Total Licensing China Winter 2021

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emoji® and Medialink Launch Exciting Collaborations in China emoji company GmbH and Medialink Animation International Limited, a wholly owned subsidiary of Medialink Group Limited, are set to bring a number of exciting collaborations to customers this year, forming a new partnership with Elizabeth Arden, a legendary beauty brand with over a century of professional experience.

The collaboration creatively uses a lively partnership between product and emoji®-The Iconic Brand. The unique brand crossover boosts product interest and sparks immediate brand awareness among consumers. The launch of the co-branded gift box and new packaging will help promote three iconic Elizabeth Arden products in China: ACE Eye Cream, Pink Capsules, and Ceramide Micro Essence. Medialink also licensed fashionable jewelry with Cigalong in China, and launched a special jewelry collection with emoji®- The Iconic Brand in August, providing customers with an exciting new line that merges the chic styling of Cigalong with the familiar emoji® brand icons.

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Moreover, Medialink has licensed a beverage brand Daily C, a 100% refrigerated fresh juice provider in


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