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Slurp on beverages with benefits W
hen Roger Federer rehydrated courtside at this year’s Australian Open, it would have been from a bottle of Titan Fitness Water, the newest star of Slades Beverages in Thomastown. George and Ben Tan, owners of the progressive company, are delighted to be the official water partner at one of Australia’s biggest annual sporting events. “The association with our brand is tremendous,” the brothers say, “and we were so pleased to bring Titan Fitness Water to the thousands of fans who attended the Open. “The water is naturally filtered through the basalt and scoria rocks of Mt Warrenheip, an inactive volcano near Ballarat. And it’s aimed at the fitness enthusiast who’s looking to consume pure spring water with one of the highest silica contents in the country.” Known across Melbourne since about 1860 for a big selection of carbonated soft drinks, now including AquaFruit – which contains 70 per cent less sugar than others and is approved by FOCiS, the governing body for healthy school canteens – Slades also manufactures the famous Angus O’Neill-labelled ginger and root beers, as well as Zest flavoured mineral waters. The company, under the Tans’ leadership since 2001, has not only stepped up its product innovation and packaging but is now exporting to markets in China, Brunei, Singapore and the US, among others. The Cottonwood Springs water brand is particularly sought-after for its smooth taste and high silica and lithium content
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– minerals considered by researchers to provide considerable therapeutic value. The minerals are touted as great for improving skin elasticity and hair health, aiding in osteoporosis prevention and reducing plaque build-up in blood vessels.
Titan Fitness Water … naturally filtered through basalt and scoria rocks of Mt Warrenheip The 9300-square-metre production and warehouse site in Thomastown has the latest technology and automated processes. And the innovation of CHEP multi-purpose beverage trays and display pallets, initially prompted by their relationship with Aldi to whom they deliver, is an example of the company’s dedication to excellence. This innovation significantly reduced wastage from damaged cardboard cartons and improved the factory’s line speeds by at least 50 per cent. An important option Slades provides is private labelling, where customers who want their own labels on their own drinks or waters can get it done in a high-tech, blow-moulding bottle plant. George Tan says the export market for these customers is wide open. Wholesale-priced beverages are sold directly to the public and there’s an online store. Slades Beverages Pty Ltd, 46-50 Keon Parade, Thomastown. Inquiries: 9460 5522 or www.slades.com.au
Co-owner of Slades Beverages, George Tan. (Joe Mastroianni)
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DISC & FRE OUNT E DEL IVERY
SLADES FACTORY OUTLET
Save on a great range of quality drinks for the whole family at factory direct prices! Choose from a huge variety of beverages including all your favourite brands along with our exciting new ranges. Clubs or parties also receive an additional 10% discount and free delivery when ordering 10 or more cartons! *ONE VOUCHER PER CUSTOMER NOT VALID WITH ANY OTHER OFFER.
Slades Factory Outlet
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Save on a great range of quality drinks for the whole family.
Slades Beverages 46-50 Keon Parade Thomastown VIC 3074
Monday to Friday 9:00 am – 4:00 pm
Slades Beverages 46-50 Keon Parade Thomastown VIC 3074
14 NORTHERN STAR WEEKLY \ MARCH 21, 2017
BUY ONLINE! SLADES.COM.AU