SPECIAL THEME: DRIVING SUCCESSFUL BRANDS – GERMANY’S EXPERTS IN MARKET RESEARCH AND CONSUMER SCIENCE
Understanding an ever-changing world In today’s interconnected world, market research and consumer science are becoming increasingly important. Both fields can help companies to prosper substantially. That’s why it’s important to be up to date in both areas when owning or managing a company. TEXT: NANE STEINHOFF I PHOTOS: PIXABAY
132 | Issue 74 | May 2019