TOTAL LICENSING
Bringing Creative Content Worldwide Maizen is a creative, fun-loving multimedia brand, looking to bring its characters and stories to all reaches of the world! Total Licensing talked to Maizen owners, Laser FZCO and asked them to tell us more. “To provide you and your loved ones opportunities to create long-lasting, joyous memories; This is our mission statement at Maizen. Maizen is a multi-media entertainment brand, led by Laser FZCO. At its core, our brand is about telling stories. Typically told through the medium of the popular games Minecraft
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or Roblox, our stories are crafted to entertain and intrigue, promoting creative problem solving, and critical thinking.
out of our imagination, out of the idea that if I could spend my childhood with friends like them, that I would
For the past several years, we have worked to build up a large and dedicated following, primarily through YouTube, but also on social media sites such as Instagram and TikTok. We were able to connect with our growing fanbase as a result of hard work, passion, and our continuous pursuit of what would make people laugh. Our stories revolve around the playful and colorful cast of the naive and playful cake-loving turtle Mikey, the smart and careful rabbit JJ, and last but not least, the sweet and curious kitten Carrie. This lovable trio was born
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