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Success stories
TNF Energy Overcoming eight challenges through key strategic changes
Tengku Faiz Tengku Yusoff, CEO
How is TNF Energy thriving? Despite being founded only five years ago in 2018, TNF is already making headway as a survey technical support and engineering specialist. With unique expertise in providing professional laser scanning and 3D modelling services, the firm has successfully completed more than 500 surveys, mapping, engineering projects and converting asset to digital twin data.
down potential profit margins, and fourthly it faced the challenge of convincing prospects that its solution was technically sound and commercial sound as a new enterprise. Budgetary constraints and approval durations proved to be a fifth issue, while the sixth stemmed from the fact that discussions and proof of concepts required to demonstrate the viability of its solutions were lengthy. The seventh challenge then related to considering market share and untapped opportunities, while the eight surrounded contractor concerns of job opportunities being slashed due to displacement by technology. The solution
Having overcome a series of issues through a major change in strategy, the firm is now able to combine its significant suite of the latest technologies; laser scanner, UAV, GNSS & GPS and generate 3D models for clients, accelerating production and uncovering major cost savings.
Despite the odds being stacked against it on several different fronts, TNF Energy has continued to preserve, adapt and evolve in order to iron out client concerns and gradually build its reputation as a survey technical support and engineering specialist in the market.
The challenge
In the middle of 2019, the firm embarked on a new market strategy, implementing a dedicated proof on concept (POC) and targeting the operation and maintenance (O&M) department. In addition, the firm introduced a new way of working with full visibility that emphasised the high accuracy through 3D digital twin technologies.
A company that is just half a decade in the making, TNF Energy has had to overcome several challenges as it navigated significant uncertainty in the years following its inception. Broadly, these can be split into eight key categories. First, the company found it hard to talent familiar with key technologies such as PDMS and S3D software, both owing to geographical and budgetary constraints. Second, the firm also required significant capital to launch as a digitalisation company, investing in key tools such as laser scanners and software licenses. Thirdly, the firm faced stiff market competition, driving
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EIC Survive and Thrive
The latter offered several benefits. With digital twin technologies, TNF Energy can mitigate site reworks, accelerate production times, reduce downtime and more for its clients. Critically, Petronas Sabah (SBA) was one of the earliest beneficiaries of this switch in emphasis, this successful contract paving the way for others to follow suit, providing
2023