Scan Magazine
| Special Theme
|
Made in Sweden
Natural care for your hair and our planet Developed by two hairdressers, BRUNS’ award-winning organic haircare products are toxin-free, kind to the users and the planet, and give great results – so you can have fabulous hair, every day. By Malin Norman |
Photos: BRUNS
”We believe that hair products should be made from natural ingredients and give fantastic results at the same time, so we decided to make our own,” says Cecilia Nilsson, who set up BRUNS together with her colleague Johanna Lindskoug. The founders of BRUNS are former hairdressers, who have seen the negative impact that chemicals can have on the health of salon staff. “Having worked in salons for many years, we could see the damage and wanted to make a change.” The haircare products were initially made for use in salons, but clients 44 |
Issue 144
|
July 2022
soon asked to buy them, and the BRUNS product line was born in 2017. It’s handmade, natural haircare at its finest. “You can compare our products to a nice bottle of wine, as the ingredients actually benefit from maturing in the bottle and get better as they age,” explains Cecilia. “The ingredients are all-natural and long-lasting – even if it’s been a while since you bought the product.” The all-time best-seller and multiple award-winner is BRUNS’ hair mask, with organic shea butter, avocado oil and coconut oil, which can be used on the hair
but also on the body. “It’s a fabulous product, it tops everything!” says Cecilia, with a smile. BRUNS’ latest release is a new hair-growth series, that stimulates the hair stem cells to produce new hair, with ingredients such as mung bean extract and red clover sprouts. The brand also produces a range of skin and bodycare products such as hand soap, body lotion and shower cream – and the deodorant has become a hit. Europe’s most award-winning haircare brand Today, BRUNS has around 30 staff in its factory and two salons, and has won many awards for both its products and its business operations. In fact, it’s the most award-winning haircare brand in Europe. Its product line has most recently been praised in the Global Makeup Awards,