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Franchise Journal December 2021

Page 22

BUSINESS ADVICE

CertaPro Painters:

The Most Successful Painting Franchise in the US by Greg Mohr, Consultant, The Franchise Consulting Company STRUCTURED SUPPORT. You will have a dedicated jump start general manager assigned to you. You will also have a marketing manager that will work with you every year. Where are you at this year, where do you want to be. You plan together to get it done. This makes for a fast ramp up and a continual increase in revenue year after year.

I

recently had the opportunity to sit down with Chad Wright from CertaPro Painters to find out what makes CertaPro the number one painting franchise in the US. CertaPro is the largest painting franchise in the US with 378 territories. CertaPro does more in revenue per year than the next 10 brands combined!

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Of course, the most important question I receive from my candidates is, what’s in it for me. Well, I asked Chad that directly. Here is what he said: 30 years of growth. That is a lot of experience that you will be working with. 30 years of numbers and metrics. Being number one they know how to get it done and they have the numbers to prove it along with a known brand name.

DECEMBER 2021 | WWW.FRANCHISEJOURNAL.COM

VALIDATION. What will you hear f rom other f ranchisees? Follow the process. The process works. The systems and processes CertaPro have in place will get you to where you want to be. Some f ranchisees have been with CertaPro for 20 years or more. You definitely want to talk with these folks and make f riends with them when you investigate CertaPro. Great validation. Speaking of which, where do you want to be? Chad finds it interesting that although most people do not dream about running a painting company when they grow up, once they find out what running a painting f ranchise will allow them to do, it lines up with their goals.


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