SUPPLIER SHOWCASE
Leading the charge towards a greener future with the HP Indigo 200K Digital Press HP Indigo offers the most sustainable and efficient way to produce on-demand flexible packaging. successful install base of more than 300 series 4 HP Indigo 25K digital presses worldwide. The series 5 HP Indigo 200K Digital Press prints up to 56 m/min increasing the productivity of high-margin, sustainable short runs of digital flexible packaging to be delivered in days. “The HP Indigo 200K is a mid-web digital press especially designed for converters addressing the needs of brands in flexible packaging, but it also serves the growing requirements of the label and shrink sleeve industries for higher productivity and wider format,” Zilbershtain said. HP Indigo’s sustainability commitment extends to carbon emission reduction and circularity, prioritising energy efficiency and material reuse
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ustainability efforts have been influencing the printing industry and radically changing business operations and models for many years now. At HP, the company is committed to constantly improving every aspect of its ambition to positively impact the lives of people and communities around the world. “As leaders of the print and packaging industry, we are always driving efforts to improve energy efficiency, increase circularity, reduce waste, and help our customers reduce the environmental impact of their businesses,” HP Indigo and Scitex vice-president and general manager Noam Zilbershtain said. A new era of sustainable print with HP The shift from analogue to digital print production, exemplified by HP Indigo, heralds a sustainable transformation in the printing industry. Digital printing eliminates the need for printing plates, reducing waste associated with production, storage, and disposal. It offers flexibility with on-demand printing, minimising inventory waste and enabling quick responses to market demands.
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HP Indigo’s sustainability commitment extends to carbon emission reduction and circularity, prioritising energy efficiency and material reuse. Practices include using recycled materials, designing presses for reuse and recycling, and adhering to regulatory standards. As brands increasingly make public targets and commitments to work toward making packaging 100 per cent recyclable or reusable, partnering with HP puts you in a position to be the go-to print service provider for brands that are working toward fulfilling their commitment. The benefits of HP technology In a world where customers demand highly crafted solutions, only HP Indigo technology gives you and your business the ability to meet any need across any type of commercial printing, labels, or packaging job. The HP Indigo 200K Digital Press has been developed to give digital flexible converters a competitive edge with better productivity, on-demand delivery, no minimum orders, unique designs, reduced energy consumption and minimal waste. The press is based on digital technology for digital flexible packaging and has a
“Flexible packaging is a growing market, and as HP Indigo customers are growing much faster than the market, I have no doubt that the HP Indigo 200K Digital Press will open the door for more flexo converters who want to join the success and reign in industry 4.0.” The HP Indigo 200K offers a 30 per cent increase in speed and a 45 per cent boost in productivity compared to the HP Indigo 25K. Featuring gravure-matching colour quality based on the HP Indigo Liquid Electro Photography (LEP) and One-Shot Color technologies, the press also offers the broadest range of ElectroInks. It is designed to print high-coverage packages with white on most industrial substrates, both surface and reverse. Additional business opportunities include unique brand protection elements. The HP Indigo 200K features HP Indigo’s PrintOS software automation capabilities for batching, ganging, and variable data, as well as faster, accurate colour match and workflow. It adds automation tools for operator efficiency, coupled with sustainable production, circular packaging and food packaging safety. All enquiries can be directed to Currie Group, the authorised HP distributor in Australia and New Zealand.
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