LIFE
B4 THURSDAY, SEPTEMBER 28, 2023 Nickie Wang, Editor Angelica Villanueva , Writer E-mail: lifeandshow.manilastandard@gmail.com
Elevating your skincare routine
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By Nickie Wang
N THE world of skincare and sun protection, innovation is continually reshaping our routines. One such innovation that has taken center stage is tinted sunscreen with True Tone Technology. This product represents a remarkable leap forward in both sun protection and cosmetic enhancement. True Tone Technology is a game-changer, addressing a common challenge faced by individuals with diverse skin tones. Traditional sunscreens often leave an undesirable white cast, making them unsuitable for many. This technology adjusts the tint of the sunscreen to seamlessly match your skin tone, eliminating the ashy or unnatural appearance. It’s a breakthrough that promotes inclusivity and ensures that everyone can enjoy effective sun protection without compromise.
According to experts, using of tinted sunscreen with True Tone Technology protects your skin against harmful UV rays
Kojie.san Senior Brand Manager Kelcey Chua
Beyond its cosmetic advantages, tinted sunscreen with True Tone Technology is a potent shield against harmful UV rays. It prevents sunburn, and premature aging, and reduces the risk of skin cancer. Additionally, it serves as a versatile product, offering light coverage for a more natural look and simplifying your skincare routine. As we prioritize both sun protection and skin aesthetics, this product embodies the perfect synergy of science and beauty. It’s a testament to the everevolving world of skincare, where innovation continues to empower us to look and feel our best while safeguarding our skin. Meanwhile, serums have emerged as essential tools in the quest for
Celebrity makeup artist Ting Duque
radiant skin. A serum enriched with Niacinamide, Vitamin C, and Hyaluronic Acid is a potent elixir. Niacinamide, a versatile ingredient, enhances the skin’s barrier function, reduces redness, and minimizes the appearance of pores and wrinkles. Vitamin C, a robust antioxidant, brightens the skin and stimulates collagen production, promoting elasticity. Hyaluronic Acid, a hydration powerhouse, ensures the skin remains plump and moisturized. This serum offers a spectrum of benefits, including intense hydration, skin tone improvement, and antiaging effects. It combines the powers of its critical ingredients for a comprehensive skincare solution. Kelcey Chua, Senior Brand Manager of Kojie.san, emphasized the efficacy of Kojie.san Skin Lightening Super Serum, which contains the aforementioned three key ingredients, during a launch event, stating, “Formulated with four powerful ingredients, the new Kojie.san Super Serum is designed to deliver visible results as quickly as one day. We believe that beauty emanates from confidence and self-
15 years of success and giving back
Lifestrong distributes packed go-bags containing educational and wellness supplies among students of Tinajeros Elementary School CELEBRATING a remarkable 15year journey, LifeStrong Marketing has built a close-knit family of employees while achieving unparalleled success in a competitive industry. Their anniversary signifies not only a trailblazing track record that has earned the trust of customers and clients but also a strong commitment to corporate social responsibility. This year’s anniversary held special significance as LifeStrong Marketing, alongside its dedicated employees, positively impacted the lives of Tinajeros Elementary School children in collaboration with Save The Children Philippines. On August 8, they distributed thoughtfully packed go-bags containing educational and wellness supplies, including notebooks, shirts, pens, hand towels, flashlights, wound kits, and hygiene sets. This altruistic initiative reflects the employees’ dedication to giving back to these young students. It was the year 2008 when Lifestrong Marketing Inc. was started by Lance Lee and Margaret Lee, now CEO and COO, respectively, who always believed in achieving greater heights. Through their humble beginnings, they found ways to celebrate every milestone, honoring the people behind the company’s success. LifeStrong Marketing celebrated its 15th Anniversary at Luxent Hotel on September 16, reflecting on its remarkable journey and future
Young actress Jillian Ward graces Lifestrong's 15th anniversary celebration
plans. The company’s success is driven by core brands like Megan, Hairfix, DermAid, Pretty Secret, CathyDoll, NutriXpert, BodyXpert, Chummy Baby, and more, catering to diverse needs. To express gratitude to loyal customers, they hosted the Biggest 15th Anniversary Sale at Watsons with enticing promos. Influencers joined in the celebration with a toast. Inspirational speaker Lance Lee highlighted LifeStrong’s “Kaya Yan!” mindset, embracing challenges. Employees shared their growth stories and how LifeStrong’s core values (S.H.A.R.P.E.N.S) enriched their lives during the 15 Years of Innovation and Excellence. The joyous occasion turned even better as the venue was graced with outstanding celebrities who have imprinted their presence on LifeStrong’s brands. And what better way to savor such a momentous, star-studded occasion than dancing the night away with some of the industry’s brightest such as actress and TV host Kim Chiu for Hairfix, Miss World 2013 Megan Young for Megan Beauty, ten star Jillian Ward for Pretty Secret, and other stellar names such as TikTok personalities Dior Veneracion, Paula Pelaez, Riri Ching, and Joshua Ronett for Cathy Doll, and Save The Children Philippines for Dermaid. Also present were beauty queens Ingrid Santamaria, Allison Black, Nikki De Moura, and Francine Reyes. The endorsers of the brands have performed and showcased their talents, beauty, and wits being the faces of the company’s brands. During the event, not only did they celebrate and reminisce what LifeStrong has traversed in their 15-year journey but they also had the greatest time enjoying the very special event as the employees played the traditional Miss Dice Game and World awarded the 2013 and Mr. and Ms. Kapuso Glamorous actress Star of the Megan Night. Young
'It's Showtime' host Kim Chiu
assurance. With our serum, Kojie. san empowers you to radiate beauty and express yourself.” In addition to the Super Serum, Kojie.san introduces the Kojie. san Tinted Sunscreen, a perfect complement to the Super Serum in your skincare routine. This marks a significant milestone for Kojie.san as they recognize their customers’ demand for effective sun protection that seamlessly integrates into their daily beauty regimens. The Kojie.san Tinted Sunscreen offers protection against harmful UV rays with SPF 50+ PA+++ for UVA/ UVB rays and features True Tone Technology that adapts to any skin tone. Additionally, it incorporates RadiCare technology, providing a protective barrier against sunlight and blue light emitted by gadgets, WiFi, and other external radiation sources that can harm the skin. Also, Kojie.san Tinted Sunscreen boasts a skin-enhancing formula that blurs imperfections such as enlarged pores, redness, bumps, fine lines, and wrinkles. It is enriched with Vitamin E and Sunflower Oil to nourish the skin.
Health coaches share how ‘superfoods’ can fuel our fitness Pea Protein alleviates muscle soreness and fatigue Veggie sticks and tortillas snack comes with Zucchini Powerbeet Hummus
MANY of us who barely have time to finish our morning coffee find it challenging to religiously follow a healthy and balanced meal. Of course, there are options like meal plan subscriptions or having someone prepare the food for you, but for solo dwellers whose schedule can vary day to day, sometimes you will find that a meal or two will not be consumed because suddenly there is an event you need to go to out of town. You get my point. Sekaya, a plant-based brand that offers superfood powders that aim to support and optimize one’s healthy and active lifestyle had a nice idea. Recently, Sekaya teamed up with Olympic and elite performance nutrition coach Jeaneth Aro and raw food chef and health coach Mia Sison who gave their insight and suggestions on how to incorporate superfoods into your daily meals. The latest Prescribing Nature Series session, which highlights How Superfood Powders Can Fuel Your Fitness put the spotlight on Sekaya Raw Actives, the brand’s line of high-quality plant-based superfood powders that are easy to mix into drinks and add to dishes. Aro, notably the nutrition coach of athletes like Olympic gold medalist Hidilyn Diaz, said that superfoods play an outsized role in keeping athletes and active individuals in top shape. “For highly active individuals such as pro and elite athletes or recreational athletes, it’s a must to complement and augment their healthy lifestyle habits. And superfoods can be a great addition to their toolbox of health-promoting habits,” Aro shared. Aro emphasizes the importance of superfoods for athletes, enhancing nutrition,
Raw food chef and health coach Mia Sison nitrates that convert to nitric oxide, enhances oxygen and energy for workouts, improving blood flow and muscle function. Pea Protein aids muscle recovery with natural BCAAs, reducing exercise-induced protein breakdown and muscle damage. It also promotes satiety and reduces fat accumulation. For energy, and recovery. Choose trusted recovery, Barley Green offers antioxidants sources with effective processing like vitamins A and C, soothing methods for optimal results. inflammation post-workout, and To help people add facilitating muscle repair with superfoods into their daily amino acids. These products meals and maximize their optimize fitness at all benefits, Sison shared levels, enhancing stamina, easy tips and tricks that recovery, and overall can help anyone make performance. veggie-rich dishes more “We’re always enticing. excited to present our “ W h e t h e r Sekaya Raw Actives you’re prepping food products, as this curated line for yourself or your of nutrient-dense and easyentire family, you can to-mix superfoods has been make healthy dishes more helping many users stay active delicious—especially to and achieve their fitness and picky eaters—by mixing in Olympic and elite performance health goals,” Kimi Abapo, nutrition coach Jeaneth Aro more flavors. For example, Marketing Manager at you can use coconut milk Synnovate, emphasized. for added creaminess and sweetness,” Sison “Our mission is to educate Filipinos about pointed out. high-quality natural products. Initiatives like To demonstrate this, she crafted her own the Prescribing Nature Series help us inform hummus using zucchinis and sesame seeds and empower consumers to make informed instead of the usual chickpeas and coconut choices.” nectar as a sweetener, adding a colorful twist Learn more about Sekaya and its products with Sekaya Raw Actives Powerbeet. Sekaya’s by checking out its official social media superfood powders easily blend into various accounts and website. dishes and beverages, encouraging culinary You may reach the author at joba.botana@ experimentation. Powerbeet, enriched with gmail.com