personalisation and variable data, including names and numbering Efficient self-weeding technology Only one setup charge is required regardless of the number of print colours Can be shipped straight after printing

Limitations • • •

Some colours cannot be reproduced including metallic and neon/fluorescent colours Not suitable for designs with gradients that fade out to a transparency Minimum detail advised at 0.8mm

123614 - Choice Flyer - Large

108479 Carry Case - Large


PRISM DIGITAL PRINT

117221 - Moleskine Classic Hard Cover Notebook - Large


BRANDING SOLUTIONS

133620 STAEDTLER Colouring Pencil Set of 12 116813 - Lens Microfibre Cleaning Cloth

133622 STAEDTLER Assorted Sidewalk Chalk Set

When nothing else sticks.

Digital Label

116798 - Paper Drinking Straws


DIGITAL LABEL

Digital Labels provide a versatile branding solution for products that cannot be printed directly. Full colour labels can be custom shaped and applied to a variety of surfaces.

127920 - Sticker Sheet 80mm Circle - Gloss

Advantages • • • • •

Full-colour branding with vivid results Variable data and personalisation available Single setup charge regardless of colours Edge-to-edge printing available Custom shapes and sizes available

Limitations • •

Metallic and fluorescent colours unavailable White print unavailable on clear, silver, or gold


BRANDING SOLUTIONS

Raise the profile of your brand.

120212 - Volt Charging Cable

Resin Coated Finish combines full colour print with a crystal-clear resin dome to create striking three-dimensional branding that enhances perceived product value.

133666 Candid Mini Camera 107106 - Chevron Bottle Opener Key Ring

Resin Coated Finish

Advantages • • • •

Vibrant full colour branding Premium 3D domed effect Variable data available on select products Edge-to-edge branding possible

Limitations • • •

110912 - Alt Lapel Pin Rectangle

Larger branding areas may cost more Metallic and neon colours unavailable Requires one day curing before dispatch


RESIN COATED FINISH

123698 - Tin Lunch Box

tura

126738 - Bamboo Business Card Stand

110795 - Alta Retractable ID Holder


BRANDING SOLUTIONS 106101 - Full Colour Flip Flops

129615 - Cora Coffee Mug

123077 - Enduro Sports Towel - Full Colour

123078 - Sports Fit Towel - Full Colour

It’s in the essence of the brand. 123076 - Dune Beach Towel - Full Colour

Sublimation Print uses heat and specialised inks to permanently dye suitable products and fabrics. The result is vibrant, full colour branding with no ink build-up or texture.

Sublimation P


SUBLIMATION PRINT

129429 Caddy Golf Ball Holder

129721 - Sonny Custom Bucket Hat with Full Colour Patch

Advantages • • • • •

Print is embedded within the product surface Vivid full colour branding Variable data available on selected products Edge-to-edge branding possible on some products Single setup charge regardless of colour count

Limitations • • •

Suitable only for compatible products with white surfaces White, metallic, and fluorescent colours unavailable Fine details may experience slight colour bleed

Print


BRANDING SOLUTIONS 127825 - A6 Greeting Card

Printed to perfection Advantages • • • •

Ideal for producing full colour, complex images with gradients Variable data including individual names is available on select products Select products can be cut to custom shapes Edge-to-edge branding can be achieved on certain products

Limitations • • •

Metallic and neon/fluorescent colours are not available White print cannot be produced on kraft, clear, silver or gold stock Cannot print on dark coloured substrates as white ink cannot be printed underneath the artwork

100292 - Lens Key Ring - Rectangle

a Digital Print

122429 - Belly Band on Omega Notebook - Kraft

Cards, magnets badges. Sorted.


s, . .

DIGITAL PRINT

104784 - Button Badge Oval - 65 x 45mm

This production method is used for printing on paper, vinyl and magnetic material used in the manufacture of cards, badges, and fridge magnets.


BRANDING SOLUTIONS

123374 Rift Cap

Detail meets durability.

122452 TRENDSWEAR Element Unisex T-Shirt

121133 TRENDSWEAR Studio Unisex Hoodie

Colourflex® Transfer is a premium digital transfer process that delivers vibrant fullcolour branding with a soft-touch matte finish. Designed for apparel and textiles, it offers outstanding durability and flexibility.

Advantages 123712 TRENDSWEAR Haven Unisex Sweatpants

• • • • •

Ideal for detailed full-colour artwork Soft-touch matte finish Vibrant, high-definition print quality Eco-friendly water-based inks Durable and machine washable

Limitations • • • •

Metallic and fluorescent colours unavailable Fine glue edge may occasionally be visible Fine details may require an additional keyline on the artwork Variable data and personalisation unavailable

Colourflex Transfer

®

115103 Enduro Sports Towel


COLOURFLEX® TRANSFER

126236 - Nomad Glass Bottle - Cork Sleeve

129690 Selene Moon Bag

124869 - Denim Notebook

100580 Budget Stubby Cooler


BRANDING SOLUTIONS

128643 - ARCHER Galileo Duffle Bag

123374 Rift Cap

112979 Dry Bag -

118876 Assorted Plush Toys

DigiFlex Transfer

124723 TRENDSWEAR Agility Men’s Sports T-Shirt

Get per Get col

DigiFlex Transfer is a Dire process that produces vib for apparel and textiles. I runs and can be personal


DIGIFLEX TRANSFER

110485 Hydra Sports Umbrella Colour Match

- Nevis - 5L

109030 - Radius Pencil Case

rsonal. lourful.

ect-to-Film (DTF) brant, durable branding It’s best suited to short lised with variable data.

115438 - Bondi Bucket Hat


BRAND SPOTLIGHT 122455 TRENDSWEAR Carmen Men’s T-Shirt

Apparel with you in mind. Everyone on the team might wear the same TRENDSWEAR piece, but DigiFlex makes them unique, in full colour. Add a name, a number, or other variable data, and it becomes more than just a uniform. Every day, every way - now it’s personal too.

Advantages • • • • •

Cost-effective for smaller quantities Ideal for names, numbering, and personalisation Eco-friendly water-based inks Durable and machine washable Single setup charge regardless of colour

Limitations • •

Metallic and fluorescent colours are unavailable Minimum detail advised at 1mm

122457 TRENDSWEAR Carmen Women’s T-Shirt


DIGIFLEX TRANSFER


122459 - TRENDSWEAR Harlow Women’s Long Sleeve Crew

Colourflex® Transfer vs. DigiFlex Transfer

COLOURFLEX® TRANSFER


COLOURFLEX® TRANSFER

DIGIFLEX TRANSFER

FULL COLOUR PRINTING

Yes

Yes

PERSONALISATION

No

Yes

Over 50 units

Under 50 units

DIGIFLEX TRANSFER BEST FOR QUANTITIES


BRANDING SOLUTIONS

Advantages • • • • •

Realistic, embroidered appearance without stitch limitations Soft-touch, flexible finish Eco-friendly water-based inks Durable and machine washable Large branding areas and placement options

Limitations • • • • •

Pantone matching unavailable Bold, simple artwork produces best results Not suitable for fine details Metallic and fluorescent colours unavailable Variable data and personalisation unavailable

Faux Embroidery

121636 - TRENDSWEAR Carter Women’s Polo


FAUX EMBROIDERY

112559 - Denver Picnic Blanket

126398 - Faded Trucker Cap 119362 - Caspian Cooler Bag

129450 Vermont Cooler Seat

The look of embroidery. The freedom of print. Faux Embroidery is a Colourflex® Transfer which has been digitised to mimic the texture and depth of traditional embroidery. The result is a premium stitched effect with a softer feel and greater design flexibility.


BRAND SPOTLIGHT

129114 ARCHER Soft-Touch Toiletry Bag

128642 - ARCHER Galileo Daily Backpack


FAUX EMBROIDERY

A premium look without the restrictions.

128644 ARCHER Galileo Laptop Bag

ARCHER brings together modern design and premium quality in a range of bags built for work, travel and everyday life. Faux Embroidery gives the textured, stitched look of embroidery on fabric, with the freedom to use more colours and finer detail than thread allows. Explore the range of backpacks, laptop bags, toiletry bags and coolers.

129113 ARCHER SoftTouch Cooler Bag


BRANDING SOLUTIONS

115438 Bondi Bucket Hat

Stitched in, built to last. Embroidery uses polyester thread stitched into apparel and bags for a raised, tactile finish. Embroidery offers higher perceived value and a depth of branding quality which other processes cannot match.

129350 - Oceana Recycled Backpack

129704 Pulse Sports Cap

129222 - Keepsake Throw Blanket

122452 TRENDSWEAR Element Unisex T-Shirt

Embroidery


EMBROIDERY

121663 Riverside Canvas Barrel Bag

122383 Denali Scarf

Advantages • • • • •

Only one setup charge applies per position for up to 12 thread colours Metallic colours available at special pricing Offers higher perceived value and a depth of branding quality Produces a slightly raised finish that has long lasting durability Suitable for a wide range of textile products

Limitations • • •

Only approximate PMS colour matches are possible Variable data and personalisation unavailable Minimum detail advised at 1mm


FAUX EMBROIDERY

EMBROIDERY

Faux Embroidery vs. Embroidery

123374 Rift Cap


FAUX EMBROIDERY

EMBROIDERY


AT A GLANCE

121132 TRENDSWEAR Classic Unisex Sweatshirt

120949 Galway Waffle Beanie

121133 TRENDSWEAR Studio Unisex Hoodie

123374 Rift Cap

122452 TRENDSWEAR Element Unisex T-Shirt


APPAREL & HEADWEAR

PERSONALISATION

COLOUR

DETAIL

SETUP COST

SCREEN PRINT

No

Up to five colours depending on the product

Best for solid-colour logos and text.

One setup per colour, per position

PUFF PRINT

No

One colour only. Can be combined with an additional one colour Screen Print

Best suited to bold logos, large text and simple graphic elements

One setup per colour. One colour Puff Print, optional Screen Print

COLOURFLEX TRANSFER

No

Full colour

Ideal for producing high-definition, complex images, including gradients

One setup per position, regardless of colours

DIGIFLEX TRANSFER

Yes

Full colour

Full-colour detail including gradients. Also great for personalisation

One setup per position, regardless of colours

FAUX EMBROIDERY

No

Full colour

Bolder, larger art is recommended to create the most realistic outcome

One setup per position, regardless of colours

Up to 12 thread colours

Fine detail is simplified in stitching. Recommended minimum line thickness of 1mm

One setup per position, up to 10,000 stitches and 12 colours. Higher stitch count is an extra cost

®

EMBROIDERY

No

Branding apparel and headwear at a glance.


BRANDING SOLUTIONS

Leave a lasting mark. Hot Stamping creates an indentation on the product surface using a heated custom metal plate. It’s often used on materials like wood.

122274 NATURA Bamboo Rectangle Chopping Board

129234 Luncheon Expandable Lunch Box

Hot Stamping

119570 - Napa Bottle Opener


HOT STAMPING

125305 - Tuscany Wine Gift Box - Single

125991 NATURA Kensington Cheese Board - Rectangle

Advantages • • • •

Higher perceived value than other forms of branding The branding becomes part of the product and is permanent The product can be shipped as soon as heat pressing is finished Certain products can produce a two-tone, contrasting finish

Limitations • •

Variable data and personalisation unavailable Large block artwork can produce an inconsistent print result


BRANDING SOLUTIONS 106099 Omega Notebook

Make your brand shine.

Foil Printing applies metallic gold, silver, or copp onto a flat surface using heat and pressure, with required. It’s a popular choice for notebooks wh touch of shine adds instant perceived value.

114383 - Genoa Soft Cover Notebook

Advantages • • • •

Higher perceived value than other forms of brand The product can be shipped as soon as printing i Offers variable data such as individual naming The foil is flexible which means it is suitable for s

Limitations • •

Detailed artwork can get lost on textured substra The printing will inherit the texture of the substr notebooks will cause the foil to reflect that textu

Foil Printing


per foil h no plates here a

ding is finished

softcover notebooks

ates rate, so textured ure

FOIL PRINTING

116724 - Elantra Notebook

117221 - Moleskine Classic Hard Cover Notebook - Large


BRANDING SOLUTIONS 114383 - Genoa Soft Cover Notebook with Thermo Debossing

127925 Bellamy Key Ring with Debossing

121421 - Chalice Ceramic Coffee Cup with Debossing

121121 - Pierre Cardin Leather Wallet with Debossing

Debossing & Thermo Debo


DEBOSSING & THERMO DEBOSSING

DEBOSSING

115977 - Kingston Notebook with Debossing

An impression that lasts. Debossing uses a heated metal plate that presses the artwork permanently into the product, giving a premium, understated impression.

ossing

119533 - Alchemy Glass Tumbler with Debossing


BRANDING SOLUTIONS

A bolder impression. Thermo Debossing uses additional heat to create greater contrast in the branded area. A metal plate presses artwork permanently into the product, giving the same premium feel as Debossing, but with an eye-catching two-tone finish.

116849 Columbus Notebook with Thermo Debossing

111460 - Demio Notebook - Medium with Thermo Debossing

THERM

113088 Melrose Notebook with Thermo Debossing

128588 Fairway Golf Tee Holder with Debossing

120271 - Essex Sunglass Pouch with Debossing


DEBOSSING & THERMO DEBOSSING

Advantages • • • •

Premium finish with a high perceived value Branding becomes part of the product and is permanent Product can be shipped as soon as heat pressing is finished All products produce a distinctive two-tone finish with Thermo Debossing

Limitations • •

Debossing can be subtle and harder to see, particularly on textured materials Variable data and personalisation unavailable

MO DEBOSSING

120941 - Pierre Cardin Nouvelle Notebook with Thermo Debossing


BRANDING SOLUTIONS

FILE TYPE

ALSO ACCEPTED

KEY REQUIREMENTS

PAD PRINT

—

—

SCREEN PRINT

—

—

PUFF PRINT

—

—

IMITATION ETCH

—

—

LASER ENGRAVING

—

—

ROTARY SCREEN PRINT

—

—

DIRECT DIGITAL

JPEG, PDF, PNG if not pixelated

Must be at least 300DPI at the actual print size. Uses CMYK + White values

ROTARY DIGITAL PRINT

JPEG, PDF, PNG if not pixelated

Must be at least 300DPI at the actual print size. Uses CMYK + White + Varnish

SILICONE DIGITAL PRINT

JPEG, PDF, PNG if not pixelated

Must be at least 300DPI at the actual print size. Uses CMYK + White values

PRISM DIGITAL PRINT

JPEG, PDF, PNG if not pixelated

Must be at least 300DPI at the actual print size. Uses CMYK + White + Varnish

JPEG, PDF, PNG if not pixelated

Must be at least 300DPI at the actual print size. Include 3mm bleed if the template has a bleed line. Uses CMYK values

JPEG, PDF, PNG if not pixelated

Must be at least 300DPI at the actual print size. Include 3mm bleed if the artwork runs to the edge. Uses CMYK values

SUBLIMATION PRINT

JPEG, PDF, PNG if not pixelated

Must be at least 300DPI at the actual print size. Include 3mm bleed if the artwork runs to the edge. Uses CMYK values

DIGITAL PRINT

JPEG, PDF, PNG if not pixelated

Must be at least 300DPI at the actual print size. Uses CMYK values

COLOURFLEX® TRANSFER

JPEG, PDF, PNG if not pixelated

Must be at least 300DPI at the actual print size. Uses CMYK + White values

DIGIFLEX TRANSFER

JPEG, PDF, PNG if not pixelated

Must be at least 300DPI at the actual print size. Uses CMYK + White values

FAUX EMBROIDERY

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Uses CMYK + White values

EMBROIDERY

DST, EMB at actual print size

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HOT STAMPING

—

—

FOIL PRINTING

—

—

DEBOSSING

—

—

THERMO DEBOSSING

—

—

DIGITAL LABEL RESIN COATED FINISH

Vector (Illustrator, Vector PDF, EPS, SVG, CDR)


Turn static files into dynamic content formats.

Create a flipbook
Branding Solutions Guide - Unbranded by TRENDS - Issuu