Shorthorn Country july 2017 issue 6 • volume 44
shorthorn country advertising rates 1x 11x Full page $ 565 $ 505 2/3 page 420 385 1/2 page-island 335 310 1/2 page 315 290 1/3 page 240 225 1/4 page 195 175 1/6 page 135 120 Business card (1 1/2”) 41 32
= Features Rooted in Faith, Family and Farming............................16 Farm to Plate.....................................................................30 Fescue Tollerance Genomic Test Pilot Project..............28 President Article, Attitude and Opportunities.............44 Vice President Article......................................................50 Past Builder of the Breed.................................................66 Sullivan Supply/Stock Show University Scholarship....72 Past Show Bull & Female of the Year.............................80 State Association Directory.............................................86 Junior State Advisor Directory.......................................87 Meet the Interns..............................................................104
* Additional cost for e-mailed pictures, color corrections and photograph scans
color rates
* Color only available on ads half of page or larger.
Contract Rates And Discounts:
Contract rates require advertising in all 11 issues per year with a business card ad. Business card price is pre-paid at the beginning of the calendar year or pro-rated if started after the first issue of the year. Contract (11x) rates do not apply for any sale advertising. Contract advertisers must run the business card ad in every issue. Contracts will run by calendar year. No agency commissions are allowed.
=Departments
Association Outlook........................................................10 Update................................................................................14 Beef Business.....................................................................56 News & Notes....................................................................76 Since You Asked................................................................78 How to Add Commercial Cattle Online........................82 Tartan Plaid.......................................................................94 Junior Corner..................................................................100 Regional Show Schedule................................................106 Show Schedule................................................................108 Sales Calendar.................................................................115 Ad Index..........................................................................116
Shorthorn Country
7607 NW Prairie View Rd, Platte Woods, MO 64151-1544 816-599-7777 • FAX: 816-599-7782 • www.shorthorncountry.net
Don Cagwin, publisher Tracy Duncan, managing editor/art director = 402-212-2594 tracy@shorthorncountry.org
Amy Sampson, graphic designer = 816-437-9210 amy@shorthorncountry.org
Amanda Cagwin, accountant = amandacagwin@yahoo.com =Advertising Representatives Cindy Cagwin-Johnston = 217-452-3051 cagwincattle@casscomm.com
Darryl Rahn = 217-473-1124 drahn@casscomm.com
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shorthorn country = july 2017
4 color $200 1 color $195
Online Sale Packages & Sale Catalogs
Contact us about your upcoming Online Sale or Sale Catalogs for marketing options and pricing.
The July cover was taken by Amy Sampson, at WHR Shorthorns Van Alstyne, Texas
=Advertising Representatives Montie Soules, ASA representative Don Cagwin, Durham Management Co. =Subscriptions US: 1 year- $24 • 2 years - $38 • 3 years - $52 1 year First Class - $54/year Canada: 1 year- $60 • 2 years - $110 • 3 years - $130 Other Foreign: 1 year- $120 • 2 years - $220 • 3 years - $300 SHORTHORN COUNTRY (ISSN 0149-9319) Published monthly by the American Shorthorn Association, 7607 NW Prairie View Rd., Platte Woods, MO 64151. Subscription rates are $24.00 for 1 year, $38.00 for 2 years, and $52.00 for 3 years in the U.S.; $60.00 for 1 year, $110.00 for 2 years, and $130.00 for 3 years to Canada and $120.00 for 1 year, $220.00 for 2 years, and $300.00 for 3 years to other foreign countries. Periodicals postage paid at Kansas City, MO and additional mailing offices. POSTMASTER: send address changes to SHORTHORN COUNTRY, 7607 NW Prairie View Rd., Platte Woods, MO 64151.