Postal Optimization and Postal Logistics TAYLOR’S POSTAL AFFAIRS TEAM SPECIALIZES IN: Mail Plan Successful direct mail campaigns require a customized plan leveraging the best delivery solutions to maximize postage savings, meet key in-home dates and bring visibility to mail-piece delivery. Taylor will present a mail plan before mailing listing options and savings.
Drop Shipping
Commingling
When we drop ship your standard mail campaigns, we utilize LTL carriers to deliver your mail pieces directly to postal facilities closest to the recipient eliminating multiple stops throughout the USPS logistics system and maximizing postage discounts.
Commingling is the process of combining your First Class and/or Standard Marketing Mail pieces with millions of others into one mailing before it even reaches the U.S. Postal system. Taylor partners with Pitney Bowes Presort Services and has daily pickups at all our mail facilities.
Co-Palletization Co-Palletization of Standard Mail Letter Trays takes the physical trays of mail, which have already been addressed, presorted and trayed, and puts them onto pallets along with other trayed mail of separate jobs. This allows mailers to obtain deeper drop ship discounts.
Mail Tracking Use the Postal Service’s Informed Visibility® data to get valuable insight into your mail. Taylor utilizes GRAYHAIR software to track mail pieces through the postal stream to “the last mile” of delivery to homes. Clients are able to view tracking results from the mailer’s dashboard and customized reporting is available.
Benefits • Maximize postage savings by
• Significant postage savings on pieces
leveraging multiple postage
that typically require higher postage.
optimization solutions. • Predictable in-home dates allowing you to control the number of call center volume or walk in traffic. • Data analysis to compare shipping costs vs. postage savings.
• Improve postage savings. • Consistent delivery in home by
• Guaranteed postage costs.
pushing mail further into the USPS
• 99% of mail is delivered directly to
processing network.
the NDC/SCF. • Commingling can be utilized as a standalone solution or combined with other cost saving solutions.
• Production efficiencies gained by the origin mailer. • Co-Pal can be utilized as a
• Postage savings by reducing work the USPS must complete. • Mail jumps over three steps in the delivery process. • Expedited delivery by skipping many time-consuming steps. • PVDS can be utilized as a standalone
standalone solution or combined
solution or combined with other
with other cost saving solutions.
cost-saving solutions.
• Provides real-time status of a single mailpieces’ location. • Every mailpiece is scanned at a USPS machine; receive status updates as the mail is being processed. • Projected in-home delivery dates supplied in a shareable format and customized reports. • Track the percentage of how much mail for the campaign has been delivered.