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Shady

Concept:

The main tone of this brand is mainly grey in color We aim to create a cool style and break away from the traditional impression of swimwear "Shady" implies a dim and cool feeling, and we hope that customers can also feel this way when wearing our brand's clothes.

Problem :

People nowadays love going to the beach swim and surf. They often use sunscreen to protect themselves from the sun but in those sunscreen, thereʼs ingredients that will affect the Marine Ecology and Coral Reproductive and Growth Cycles. It will cost the coral bleahing.

Materials:

This brand uses permanent sun protection materials that meet international standards. When added to clothing, these materials can absorb UV rays from sunlight, providing sun protection with a high UPF50+ rating.

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