Discover Germany, Issue 53, August 2017

Page 20

Discover Germany  |  Design  |  Livarea

Livitalia wall unit C46 – room divider, rotatable TV panel.

Minimalistic, modern, online:

Live the Livarea lifestyle Furniture that features both high quality and an appealing design is rather hard to find online. The Germany-based furniture company Livarea, however, has found the perfect solution. The online store with free delivery and the option to customise its furniture according to individual requests, provides a great platform for busy customers on the lookout for high-quality, minimalistic furniture in timeless designs. TEXT: SONJA IRANI  I  PHOTOS: LIVAREA.DE

Founded in 2012, the Livarea online store offers high-quality furniture items, which can be individually designed as much or as little as customers wish. “Normally, the products we sell are solely available in stationary trade shops,” explains Marco Sempell, founder and owner of Livarea. “But not everyone finds it easy to go to these shops. Many of our customers are entrepreneurs, doctors or lawyers. During their normal working day, they usually don’t have time to pop into the stationary trade shops. We make their lives a lot easier by provid20  |  Issue 53  |  August 2017

ing an internet platform that allows them to choose and purchase their new furniture items with a few simple clicks.” Timeless design The typical Livarea design is mainly created by a designer in Italy. Colours and materials are adjusted to the current trends every year. In general though, Livarea tries to sell timeless furniture.“White, black and grey without any kind of squiggles tend to work best,” says the furniture expert at Livarea. “These kind of furniture pieces

can be combined to all kinds of already existing home-living styles – even without a previous viewing. Plus, they’ll still look good in ten years.” Compared to ordinary mass production furniture, the advantages of the Livarea concept quickly become evident: Livarea provides individual dimensions and colours, high-value fittings for perfect gap dimensions and capacity as well as many pre-assembled elements. For a better overview, Livarea also keeps its range small and manageable:“Because less really is more when it comes to timeless furniture.” Bestseller wall units “Our modern wall units are our most popular products,” reveals Sempell. “These feature a very unusual design and can be customised to meet all kinds of special re-


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